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Pomvom Ltd. — Investor Presentation 2025
Mar 20, 2025
6994_rns_2025-03-20_dbb30e0e-1337-46e3-adfa-dc2f0ef155ef.pdf
Investor Presentation
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WE MAKE HEARTS RACE AND TIME FREEZE
It's All About Embracing The Extraordinary, Rich & Diverse Human Experiences

LEGAL DISCLAIMER
This presentation was prepared by POMVOM Ltd. for the sole purpose of conveying information regarding POMVOM Ltd. and its subsidiaries (the "Company" or " Pomvom"). This presentation does not constitute, or form part of, an offer to sell, or a solicitation of an offer to purchase any securities of the Company and is intended to provide information only. This presentation is not intended to replace the need to review the Company's full reports to the Securities Authority and the Tel Aviv Stock Exchange Ltd. including, inter alia, the Company's periodic and immediate reports (hereinafter: "Company Reports") prior to making a decision regarding investment in the Company's securities.
In addition, this presentation cannot replace investment consulting by a lawfully licensed investment consultant.
This document contains proprietary and confidential information of Pomvom. It may not be disclosed, used, reproduced or distributed without the prior written consent of Pomvom. Nothing herein contained shall be construed as granting any rights to this document and/or to any information, designs, materials and/or anything referenced herein. All rights including intellectual property rights in connection with the foregoing are reserved by Pomvom.
This presentation includes statements data, forecasts, goals and Company plans that are "forward-looking statements", as defined in the Securities Law - 1968, whose occurrence is not certain, and which are not solely in the Company's control.
These forward-looking statements are included, inter alia, in discussions of strategy, objectives, goals, plans, events, future intentions or other information relating to future events or issues whose occurrence is not certain. By their nature, forward-looking statements involve risk and uncertainty. Whether the forward-looking information occurs or not is affected, inter alia, by risk factors characteristic to the Company's operations and developments in the general environment and external factors which impact Company and its area of activities. Subject to the requirements of applicable law, the Company does not intend to update any industry information or forward-looking statements appearing in this presentation and is not required to publish any additional presentations for its shareholders in future.
Third-Party Information
Any third-party information provided herein is based solely on publicly available information. Although Pomvom makes reasonable commercial efforts to obtain such information from reliable sources, Pomvom does not guarantee the accuracy of such third-party information. Pomvom cannot be held responsible for the content of the third-party information. You should independently evaluate the accuracy of such information and its usefulness for your particular needs.
Trademarks
The word Pomvom and the Pomvom logo are trademarks trade names or registered trademarks of Pomvom and its subsidiaries or affiliates. All other company or product names mentioned in this document are the trademarks or registered trademarks of their respective holders. All rights in such names, marks or logos is reserved by Pomvom and/or respective holders.
Copyrights
Copyright © by Pomvom, all rights reserved. Pomvom retains the copyright in all of the material in this document as a collective work under copyright laws. You may not copy, republish, redistribute or exploit in any manner any material from these pages without the express written consent of Pomvom.

2015
9+ Years of cutting-edge technology development & Deployment
NIS in Investment
~125M
55M
Global visitors Exposed to innovative high value content generated in real time in the parks
+65
Employees Global HQ Team
Theme Parks & attractions
42
~138M
NIS in annual revenue

Pomvom is a global leader in AI-powered photography and video solutions, transforming visitor experiences at theme parks and attractions through innovative content capture and seamless digital delivery

POMVOM MANAGEMENT TEAM

MATAN MANDELBAUM
15+ years of impeccable global operations and proven commercial growth capabilities, seamless execution driving outstanding business results


TAMARA MIKHEL
Chief Financial
Financial executive with 20+ years of experience in global public and private tech companies, such as Verbit, Google, and Fitbit

KEREN RAVIV
Officer VP Operations Chief Legal Officer CEO Chief Product & Tech Officer
Experienced Tech & Business leader with a proven record in delivering game-changing products in diverse sectors

RONI GOREV
Chief Legal Officer VP Operations &
Experience representing public and private companies, in the technology and infrastructure sectors


ODED KNAAN
Delivery
Significant leadership and operational expertise as a reserve Colonel with over 28 years of service in the IDF Defense Intelligence branch

VISION
Lead the experience economy by bridging physical memories with digital innovation, engaging 100M+ users worldwide, and redefining unforgettable moments at scale


OUR UNIQUE OPPORTUNITY
Global Traffic Scale: From 55M visitors today to 100M in 3-5 years
Expanded Margins: Digital transformation leveraging data for monetization opportunities resulting in Gross Margin increase
Key Drivers:
- Immersive partnerships with global brands
- AI-driven authentic personalized content for instant sharing
- Monetization through recurring revenue streams and e-commerce excellence
- Global operational excellence Data driven


THE PROBLEM
Bridging The Engagement Gap: Transforming Photography Services To Reach 95% Of Unengaged Visitors


TRANSFORMING THE INDUSTRY
Be the "Netflix of Experiential Media," connecting brands, venues, and audiences through innovative content and engagement.


OUR DIGITAL PLATFORM




4K CINEMATIC RIDE VIDEO
MULTI-VIDEO ENGINE TO CREATE ENGAGING SOCIAL MEDIA-READY CONTENT
4K CINEMATIC CAPTURING UNITS AI-DRIVEN AUTOMATIC VIDEO ENGINE

DIGITAL SOLUTION SEAMLESS, DIGITAL EXPERIENCE FOR VISITORS

MONETIZING THE JOURNEY • New Revenue Streams: Unlock additional

- monetization opportunities with targeted offers.
- On-site: High throughput digital-first approach in our point of engagement
- Ongoing Customer Journeys: We extend the customer relationship beyond a single visit, fostering repeat engagement and long-term loyalty.
- Post-Visit Engagement: We reconnect with guests after their theme park visit through personalized digital content and customized ecommerce products.
OPERATIONAL EXCELLENCE
OPS EXCELLENCE
MONITORING AND CONTROLLING – DATA DRIVEN DECISION - MAKING


FY'2024 & BEYOND
H2'24 IN REAR VIEW BUILDING POSITIVE MOMENTUM TO FY'25
| Leadership Change New Management New BOD |
New Contract Signed Scandinavia 4 New Sites to be deployed in Q2'2025 Non-staffed model Annual visitors 2.7M |
Deployment Of New Parks |
Digital Sales Growth Strategic Investments Driving Margin Growth |
|---|---|---|---|
| Operational Efficiency | 4 Sites In USA |
Equity Financing | |
| Efficiency Plan Executed Cost Structure Adjusted |
19.7M NIS Raised in Q1'25 |
H2'24 FINANCIAL HIGHLIGHTS
Focused Lean Execution
TOTAL REVENUES
Revenues of 137.9M NIS, increase of 3% vs. H2'23.
ONLINE / DIGITAL REVENUES
Online Revenues increase of 46% HoH to 13% of total revenues. Digital Products Revenues increase of 54% HoH to 53% of total revenues.
GROSS PROFIT
Increase of 7% in gross profit HoH, with GM improving from 18% to 19% HoH.
TAX
One-time income tax benefit of 0.1M NIS vs. -1.9M NIS due to Global Tax Structure improvement..
NARROWING LOSSES
44% Decrease in Operating loss to 4.5M NIS vs. 8.1M NIS HoH due to workforce reduction and expense control initiatives.
78% Decrease in Operating loss net-off restructuring expenses to 1.7M NIS.
SHIFT TO POSITIVE ADJ. EBITDA Adjusted EBITDA of 0.7M NIS vs. -1.0M NIS
CASH AND EQUIVALENTS
Cash balance of 15.4M NIS as of 31 December 2024 (+6.7M NIS in Restricted deposit) vs. 21M NIS as of 31 December 2023 Cash Balance of 26.1M NIS as of 13 March 2025 (+5.9M NIS in Restricted deposit)
SHIFT TO POSITIVE CASH FLOW FROM OPERATIONS Cash flow from operations of 7.5M NIS vs. -0.8M NIS
WORKING CAPITAL IMPROVEMENT
Increasing the revenue collected directly by Pomvom accelerates cash flow, enhances working capital, and streamlines collection processes.

P&L SUMMARY
| H2 | FY | |||
|---|---|---|---|---|
| NIS (K) | 2023 | 2024 | 2023 | 2024 |
| REVENUES | 133,619 | 137,914 | 218,437 | 238,341 |
| COGS | 109,638 | 112,256 | 177,899 | 198,012 |
| GROSS MARGIN | 23,981 | 25,658 | 40,538 | 40,329 |
| OPEX | 32,058 | 27,396 | 62,850 | 60,911 |
| RESTRUCTURING EXP. | - | 2,754 | - | 2,754 |
| LOSS FROM OPERATIONS | (8,077) | (4,492) | (22,312) | (23,336) |
| FINANCE EXP. | 777 | 1,316 | 1,365 | 2,577 |
| INCOME TAX EXP. (Income) | 1,872 | (103) | 2,212 | 481 |
| NET LOSS | (10,726) | (5,705) | (25,889) | (26,394) |
| EBITDA | (4,235) | (632) | (16,180) | (15,896) |
| ADJUSTED EBITDA | (963) | 741 | (8,784) | (9,941) |
REVENUE BREAKDOWN

IN-PARKS vs. ON-LINE

GROSS PROFIT & GROSS PROFIT NET OF REV-SHARE
| H2 | FY | |||
|---|---|---|---|---|
| NIS (K) | 2023 | 2024 | 2023 | 2024 |
| REVENUES | 133,619 | 137,914 | 218,437 | 238,341 |
| REVENUE SHARE TO PARTNERS | (75,029) | (77,685) | (121,326) | (134,328) |
| REVENUES NET OF REV SHARE | 58,590 | 60,269 | 97,111 | 104,013 |
| LABOR | 21,819 | 23,061 | 37,739 | 43,137 |
| D&A | 2,567 | 2,991 | 3,754 | 5,895 |
| CLOUD SERVICES | 1,872 | 283 | 1,872 | 761 |
| OTHER | 8,351 | 8,236 | 13,208 | 13,891 |
| GROSS PROFIT | 23,981 | 25,658 | 40,538 | 40,329 |
| MARGIN | 18% | 19% | 19% | 17% |
| MARGIN NET OF REV SHARE | 40% | 43% | 42% | 39% |
| *MARGIN NET OF REV SHARE ADJUSTED FOR ERTC |
35% | 43% | 35% | 39% |

NET REVENUE LABOR %
• Gross Profit net of the ERTC (Employee retention tax credit) received during 2023. (6.1M NIS received in 2023, 3.5M NIS of it received in H2-23)
• The Gross Profit net of Rev-Share presented above does not represent the gross profit margin in accordance with the IFRS

BALANCE SHEET & CASH FLOW SUMMARY
| FY | ||
|---|---|---|
| NIS (K) | 2023 | 2024 |
| CASH AND EQUIVALENTS | 21,010 | 15,384 |
| RESTRICTED DEPOSIT (ST + LT) | 615 | 6,710 |
| RECEIVABLES | 7,581 | 7,272 |
| TOTAL CURRENT ASSETS | 32,514 | 28,431 |
| TOTAL ASSETS | 58,614 | 55,000 |
| TOTAL CURRENT LIABILITIES | 25,477 | 33,867 |
| TOTAL NON-CURRENT LIABILITIES | 2,759 | 16,324 |
| EQUITY | 30,378 | 4,809 |
| **FINANCIAL DEBT | 3,399 | 23,886 |


MULTIPLE PILLARS TO DRIVE GROWTH
FOCUS ON GROWTH AND PROFITABILITY
NEW PARTNERSHIPS
• Strategic Profitable Partners
SCANDINAVIA DEPLOYMENT
- 4 New Sites
- Non-Staffed Model
DIGITAL SALES GROWTH
- Investments Driving Margin Growth
- Digital Platform:
- Customer Journey Touch Points
- Upsell/Cross-Sell
REV SHARE IMPROVEMENT
• Existing Contracts Renegotiated
CONTENT VALUE UPGRADE
OPERATIONAL EXELLENCE • Lean Execution
