STIFEL FINANCIAL CORP — Director's Dealing 2011

Feb 23, 2011

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: STIFEL FINANCIAL CORP (SF)
CIK: 0000720672
Period of Report: 2011-02-22

Reporting Person: Plotkin Ben A (Director, Vice Chairman)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2011-02-22	Common Stock	S	10000	$72.09	Disposed	110533	Direct
2011-02-22	Common Stock	S	5000	$72.46	Disposed	105533	Direct

Holdings (Derivative)

Security	Exercise Price	Expiration	Underlying	Shares	Ownership
Phantom Stock Units	$0		Common Stock (43102)	43102	Direct
Warrants	$24	2012-06-22	Common Stock (15700)	15700	Direct

Footnotes

F1: Units vest in equal yearly increments over a ten year period. This vesting may be accelerated based on the Company's performance.

F2: No expiration date for these Units.

F3: Currently exercisable.