ST JOE Co — Director's Dealing 2007

Feb 12, 2007

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: ST JOE CO (JOE)
CIK: 0000745308
Period of Report: 2007-02-08

Reporting Person: Greene William Britton (Chief Operating Officer)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2007-02-08	Common Stock	M	10256	$25.00	Acquired	71149	Direct
2007-02-08	Common Stock	S	1000	$57.75	Disposed	70149	Direct
2007-02-08	Common Stock	S	1000	$57.65	Disposed	69149	Direct
2007-02-08	Common Stock	S	1000	$57.50	Disposed	68149	Direct
2007-02-08	Common Stock	S	400	$57.29	Disposed	67749	Direct
2007-02-08	Common Stock	S	200	$57.27	Disposed	67549	Direct
2007-02-08	Common Stock	S	656	$57.26	Disposed	66893	Direct
2007-02-08	Common Stock	S	100	$57.25	Disposed	66793	Direct
2007-02-08	Common Stock	S	800	$57.24	Disposed	65993	Direct
2007-02-08	Common Stock	S	100	$57.20	Disposed	65893	Direct
2007-02-08	Common Stock	S	200	$57.10	Disposed	65693	Direct
2007-02-08	Common Stock	S	900	$57.08	Disposed	64793	Direct
2007-02-08	Common Stock	S	300	$57.06	Disposed	64493	Direct
2007-02-08	Common Stock	S	200	$57.05	Disposed	64293	Direct
2007-02-08	Common Stock	S	100	$57.04	Disposed	64193	Direct
2007-02-08	Common Stock	S	700	$57.03	Disposed	63493	Direct
2007-02-08	Common Stock	S	300	$57.02	Disposed	63193	Direct
2007-02-08	Common Stock	S	800	$57.01	Disposed	62393	Direct
2007-02-08	Common Stock	S	1500	$57.00	Disposed	60893	Direct

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2007-02-08	Employee Stock Option	$25.00	M	10256	Disposed	2011-05-14	Common Stock (10256)	Direct

Footnotes

F1: The options exercised vested in two equal installments on May 14, 2005 and 2006.