PHOTOCURE ASA CORPORATE PRESENTATION
JANUARY 2018
DISCLAIMER
The information included in this Presentation contains certain forward-looking statements that address activities, events or developments that Photocure ASA ("the Company") expects, projects, believes or anticipates will or may occur in the future. These statements are based on various assumptions made by the Company, which are beyond its control and are subject to certain additional risks and uncertainties. The Company is subject to a large number of risk factors including but not limited to economic and market conditions in the geographic areas and markets where Photocure is or will be operating, IP risks, clinical development risks, regulatory risks, fluctuations in currency exchange rates, and changes in governmental regulations. For a further description of other relevant risk factors we refer to Photocure's Annual Report for 2016. As a result of these and other risk factors, actual events and our actual results may differ materially from those indicated in or implied by such forward-looking statements. The reservation is also made that inaccuracies or mistakes may occur in this information given above about current status of the Company or its business. Any reliance on the information above is at the risk of the reader, and Photocure disclaims any and all liability in this respect.
PHOTOCURE – CORPORATE SNAPSHOT
Background
Commercial stage company focused on urology
First approved drug-device procedure for diagnosis, management and treatment of bladder cancer
Specialist commercial and medical team established in US and Nordic region; partners in other high value regions
YTD 3Q17 revenues of USD 13.4M driven by US market revenue up 46%
EBITDA commercial segment USD 2.4M (LTM)
Blue Light Cystoscopy with Hexvix®/Cysview®
Improved detection, recurrence and progression rates in bladder cancer
Currently used in operating room; seeking expansion into larger outpatient market
~USD 30M global in market sales (LTM); US sales USD 5M (LTM)
Headquartered in Oslo
Over 60 highly skilled employees and operates in Norway, Sweden, Denmark, Finland and the US
Listed Oslo Stock Exchange: PHO-NO (mkt cap 600M NOK / ~USD 75M)
Hexvix®/Cysview® expansion plan in place (sNDA filed with FDA; priority review)
Exploring expansion of Urology portfolio to leverage commercial infrastructure
Seeking strategic alternatives for non-core assets Cevira (for HPV/HSIL) and Visonac (Acne)
PHOTOCURE – INVESTMENT HIGHLIGHTS
Commercial-stage company focused on Urology
- Hexvix®/Cysview® for improved detection and management of bladder cancer
- ─ Improved detection, reduced disease recurrence and progression rates with cost benefits
- ─ ~USD 30M global in market sales (LTM); EBITDA ~USD 2.4 million (LTM)
- Specialist commercial and medical team established in US and Nordic region
- ─ Partners in other high value territories: Ipsen (EU), Juno Pharmaceuticals (Australia/New Zealand), BioSyent Pharma (Canada)
Value building opportunities anticipated in next 12 – 24 months
- Large untapped potential for Hexvix/Cysview in existing and new market segments/territories
- ─ New positive clinical data in Flex scope/surveillance use with potential label extension in the US
- ─ New positive reimbursement landscape in US market
- Exploring expansion of Urology portfolio to leverage commercial infrastructure
Hexvix/Cysview Update
THE CURRENT STATE OF BLADDER CANCER
Bladder cancer is 5TH most common cancer in the EU / |
\$187k / patient1 • Most expensive cancer : \$96 - • Accounts for \$3.7 billion in direct medical |
• 76,960 new US cases in 2016, 16,390 deaths in US in 20163 |
4th most common cancer (males) in the US |
costs/year² > 200,000 new patients globally each year3 • |
• Lifetime risk of developing bladder cancer 1:84)3 (men - 1:26; women - |
Regular ongoing surveillance required |
• 10% – 30% progression rate • Diagnosed patients recommended to have follow-up cystoscopies every 3 months during first 24 months of diagnosis |
|
|
Initial treatment by the numbers |
~ 565k surgical procedures (TURBTs4) annually US/EU • • ~ 2.2M cystoscopies for surveillance annually US/EU |
| ------------------------------------- |
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- Scand J Urol Nephrol 2002; 36:344-7; 2. The health economics of bladder cancer: a comprehensive review of the published literature. Botteman MF et al. Pharmacoeconomics 2003;21 (8), 1315-1330 3.American Cancer Society. Bladder Cancer. 2016 4.trans-urethral resection of bladder tumors
BLADDER CANCER – THE PATIENT EXPERIENCE: SYMPTOMS, DIAGNOSIS, SURVEILLANCE & FOLLOW-UP
IMPROVING BLADDER CANCER MANAGEMENT
BLC with Hexvix (EU) / Cysview (US) for improved detection and management of bladder cancer
- Hexvix/Cysview is a colorless contrast solution that is used with a blue-light enabled cystoscope
- First approved drug-device procedure; launched in US in 2012
- Recommended use in 50-70% of TURBTs (bladder cancer resection procedures); included in numerous national / international clinical guidelines including AUA & EU Guidelines
- Improved tumor detection significantly reduces recurrence of bladder cancer after 9 and 12 months
- Resulting trend in reduction of progression to muscle invasive disease thereby reducing number of patients needing complete removal of bladder.
- Currently approved in operating room setting with rigid scope (US); approved for operating room and clinic / office setting in other markets
Utilizes the body's own biology to detect malignant cells
- Hexvix/Cysview contains precursors which are converted inside the cell to form an endogenous photoactive entity (PpIX)
- The solution is administered into the bladder directly and accumulates in cancerous cells, which then fluoresce red when
- blue-light is shone upon them
8
View of Bladder with use of WLC
Same view using BLC with Hexvix/Cysview
HEXVIX/CYSVIEW A GLOBAL SPECIALTY BRAND
Increased Sales and Blue Light Cystoscopes
Sales revenues in 2016 increased YoY 11% to NOK 136M (\$16.2M). YTD Q3 revenue increase YoY 10% to NOK 110M (\$13.2M)
Sales revenues comprise:
- Own sales of Hexvix in the Nordic region
- Own sales of Cysview in the US
- Income from sales and royalties from license partners
In-market unit sales increased 4% YTD Q3. US increase 35%
Increased installed base of Blue Light Cystoscopes in US from 83 (YE 2016) to 96 (Q3)
In-Market Unit Sales
• Full year in-market unit sales increased 5% in 2016, driven by growth of 21% in US
• 2016 in-market sales totaled \$28.7M compared to \$26.6M in 2015
Cysview US Driving Accelerated Growth
CYSVIEW US DRIVING ACCELERATED GROWTH
Build Market Awareness
- Educate surgeons and develop advocates
- Participate in clinical conferences
- Inclusion in AUA guidelines
- Promote awareness among patients
Grow Body of Clinical Evidence & Recommendation
- On-going, real world registry study with clinical data from more than 1,000 patients (multicenter) studying BLCC in operating room
- Largest NMIBC registry in the US
- Positive Phase 3 data from surveillance study presented at AUA 2017
- US Medicare reimbursement of an additional USD 1,000 per TURBT from 2018
Execute Sales Plan
- Expand sales teams, doubling headcount in 2017
- Concentration of top targets allows team to focus resources in key cities
- Sales execution focused on driving results
Expand Product Pipeline & Market Opportunity
- Introduction of the BLFC diagnostic & surveillance market
- ~1.4 million cystoscopies performed in US per year
- For label extension in three significant areas (use in combination with flexible scope, repeated use & increased detection of carcinoma in situ)
- Filed sNDA with FDA in August 2017. Accepted for priority review with expected decision H1 2018
BUILDING AWARENESS: INCLUSION IN NATIONAL GUIDELINES
Transforming Clinical Practice
- US Guidelines: Use of Blue Light Cystoscopy with Hexvix/Cysview receives highest level of recommendation in the new AUA/SUO bladder cancer guideline
- ─ Recommended based on the large body of evidence supporting both increased detection and reduced recurrence of non-muscle invasive bladder cancer
- Included in European and National Guidelines in several EU countries
- ─ Strong recommendation recently received within French National Guidelines for Blue Light Cystoscopy with Hexvix
- ─ EAU altered guidelines to include the use of Hexvix as a preferential diagnosis procedure
- ─ NICE recommended the use of cystoscopies and that photodynamic diagnosis should be offered to patients
- Recommended use in 50-70% of TURBT procedures1
GROW BODY OF CLINICAL EVIDENCE: INCREASING EXPOSURE IN MEDICAL COMMUNITY
Increased Exposure to Urologists
Continued Positive Data Flow Fuels Forward Momentum
- New publications in Bladder Cancer show Blue Light Cystoscopy (BLC) with Hexvix/Cysview significantly improves long term outcomes
- Significantly prolongs time to progression of bladder cancer (Kamat et al, April)
- Significantly reduces progression of bladder cancer (Gakis et al, August)
- Publication in The Journal of Urology shows BLC with Hexvix/Cysview has no increase in adverse events when a one-off procedure to compared to repeats
- A «Real-life experience» study performed at single center in UK enrolled 808 bladder cancer patients published in World Journal of Urology
- BLC with Hexvix showed reduced disease recurrence rate at 3 years compared to standard WLC resection (39.0% vs 53.3%; p=0.02)
- New study in World Journal of Urology shows that BLC with Hexvix/Cysview significantly improves detection of NMIBC
On-going real world registry study provides clinical evidence
- Data from more than 1,000 patients in the US
- US Bladder Cancer Registry Study including results from 533 patients on 641 BLC with Cysview procedures were presented at the recent International Congress of Urology (SIU)
EXECUTE SALES PLAN: MAXIMIZING SALES EFFICIENCY TARGETING TOP 25 MARKETS
Top 25 markets – TURBT rank Example anchor accounts
| Metropolitan statistical area |
Totals (inpatient & outpatient TURBT procedures*): Total |
| New York, Newark, Jersey |
21,284 |
| Chicago, Naperville, Elgin |
9,649 |
Philadelphia, Camden, Wilmington |
6,256 |
| Los Angeles, Long Beach, Anaheim |
5,994 |
Miami, Fort Lauderdale, West Palm Beach |
5,436 |
Tampa, St. Petersburg, Clearwater |
5,010 |
Boston, Cambridge, Newton |
4,768 |
| Detroit, Warren, Dearborn |
4,054 |
| Phoenix, Mesa, Scottsdale |
3,998 |
| Baltimore, Columbia, Towson |
2,862 |
Houston, The Woodlands, Sugar Land |
2,763 |
Washington, Arlington, Alexandria |
2,700 |
| St. Louis |
2,535 |
| Orlando, Kissimmee, Sanford |
2,339 |
Atlanta, Sandy Springs, Roswell |
2,136 |
Dallas, Fort Worth, Arlington |
2,076 |
Cleveland, Elyria |
1,937 |
| Cincinnati |
1,923 |
| Cape Coral, Fort Myers |
1,712 |
| Pittsburgh |
1,685 |
North Port, Sarasota, Bradenton |
1,672 |
| Jacksonville |
1,671 |
| Providence, Warwick |
1,613 |
| Minneapolis, St. Paul, Bloomington |
1,544 |
| Nashville, Davidson, Murfreesboro, Franklin |
1,535 |
Comments
- Focus efforts to establish and build Cysview business in top 25 TURBT markets
- 400 major hospitals represents ~40% of total US TURBT market
- Establish well known academic hospitals as anchor and referral accounts
- Expand by targeting and establishing new accounts in reachable proximity to the anchor accounts
- Utilize marketing and sales resources in a focused and efficient way
14
EXPANSION INTO LARGER SEGMENTS: MARKET OPPORTUNITY IN THE SURVEILLANCE SEGMENT
- Expansion with Blue Light Flexible Cystoscopy with Cysview
- For office settings (surveillance and first diagnostic) that utilize flexible cystoscopes
Segments of the Global Cystoscopy Market
EXPANSION INTO LARGER SEGMENTS: PHASE 3 CLINICAL TRIAL RESULTS REPORTED AT AUA 2017
- Compare use of Blue Light Cystoscopy with Cysview and white light using the blue light enabled Flexible cystoscope device (KARL STORZ)
- 100mg of Cysview as intravesical solution instilled in the bladder, with 1 hour wait prior to Cystoscopy
Overview Endpoints
- Primary endpoint the rate at which malignancy is detected with Cysview compared to white light using flexible scopes
- Secondary endpoint (1) proportion of patients with adverse events from the procedure after repeated administration
- Secondary endpoint (2) # of patients with one or more CIS (Carcinoma in situ; flat, aggressive lesions) lesions that are detected with Cysview when white light detects none
Conclusion
- BLFCC significantly improves the detection of patients with recurrence of bladder cancer (20.6%, p<0.0001)
- BLCC significantly improves the detection of patients who recurred with CIS (34.6%, p<0.0001)
- Repeat use of BLCC improves tumor detection in 46.2% of the patients and is safe
- Patients found it worthwhile to undergo BLFCC (92.7%) and BLCC (87.0%) and would recommend it to others
BLFCC should be used for patients in surveillance of their bladder cancer recurrence and for management in the operating room
EXPANSION INTO LARGER SEGMENTS: SUPPLEMENTAL NEW DRUG APPLICATION – PRIORITY REVIEW
• Expanded indications to include combination of Cysview with KARL STORZ Flexible Videoscope System in addition to current Rigid Scope System targeting surveillance cystoscopies of patients diagnosed NMIBC
- Of the total 1.4 million cystoscopies performed in the US each year approximately 600 000 estimated to be performed in surveillance of patients with high and medium risk NMIBC
- The sNDA will also expand the indication in the current rigid setting (TURBT) by obtaining expanded indication to involve improved detection of CIS1 in bladder cancer patients as well as repeated use of Cysview
US MEDICARE REIMBURSEMENT OF AN ADDITIONAL USD 1,000 PER TURBT FROM 2018*
|
Medicare (~55% of TURBT) |
Private payer (~45% of TURBT) |
| Cystoscopy |
• Procedure fee for cystoscopy • Cysview paid at ASP** +6% • No change from 2017 |
• Procedure fee for cystoscopy • Cysview paid at contracted rate (ASP** +6 to 15%) • No change from 2017 |
| TURBT |
• Hospital Outpatient Depts. will receive an additional \$1,000 to cover the complexity of using Cysview and Blue Light Cystoscopy procedure for the following codes: 52204, 52214 & 52224 • Bundled into ambulatory payment classification (APC – varies by TURBT type)1 for the higher procedure codes of 52234, 52235 and 52240 |
• Procedure fee for TURBT – varies by type • Cysview paid at (Average Selling Price -ASP +6 to 15%) • No change from 2017 |
New Medicare reimbursement accounts for ~50% of TURBT Medicare market
Note: 1) Exceptions: Cancer centers, state of Maryland (Medicare exception), Critical access hospitals (rural classified as critical access) receive incremental payment; *Professional fees for cystoscopy/TURBT remain the same, additional reimbursement for specific TURBT procedures; **Average Sales Price
CYSVIEW US CONTINUED STRONG MOMENTUM
- Photocure own sales revenue in the US in 3Q increased 45% YoY
- Driven by YoY in-market volume growth of 39% in third quarter
- 6th quarter with QoQ sales revenue growth in the US, despite seasonality
- Permanent Blue Light Cystoscope placements of 96 at the end of quarter, increase of 13 since end of 2016
- US strategic investment plan is on track and we have doubled our sales organization, increased medical headcount and targeted marketing investments
Maximizing the US Cysview opportunity is essential to Photocure's strategy to create a Specialty Pharmaceutical Company in Urology
Non-Urology Pipeline
CEVIRA & VISONAC PHASE 3 READY PRODUCTS WITH SIGNIFICANT SALES POTENTIAL
- Cevira Breakthrough single use and fully integrated drug-device technology to satisfy high need for novel non-surgical therapies to treat global epidemic of HPV/HSIL populations
- Visonac Novel topical non-antibiotic/non-isotretinoin treatment to satisfy high unmet medical need among patients with inflammatory, severe acne (IGA 4)
- Cevira and Visonac both phase 3 ready with Special Protocol Agreement on phase 3 program with FDA
- Cevira and Visonac both addressing large patient populations with significant unmet medical needs
- After a non-conclusive comprehensive partnering process, PHO continues to review of possible strategic alternatives for Cevira and Visonac
| RESEARCH |
|
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| GYNECDLOGY |
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|
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|
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| EXPERT |
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treatment of persistent human papilloma virus infections and cervical intraepithelial neoplasia Peter Hillemanne 1 , Mark H. Einenin & Ole Erik Ivenen |
|
Financials
KEY FINANCIALS – YTD Q3 2017
Income Statement - Segments
| MUSD |
YTD '17 |
YTD '16 |
Change |
| Commercial Franchise |
|
|
|
| Nordic revenues |
3.7 |
3.5 |
4 % |
| US revenues |
3.9 |
2.7 |
46 % |
| Partner revenues |
5.7 |
5.6 |
0 % |
| Hexvix / Cysview |
13.2 |
11.8 |
12 % |
| Signing fee & milestones |
0.2 |
0.7 |
-72 % |
| Total revenues |
13.4 |
12.6 |
7 % |
| EBITDA recurring |
1.1 |
2.3 |
-51 % |
| Development Portfolio |
|
|
|
| EBITDA recurring |
-3.3 |
-3.2 |
4 % |
| Total |
|
|
|
| EBITDA recurring |
-2.2 |
-0.9 |
142 % |
| One-Off items |
-0.5 |
0.0 |
|
| EBITDA |
-2.7 |
-0.9 |
195 % |
- YTD Q3 Hexvix/Cysview revenues driven by US
- ─ US sales +46%. Installed base of BLC at 96 (YE 2016: 83)
- ─ Nordic revenues improved from a slow start of the year. 4% increase YTD and 8% in Q3. Previous sales decline was due to temporary loss of procedures relating to reorganization of clinics in Denmark, and FX
- ─ Revenues from Partner at level with last year. Sales growth in Germany and Austria offset by declines in other countries
- ─ Blue Light Flexible Cystoscopy gaining foothold in Nordic regions
- ─ Operating expenses increased due to investments in US market and preparation for expansion into surveillance segment
- ─ Ending cash balance Q3: USD 15.4M
PHOTOCURE – INVESTMENT HIGHLIGHTS
Commercial-stage company focused on Urology
- Hexvix®/Cysview® for improved detection and management of bladder cancer
- ─ Improved detection, reduced disease recurrence and progression rates with cost benefits
- ─ ~USD 30M global in market sales (LTM); EBITDA ~USD 2.4 million (LTM)
- Specialist commercial and medical team established in US and Nordic region
- ─ Partners in other high value territories: Ipsen (EU), Juno Pharmaceuticals (Australia/New Zealand), BioSyent Pharma (Canada)
Value building opportunities anticipated in next 12 – 24 months
- Large untapped potential for Hexvix/Cysview in existing and new market segments/territories
- ─ New positive clinical data in Flex scope/surveillance use with potential label extension in the US
- ─ New positive reimbursement landscape in US market
- Exploring expansion of Urology portfolio to leverage commercial infrastructure