No. 10 COMPANY ANNOUNCEMENT 11 October 2010
REPORTING OF TRANSACTIONS IN SHARES BY EXECUTIVE EMPLOYEES IN THE PANDORA A/S SHARE ‐ CORRECTION TO COMPANY ANNOUNCEMENT NO. 3
This Company Announcementshall replace Company Announcement no. 3 of 7. October 2010 in full asthe number ofshares and the value of the shares has been corrected due to the factthat the over‐allotment option has been exercised in full, cf. Company Announcement no. 5 of 8. October 2010.
Pursuant to section 28a of the Securities Trading Act, PANDORA A/S isrequired to disclose information on transactions with the shares and associated securities of PANDORA A/S by executive employees and their close relations or companies.
| Name of the reporting person |
Per Enevoldsen |
| Reason for the reporting |
Managing Director |
| Name of the issuer |
PANDORA A/S |
| Securities code |
DK0060252690 |
| Nature of the transaction |
Sale |
| Type of security |
Shares |
| Trading date |
5 October 2010 |
| Trading market |
NASDAQ OMX Copenhagen |
| Number of securities |
4,623,728 |
| Market Value on the trading date |
DKK 970,982,880 |
PANDORA A/S hasreceived information on the below transactions:
| Name of the reporting person |
Mikkel Vendelin Olesen |
| Reason for the reporting |
CEO |
| Name of the issuer |
PANDORA A/S |
| Securities code |
DK0060252690 |
| Nature of the transaction |
Sale |
| Type of security |
Shares |
| Trading date |
5 October 2010 |
| Trading market |
NASDAQ OMX Copenhagen |
| Number of securities |
181,750 |
| Market Value on the trading date |
DKK 38,167,500 |
| Name of the reporting person |
Henrik Holmark |
| Reason for the reporting |
CFO |
| Name of the issuer |
PANDORA A/S |
| Securities code |
DK0060252690 |
| Nature of the transaction |
Sale |
| Type of security |
Shares |
| Trading date |
5 October 2010 |
| Trading market |
NASDAQ OMX Copenhagen |
| Number of securities |
145,400 |
| Market Value on the trading date |
DKK 30,534,000 |
| Name of the reporting person |
Thomas Ryge Mikkelsen |
| Reason for the reporting |
CDO |
| Name of the issuer |
PANDORA A/S |
| Securities code |
DK0060252690 |
| Nature of the transaction |
Sale |
| Type of security |
Shares |
| Trading date |
5 October 2010 |
| Trading market |
NASDAQ OMX Copenhagen |
| Number of securities |
109,050 |
| Market Value on the trading date |
DKK 22,900,500 |
| Name of the reporting person |
Torben Ballegard Sørensen |
| Reason for the reporting |
Member of the Board |
| Name of the issuer |
PANDORA A/S |
| Securities code |
DK0060252690 |
| Nature of the transaction |
Sale |
| Type of security |
Shares |
| Trading date |
5 October 2010 |
| Trading market |
NASDAQ OMX Copenhagen |
| Number of securities |
36,350 |
| Market Value on the trading date |
DKK 7,633,500 |
| Name of the reporting person |
Erik D. Jensen |
| Reason for the reporting |
Member of the Board |
| Name of the issuer |
PANDORA A/S |
| Securities code |
DK0060252690 |
| Nature of the transaction |
Sale |
| Type of security |
Shares |
| Trading date |
5 October 2010 |
| Trading market |
NASDAQ OMX Copenhagen |
| Number of securities |
36,350 |
| Market Value on the trading date |
DKK 7,633,500 |
| Name of the reporting person |
Nikolaj Vejlsgaard |
| Reason for the reporting |
Member of the Board |
| Name of the issuer |
PANDORA A/S |
| Securities code |
DK0060252690 |
| Nature of the transaction |
Sale |
| Type of security |
Shares |
| Trading date |
5 October 2010 |
|
|
| Trading market |
NASDAQ OMX Copenhagen |
|
|
| Number of securities |
30,820 |
|
|
| Market Value on the trading date |
DKK 6,472,200 |
|
|
| Name of the reporting person |
Christian Frigast |
| Reason for the reporting |
Member of the Board |
| Name of the issuer |
PANDORA A/S |
| Securities code |
DK0060252690 |
| Nature of the transaction |
Sale |
| Type of security |
Shares |
| Trading date |
5 October 2010 |
| Trading market |
NASDAQ OMX Copenhagen |
| Number of securities |
52,344 |
| Market Value on the trading date |
DKK 10,992,240 |
| Name of the reporting person |
Andrea Dawn Alvey |
| Reason for the reporting |
Member of the Board |
| Name of the issuer |
PANDORA A/S |
| Securities code |
DK0060252690 |
| Nature of the transaction |
Purchase |
| Type of security |
Shares |
| Trading date |
5 October 2010 |
| Trading market |
NASDAQ OMX Copenhagen |
| Number of securities |
2,857 |
| Market Value on the trading date |
DKK 599,970 |
| Name of the reporting person |
Sten Daugaard |
|
|
| Reason for the reporting |
Member of the Board |
| Name of the issuer |
PANDORA A/S |
| Securities code |
DK0060252690 |
| Nature of the transaction |
Purchase |
| Type of security |
Shares |
| Trading date |
5 October 2010 |
| Trading market |
NASDAQ OMX Copenhagen |
| Number of securities |
4,285 |
| Market Value on the trading date |
DKK 899,850 |
| Name of the reporting person |
Marcello V. Bottoli |
| Reason for the reporting |
Member of the Board |
| Name of the issuer |
PANDORA A/S |
| Securities code |
DK0060252690 |
| Nature of the transaction |
Purchase |
| Type of security |
Shares |
| Trading date |
5 October 2010 |
| Trading market |
NASDAQ OMX Copenhagen |
| Number of securities |
4,761 |
| Market Value on the trading date |
DKK 999,810 |
| Name of the reporting person |
Nikolaj Vejlsgaard |
| Reason for the reporting |
Member of the Board |
| Name of the issuer |
PANDORA A/S |
| Securities code |
DK0060252690 |
| Nature of the transaction |
Purchase |
| Type of security |
Shares |
| Trading date |
5 October 2010 |
| Trading market |
NASDAQ OMX Copenhagen |
| Number of securities |
2,380 |
| Market Value on the trading date |
DKK 499,800 |
| Name of the reporting person |
Christian Frigast |
| Reason for the reporting |
Member of the Board |
| Name of the issuer |
PANDORA A/S |
| Securities code |
DK0060252690 |
| Nature of the transaction |
Purchase |
| Type of security |
Shares |
| Trading date |
5 October 2010 |
| Trading market |
NASDAQ OMX Copenhagen |
| Number of securities |
4,761 |
| Market Value on the trading date |
DKK 999,810 |
| Name of the reporting person |
Allan Leighton |
| Reason for the reporting |
Chairman of the Board |
| Name of the issuer |
PANDORA A/S |
| Securities code |
DK0060252690 |
| Nature of the transaction |
Purchase |
| Type of security |
Shares |
| Trading date |
5 October 2010 |
| Trading market |
NASDAQ OMX Copenhagen |
| Number of securities |
12,380 |
| Market Value on the trading date |
DKK 2,599,800 |
| Name of the reporting person |
Per Enevoldsen |
| Reason for the reporting |
Managing Director |
| Name of the issuer |
PANDORA A/S |
| Securities code |
DK0060252690 |
| Nature of the transaction |
Purchase |
| Type of security |
Shares |
| Trading date |
5 October 2010 |
| Trading market |
NASDAQ OMX Copenhagen |
| Number of securities |
1,157,863 |
| Market Value on the trading date |
DKK 243,151,230 |
ABOUT PANDORA
PANDORA is a designer, manufacturer, marketer and distributor of hand finished and modern jewellery made from genuine materials – primarily sterling silver, gold, precious and semi‐preciousstones and Murano glass. As at 30 June 2010, ourjewellery wassold in 47 countries on six continentsthrough approximately 10,000 points ofsale, including over 260 PANDORA branded conceptstores.
Our collectible charm bracelets made from sterling silver and gold and charms made from different genuine materials, which are featured in our Moments collection, constitute our core product offering. In addition, we offer other pieces of jewellery,such asrings, bracelets, necklaces and earrings, through our Moments, Stories, Compose, LovePods and Liquid Silver collections.
PANDORA wasfounded in 1982 in Copenhagen, Denmark and employs over 4,500 people worldwide, of whom more than 3,300 are located in Gemopolis, Thailand, where PANDORA manufacturesitsjewellery. The company is publicly listed on NASDAQ OMX Copenhagen. In 2009, PANDORA generated revenue of approximately DKK 3.5 billion (approximately EUR 465 million) and EBITDA of approximately DKK 1.6 billion, and in H1 2010 generated revenue of approximately DKK 2.6 billion (approximately EUR 345 million) and EBITDA of approximately DKK 1.0 billion.
CONTACT
Forfurther queries, please contact:
Kasper Riis, Communications Manager Phone +45 3672 0044 Mobile +45 3035 6728