Pomvom Ltd.

Investor Presentation • Mar 20, 2025

WE MAKE HEARTS RACE AND TIME FREEZE

It's All About Embracing The Extraordinary, Rich & Diverse Human Experiences

LEGAL DISCLAIMER

This presentation was prepared by POMVOM Ltd. for the sole purpose of conveying information regarding POMVOM Ltd. and its subsidiaries (the "Company" or " Pomvom"). This presentation does not constitute, or form part of, an offer to sell, or a solicitation of an offer to purchase any securities of the Company and is intended to provide information only. This presentation is not intended to replace the need to review the Company's full reports to the Securities Authority and the Tel Aviv Stock Exchange Ltd. including, inter alia, the Company's periodic and immediate reports (hereinafter: "Company Reports") prior to making a decision regarding investment in the Company's securities.

In addition, this presentation cannot replace investment consulting by a lawfully licensed investment consultant.

This document contains proprietary and confidential information of Pomvom. It may not be disclosed, used, reproduced or distributed without the prior written consent of Pomvom. Nothing herein contained shall be construed as granting any rights to this document and/or to any information, designs, materials and/or anything referenced herein. All rights including intellectual property rights in connection with the foregoing are reserved by Pomvom.

This presentation includes statements data, forecasts, goals and Company plans that are "forward-looking statements", as defined in the Securities Law - 1968, whose occurrence is not certain, and which are not solely in the Company's control.

These forward-looking statements are included, inter alia, in discussions of strategy, objectives, goals, plans, events, future intentions or other information relating to future events or issues whose occurrence is not certain. By their nature, forward-looking statements involve risk and uncertainty. Whether the forward-looking information occurs or not is affected, inter alia, by risk factors characteristic to the Company's operations and developments in the general environment and external factors which impact Company and its area of activities. Subject to the requirements of applicable law, the Company does not intend to update any industry information or forward-looking statements appearing in this presentation and is not required to publish any additional presentations for its shareholders in future.

Third-Party Information

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Trademarks

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Copyrights

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2015

9+ Years of cutting-edge technology development & Deployment

NIS in Investment

~125M

55M

Global visitors Exposed to innovative high value content generated in real time in the parks

+65

Employees Global HQ Team

Theme Parks & attractions

42

~138M

NIS in annual revenue

Pomvom is a global leader in AI-powered photography and video solutions, transforming visitor experiences at theme parks and attractions through innovative content capture and seamless digital delivery

POMVOM MANAGEMENT TEAM

MATAN MANDELBAUM

15+ years of impeccable global operations and proven commercial growth capabilities, seamless execution driving outstanding business results

TAMARA MIKHEL

Chief Financial

Financial executive with 20+ years of experience in global public and private tech companies, such as Verbit, Google, and Fitbit

KEREN RAVIV

Officer VP Operations Chief Legal Officer CEO Chief Product & Tech Officer

Experienced Tech & Business leader with a proven record in delivering game-changing products in diverse sectors

RONI GOREV

Chief Legal Officer VP Operations &

Experience representing public and private companies, in the technology and infrastructure sectors

ODED KNAAN

Delivery

Significant leadership and operational expertise as a reserve Colonel with over 28 years of service in the IDF Defense Intelligence branch

VISION

Lead the experience economy by bridging physical memories with digital innovation, engaging 100M+ users worldwide, and redefining unforgettable moments at scale

OUR UNIQUE OPPORTUNITY

Global Traffic Scale: From 55M visitors today to 100M in 3-5 years

Expanded Margins: Digital transformation leveraging data for monetization opportunities resulting in Gross Margin increase

Key Drivers:

• Immersive partnerships with global brands
• AI-driven authentic personalized content for instant sharing
• Monetization through recurring revenue streams and e-commerce excellence
• Global operational excellence Data driven

THE PROBLEM

Bridging The Engagement Gap: Transforming Photography Services To Reach 95% Of Unengaged Visitors

TRANSFORMING THE INDUSTRY

Be the "Netflix of Experiential Media," connecting brands, venues, and audiences through innovative content and engagement.

OUR DIGITAL PLATFORM

4K CINEMATIC RIDE VIDEO

MULTI-VIDEO ENGINE TO CREATE ENGAGING SOCIAL MEDIA-READY CONTENT

4K CINEMATIC CAPTURING UNITS AI-DRIVEN AUTOMATIC VIDEO ENGINE

DIGITAL SOLUTION SEAMLESS, DIGITAL EXPERIENCE FOR VISITORS

MONETIZING THE JOURNEY • New Revenue Streams: Unlock additional

• monetization opportunities with targeted offers.
• On-site: High throughput digital-first approach in our point of engagement
• Ongoing Customer Journeys: We extend the customer relationship beyond a single visit, fostering repeat engagement and long-term loyalty.
• Post-Visit Engagement: We reconnect with guests after their theme park visit through personalized digital content and customized ecommerce products.

OPERATIONAL EXCELLENCE

OPS EXCELLENCE

MONITORING AND CONTROLLING – DATA DRIVEN DECISION - MAKING

FY'2024 & BEYOND

H2'24 IN REAR VIEW BUILDING POSITIVE MOMENTUM TO FY'25

Leadership Change New Management New BOD	New Contract Signed Scandinavia 4 New Sites to be deployed in Q2'2025 Non-staffed model Annual visitors 2.7M	Deployment Of New Parks	Digital Sales Growth Strategic Investments Driving Margin Growth
	Operational Efficiency	4 Sites In USA	Equity Financing
	Efficiency Plan Executed Cost Structure Adjusted		19.7M NIS Raised in Q1'25

H2'24 FINANCIAL HIGHLIGHTS

Focused Lean Execution

TOTAL REVENUES

Revenues of 137.9M NIS, increase of 3% vs. H2'23.

ONLINE / DIGITAL REVENUES

Online Revenues increase of 46% HoH to 13% of total revenues. Digital Products Revenues increase of 54% HoH to 53% of total revenues.

GROSS PROFIT

Increase of 7% in gross profit HoH, with GM improving from 18% to 19% HoH.

TAX

One-time income tax benefit of 0.1M NIS vs. -1.9M NIS due to Global Tax Structure improvement..

NARROWING LOSSES

44% Decrease in Operating loss to 4.5M NIS vs. 8.1M NIS HoH due to workforce reduction and expense control initiatives.

78% Decrease in Operating loss net-off restructuring expenses to 1.7M NIS.

SHIFT TO POSITIVE ADJ. EBITDA Adjusted EBITDA of 0.7M NIS vs. -1.0M NIS

CASH AND EQUIVALENTS

Cash balance of 15.4M NIS as of 31 December 2024 (+6.7M NIS in Restricted deposit) vs. 21M NIS as of 31 December 2023 Cash Balance of 26.1M NIS as of 13 March 2025 (+5.9M NIS in Restricted deposit)

SHIFT TO POSITIVE CASH FLOW FROM OPERATIONS Cash flow from operations of 7.5M NIS vs. -0.8M NIS

WORKING CAPITAL IMPROVEMENT

Increasing the revenue collected directly by Pomvom accelerates cash flow, enhances working capital, and streamlines collection processes.

P&L SUMMARY

		H2		FY
NIS (K)	2023	2024	2023	2024
REVENUES	133,619	137,914	218,437	238,341
COGS	109,638	112,256	177,899	198,012
GROSS MARGIN	23,981	25,658	40,538	40,329
OPEX	32,058	27,396	62,850	60,911
RESTRUCTURING EXP.	-	2,754	-	2,754
LOSS FROM OPERATIONS	(8,077)	(4,492)	(22,312)	(23,336)
FINANCE EXP.	777	1,316	1,365	2,577
INCOME TAX EXP. (Income)	1,872	(103)	2,212	481
NET LOSS	(10,726)	(5,705)	(25,889)	(26,394)
EBITDA	(4,235)	(632)	(16,180)	(15,896)
ADJUSTED EBITDA	(963)	741	(8,784)	(9,941)

REVENUE BREAKDOWN

IN-PARKS vs. ON-LINE

GROSS PROFIT & GROSS PROFIT NET OF REV-SHARE

	H2		FY
NIS (K)	2023	2024	2023	2024
REVENUES	133,619	137,914	218,437	238,341
REVENUE SHARE TO PARTNERS	(75,029)	(77,685)	(121,326)	(134,328)
REVENUES NET OF REV SHARE	58,590	60,269	97,111	104,013
LABOR	21,819	23,061	37,739	43,137
D&A	2,567	2,991	3,754	5,895
CLOUD SERVICES	1,872	283	1,872	761
OTHER	8,351	8,236	13,208	13,891
GROSS PROFIT	23,981	25,658	40,538	40,329
MARGIN	18%	19%	19%	17%
MARGIN NET OF REV SHARE	40%	43%	42%	39%
*MARGIN NET OF REV SHARE ADJUSTED FOR ERTC	35%	43%	35%	39%

NET REVENUE LABOR %

• Gross Profit net of the ERTC (Employee retention tax credit) received during 2023. (6.1M NIS received in 2023, 3.5M NIS of it received in H2-23)

• The Gross Profit net of Rev-Share presented above does not represent the gross profit margin in accordance with the IFRS

BALANCE SHEET & CASH FLOW SUMMARY

	FY
NIS (K)	2023	2024
CASH AND EQUIVALENTS	21,010	15,384
RESTRICTED DEPOSIT (ST + LT)	615	6,710
RECEIVABLES	7,581	7,272
TOTAL CURRENT ASSETS	32,514	28,431
TOTAL ASSETS	58,614	55,000
TOTAL CURRENT LIABILITIES	25,477	33,867
TOTAL NON-CURRENT LIABILITIES	2,759	16,324
EQUITY	30,378	4,809
**FINANCIAL DEBT	3,399	23,886

MULTIPLE PILLARS TO DRIVE GROWTH

FOCUS ON GROWTH AND PROFITABILITY

NEW PARTNERSHIPS

• Strategic Profitable Partners

SCANDINAVIA DEPLOYMENT

• 4 New Sites
• Non-Staffed Model

DIGITAL SALES GROWTH

• Investments Driving Margin Growth
• Digital Platform:
  • Customer Journey Touch Points
  • Upsell/Cross-Sell

REV SHARE IMPROVEMENT

• Existing Contracts Renegotiated

CONTENT VALUE UPGRADE

OPERATIONAL EXELLENCE • Lean Execution