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Syzygy AG

Quarterly Report Nov 14, 2018

424_10-q_2018-11-14_7e1a60ad-1442-46d1-b057-ddc32490b33b.pdf

Quarterly Report

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Interim report as per September 30, 2018

Key financial figures

2

Sales Operating income Financial income
(in kEUR) (in kEUR) (in kEUR)
2014 2014 2014
34,345 3,041 1,703
2015 2015 2015
41,863 3,856 1,584
2016 2016 2016
47,199 4,347 1,139
2017 2017 2017
45,373 3,389 1,429
2018 2018 2018
48,062 4,545 335
48,062 4,545 335
9M 2018 9M 2018 9M 2018
Income before taxes Net income Earnings per share
(in kEUR) (in kEUR) undiluted (in EUR)
2014 2014 2014
4,744 3,755 0.28
2015 2015 2015
5,440 4,032 0.30
2016 2016 2016
5,486 4,173 0.30
2017 2017 2017
4,818 3,371 0.31
2018 2018 2018
4,880 3,693 0.27
4,880 3,693 0.27
9M 2018 9M 2018 9M 2018
Operating cash fl ow
(in kEUR)
Sales by employee
annualised (in kEUR)
Balance sheet structure
2014
9,369
2015
-3,011
2016
178
2017
2,923
2018
9,205
2014
103
2015
104
2016
112
2017
103
2018
102
Current assets
39 %
Non current assets
61 %
Equity
49 %
Liabilities
51 %
9,205 102 49%
9M 2018 2018 Equity

3

Sales
by segments
Sales allocation
Germany
United Kingdom
Others
69 %
20 %
11 %
Top 5
Top 6-10
Others
26 %
14%
60%
Automotive
Consumer goods
Services
Finance/Insurance
Telecommunications/IT
Others
29 %
23 %
20%
16 %
9 %
3 %
Germany Top 5 Automotive 29%
Portfolio structure
securities
Employees
by function
Bank deposit
Corporate and
government bonds
44 %
56%
Media
Strategy/consulting
Technology
Design
Project management
Administration
22 %
21 %
17 %
14 %
12 %
14 %
WPP plc., St. Helier
Hauck & Aufhäuser
HANSAINVEST
Treasury stocks
Free float
50.33 %
3.09 %
3.03 %
0.54 %
43.01 %
Corporate and
government bonds
Media WPP plc.
69%
of cash and marketable
56%
Sales by clients' volume
26%
22%
by vertical markets
Shareholder structure
50.33%

Content

  • Management Report
  • Consolidated balance sheet
  • Consolidated statement of comprehensive income
  • Statement of changes in equity
  • Consolidated statement of cash flows
  • Notes to the Consolidated financial statements
  • Financial calendar and contact

syzygy.net

Business development and Management Report

3. Quarter
January-September
2018 2017 Change 2018 2017 Change
in kEUR in kEUR in kEUR in kEUR
Sales 15,839 15,093 4.9% 48,062 45,373 5.9%
EBITDA 2,199 1,573 39.8% 6,142 4,486 36.9%
EBITDA margin 13.9% 10.4% 3.5pp 12.8% 9.9% 2.9pp
EBIT 1,751 1,283 36.5% 4,545 3,389 34.1%
EBIT margin 11.1% 8.5% 2.6pp 9.5% 7.5% 2.0pp
Financial income 100 521 -80.8% 335 1,429 -76.6%
Income before taxes 1,851 1,804 2.6% 4,880 4,818 1.3%
Net income 1,369 1,203 13.8% 3,693 3,371 9.6%
Earnings per share (EUR) 0.10 0.11 -9.7% 0.27 0.31 -14.2%
Liquid assets 17,675 9,904 78.5% 13,663 9,904 38.0%
Operating cash flow 4,314 5,671 n.a. 9,205 2,923 n.a.
Employees incl. freelancers 603 618 -2.4% 603 618 -2.4%

1. General

The following Group Management Report provides information on the performance of the SYZYGY Group (hereinafter referred to as "SYZYGY", the "Group" or the "Company"). The consolidated financial statements on which the Group Management Report is based have been prepared in accordance with International Financial Reporting Standards (IFRS). The financial year corresponds to the calendar year.

This short version of the Group Management Report is an optional quarterly financial report, focusing on company-related information. It does not include any comments on general trends in the economy and in the advertising market. Since these trends are not subject to short-term changes, please see the relevant information in the 2018 interim report.

2. Group profile

2.1. Business activities and structure

The SYZYGY Group is an international provider of creative, technological and media services for digital marketing. Overall, the Group had around 600 employees, including freelancers, at locations in Germany, the UK, Poland and the US as at the balance sheet date.

The Group consists of SYZYGY AG as the holding company and eleven subsidiaries:

  • Ars Thanea SA
  • Catbird Seat GmbH
  • diffferent GmbH
  • Hi-ReS! London Ltd
  • SYZYGY Berlin GmbH
  • SYZYGY Deutschland GmbH
  • SYZYGY Digital Marketing Inc
  • SYZYGY Media GmbH
  • SYZYGY UK Ltd
  • Unique Digital Marketing Ltd
  • USEEDS° GmbH

The SYZYGY Group's operating units cover the entire digital marketing value chain: from strategic consulting to project planning, concepts and design to technical realisation of brand platforms, business applications, websites, hosting, digital campaigns and mobile apps. Performance marketing and media services such as media planning, search engine marketing/optimisation and affiliate programmes are also a major business area. In addition, SYZYGY helps clients meet customer experience and usability requirements and assists them at every stage of the user-centred design process. Digital illustrations and animations round off the range of services.

The business focus is on the automotive, telecommunications/IT, services, consumer goods and financial/insurance sectors.

2.2. Group management

The organisational structure of the SYZYGY Group is decentralised. As the management holding company, SYZYGY AG manages the subsidiaries on the basis of quantitative and qualitative targets (management by objectives). The management teams in the individual companies operate largely independently, within the constraints of their targets and budgets. A control and reporting system is in place for management and monitoring purposes within the Group. It compares the financial figures against the budget on a monthly basis, while also highlighting key opportunities and risks.

DRS 20 stipulates that financial and non-financial performance indicators must be included in reporting if they are also used for the Group's internal management.

Financial performance indicators

The main financial performance indicators used for managing the SYZYGY Group are sales and earnings before interest and taxes (EBIT). They are presented and explained in detail in the following Management Report.

Non-financial performance indicators

As part of its reporting on sustainability, SYZYGY AG has issued a declaration of conformity that addresses the German Sustainability Code and its individual standards, while also assessing the relevance for the SYZYGY Group. The action areas with strategic importance for SYZYGY in this respect are

  • client relationships,
  • employees,
  • growth and development of the Group,
  • economic efficiency,
  • environmental protection and
  • corporate governance.

The SYZYGY Group pursues a style of corporate management based on sustainable growth. It adopts measures based on the above action areas that help drive the successful long-term performance of the SYZYGY Group. Further information on sustainability is available in the SYZYGY AG declaration of conformity under ir.syzygy.net and "Sustainability".

SYZYGY AG is exempt from preparing a nonfinancial declaration in accordance with Article 315b (2) sentence 2, HGB. The parent company, WPP plc., St. Helier, Jersey, publishes the nonfinancial declaration on its website at wpp.com/ wpp/sustainability/.

2.3. Employees

The headcount at the SYZYGY Group declined slightly in the period covered by the report. The SYZYGY Group had a total of 555 permanent employees as at September 30, 2018. This represents a reduction of 12 people compared with June 30, 2018, or of 34 compared with the end of the same period of the previous year. Almost every unit in the SYZYGY Group registered a small decline in headcount compared with the previous quarter. Only SYZYGY Media (+5 people) and diffferent (+6 people) increased their staff numbers. Year-on-year, the integration of 67 employees from diffferent into the Group was unable to offset the job cuts at SYZYGY Berlin GmbH (-40 people), SYZYGY Deutschland GmbH (-21 people) and the Londonbased agencies (-30 people).

The number of freelancers was around 48 (based on FTEs) as at the reporting date, 3 fewer than in Q3 2017.

The following table shows the distribution of permanent employees by region:

Employees 09/30/2018 09/30/2017
Germany 379 377
United Kingdom 96 126
Poland 67 71
United States 13 15
Total 555 589

The proportion of employees in each function/work area has not changed significantly and breaks down as follows:

Employees 09/30/2018 09/30/2017
Media 124 143
Strategy/consulting 115 59
Technology 97 108
Administration 77 77
Design 77 104
Project management 65 98
Total 555 589

On average over the period, 607 people – including 48 freelancers – worked for the SYZYGY Group. Annualised sales per head were therefore EUR 102,000 (previous year: EUR 103,000, with an average headcount of 587, including 30 freelancers).

Employees by region

Employees by function

2.4. Net assets, financial position and results of operations of the SYZYGY Group

2.4.1. Results of operations

The SYZYGY Group reports billings and sales. The sales figures are arrived at by deducting media costs from billings. Media costs are incurred in the media companies as transitory items on the revenue and expenses side.

In the period under review, the SYZYGY Group saw growth with regard to both figures. Billings were up 9 per cent to EUR 126.4 million compared with the same period of the previous year, while sales advanced by 6 per cent to EUR 48.1 million.

The positive performance of the German companies in particular contributed to this result, with the integration of diffferent also being a factor.

Sales allocation by vertical markets

Sales by sector

Sales to automotive clients remained virtually unchanged compared with the previous year (30 per cent). Sales in the consumer goods sector decreased by four percentage points (previous year: 27 per cent) and with companies from the telecommunications/IT industry decreased by three percentage points (previous year: 12 per cent). Other sectors gained in importance, and due to changes in the client structure the "Services" sector was introduced and the financial sector was expanded to include insurance companies. 40 per cent of SYZYGY's total sales were generated from its ten largest clients, a significant drop of 10 percentage points compared with the same period in the prior year.

2.4.2 Operating expenses and depreciation

The cost of sales rose by 4 per cent to EUR 34.8 million, thus increasing at a slightly slower rate than sales. Gross margin increased slightly compared with the prior-year period, rising from 26 to 28 per cent.

General administrative expenses increased by 18 per cent to EUR 5.6 million.

Sales and marketing costs totalled EUR 4.7 million in the first three quarters of 2018, representing a rise of 4 per cent.

Depreciation of fixed assets amounted to EUR 1.6 million, which was significantly up on the corresponding period of the prior year (EUR 1.1 million).

2.4.3. Operating income and EBIT margin

The SYZYGY Group's operating profit rose by 34 per cent, increasing from EUR 3.4 million to EUR 4.5 million compared with the same period of the previous year; the EBIT margin thus increased to 9.5 per cent (previous year: 7.5 per cent).

2.4.4. Financial income

SYZYGY generated financial income of EUR 0.3 million in the first nine months of 2018. This figure is 77 per cent below the prior-year period and corresponds to an annualised return of 4.7 per cent on average available securities holdings. Financial income primarily comprises interest income from corporate bonds and gains realised on securities.

2.4.5 Income taxes, net income, earnings per share

Business performance at the SYZYGY Group is reflected in pre-tax income of EUR 4.9 million, roughly the same as in the previous year (EUR 4.8 million). After income taxes of EUR 1.2 million, net income was EUR 3.7 million.

Undiluted earnings per share were EUR 0.27, based on the average available 13,421 thousand shares qualifying for participation in the profits and after deducting minority shares of EUR 0.1 million. This is below the level achieved in the same period of the prior year (EUR 0.31).

2.4.6. Segment reporting

In accordance with IFRS 8, which is based on the management approach, SYZYGY uses geographical criteria to report segments and thus distinguishes between Germany, the UK and "Other". The latter category includes Ars Thanea and SYZYGY Digital Marketing Inc. Under IFRS 8.13, these companies are not big enough to be reported as geographically independent segments.

In the third quarter of 2018, the individual segments contributed to earnings as follows, compared with the same period in the previous year:

2.4.7. Financial position

SYZYGY had liquidity reserves totalling EUR 17.7 million as at the balance sheet date, corresponding to an increase of EUR 1.7 million or 11 per cent compared with December 31, 2017. Both components were up: liquid funds increased by EUR 0.8 million to EUR 7.8 million, while securities holdings rose from EUR 9.0 million to EUR 9.9 million.

56 per cent of funds were invested in corporate bonds, while 44 per cent were accounted for by bank deposits. The average residual maturity of the bonds was 6.1 years.

Total cash flow of the SYZYGY Group was positive as at the reporting date, at EUR 0.7 million. Positive operating cash flow of EUR 9.2 million exceeded the negative cash flow from investment operations of EUR -2.1 million and the negative cash flow from financing activities, reflecting payment of the dividend of EUR 5.2 million. Positive operating cash flow is mainly due to positive net income of EUR 3.7 million and the rise in current liabilities to EUR 6.5 million.

6
9
11R
11% Others
2
0
20% United
Kingdom
69% Germany
+
Germany United Kingdom Others (Poland + USA)
9M in kEUR 2018 2017 2018 2017 2018 2017
Sales (not consolidated) 34,289 28,037 10,177 11,417 5,593 6,229
Operating income (EBIT) 4,632 2,314 203 921 741 891
Operating income (EBIT) in % 13,5 8,3 2,0 8,1 13,2 14,3
Share of Group sales (consolidated)
in %
69 61 20 25 11 14

Share of Group sales (consolidated)

Negative cash flow from investment operations is primarily the result of acquiring securities worth EUR 4.3 million and selling securities in the amount of EUR 2.9 million.

2.4.8. Asset situation

The SYZYGY Group's total assets increased slightly to EUR 107.5 million as at the reporting date. The increase of EUR 2.9 million compared with December 31, 2017 represents a small rise of 3 per cent.

Non-current assets declined slightly by EUR 1.0 million to EUR 65.5 million. This decline is almost exclusively attributable to the reduction in other intangible assets and fixed assets by EUR 1.0 million to EUR 6.9 million, as depreciation exceeds investments by this amount.

Current assets, meanwhile, increased by EUR 3.8 million, or 9 per cent, to EUR 42.0 million. This was due to a rise in accounts receivable of EUR 20.3 million to EUR 21.7 million and an increase in securities and in liquid funds by 11 per cent or EUR 1.7 million to EUR 17.7 million.

At EUR 53.1 million, equity was EUR 2.8 million or 5 per cent below the figure as at December 31, 2017. The decrease is due to the profit distribution of EUR 5.2 million on June 20, 2018. This corresponds to an equity ratio of 49 per cent.

Other net income was EUR -0.6 million for the period under review, with the result that other accumulated net income amounted to EUR -2.4 million, i.e. 24 per cent below the figure as at December 31, 2017. This item mainly comprises unrealised rate changes for foreign currency positions and unrealised price changes on securities.

At EUR 34.6 million, current liabilities were EUR 8.3 million or 24 per cent higher than the level as at year-end 2017 (EUR 26.4 million). This mainly includes a rise in accounts payable of EUR 6.6 million and an increase in advance payments received of EUR 0.7 million.

2.5. Expected performance of the SYZYGY Group

Although the macroeconomic outlook is marked by uncertainty, SYZYGY believes that conditions are very favourable for further growth. The continuing shift of marketing budgets to digital channels is an additional source of support and impetus. Having said that, purely online advertising, to which the above statistics refer, represents just one aspect of the complex digital marketing sector and only makes up part of the Group's portfolio of services.

The Management Board of SYZYGY AG is maintaining the forecast and expects double-digit sales growth in the current financial year, with a rise in the EBIT margin in the upper single-digit range. Growth is expected chiefly in Germany, while the performance of all other segments will be broadly unchanged or decline somewhat.

The results of the SYZYGY Group will be determined by the performance of the operating units and the future interest income of SYZYGY AG.

Bad Homburg v. d. H., November 2, 2018

SYZYGY AG The Management Board SYZYGY AG, Bad Homburg v.d.H.

Consolidated balance sheet as at September 30, 2018

Assets 09/30/2018 09/30/2017 12/31/2017
kEUR kEUR kEUR
Non-current assets
Goodwill 58,125 44,203 58,165
Other Fixed assets, net 6,853 5,593 7,834
Fixed Asset Investments 200 200 200
Other assets 264 642 219
Deferred tax assets 52 532 35
Total non-current assets 65,494 51,170 66,453
Current assets
Cash and cash equivalents 7,775 5,549 7,017
Marketable securities 9,900 4,355 8,964
Accounts receivable, net 21,749 20,931 20,279
Prepaid expenses and other current assets 2,537 8,371 1,865
Total current assets 41,961 39,206 38,125
Total assets 107,455 90,376 104,578
Equity and Liabilities 09/30/2018 09/30/2017 12/31/2017
kEUR kEUR kEUR
Equity
Common stock* 13,500 13,010 13,500
Additional paid-in capital 27,069 22,326 27,069
Own shares -407 -407 -407
Accumulated other comprehensive income -2,396 -2,118 -1,815
Retained earnings 15,695 17,201 18,033
Equity attributable to shareholders of SYZYGY AG 53,461 50,012 56,380
Minorities -330 -308 -447
Total Equity 53,131 49,704 55,933
Non-current liabilities
Long term liability 19,403 11,732 21,871
Deferred tax liabilities 276 189 411
Total non-current liabilities 19,679 11,921 22,282
Current liabilities
Tax accruals 508 1,639 255
Accrued expenses 9,401 11,759 9,216
Customer advances 7,103 3,489 6,376
Accounts payable 14,403 9,514 7,754
Other current liabilities 3,230 2,350 2,762
Total current liabilities 34,645 28,751 26,363
Total liabilities and equity 107,455 90,376 104,578

* Contingent Capital kEUR 1,200 (prior year: kEUR 1,200).

The accompanying notes are an integral part of the financial statements.

SYZYGY AG, Bad Homburg v.d.H.

Consolidated statement of comprehensive income as at September 30, 2018

3. Quarter January-September
2018 2017 Change 2018 2017 12/31/2017Change
kEUR kEUR kEUR kEUR kEUR
Billings 41,927 49,725 -16% 126,389 115,722 152,165 9%
Media costs -26,088 -34,632 -25% -78,327 -70,349 -91,496 11%
Sales 15,839 15,093 5% 48,062 45,373 60,669 6%
Cost of revenues -11,087 -11,248 -1% -34,827 -33,622 -46,150 4%
Sales and marketing expenses -1,455 -1,785 -18% -4,714 -4,527 -6,271 4%
General and administrative expenses -1,815 -1,524 19% -5,562 -4,715 -7,389 18%
Other operating income/expense, net 269 747 -64% 1,586 880 3,237 80%
Operating profit (EBIT) 1,751 1,283 36% 4,545 3,389 4,096 34%
Financial income, net 100 521 -81% 335 1,429 1,440 -77%
Income before income taxes (EBT) 1,851 1,804 3% 4,880 4,818 5,536 1%
Income taxes -482 -601 -20% -1,187 -1,447 -1,301 -18%
Total net income of the period 1,369 1,203 14% 3,693 3,371 4,235 10%
thereof net income share to other
shareholders
36 -183 -120% 123 -606 -754 n.a.
thereof net income share to shareholders
of SYZYGY AG
1,333 1,386 -4% 3,570 3,977 4,989 -10%
Items that will not be reclassified to profit
and loss:
0 0 n.a. 0 0 0 n.a.
Items that will or may be reclassified
to profit and loss:
Currency translation adjustment from
foreign business operations
162 -453 n.a. -162 -561 -149 -71%
Net unrealized gains/losses on marketable
securities, net of tax
128 -200 -164% -419 -20 -115 n.a.
Other comprehensive income 290 -653 -144% -581 -581 -264 0%
Comprehensive income 1,659 550 202% 3,112 2,790 3,971 12%
thereof income share to other shareholders 43 -189 -123% 117 -601 -740 -119%
thereof income share to shareholders
of SYZYGY AG
1,616 739 n.a. 2,995 3,391 4,711 -12%
Earnings per share from total operations
(basic in EUR)
0.1 0.11 0% 0.27 0.31 0.39 -15%

The accompanying notes are an integral part of the financial statements.

Statement of changes in equity as at September 30, 2018

Accum. other
compre
hensive income
Number of shares (in
1,000)
Common stock Additional paid-in
capital
Own shares Retained earnings Foreign exchange
currency
Unrealised gains and
losses
shareholders of SYZYGY
Equity attributable to
AG
Minority interest Total equity
Shares kEUR kEUR kEUR kEUR kEUR kEUR kEUR kEUR kEUR
January 1, 2017 12,828 12,828 20,537 -407 18,071 -1,827 290 49,492 293 49,785
Net income
of the period
4,989 4,989 -754 4,235
Other comprehen
sive income
-163 -115 -278 14 -264
Comprehensive
income
4,989 -163 -115 4,711 -740 3,971
Capital Increase 672 672 6,532 7,204 0 7,204
Dividend -4,847 -4,847 0 -4,847
Payment to
minorities
-180 -180 0 -180
December 31, 2017 13,500 13,500 27,069 -407 18,033 -1,990 175 56,380 -447 55,933
January 1, 2018 13,500 13,500 27,069 -407 18,033 -1,990 175 56,380 -447 55,933
Net income
of the period
3,570 3,570 123 3,693
Other comprehen
sive income
-162 -419 -581 -6 -587
Comprehensive
income
3,570 -162 -419 2,989 117 3,106
Dividend -5,236 -5,236 0 -5,236
Payment to
minorities
-672 -672 0 -672
Sept. 30, 2018 13,500 13,500 27,069 -407 15,695 -2,152 -244 53,461 -330 53,131

The accompanying notes are an integral part of the financial statements.

SYZYGY AG, Bad Homburg v.d.H.

Consolidated statement of Cash Flows as at September 30, 2018

January-September
2018 2017 2017
kEUR kEUR kEUR
Period net income 3,693 3,371 4,235
Adjustments to reconcile income from operations to net cash
provided by operating activities
– Depreciation on fixed assets 1,597 1,097 2,083
– Profit (-) and loss (+) on sale of securities -18 -1,110 -1,254
– Profit (-) / loss (+) on sale of fixed assets 25 12 87
– changes in Earn-Out liablities -1,052 -2,013 -3,175
– Profit (-)/Loss(+) on sale of fixed asset investments -27 -106 -106
– Other non-cash income and expenses -398 84 349
Changes in operating assets and liabilities:
– Accounts receivable and other assets -1,981 -1,165 2,623
– Customer advances 712 -1,332 1,547
– Accounts payable and other liabilities 6,530 3,511 -1,512
– Tax accruals and payables, deferred taxes 124 574 -99
Cash flows provided by operating activities 9,205 2,923 4,778
Changes in other non-current assets -43 -2 468
Investments in fixed assets -639 -3,410 -5,263
Purchases of marketable securities -4,261 -5,542 -11,809
Proceeds from sale of marketable securities 2,902 17,553 19,256
Changes from fixed asset investments -13 80 80
Acquisition of consolidated entities less liquid funds 0 -7,221 -6,598
Cash flows used in investing activities -2,054 1,458 -3,866
Change in bank loans -551 0 4,762
dividend paid to minority shareholders -672 -180 -180
dividend paid to shareholders of SYZYGY AG -5,236 -4,847 -4,847
Cash flows from financing activities -6,459 -5,027 -265
Total 692 -646 647
Cash and cash equivalents at the beginning of the period 7,017 6,571 6,571
Exchange rate differences 66 -376 -201
Cash and cash equivalents at the end of the period 7,775 5,549 7,017

The accompanying notes are an integral part of the financial statements.

Operating cashflow includes paid interest in the amount of kEUR 26 (prior year: kEUR 9), received interest in the amount of kEUR 132 (prior year: kEUR 326) as well as paid taxes in the amount of kEUR 410 (prior year: kEUR 971).

Notes to the Consolidated Financial Statements

Accounting

Pursuant to the provisions of Article 50 para 6 BörsO (German stock exchange regulations) in conjunction with Article 37 w para 2 WpHG, the financial report of SYZYGY AG for the first nine months of 2018 comprises interim consolidated financial statements and an interim Group Management Report. The interim consolidated financial statements were prepared in accordance with the requirements of International Financial Reporting Standards (IFRS) for interim financial reporting as applicable within the European Union. The unaudited interim financial statements were prepared in compliance with IAS 34 and in accordance with DRS 16. Accordingly, the company elected to produce a short-form report, compared with the consolidated financial statements as at December 31, 2017. The Management Report was prepared in accordance with the applicable requirements of the WpHG. The interim financial report has not been audited in accordance with section 37 (w) para 7 of the German Securities Trading Act (WpHG).

The same accounting and consolidation principles were applied as described in the notes to the financial statements in the 2017 annual report. Individual items in the balance sheet and consolidated statement of comprehensive income are likewise presented using the same valuation principles as described and applied in the annual report for 2017. The financial figures and associated information must therefore be read in conjunction with the annual report on the consolidated financial statements for 2017.

Business activities of the SYZYGY Group

The SYZYGY Group is an international provider of creative, technological and media services for digital marketing. SYZYGY AG acts as a management holding company that provides its subsidiaries with central services relating to strategy, design, planning, technology development, accounting, IT infrastructure and finance. SYZYGY AG also supports the subsidiaries in their new business activities. As operating entities, the subsidiaries are responsible for providing consultancy and other services. With branches in Bad Homburg v. d. H., Berlin, Frankfurt/Main, Hamburg, London, Munich, New York and Warsaw, they offer large global companies an integrated portfolio of solutions, from strategic consulting to project planning, concepts and design to technical realisation of brand platforms, business applications, websites, hosting, online campaigns and mobile apps. Online media services such as media planning, search engine marketing/optimisation and affiliate programmes are also a major business area. In addition, SYZYGY helps clients meet customer experience and usability requirements and assists them at every stage of the user-centred design process. Digital illustrations and animations round off the range of services. The Group's business focus is on the automotive, telecommunications/IT, services and consumer goods industries, as well as finance and insurances.

Scope of consolidation and principles

As at September 30, 2018, the following subsidiaries were included in the consolidated financial statements of SYZYGY AG and fully consolidated:

  • Ars Thanea S.A., Warsaw, Poland (Ars Thanea for short)
  • Catbird Seat GmbH, Munich, Germany (Catbird Seat for short)
  • diffferent GmbH, Berlin, Germany (diffferent for short)
  • Hi-ReS! London Ltd, London, United Kingdom (Hi-ReS! LON for short)
  • SYZYGY Berlin GmbH, Berlin, Germany (SYZYGY BER for short)
  • SYZYGY Deutschland GmbH, Bad Homburg v. d. H., Germany (SYZYGY Deutschland for short)
  • SYZYGY Digital Marketing Inc., New York City, United States of America (SYZYGY NY for short)
  • SYZYGY Media GmbH, Hamburg, Germany (SYZYGY Media DE for short)
  • SYZYGY UK Ltd, London, United Kingdom (SYZYGY UK for short)
  • Unique Digital Marketing Ltd, London, United Kingdom (Unique Digital UK for short)
  • USEEDS° GmbH, Berlin, Germany (USEEDS for short)

Effective January 1, 2018 SYZYGY has acquired a further 10 percent of the shares in USEEDS ° GmbH. The entry in the commercial register took place on March 12, 2018.

Information on general consolidation principles is provided in the 2017 annual report from page 67 onwards.

Application of release Standards (IFRS) and Interpretation (IFRIC)

The impact of first-time application of amended IFRS 16 on the SYZYGY Group's consolidated net assets, financial position and results of operations has been examined and SYZYGY expects that total assets will increase by around EUR 30 million. As this increase is reflected both in assets and in liabilities, but not in equity, the equity ratio will fall. At the current level of interest rates, SYZYGY expects only a marginal effect on operating income (EBIT) and on financial income. As a rule, the right-of-use asset value (cash value plus initial direct costs less lease incentive) of the leasing or rental payments is recognised as an asset and amortised over the life of the agreements. A rental or leasing liability is recognised in the same amount as the asset. The difference between payment flow and amortisation is recognised as an expense in financial income and is dependent on the underlying interest rate. SYZYGY will carry out a more detailed analysis as part of the planning process for the 2019 financial year.

Segment reporting

Application of IFRS 8 requires segment reporting in accordance with the Group's management approach. SYZYGY thus bases segment reporting on geographical lines.

As the holding company, SYZYGY AG mainly delivers services to the operating units and therefore needs to be considered separately as a provider of central functions. The UK segment consists of SYZYGY UK, Unique Digital UK and Hi-ReS! LON.

The Germany segment comprises Catbird Seat, diffferent, SYZYGY Berlin, SYZYGY Deutschland, SYZYGY Media and USEEDS. SYZYGY NY is no longer reported as a geographically distinct segment. Therefore, it is presented with Ars Thanea in the area "Other segments". The comparative figures have been adjusted accordingly.

September 30, 2018 Germany UK Other segments functions
Central
Consolidation Total
kEUR kEUR kEUR kEUR kEUR kEUR
Billings 76,714 25,062 26.610 250 -2.247 126.389
Media costs -42,425 -14,885 -21,017 0 0 -78,327
Sales 34,289 10,177 5.593 250 -2.247 48,062
of which internal sales 1,037 22 1,188 0 -2,247 0
Operating income (EBIT) 4,632 203 741 -1,031 0 4,545
Financial income 106 129 -8 2,938 -2,830 335
Earnings before tax (EBT) 4,738 332 733 1,907 -2,830 4,880
Assets 74,532 19,657 12,798 88,750 -88,282 107.455
of which non-current assets 47,164 9,832 6,890 1,092 0 64,978
of which goodwill 43,545 8,024 6,556 0 0 58,125
Investments 970 32 46 121 0 1,169
Depreciation and amortisation 1,069 279 153 96 0 1,597
Impairment on goodwill 0 0 0 0 0 0
Segment liabilities 25,198 7,381 4,900 33,559 -16,714 54,324
Employees as per balance sheet
date
356 96 80 23 0 555
September 30, 2017 Germany UK Other segments functions
Central
Consolidation Total
kEUR kEUR kEUR kEUR kEUR kEUR
Billings 50,864 36,289 29,330 3,046 -3,807 115.722
September 30, 2017 UK Central Total
kEUR kEUR kEUR kEUR kEUR kEUR
Billings 50,864 36,289 29,330 3,046 -3,807 115.722
Media costs -22,827 -24,872 -22,650 0 0 -70,349
Sales 28,037 11,417 6,229 3,046 -3,356 45,373
of which internal sales 2,449 59 848 0 -3,356 0
Operating income (EBIT) 2,314 921 891 -737 0 3,389
Financial income 133 0 -4 1,720 -420 1,429
Earnings before tax (EBT) 2,447 921 887 983 -420 4,818
Assets 47,401 24,746 13,925 66,578 -62,274 90,376
of which non-current assets 32,690 9,061 6,940 1,105 0 49,796
of which goodwill 29,653 8,024 6,526 0 0 44,203
Investments 1,618 791 49 1,080 0 3,538
Depreciation and amortisation 824 128 131 14 0 1,097
Impairment on goodwill 0 0 0 0 0 0
Segment liabilities 8,921 11,577 4,985 17,661 -2,472 40,672
Employees as per balance sheet
date
354 126 86 23 0 589

The individual segments apply the same accounting principles as the consolidated entity. The criteria primarily used by SYZYGY AG to assess the performance of the segments include sales and EBIT. Sales to third parties are allocated on the basis of the registered office of the company unit that makes the sale. Information on the geographical regions in relation to segment sales and noncurrent assets can be derived from the segment disclosures summarised below. Sales included in segment reporting consist of sales to external clients and intersegment sales. Transactions within segments, which are charged at market prices, were eliminated.

Segment assets are equivalent to total assets plus the goodwill attributable to the respective segment, less receivables attributable to companies in the same segment.

Segment investments comprise investments in intangible assets and fixed assets.

Segment liabilities correspond to total liabilities excluding equity plus minority shares attributable to the respective segment, less liabilities attributable to companies in the same segment.

Treasury stock

SYZYGY is authorised to resell or call in treasury shares, to offer them to employees of the company as compensation, or to offer treasury shares to third parties in the course of acquiring companies. Treasury shares do not entitle SYZYGY to any dividend or voting rights. The extent of the share buyback is shown as a separate item to be deducted from equity.

On May 29, 2015, the Annual General Meeting authorised the Management Board to acquire a maximum of 10 per cent of the Company's outstanding shares until May 28, 2020.

As of September 30, 2018, SYZYGY held 73,528 treasury shares at an average acquisition cost of EUR 5.54.

Directors' dealings

Current holdings of shares and transactions carried out in the period under review are disclosed in the following tables:

Management Board: Shares

[Number of shares] Lars Lehne Erwin Greiner Frank Ladner Total
As at December 31, 2017 10,000 0 0 10,000
Purchases 0 0 0 0
Sales 0 0 0 0
As at September 30, 2018 10,000 0 0 10,000
Supervisory Board: Shares
[Number of shares]
Wilfried Beeck Rupert Day Andrew Payne Ralf Hering Total
As at December 31, 2017 10,000 0 0 0 10,000
Purchases 0 0 0 0 0
Sales 0 0 0 0 0
As at September 30, 2018 10,000 0 0 0 10,000

The members of the Management Board and Supervisory Board do not hold any options.

Management Board: Stock programme

In the 2013 financial year, the Group set up a stock programme whereby the Group undertook to transfer a certain number of shares to employees after 3 years. Alternatively, the employee is entitled to receive the market value as at the date of transfer in cash, instead of the shares. In 2017, before joining the Management Board, Frank Ladner received an entitlement of 10,000 SYZYGY shares as part of the stock programme, due in 2020.

Management Board: Phantom stocks

[Number of shares] Lars Lehne Erwin Greiner Frank Ladner Total
As at December 31, 2017 240,000 45,000 0 285,000
Additions 0 80,000 55,000 135,000
Disposals 0 0 0 0
As at September 30, 2018 240,000 125,000 75,000 420,000

The phantom stock programme was launched in 2015. Under this arrangement the eligible employee receives the difference between the share price on the date of granting and the share price on exercise of the phantom stocks as a special payment. 40 per cent of the phantom stocks granted (Tranche 1) are not exercisable until at least 2 years have elapsed and will lapse after 3 years at the latest, while 60 per cent of the phantom stocks granted (Tranche 2) are not exercisable until at least 3 years have elapsed and will lapse after 4 years at the latest. The maximum price increase is limited to 60 per cent for Tranche 1 and to 90 per cent in the case of Tranche 2.

The base price for 45,000 phantom stocks from Erwin Greiner is EUR 9.00, the base price from Lars Lehne is EUR 9.13 and the additions for Erwin Greiner and Frank Ladner are based at EUR 11.25. Further information can be found in the Annual Report 2017 starting on page 64.

Shareholder structure

As of September 30, 2018, the shareholders' structure has changed slightly compared to December 31, 2017.

The shareholders' structure of the Company at the reporting date was as follows:

in Thousand Shares per cent
WPP plc., St. Helier 6,795 50.33
Hauch & Aufhaeuser Fund
Services S.A.
416 3.09
HANSAINVEST Hanseatische
Investment GmbH
408 3.03
Free Float 5,807 43.01
Treasury Stock 74 0.54
Total 13,500 100.00

Bad Homburg v. d. H., November 2, 2018

SYZYGY AG The Management Board

Financial calendar 2018/2019

German Equity
Forum, Frankfurt
MKK – Munich
Capital Market
Conference
Annual Report
2018
(English version: 04/12)
11/26-28 11/11-12 03/29
3-Month-Report
(English version: 05/10)
Annual General
Meeting, Frankfurt
Half-Year-Report
(English version: 08/09)
05/03 06/07 08/02
9-Month-Report
(English version: 11/08)
11/01
CONTACT
All dates are subjects to change. HOREXSTRASSE 28
D-61352 BAD HOMBURG V.D.H.
WWW.SYZYGY.NET

INVESTOR RELATIONS SUSAN WALLENBORN T +49 6172 9488–252 F +49 6172 9488–270 [email protected]

CHAIRMAN OF THE SUPERVISORY BOARD: WILFRIED BEECK MANAGEMENT BOARD: LARS LEHNE, ERWIN GREINER, FRANK LADNER

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