Sanoma Oyj — M&A Activity 2011

Jun 8, 2011

Sanoma completes the acquisition of SBS TV operations in Belgium

Sanoma completes the acquisition of SBS TV operations in Belgium

Stock Exchange Release 08/06/2011  13:15

Sanoma announced the acquisition of SBS free-to-air TV assets in the Netherlands
and Belgium from ProSiebenSat.1 on 20 April 2011. The acquisition of the Belgian
operations has been closed today.

Sanoma will report its share of the result of the Belgian TV operations in the
'Share of results in associated companies' line in its consolidated income
statement.

The acquisition of the Dutch activities is still subject to the approval of the
Netherlands Competition Authority (NMa). This approval is expected during the
summer.

Sanoma Corporation

Kim Ignatius
Chief Financial Officer

Additional information: Sanoma's Investor Relations, Kare Laukkanen tel.
+358 105 19 5064 and Anna Tuominen tel. +358 105 19 5066 or ir@sanoma.com

Sanoma.com

Sanoma inspires, informs and connects. As a diversified media group, we bring
information, experiences, education and entertainment to millions of people
every day. We make sure that quality content and interesting products and
services are easily available and meet the demands of our readers, viewers and
listeners. We offer a challenging and interesting working environment for nearly
20,000 people in over 20 countries throughout Europe. In 2010, the Group's net
sales totalled EUR 2.8 billion.

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