Investor Presentation • Oct 15, 2024
Investor Presentation
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This presentation contains forward-looking statements regarding future events and results of the Company that are based on the current expectations, projections and assumptions of the management of the Company.
The actual results may differ materially from those expressed in any forward-looking statement and the Company does not assume any liability with respect thereto.
This document has been prepared solely for this presentation and does not constitute any offer or invitation to sell or any solicitation to purchase any share in the Company.
The Manager in Charge of preparing the Company financial reports hereby certifies pursuant to paragraph 2 of art. 154-bis of Legislative Decree no. 58 of February 24, 1998, that the accounting disclosures of this document are consistent with the accounting documents, ledgers and entries.
"The results of the third Quarter have been impacted by the challenging macroeconomic and consumer environment and we expect this trend to continue in the last part of the year. Decreasing consumer confidence is most notable in Asia Pacific, being the main phenomenon impacting our sales performance . The secondary channel has also been affected by low traffic, which also continues to impact the wholesale environment .
The current context adds pressure on our top -line and profitability, therefore delaying the timing of the delivery of our financial objectives . We pursue our work on the enrichment of the offer, together with marketing and retail actions to maximize the potential of the brand, through increasing engagement of new audiences with key products, and continuing the distinctive narrative and elevated in -store and on -line experience, while maintaining a strong operational discipline .
These efforts have yielded encouraging results in the quarter through our primary sales in Europe, Japan, and Latin America, in all major product categories of our renewed continuative offer, in particular handbags and ladies' shoes, led by new icons . "
Marco Gobbetti, Chief Executive Officer and General Manager

9M 2024

New Product Offer - Heritage and innovation core assets




SOLID RECOGNITION FROM MEDIA AND INDUSTRY

Build scale and relevance through empowered, full funnel communication

FW24
ADAPTABLE AND FLUID MEDIA STRATEGY BUILD AROUND PRODUCT
THE BEAUTIFUL INNER COURTYARD OF THE PORTRAIT HOTEL MILAN LENDS ITSELF AS THE BACKDROP FOR "3 DAYS IN FLORENCE" BY RENOWNED FINE ART AND FASHION PHOTOGRAPHER JUERGEN TELLER;
A PHOTO-REPORTAGE THAT REVISITS ICONIC FLORENTINE LOCATIONS BELOVED BY SALVATORE FERRAGAMO AND CORE TO THE VISION OF CREATIVE DIRECTOR MAXIMILLIAN DAVIS.

IN TELLER'S LENS, FLORENCE TRANSFORMS INTO A CINEMATIC BACKDROP REMINISCENT OF GREAT ITALIAN FILM NOIRS. THE REALITY OF THE CITY AS THE ULTIMATE SYMBOL OF ITALIAN CULTURE, ART AND CRAFTSMANSHIP.
FROM SEPTEMBER 21 TO OCTOBER 5, 2024 PORTRAIT MILANO - CORSO VENEZIA 11, 20121 MILANO

Enriching the Customer Journey – New store concept

MILAN Montenapoleone Woman





Enriching the Customer Journey – New store concept

BEIJING China World Mall

SEOUL Shinsegae Gangnam Man
ELEVATE IN - STORE EXPERIENCE

Enriching the Customer Journey – Digital focus





NEWSLETTER PERSONALIZATION AND INCREASED ON - LINE EXPERIENCE

WHL, at const. FX, down 22.1% vs. 9M 2023, and -12.8% in Q3 vs. last year, reflecting a weaker than expected demand, especially in the US market.

9M 2024 NET SALES BY REGION


Note: all data at const. FX


16


| Sept YTD | ||||||
|---|---|---|---|---|---|---|
| Δ % | Weight on | Weight on | ||||
| (Euro MM) | 2024 | 2023 | Δ % | Const | Tot 2024 | Tot 2023 |
| DTC * | 552.2 | 599.5 | -7.9% | -5.6% | 74.2% | 71.0% |
| Wholesale | 171.6 | 217.2 | -21.0% | -22.1% | 23.1% | 25.7% |
| Net Sales | 723.9 | 816.7 | -11.4% | -10.0% | 97.3% | 96.7% |
| Hedging | 4.7 | 12.5 | -62.7% | na | 0.6% | 1.5% |
| Licences & Other Rev. | 12.8 | 13.0 | -1.6% | -1.6% | 1.7% | 1.5% |
| Rental Income | 2.6 | 2.0 | 30.7% | 31.2% | 0.3% | 0.2% |
| Total Revenues | 743.9 | 844.2 -11.9% | -9.8% | 100.0% | 100.0% |
* DTC (Direct To Consumer) channel consists of DOS and directly managed online boutique/e-commerce platforms.

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