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PRUDENTIAL FINANCIAL INC Director's Dealing 2019

Feb 14, 2019

30092_dirs_2019-02-14_c7631420-c08b-439e-9fa9-217d64ec664e.zip

Director's Dealing

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SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: PRUDENTIAL FINANCIAL INC (PRU)
CIK: 0001137774
Period of Report: 2019-02-12

Reporting Person: Pelletier Stephen (Executive Vice President)

Non-Derivative Transactions

Date Security Code Shares Price A/D Holdings After Ownership
2019-02-12 Common Stock M 21357 Acquired 29874 Direct
2019-02-12 Common Stock F 8293 $93.36 Disposed 21581 Direct

Derivative Transactions

Date Security Exercise Price Code Shares A/D Expiration Underlying Ownership
2019-02-12 2016 Performance Shares $ M 18701 Disposed Common Stock (18701) Direct
2019-02-12 2019 Performance Shares $0 A 15264 Acquired Common Stock (15264) Direct
2019-02-12 2019 Employee Stock Option (Right to Buy) $93.36 A 47643 Acquired 2029-02-12 Common Stock (47643) Direct

Holdings (Non-Derivative)

Security Shares Ownership
Common Stock 625 Indirect

Footnotes

F1: The Compensation Committee awarded these shares, the grant of which was made on February 9, 2016, and originally reported on a Form 4 filed with the SEC on February 11, 2016, based upon performance relative to the average Return On Equity (ROE) goals modified by ROE, EPS Growth and Book Value Per Share Growth relative to certain life insurance peers during the 2016 through 2018 performance period.

F2: Represents shares withheld for the payment of taxes.

F3: Amount reported has been adjusted to include 28 shares of Issuer common stock acquired by the reporting person under The Prudential Employee Savings Plan between December 31, 2017 and December 31, 2018 based on a plan statement dated December 31, 2018. The acquisition of such shares was exempt from Section 16 pursuant to Rules 16b-3(c) and 16a-3(f)(1)(i)(B).

F4: The performance shares convert to common stock on a 1 to 1 basis.

F5: Represents the target number of shares to be received relative to the Company's average ROE goals and relative to the ROE achievement of certain life insurance peer companies for the 2019 through 2021 performance period. The actual number of shares to be received will be determined by the Compensation Committee in February 2022.

F6: The options vest in three equal annual installments beginning on February 12, 2020.