Pandora — Share Issue/Capital Change 2016

Apr 15, 2016

In accordance with Section 29 of the Danish Securities Trading Act, it is
hereby announced that PANDORA A/S as of today owns a total of 1,521,365
treasury shares of nominally DKK 1 and hereby owns less than 5% of the total
share capital and the total voting rights in the Company.

The decrease in number of treasury shares is a consequence of the share capital
reduction decided by the Company’s Annual General Meeting on 16 March 2016,
which was completed today cf. Company announcement no. 297.

ABOUT PANDORA
PANDORA designs, manufactures and markets hand-finished and contemporary
jewellery made from high-quality materials at affordable prices. PANDORA
jewellery is sold in more than 100 countries on six continents through
approximately 9,300 points of sale, including around 1,800 concept stores.

Founded in 1982 and headquartered in Copenhagen, Denmark, PANDORA employs more
than 16,700 people worldwide of whom approximately 11,000 are located in
Gemopolis, Thailand, where the company manufactures its jewellery. PANDORA is
publicly listed on the NASDAQ Copenhagen stock exchange in Denmark. In 2015,
PANDORA’s total revenue was DKK 16.7 billion (approximately EUR 2.2 billion).

CONTACT
For more information, please contact:

INVESTOR RELATIONS MEDIA RELATIONS
Morten Raunholt Eismark Kristian Lysgaard
VP Group Investor Relations Director, Group Communications
Phone +45 3673 8213 Phone +45 4323 1774
Mobile +45 3045 6719 Mobile +45 2556 8561
Magnus Thorstholm Jensen
Senior Investor Relations Officer
Phone +45 4323 1739
Mobile +45 3050 4402