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SoLocal Group — Capital/Financing Update 2020
Jul 3, 2020
1676_iss_2020-07-03_bd008af4-3e8c-4c86-aad8-d307c1a66d5c.pdf
Capital/Financing Update
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PRESS RELEASE
Boulogne-Billancourt, 3 rd July 2020
Agreement on the financial structure strengthening plan
✓ Agreement between Solocal and its main debtholders to strengthen the Group's financial structure
✓ €347 million equity raise
- o €17 million reserved capital increase
- o €330 million rights issue (i.e., capital increase with preferential subscription rights) fully backstopped by Bondholders
- ✓ €117 million underwritten cash injection :
- o €85 million raise through the rights issue capital increase
- o €32 million thanks to additional financing
- ✓ €252-262 million debt reduction and -55% annual cash financing costs
- ✓ 627 million free shares allocation to all existing shareholders in order to reduce the dilutive impact of the transaction (one free share for one existing share, i.e., 4.9% of the fully diluted capital after closing5 )
- ✓ GoldenTree would become a reference shareholder and would own a minimum of 15.5% of Solocal Group's share capital
- ✓ Lifting of trading suspension on Solocal shares on Monday 6th July 2020
Background and description of the financial restructuring plan
Anticipating the impact of the health crisis, Solocal Group suspended the payment of the quarterly Bond coupon due 15th March 2020, which eventually led to the opening of discussions with the Company's Bondholders.
In the aftermath of its press release on 16th March 2020 and in order to carry out the discussions with debtholders under the best possible conditions, Solocal Group requested the opening of a conciliation procedure which was approved by the President of the "Tribunal de commerce" (French commercial court) of Nanterre on 16th March 2020 for a four-month period. SELARL FHB, a legal entity represented by Maître Hélène Bourbouloux, was appointed as conciliator.
As previously announced, the Group has a liquidity need of €120 million6 over the next 18 months, caused by the Covid-19 health crisis. Without any financial structure strengthening transaction, the Group's financial net debt would amount to €530 million before IFRS 16.].
During this time, several financial structure strengthening solutions were examined. The Group received an offer from Montefiore Investment, a private equity firm specialised in business services. In addition to an equity investment, this offer required a debt to equity conversion with a discount. This offer has not been accepted by Solocal Group's debtholders.
In the final stage of negotiations relating to the strengthening of the financial structure of Solocal, it has proven difficult to maintain information confidentiality and some speculation about offers were reported by the press. In order to avoid volatility on Solocal stock price and to prevent any market abuse, the Group requested Euronext to halt all trading on its shares from 15th June 2020, after having given prior notice to the French "Autorité des Marchés Financiers" (French Financial Market Authority).
After extensive negotiations, Solocal Group & its debtholders (main Bondholders and RCF Lenders) have reached an agreement to ensure the Group's liquidity and reduce indebtedness. Solocal's Board of Directors has unanimously decided to approve this plan and recommended the approval of all resolutions related to this financial restructuring plan to the Group's shareholders.
This agreement, which terms are described hereunder, aims at safeguarding the Group, securing jobs and pursuing its development strategy (fully digital, in subscription mode). This restructuring relies mainly on a €347 million capital increase, fully backstopped by Bondholders (of which €85 million in cash4 and the remainder by way of debt reduction or convertion). This transaction will require a decrease in share nominal value and will be followed by a reverse stock split (100 old shares for 1 new share). This scheme will be completed by an additional financing of €32 million fully underwritten by some Bondholders in case the Company would not be able to execute a Prêt Garanti par l'Etat (PGE) of same amount before the Combined General Meeting (CGM) to be held on 24th July 2020. This additional financing line will be drawn after the CGM to fulfil the Group liquidity needs. The Company's deleveraging combined with the fulfilment of the Group's objectives should enable a significant recovery for shareholders participating in the transaction.
Given the impact of this transaction on the shareholder structure, the Board of Directors has decided on 17th June 2020 to mandate Finexsi (Olivier Peronnet and Christophe Lambert), as an independent expert, to deliver a fairness opinion on the contemplated transaction, which will be published in its entirety on 10th July 2020.
The implementation of the financial structure strengthening plan will enable to pursue the Group's transformation strategy, which showed early encouraging signs in the months preceding the health crisis. This strategy is supported by a majority of Bondholders and should help reach targets indicated in the 18th May 2020 press release. A special focus will be given to improving customer satisfaction as well as customer retention. As such, conditions are met to ensure the Company's sustainability in the long run in the interest of all stakeholders: staff, customers, debtholders and shareholders.
Description of the transaction's key principles
The agreement executed on 3 rd July 2020, which remains subject to the approval of all resolutions presented at the Combined General Meeting on 24th July 2020 (all resolutions related to the transaction being interdependent), will enable the Company to secure a €117 million liquidity injection. The €347 million capital increase, fully backstopped by Bondholders, will enable (i) a €252 to €262 million debt reduction and (ii) an €85 million cash injection. This injection will be completed by a €32 million additional financing fully underwritten by Bondholders, in case the Company is not able to sign a PGE before the Combined General Meeting on 24th July 2020.
Capital increase
The €347 million capital increase will occur as follows:
• First, a reserved capital increase of up to €17 million to be subscribed by one or several Bondholders. The main Bondholder, GoldenTree, wishes to become a reference shareholder and to take part in the Group's governance. This capital increase will occur at €0.08 per share in the form of a debt to equity conversion;
- A €330 million rights issue (i.e., capital increase with preferential subscription rights) at €0.03 per share (potentially increased should the amount of the reserved capital increase be lower than €17 million). This rights issue, open to all existing shareholders, is fully backstopped by Bondholders in cash for €85 million4 (net of fees on the exercised subscription rights) and in debt conversion for the remaining part;
- A free shares allocation for all existing shareholders, on a "one free share for one share owned as of 31st August 20207 " basis for anyone owning shares before completion of the reserved capital increase, and which would thus result in the issuance of 627 million new shares.
All shareholders will be able to take part in the transaction. As an example and for indicative purposes, on the basis of a €17 million reserved capital increase and a €330 million rights issue:
- In the event of €85 million subscription to the rights issue by existing shareholders, existing shareholders will account for c. 32% of total share capital;
- In the event of 100% full subscription to the rights issue by existing shareholders, existing shareholders will account for c. 74% of total share capital;
- In the event of no subscription (zero subscription) to the rights issue by existing shareholders, existing shareholders will be diluted to c. 9.8% of total share capital.
Existing shareholders committing to the rights issue in the period from 8th July 2020 to 23rd July 2020 (both dates included) will receive a support fee at the time of the subscription. Such support fee will be paid in cash and will represent 2.5% of the amount effectively subscribed to, for all subscriptions totalling up to €85 million (entailing a proportional reduction should all subscriptions exceed €85 million). This mechanism will be detailed in a further communication.
All subscriptions by existing shareholders to the capital increase with preferential subscription rights above €85 million will be allocated to repayment of existing debt (after payment of the support fees) with a progressive haircut8 of up to 10% of the Bond depending on the take-up by shareholders.
Reduction of indebtedness
This financial restructuring will lead to a significant debt reduction, with a €250 million gross debt amount at the closing of the transaction.
• €170 to €180 million reinstated Bond (depending on the final take-up), with a maturity extended to March 2025 and an 8% annual coupon (on a EURIBOR basis, with a 1% floor and a 7% margin), half of which is payable in cash on a quarterly basis and half of which will be capitalized (PIK) until 31st December 2021; and then fully payable in cash. The Bond covenants will remain unchanged except for the maximum indebtedness basket which will allow the additional financing or the PGE;
- A €35 to €50 million Revolving Credit Facility (RCF), of which the maturity has been extended until September 2023, with no change in the margin. The current €50 million RCF will be repaid by up to €15 million if the shareholders' take-up in the capital increase with preferential subscription rights reaches €85 million. It will be redeemable on a €5 to €10 million pace per year, in cash or in shares, at the option of the Company;
- A €32 million additional financing line, fully underwritten by some Bondholders in case the Company is not able to obtain a PGE before the Combined General Meeting on 24th July 2020. This line will be drawn after the CGM to fulfil the Group's liquidity needs.
Annual Cash Financial expenses will therefore amount to c.€20 million vs c. €45 million as of now. Furthermore, Bondholders will receive an arrangement fee and a backstop fee related to the rights issues for an aggregate amount of €13 million that will be paid in shares (2.9% of the post-transaction share capital).
It is worth noting that two Bondholders are also Company's shareholders as at 31st May 2020 : (i) DNCA Finance owns 7.91% of the capital and €33.5 million of the Bond (for the account of different managed funds); (ii) Robus Capital Management, LTD owns 0.56% of the capital and €20 million of the Bond.
Governance
Pierre Danon will remain Chairman of the Board of Directors, which will be composed of eight Members, including the CEO, an Employee Representative and two Board Members suggested by GoldenTree. These two Board Members will be co-opted by the Board of Directors following the Combined General Meeting. Their co-option will be ratified at the next Ordinary Shareholders Meeting. Should GoldenTree's shareholding interest become lower than 15%, only one Board Member suggested by GoldenTree would remain at the Board of Directors. Should GoldenTree's shareholding interest become lower than 5%, no Board Member suggested by GoldenTree would remain at the Boardof Directors. Moreover, the compensations of the Chairman of the Board and of the Board Members will remain unchanged over the next two years.
Shareholders General Meeting
The resolutions relating to this plan will be put to the vote of the shareholders at the Combined General Meeting which will take place on 24th July 2020. The shareholders represented at the Board of Directors will vote on the resolutions presented to the Combined General Meeting enabling the implementation of the plan.
The completion of these transactions will be subject to the obtaining from the "Autorité des Marchés Financiers" (the French "Financial Markets Authority") of an exemption from the obligation to launch a tender offer (in accordance with article 234-9 2° of the "Règlement Général de l'Autorité des Marchés Financiers"), and subject to the approval of the President of the "Tribunal de commerce" (commercial court) of Nanterre. If approved, the transactions described above could take place at the end of September 2020.
Should the plan be rejected by the Combined General Meeting, Solocal Group will have to request the termination of the "plan de sauvegarde" (safeguard plan) and the closing of the conciliation proceedings since no other plan can be executed to date and the Group has an impending cash need. Should the plan be rejected, the hereabove described additional financing line will not be granted. Solocal Group would therefore have to announce that it is in a state of suspension of payments ("état de cessation des paiements"). In anticipation of this eventuality, the Group already applied for a hearing with the "Tribunal de commerce" (commercial court) of Nanterre, as the case may be a receivership proceeding ("redressement judiciaire").
Should such a procedure be opened, the Bondholders committee, the RCF Lenders and Solocal Group already agreed upon an alternative plan.
This alternative solution would include:
- A €120 million financing granted by some of the Bondholders to cover Solocal Group's cash needs; and
- the conversion into equity of most of the Bonds.
In case of implementation of this alternative plan and following its completion, existing shareholders would own circa 2% of Solocal Group's total share capital. Solocal Group's debt structure would be close to the one presented as part of the restructuring plan, the amount of debt being equivalent.
Gradual upturn of the business activity
Since the lifting of the lockdown measures as from May 11th 2020 and the re-opening of most of French businesses, Solocal's activity shows early signs of a gradual upturn. May 2020 Digital order intake1 decreased by -24% compared to last year3 and for the first three weeks of June 2020, only a -6% decline was observed in comparison with 2019, when they were decreasing by -50% in April 2020 compared to April 20193 . As a reminder of our previous announcement on 18th May 2020, Solocal recorded a -55% order intake decrease over the lockdown period2,3 .
However, current figures for order intake from the beginning of May till the end of week 3 of June 2020 have been above €7 million1 compared to the post-covid reforecast (see 18th May 2020 press release). This gradual improvement is in line with the expected recovery pace and is consistent with the fact that most of the salesforce is back on the field and that our customers and prospects are available.
Under these circumstances, Solocal confirms its outlook as per 18th May 2020 press release, with a -20% expected decrease in 2020 total revenues, including a Digital revenue decrease by c.-15% compared to last year3 . 2020 EBITDA is expected above €130 million3 .
Comments from Pierre Danon
The solution we agreed upon is well-balanced. The Bondholders will fully backstop the rights issue which will be opened to all existing shareholders for €330 million. In addition to securing an €85 million cash injection within the right issue, they are underwriting the additional financial line. All shareholders will obtain 1 free share for 1 existing share. I am welcoming the efforts of the different stakeholders, including the Government, which will help give a fresh impetus to Solocal from a financial standpoint, and will help secure its commercial and industrial perspectives. I am sure that GoldenTree as a reference shareholder will continue to transform Solocal into a European digital leader.
Next major dates in the financial calendar
The Group announces the lifting of the trading halt on Solocal shares on Monday 6th July, at market opening (ISIN code: FR0012938884, ticker: LOCAL).
The next dates in the financial calendar are as follows:
- Conference call presentation of the financial structure strengthening plan on Friday 3rd July, 2.00 PM in French and 3.00 PM in English;
- Key figures of the first semester 2020, 10th July 2020;
- Combined General Meeting on 24th July 2020 at 10.00AM, at the "Maison de la Mutualité" - Paris 5ème;
- Publication of H1 2020 results on 28th July 2020
Notes
1Digital order intake, Solocal SA scope, in value
2 Solocal SA scope, excluding ClicRDV, Effilab, Leadformance, Mappy, Ooreka, SoMS and non-significant subsidiaries, i.e. 96% of consolidated revenues
3Comparable scopes. 2019 & 2020 figures are restated for the figures of QDQ subsidiary, which was disposed of on 28th February 2020.
4 €85 million, net of support fees on the exercised subscription rights
5 After closing and before reverse stock split: 12,816 million shares outstanding
6 Liquidity need of €75 million + €20 million of tax and social security liabilities incurred before Covid-19 + €15 million de restructuring costs + €10 million headroom to manage cash seasonality
7 Tentative date, which corresponds to the day before the closing of the reserved capital increase
- 8 discount corresponding to one tenth of subscription rate in cash
- 9 subject to the approval of the strategic committees of certain shareholder funds
Definitions
Order intake: Orders booked by the salesforce, that gives rise to a service performed by the Group for its customers
RCF: Revolving Credit Facility
PGE: "Prêt Garanti par l'Etat"(French State Guaranteed Loan)
Redressement judiciaire: Receivership proceeding
CGM : Combined General Meeting
Solocal - www.solocal.com
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We are the local digital partner for companies. Our job: advising and supporting them to boost their activity thanks to our digital services (Digital Presence, Digital Advertising, Websites, New Print Solutions). We also provide users with the best possible digital experience with PagesJaunes, Mappy and Ooreka, and our partners (Google, Facebook, Apple, Microsoft/Bing, Yahoo!, etc.). We provide professionals and the public with our high audience services, geolocalised data, scalable technology platforms, unparalleled order intake coverage across France, our privileged partnerships with digital companies and our talents in terms of data, development, digital marketing, etc. We gather 375,000 companies all over France and 2.7 billion visits on our services. Solocal moreover benefits from the "Digital Ad Trust Classique" label for its PagesJaunes and Mappy digital services. To know more about Solocal (Euronext Paris "LOCAL"): let's keep in touch @solocal.
| Press contacts | Investor contacts | Follow us |
|---|---|---|
| Charlotte Millet +33 (0)1 46 23 30 00 [email protected] |
Julie Gualino-Daly +33 (0)1 46 23 42 12 [email protected] |
Edwige Druon +33 (0)1 46 23 37 56 [email protected] Alima Lelarge Levy
+33 (0)1 46 23 37 72 solocal.com [email protected]
Colin Verbrugghe +33 (0)1 46 23 40 13 [email protected]
Solocal Group's financial restructuring plan
3 July 2020
Strictly confidential

Key transaction principles
- c. €347m capital increase
- Between €10.5 and €17m reserved capital increase to bondholders by way of debt-to-equity conversion
- Between €329.5m and €336m rights issue backstopped by bondholders: €85m of net cash proceeds backstopped in cash, the remainder being backstopped through debtto-equity conversion
- New money cash injection of up to €131m
- €85m through the rights issue
- €32m New Credit Line
- Potential additional c.€14m depending on shareholders take-up on the rights issue
- Pro forma gross debt between €256m and €258m depending on shareholders take-up on the rights issue
Gross debt evolution as of 30/09/2020

Note 1: pro forma as of 30/09/2020 including unpaid coupons Note 2: R.I. = Rights Issue

Implementation – transactions description and key terms
| Size | Price | Description | ||
|---|---|---|---|---|
| Reserved capital increase |
Between €10.5m and €17m through debt to equity conversion |
€0.08 | • Reserved capital increase to bondholders by way of debt-to-equity conversion • GoldenTree AM to participate to the reserved capital increase for €10.5m |
|
| Rights issue backstopped by bondholders |
Between €329.5m and €336m o.w. €85m net cash proceeds backstopped in cash |
€0.03 | • Rights issue • €85m (net of support fee1 ) backstopped in cash by bondholders • Between €242.3m and €251.0m1 backstopped by bondholders by way of debt-to equity conversion • Use of proceeds • €85m used for corporate purposes • Up to €2.2m used for the support fee1 • Any amount raised over €87.2m used first to repay up to €15m on the RCF and then existing bond at a discount (discount of a tenth of rights issue take-up ratio) • 100% of the proceeds from the discount kept in cash on balance sheet |
|
| Total | €346.5m | |||
| Free shares for existing shareholders |
626m free shares 1 free share distributed for 1 existing share (excl. treasury share) |
n.a. | • 1 free share for 1 existing share allocated to existing shareholders |
|
| BCM1 arrangement & backstop fees |
€13m paid in shares |
€0.0354 | • 1 c. 2.9% of share capital on a fully diluted basis |
p.3 Note 1: "support fee" to shareholders undertaking to subscribe to the rights issue within 15 days of the publication of the shareholders meeting notice in the BALO Note 2: Bondholders Committee Members which participated to the negotiations
Pro forma shareholding
• Shareholding will depend on the take-up in cash by existing shareholders on the rights issue and on the size of the reserved capital increase
| €17m RCI | €10.5m RCI | |||||
|---|---|---|---|---|---|---|
| (%) Subscription in cash to the Rights Issue | 0% | 100% | 0% | 100% | • 1 |
€6.5m backstop fees + €6.5m |
| Subscription in cash to the R.I. (€m) | - | € 330m | - | € 330m | coordination fees | |
| 1 Creditors % through R.I. subscription |
85.7% | 21.7% | 86.5% | 15.0% | • 2 |
Existing |
| 1 Creditors % through RCI |
1.7% | 1.7% | 1.0% | 1.0% | shareholders | |
| 2 BCM % through coordination and backstop fee |
1 2.9% |
2.9% | 1 2.8% |
2.8% | existing shares: diluted to 4.8%-4.9% |
|
| Creditors TOTAL % equity | 90.2% | 26.2% | 90.3% | 18.8% | of proforma equity | |
| o/w Golden Tree | 36.9% | 15.5% | 40.7% | 17.1% | (excluding free | |
| Existing shareholders existing shares | 2 4.9% |
4.9% | 2 4.8% |
4.8% | shares) | |
| Existing shareholders free shares | 3 4.9% |
4.9% | 4.8% 3 |
4.8% | • 3 |
Free shares |
| Existing shareholders not reinvesting | 9.8% | 9.8% | 9.7% | 9.7% | allocated to existing | |
| Existing shareholders R.I. subscription 1 |
- | 64.0% | - | 71.5% | shareholders: from 4.8% to 4.9% of fully |
|
| Treasury shares | 0.0% | 0.0% | 0.0% | 0.0% | diluted equity | |
| Ex. Shareholders TOTAL % equity | 9.8% | 73.8% | 9.7% | 81.2% |
Considerations on existing bond
| Existing bond | ||
|---|---|---|
| Amount | • c. €429mas of 30/09/2020 |
|
| Maturity | • March 2022 |
|
| Pricing | • 9% margin (depending on leverage) over Euribor (floored at 1%) |
| Amended bond | ||
|---|---|---|
| Amount | • €[168-185]m depending on rights issue take-up |
|
| Maturity / Amortization |
• Mar 2025 i.e. 36 month extension / bullet repayment |
|
| Pricing | • Until end-2021: Euribor (1% floor) + 7%, half cash and half PIK • From Jan 2022 onward: Euribor (1% floor) + 7% in cash |
|
| Other | • 2.5 years non-call • Agreeable security package to be authorized for the passif fiscal et social • No change in financial covenants |
Considerations on other debts

New Credit Line
- Principal amount of €32m
- Fully backstopped by the BCM1
- To be drawn after the Shareholders Meeting
- Could be replaced by a Prêt Garanti par l'Etat if obtained before the Shareholders Meeting