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PRUDENTIAL FINANCIAL INC Director's Dealing 2015

May 11, 2015

30092_dirs_2015-05-11_c9eec246-f8f5-4166-8599-b1cdd4d2859b.zip

Director's Dealing

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SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: PRUDENTIAL FINANCIAL INC (PRU)
CIK: 0001137774
Period of Report: 2015-05-07

Reporting Person: STRANGFELD JOHN R JR (Director, Chief Executive Officer, Chairman of the Board)

Non-Derivative Transactions

Date Security Code Shares Price A/D Holdings After Ownership
2015-05-07 Common Stock S 30000 $85.00 Disposed 308388 Direct

Holdings (Non-Derivative)

Security Shares Ownership
Common Stock 1624 Indirect
Common Stock 579 Indirect

Footnotes

F1: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 12, 2014.

F2: Following the transactions reported on this Form 4, Mr. Strangfeld continues to hold 308,388 shares directly and 1,624 shares indirectly in a 401(k) account. Mr. Strangfeld also holds an additional 1,146,178 vested stock options, 217,330 unvested stock options, and 89,456 target performance shares (the exact number awarded being dependent on achievement of performance goals).

F3: Amount reported has been adjusted to include 65 shares of Issuer common stock acquired by the reporting person under The Prudential Employee Savings Plan between December 31, 2014 and March 31, 2015 based on a plan statement dated March 31, 2015. The acquisition of such shares was exempt from Section 16 pursuant to Rules 16b-3(c) and 16a-3(f)(1)(i)(B).

F4: The reporting person disclaims beneficial ownership of these securities except to the extent of his pecuniary interest therein, and this report shall not be deemed an admission the reporting person is the beneficial owner of such securities for the purposes of Section 16 or for any other purpose.