ServiceNow, Inc. — Director's Dealing 2022

May 6, 2022

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: ServiceNow, Inc. (NOW)
CIK: 0001373715
Period of Report: 2022-05-04

Reporting Person: LUDDY FREDERIC B (Director)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2022-05-04	Common Stock	S	171	$461.5146	Disposed	191353	Indirect
2022-05-04	Common Stock	S	221	$462.5347	Disposed	191132	Indirect
2022-05-04	Common Stock	S	523	$463.6877	Disposed	190609	Indirect
2022-05-04	Common Stock	S	164	$464.9515	Disposed	190445	Indirect
2022-05-04	Common Stock	S	239	$466.3285	Disposed	190206	Indirect
2022-05-04	Common Stock	S	122	$467.4304	Disposed	190084	Indirect
2022-05-04	Common Stock	S	50	$469.122	Disposed	190034	Indirect
2022-05-04	Common Stock	S	396	$470.4221	Disposed	189638	Indirect
2022-05-04	Common Stock	S	324	$471.4983	Disposed	189314	Indirect
2022-05-04	Common Stock	S	432	$473.1734	Disposed	188882	Indirect
2022-05-04	Common Stock	S	306	$474.2684	Disposed	188576	Indirect
2022-05-04	Common Stock	S	346	$475.7779	Disposed	188230	Indirect
2022-05-04	Common Stock	S	381	$477.932	Disposed	187849	Indirect
2022-05-04	Common Stock	S	108	$481.4986	Disposed	187741	Indirect
2022-05-04	Common Stock	S	212	$483.0421	Disposed	187529	Indirect
2022-05-04	Common Stock	S	20	$483.70	Disposed	187509	Indirect
2022-05-04	Common Stock	S	64	$485.24	Disposed	187445	Indirect
2022-05-04	Common Stock	S	225	$488.3066	Disposed	187220	Indirect
2022-05-04	Common Stock	S	148	$491.9535	Disposed	187072	Indirect
2022-05-04	Common Stock	S	102	$494.215	Disposed	186970	Indirect
2022-05-04	Common Stock	S	302	$495.7368	Disposed	186668	Indirect
2022-05-04	Common Stock	S	222	$497.0168	Disposed	186446	Indirect
2022-05-04	Common Stock	S	922	$499.4704	Disposed	185524	Indirect
2022-05-04	Common Stock	S	39	$462.0008	Disposed	35361	Indirect
2022-05-04	Common Stock	S	39	$463.62	Disposed	35322	Indirect
2022-05-04	Common Stock	S	71	$465.1601	Disposed	35251	Indirect
2022-05-04	Common Stock	S	87	$470.973	Disposed	35164	Indirect
2022-05-04	Common Stock	S	24	$471.8383	Disposed	35140	Indirect
2022-05-04	Common Stock	S	75	$474.3107	Disposed	35065	Indirect
2022-05-04	Common Stock	S	36	$477.1633	Disposed	35029	Indirect

Footnotes

F1: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F3: Represents the weighted average sales price per share. The shares sold at prices ranging from $461.04 to $461.965 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F4: Represents the weighted average sales price per share. The shares sold at prices ranging from $462.165 to $463.07 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F5: Represents the weighted average sales price per share. The shares sold at prices ranging from $463.345 to $464.17 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F6: Represents the weighted average sales price per share. The shares sold at prices ranging from $464.44 to $465.345 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F7: Represents the weighted average sales price per share. The shares sold at prices ranging from $465.835 to $466.72 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F8: Represents the weighted average sales price per share. The shares sold at prices ranging from $466.93 to $467.48 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F9: Represents the weighted average sales price per share. The shares sold at prices ranging from $468.93 to $469.73 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F10: Represents the weighted average sales price per share. The shares sold at prices ranging from $470.00 to $470.93 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F11: Represents the weighted average sales price per share. The shares sold at prices ranging from $471.02 to $471.83 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F12: Represents the weighted average sales price per share. The shares sold at prices ranging from $472.86 to $473.79 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F13: Represents the weighted average sales price per share. The shares sold at prices ranging from $474.08 to $474.78 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F14: Represents the weighted average sales price per share. The shares sold at prices ranging from $475.38 to $476.30 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F15: Represents the weighted average sales price per share. The shares sold at prices ranging from $477.30 to $478.18 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F16: Represents the weighted average sales price per share. The shares sold at prices ranging from $481.35 to $481.50 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F17: Represents the weighted average sales price per share. The shares sold at prices ranging from $482.425 to $483.215 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F18: Represents the weighted average sales price per share. The shares sold at prices ranging from $487.93 to $488.31 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F19: Represents the weighted average sales price per share. The shares sold at prices ranging from $491.94 to $491.98 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F20: Represents the weighted average sales price per share. The shares sold at prices ranging from $495.39 to $496.10 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F21: Represents the weighted average sales price per share. The shares sold at prices ranging from $496.895 to $497.155 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F22: Represents the weighted average sales price per share. The shares sold at prices ranging from $499.12 to $499.94 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F23: Represents the weighted average sales price per share. The shares sold at prices ranging from $461.965 to $462.01 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F24: Represents the weighted average sales price per share. The shares sold at prices ranging from $465.095 to $465.22 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F25: Represents the weighted average sales price per share. The shares sold at prices ranging from $470.535 to $471.47 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F26: Represents the weighted average sales price per share. The shares sold at prices ranging from $471.705 to $471.865 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F27: Represents the weighted average sales price per share. The shares sold at prices ranging from $474.01 to $474.42 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F28: Represents the weighted average sales price per share. The shares sold at prices ranging from $476.705 to $477.315 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.