READCLOUD LIMITED — Investor Presentation 2018

Nov 20, 2018

Investor Presentation

Thorney Technologies Ltd AGM

ReadCloud Limited ASX: RCL, RCLO 21 November 2018

Disclaimer

This presentation has been prepared by ReadCloud Limited ("Readcloud"), based on information available as at the date of this presentation. The information in this presentation is provided in summary form and does not contain all information necessary to make an investment decision.

This presentation does not constitute an offer, invitation, solicitation or recommendation with respect to the purchase or sale of any security in ReadCloud, nor does it constitute financial product advice or take into account any individual's investment objectives, taxation situation, financial situation or needs. An investor must not act on the basis of any matter contained in this presentation but should make its own assessment of ReadCloud as part of its own investigations. Before making an investment decision, investors should consider the appropriateness of the information having regard to their own objectives, financial situation and needs, and seek legal, taxation and financial advice appropriate to their jurisdiction and circumstances. ReadCloud is not licensed to provide financial product advice in respect of ReadCloud securities or any other financial products.

Although reasonable care has been taken to ensure that the facts stated in this presentation are accurate and that the opinions expressed are fair and reasonable, no representation or warranty, express or implied, is made as to the fairness, accuracy, completeness or correctness of the information, opinions and conclusions contained in this presentation. To the maximum extent permitted by law, neither ReadCloud, nor any of its officers, directors, employees and agents, nor any other person, accepts any responsibility and liability for the content of this presentation including, without limitation, any liability arising from fault or negligence, for any loss arising from the use of or reliance on any of the information contained in this presentation or otherwise arising in connection with it.

The information presented in this presentation is subject to change without notice and ReadCloud does not have any responsibility or obligation to inform you of any matter arising or coming to their notice, after the date of this presentation, which may affect any matter referred to in this presentation. The cover image is illustrative only.

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Forward looking statements

This presentation may contains certain forward looking statements that are based on ReadCloud's beliefs, assumptions and expectations and on information currently available to ReadCloud management. Such forward looking statements involve known and unknown risks, uncertainties, and other factors which may cause the actual results or performance of ReadCloud to be materially different from the results or performance expressed or implied by such forward looking statements. Such forward looking statements are based on numerous assumptions regarding present and future business strategies and the political and economic environment in which they operate in the future, which are subject to change without notice. Past performance is not necessarily a guide to future performance and no representation or warranty is made as to the likelihood of achievement or reasonableness of any forward looking statements or other forecast. To the full extent permitted by law, ReadCloud and its directors, officers, employees, advisers, agents and intermediaries disclaim any obligation or undertaking to release any updates or revisions to information to reflect any change in any of the information contained in this presentation (including, but not limited to, any assumptions or expectations set out in the presentation).

Investment Overview

• ReadCloud is the leading digital education solution for Australian schools, delivering clear educational benefits and saving schools and students money
• Large market opportunity in Australia with an immediate target market of 2,700 secondary schools with 1.6 million students
• Growing rapidly with over 50,000 users in over 70 schools as at 30 June 2018 (up from 21,800 users in 50 schools as at 30 June 2017), with the opportunity to rapidly increase market share
• In FY18, the maiden full-year financial result as an ASX-listed Company, the highlights include:
  • 155% increase in total revenue to $2.1 million (including a 189% increase in sales revenue);
  • Underlying EBITDA of $(147,055) (after adding back share-based payments and initial public offering costs that were expensed);
  • Substantial increase in contracted users and schools on the ReadCloud platform;
  • Increase in the proportion of total users represented by direct (higher margin) school contracts (29% versus 12% in FY17);
  • Expansion of the Company's direct sales team for FY19 in order to grow market share; and
  • Strong funding position following an over-subscribed initial public offering that raised $5.5 million after costs.
• Strategically positioned with 7 Channel (distribution) Partners
• Acquisition of AIET provides a strategic entry into the Vocational Education in schools sector and adds over 90 school customer relationships
• Highly scalable platform is leveraged to improving operating margins as user numbers increase
• Experienced and motivated team with a clear growth strategy

ASX Code: RCL, RCLO
Share Price (19 November 2018)	$0.30
Market capitalisation (@ 30 cents)	$26.3m
Listing Price (February 2018)	$0.20
Shares onissue (listed)	43.9m
Escrowed shares	43.6m
Options on issue	21.6m
Performance Rights	7.5m
Current cash (30 September 2018)	$3.7m
Turnover (month rolling)	$203,000

Directors
Paul Collins	Non-Executive Chairman
Lars Lindstrom	Chief Executive Officer
Darren Hunter	Chief InformationOfficer
Guy Mendelson	Non-Executive Director
Luke Murphy	Chief Financial Officer

Substantial Shareholders

Amity Agency Pty Ltd	16.4%
Group*Thorney	11.5%
Lars Lindstrom	9.8%
Holdings/Darren Hunter*Hunmar	8.0%
PollaersFamily Trust	5.9%
Joshua Fisher	5.6%
Kimberley Marshall	5.5%
Top 20	76.3%
Shareholdings*Total Board	20.6%

*Includes indirect holdings

ReadCloud Is The Complete Digital Solution

The ReadCloud platform is the complete solution for eLearning and management of all Digital Content.

Fully integrated platform delivering a complete solution for schools, students, publishers and intermediaries

Australian developed, all IP owned 100%

ReadCloud Benefits

	Students	Schools & Teachers
••••••••	Australian Curriculum in one AppIntegratesdigital content from multiple publishersCross PlatformOperates on all hardware/operating systemsSocial collaboration and annotationsSocial learning –share notes, videos & ideasSingle Login to all contentOffline reading –notes and annotationsare automatically synchronised	•Automatically creates and synchronisesstudentsand classes•Automated provisioning of resources –detectsnew students and class movements•Curate own content –teachers can upload theirown content•Rich analytical data on student usage and progress•Management console reporting
	Publishers	Channel Partners
••••	Solves online delivery problem for publishersEfficient delivery of DRM encrypted contentUpdates are imported automatically175,000+ eBooks from the world's leading	•Provides a comprehensive eLearning platform•UtilisesChannel Partners' regional strengths•Real-time ordering•White label available

• 175,000+ eBooks from the world's leading publishers
• All logins centralised with one password
• Integrates content from traditional and nontraditional publishers
• Access to a broad range of content • Content management
• Management console for client support
• Automated onboarding services and utilities

• Australia
  • ➢ 3.8 million students in over 10,000 primary and secondary schools
  • ➢ ReadCloud's immediate target market is 2,700 secondary schools with 1,600,000 students
  • ➢ Of these target schools, 63% expect to move to 100% digital learning by 2020 (ORC Int. 2017)
• ReadCloud's Market Position (FY18)
  • ➢ Rapid early traction with over 50,000 users in 70 secondary schools on the platform, with the opportunity to rapidly increase market share in the 1.6 million secondary student target market
  • ➢ 7,500+ primary schools in Australia provide a longer term growth opportunity
  • ➢ ReadCloud is accelerating direct sales to schools and benefits from its Channel Partners established school relationships
  • ➢ Strategic entry into the Vocational Education sector in Secondary Schools for 2019

ReadCloud Has Acquired AIET

Agreement to acquire 100% of Australian Institute of Education and Training (AIET) for up to $2.95 million

1AIETOverview	Leading Registered Training Organisation ("RTO") with a presence in over 90 Australian secondaryschools. Headquartered in Melbourne with school customers in Victoria, SA and WAAIETprovidesVocational Education and Training ("VET") courses and accreditation that enablesschools to offer VET courses under AIET's RTO licence. AIET creates and delivers proprietary coursecontent for 34 VET courses including Certificate II, Certificate III and diploma coursesAIET approached ReadCloud after an extensive search to find technology to protect its IntellectualProperty, reduce printing costs and enhance its course deliveryAchieved over 60% revenue growth in FY18 (to over $950k) with further growth expected in FY19
2CompellingStrategicRationale	Provides a complimentary (and proprietary) product which is sold into the same secondary schoolmarket which RCL focusses on and provides significant cross-selling opportunitiesAcquisition more than doubles the number of ReadCloud's (FY18) school customer relationshipsAIET and its customers will benefit from ReadCloud's digital delivery platform as AIET will havesubstantial printing/handling cost savings and VET digital courses will contain videosAIET's Chief Executive Officer Nic Mardling(the vendor) will head up ReadCloud'sVET business
3AcquisitionSnapshot	Acquisition will be funded by shares and existing cash, with consideration based on performanceMaximum acquisition cost is up to 5.35 million ReadCloud shares and up to $810,000 incash withthe assumption of $50,000 in liabilitiesTotal acquisition cost is < 4.5 times FY19 EBIT, assuming Revenue and EBIT performance targetsare met for FY19The acquisition will be earnings accretive in FY19

Overview of AIET and VET

• AIET was established as a Registered Training Organisation ("RTO") in 2003 and is one of the largest RTO's in Victoria in the Secondary School market
• The business specialises in providing nationally accredited Vocational Education and Training ("VET") to secondary schools throughout Australia. AIET does not employ teachers or own classrooms. It provides the compliance oversight, sells the course material and provides an online assessment.
• AIET enters into partnering arrangements with secondary schools ("auspicing"), as schools cannot deliver VET programs unless they are an RTO themselves
• AIET oversees the compliance and delivery of programs (including assessments) and provides training manuals and workbooks which it has developed in-house over a number of years
• AIET currently provides its programs to over 90 schools and 4,000+ students with schools in Victoria, South Australia and Western Australia
• There are currently 34 courses in its curricula including Certificate II, Certificate III and Diploma courses in subjects such as Hospitality, Business, Dance, Sport and Recreation, IT, Early Childhood Education, Engineering, Kitchen Operations, Building and Construction etc.
• AIET derives 100% of its revenue from schools, with no direct government funding
• VET, as delivered to secondary school students, is a key component of the Australian government's strategy to increase student retention and improve year 12 or equivalent completion rates, by providing options for all students. It also addresses skill shortages across all sectors.
• There were 242,000 school students taking VET courses in 2017, implying that nearly 1 in 2 senior students in years 11 and 12 are studying VET courses

Provides a complimentary (and proprietary) product and relationships with 90+ additional schools

Entry to theVET in Schools Sector	Provides immediate entry into the growing Vocational Education Training in schools▪sectorExpands ReadCloud'sproduct offering▪AIET offers courses in 34 subjects▪
Direct access tonew Schoolrelationships	Access to AIET's existing relationships with over 90 schools across Australia▪AIET more than doubles ReadCloud's (FY18) school relationships▪
Digital deliverybenefits	Digital delivery of AIET's course materials (currently paper-based) via the ReadCloud▪platform will protect AIET's IP, reduce printing & postage costs and improve userexperienceVET courses are significantly enhanced by video content, which can be embedded within▪course materials via the ReadCloud digital platform
Significant cross-sellingpotential	Ability to cross-sell AIET VET courses to ReadCloud customer schools▪AIET provides a point of entry to introduce the ReadCloud digital platform to its schools▪
Value accretivetransaction	AIET achieved over 60% revenue growth in FY18 and was profitable▪Immediate cost savings through digital delivery of AIET's courses and from shared services▪The acquisition will be earnings accretive in FY19▪

Direct Sales

• All existing direct customer school contracts are rolling into the 2019 school year
• Although still in the selling season for 2019, several new large direct schools have signed-up for 2019
• Curriculum changes for 2019 occurring in some States has delayed school purchasing decisions (publishers are still finalising content)
• This will provide an opportunity to sell right up to the Christmas break

Channel Partners – OfficeMax

• OfficeMax (ReadCloud's largest Reseller) has been successful in re-signing its existing schools and has already signed several new schools for 2019
• OfficeMax recently won a tender to be one of two on the purchasing panel for The Catholic Archdiocese of Sydney (responsible for educating over 63,000 students in 149 schools)
• Of these schools, 38 are secondary schools that will have to choose between OfficeMax/ReadCloud and a competitor for the 2020 school year

New Channel Partners

• New reseller agreements with a further 3 school stationery / book suppliers (bringing the total number of resellers to 7), including:
  • Adelaide Direct Stationers servicing 200+ schools in South Australia
  • Bennetts Office Supplies relationships with 40+ schools in New South Wales; and
  • Blue Ink Education currently services approximately 30 schools in the ACT

New Distribution Agreement

• Direct distribution agreement with Oxford University Press ("OUP"), enabling ReadCloud to sell OUP digital textbooks to schools directly (previously could only be sold via ReadCloud's Resellers)

Technology Platform

• Significant enhancements to the ReadCloud technology platform, including:
  • common code base across all Native Applications (Windows, OSX, iOS, Android and ChromeBooks), enabling huge efficiencies in deploying new features
  • introduction of dyslexic fonts, text to speech and a drawing module
  • new content curation and management features enabling users to upload and organize their own content (including teacher notes, PDFs and videos)
  • automated syncing of school timetable changes
  • seamless integration with school Learning Management Systems

Outlook

• ReadCloud continues to see a record direct sales pipeline, with several new large direct schools signed up for 2019
• School purchasing decisions have been delayed by curriculum changes for 2019, which has extended the selling season (decisions on a number of tenders submitted are imminent)
• The Company expects significant revenue growth from its existing direct school customers as a result of both expansion of year levels using the ReadCloud platform and additional eBook sales
• Sales via ReadCloud's Resellers are also expected to increase significantly for FY19
• A further update will be provided at the Company's AGM on 29 November

Key Investment Highlights

• ReadCloud is the leading digital education solution for Australian schools, delivering clear educational benefits and saving schools and students money
• Large market opportunity in Australia with an immediate target market of 2,700 secondary schools with 1.6 million students
• Growing rapidly with over 50,000 users in over 70 schools as at 30 June 2018 (up from 21,800 users in 50 schools as at 30 June 2017), with the opportunity to rapidly increase market share
• Increasing proportion of high margin direct sales to schools (29% in FY18 versus 12% in FY17)
• Strategically positioned with 7 Channel Partners
• Acquisition of AIET provides a strategic entry to the Vocational Education in schools sector and adds over 90 school customer relationships
• Highly scalable platform is leveraged to improving operating margins as user numbers increase
• Experienced and motivated team with a clear growth strategy

ReadCloud Limited 1/426 Glenhuntly Rd Elsternwick VIC 3185

Contact: Lars Lindstrom CEO lars@readcloud.com