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Salesforce, Inc. Director's Dealing 2025

Oct 31, 2025

29776_dirs_2025-10-31_e1aeaaee-029a-49ef-b4bc-9db3ed181f31.zip

Director's Dealing

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SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: Salesforce, Inc. (CRM)
CIK: 0001108524
Period of Report: 2025-10-30

Reporting Person: Benioff Marc (Director, Chair and CEO)

Non-Derivative Transactions

Date Security Code Shares Price A/D Holdings After Ownership
2025-10-30 Common Stock M 2250 $161.50 Acquired 11913821 Direct
2025-10-30 Common Stock S 72 $250.4104 Disposed 11913749 Direct
2025-10-30 Common Stock S 132 $251.4537 Disposed 11913617 Direct
2025-10-30 Common Stock S 72 $252.5345 Disposed 11913545 Direct
2025-10-30 Common Stock S 34 $254.2441 Disposed 11913511 Direct
2025-10-30 Common Stock S 276 $256.4711 Disposed 11913235 Direct
2025-10-30 Common Stock S 858 $257.3007 Disposed 11912377 Direct
2025-10-30 Common Stock S 698 $258.2872 Disposed 11911679 Direct
2025-10-30 Common Stock S 108 $258.9335 Disposed 11911571 Direct

Derivative Transactions

Date Security Exercise Price Code Shares A/D Expiration Underlying Ownership
2025-10-30 Non-qualified Stock Option (Right to Buy) $161.50 M 2250 Disposed 2026-03-22 Common Stock (2250) Direct

Holdings (Non-Derivative)

Security Shares Ownership
Common Stock 107000 Indirect
Common Stock 10000000 Indirect

Footnotes

F1: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F2: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

F3: Weighted average price. These shares were sold in multiple transactions at prices ranging from $250.0000 to $250.7500 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F4: Weighted average price. These shares were sold in multiple transactions at prices ranging from $251.1100 to $251.7289 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F5: Weighted average price. These shares were sold in multiple transactions at prices ranging from $252.2200 to $253.0287 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F6: Weighted average price. These shares were sold in multiple transactions at prices ranging from $253.5628 to $254.5280 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F7: Weighted average price. These shares were sold in multiple transactions at prices ranging from $255.8317 to $256.7796 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F8: Weighted average price. These shares were sold in multiple transactions at prices ranging from $256.8903 to $257.8641 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F9: Weighted average price. These shares were sold in multiple transactions at prices ranging from $257.8943 to $258.8715 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F10: Weighted average price. These shares were sold in multiple transactions at prices ranging from $258.8894 to $258.9940 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F11: Shares held in the Marc Benioff Fund LLC (the "Fund"). Fund interests are held in the reporting person's name or in trust.

F12: Option vests over four years at the rate of 25% on March 22, 2020, the first anniversary of the holder's date of grant, with the balance vesting in equal monthly installments over the remaining 36 months.