Investor Presentation • May 28, 2025
Investor Presentation
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28 May 2025

This presentation has been prepared by Orkla ASA (the "Company") solely for information purposes. The presentation does not constitute an invitation or offer to acquire, purchase or subscribe for securities.
Certain statements included in this presentation contain various forward-looking statements that reflect management's current views with respect to future events and financial and operational performance. The words "believe," "expect," "anticipate," "intend," "may," "plan," "estimate," "should," "could," "aim," "target," "might," or, in each case, their negative, or similar expressions identify certain of these forward-looking statements. Others can be identified from the context in which the statements are made. Although we believe that the expectations reflected in such forward-looking statements are reasonable, these forward-looking statements are based on a number of assumptions and forecasts that, by their nature, involve risk and uncertainty. Various factors could cause our actual results to differ materially from those projected in a forwardlooking statement or affect the extent to which a particular projection is realized. Factors that could cause these differences include but are not limited to the Company's ability to operate profitably, maintain its competitive position, to promote and improve its reputation and the awareness of the brands in its portfolio, to successfully operate its growth strategy and the impact of changes in pricing policies, political and regulatory developments in the markets in which the Company operates, and other risks.
The information and opinions contained in this document are provided as at the date of this presentation and are subject to change without notice.
No representation or warranty (expressed or implied) is made as to, and no reliance should be placed on, the fairness, accuracy or completeness of the information contained herein. Accordingly, neither the Company nor its subsidiary undertakings or any of such person's officers or employees accepts any liability whatsoever arising directly or indirectly from the use of this document.


Update on Orkla ASA Nils K. Selte, President and CEO
Update on financial targets Arve Regland, EVP and CFO
Orkla Foods Aku Vikström, CEO Orkla Foods
Coffee break (~20 minutes)
10:15 Orkla Snacks Ingvill Tarberg Berg, CEO Orkla Snacks
Orkla Food Ingredients Johan Clarin, CEO Orkla Food Ingredients
Q&A All presenters
Closing remarks Nils K. Selte, President and CEO

The presentations will conclude at approximately 11:30
Nils K. Selte President and CEO

Total Shareholder Return (TSR) per annum 2024-2026


Drive organic value in existing portfolio
Reduce the complexity of existing portfolio
Perform valueadding structural transactions


Note: 1. Including Orkla ASA and Business Services; 2. Total of the targets for the Consolidated Portfolio Companies communicated at the Capital Markets Day in November 2023 Abbreviation: R12M = Rolling twelve-month (also applicable to other pages in this presentation)

7
12 Portfolio Companies
7-9 Portfolio Companies
10 Portfolio Companies
From Portfolio Companies varying in size to companies more similar and larger in size

Revenues 2024 in NOK billions


| Grow and build |
Anchor | Transform or exit |
|---|---|---|
| Orkla Food Ingredients | Jotun | Orkla Home and Personal Care |
| Orkla Health | Orkla Foods | Orkla House Care |
| Orkla India | Orkla Snacks | Health and Sports Nutrition Group |
| The European Pizza Company | Pierre Robert Group | |
| Lilleborg Divested |
||
| Grow and build |
Anchor | Transform or exit |
|---|---|---|
| Orkla Food Ingredients | Jotun | |
| Orkla Health | Orkla Foods | Orkla House Care |
| Orkla India | Orkla Snacks | Health and Sports Nutrition |
| The European Pizza Company | Orkla Home and Personal Care | Group Pierre Robert Group |
| Lilleborg Divested |




Arve Regland EVP and CFO



2018
2019
2020
EBIT (adj.) EBIT (adj.) margin
2022
2023
2021

10.1%
2024
Operating revenue


Cash flow from operations and cash conversion | Consolidated Portfolio Companies (incl. Orkla ASA)





| Dimension | Target | 2024 |
|---|---|---|
| Revenue growth |
>8% | 7.4% |
| Operating margin | >12% | 19.8% |
| Equity ratio | >50% | 62% |
| ROCE | >25% | 34% |
| Liquidity1 | >5% | 13% |

Note: 1. Cash and unutilized long-term credit lines available in Jotun A/S, as percentage of Jotun 100% sales





2023 2024 R12M Target


Note: R12M represents rolling twelve-months as end of Q1 2025. The target period stretches from 2024 to 2026. Revenue growth are defined as organic revenue CAGR from 2024 to 2026. All EBIT measures are defined as EBIT (adj.).
Group

2
Scope 1 & 2 GHG reduction of 70% by 2030
1
Target for Scope 3 GHG reduction by 2030 under revision
All food companies to create positive health impacts towards 2030
Balance in gender representation in management teams by 2026
3








CEO at NoHo Partners; leading Nordic restaurant operator listed at Nasdaq Helsinki
CEO at Royal Restaurants; Private Equity owned and Finland's largest private hotel and restaurant group
General manager and commercial roles across Europe within various FMCG categories

Cash conversion: Cash flow from operations / EBIT adj.

80% of revenue from #1 and #2 brands 2x market share of branded competitors and 3x market share of all private label


Economies of scale in sourcing and supply compared to local competition

Commercial scale to leverage on category insight, commercial excellence and trade partnership

Organizational scale to attract and develop the best talent in the market


Cash conversion: Cash flow from operations / EBIT adj.


From price-driven to more balanced long-term growth

To more balanced organic growth driven by positive price, volume and mix development




Focus

3 G R O W T H P L A T F O R M S 1 0 L O C A L D I A M O N D S

4 0 % o f p o r t f o l i o s a l e s 2 0 % o f p o r t f o l i o s a l e s


Tail-cutting of 20% SKUs across Orkla Foods product portfolio
Supply-driven Demand-driven


Simplify our product range to ensure enough shelf-space for our bestsellers

Simplification







Case: renovating Grandiosa brand in Norway


WHEEL Revitalized taste and design Improved communication
Improved product quality and taste to meet identified gaps
More distinctive packaging design in line with strategy

New brand and product communication targeted to drive penetration
Increased media spend to above minimum threshold
Grandiosa Pepperoni volume sales up 29% YTD



| Status at Capital Markets Day 2023 (YTD Q3 23') |
Today (R12M, Q1 25') |
Target 2026 | |
|---|---|---|---|
| Yearly organic growth |
7.2% | 0.4% | 2-3% Positive volume/mix growth at end of period |
| EBIT margin (adj.) |
11.0% | 12.5% | 13-14% |
| Cash conversion |
115% ROCE 12.2% |
119% ROCE 14.7% |
>100% ROCE >15%; +3%-p |



rate
Strategy execution



Our aspiration
The #1 snacking choice for the Nordic/Baltic consumers
Winning together with local, sustainable brands and passionate people



Other ~3% include cakes, convenience food & frozen food
We are in attractive categories for suppliers and trade… …with market leading positions

Snacks Confectionery Biscuits # 2 # 2 # 1 # 1 # 7 # 1 # 1 # 4 # 3 # 1 # >10 NA # 3 # 1 # 1 # 1 # 1 # 1 NA # 1 NA

Note: European Food Market estimates based on Orkla research from a variety of national and international institutions and trade associations which provide information about industrial production, international trade as well as consumer spending and habits; 1) Indicative view based on Orkla research and selection of global peers; 2) Estimate on Nordic grocery retail markets
EBIT (adj.) NOK bn (margin %)

EBIT (adj.) growth 2024









Optimize formats to align with consumer preferences and drive demand
Win in our core segments potato chips and cheese


Smash! Drive market share growth
Accelerate pan-regional hero brands BUBS and
for our legacy chocolate brands


Biscuits

Expand in indulgence and snacking segments
Grow cross-country volumes through joint innovation platforms


Smash operating revenue growth


Significant uplift in Norwegian sales through new communication platform and format innovation
Strong launch of tablet in Sweden and Finland while accelerating sales of Smash! bag
Investment to be made in a new line, doubling capacity of our Smash! bags





Strong organic growth – global awareness with limited investments

Growth only hampered by capacity – investments in new production line to double capacity in 2026/2027

Ready to launch in USA in Q4 – leading retailers expressing strong interest


11
Ranked strongest brand in Denmark
Ranked best field sales in Denmark
#1
Strong vol-/mix growth
#1 9.2%




1) AIM Creates annual brand analysis; 2) MLDK annual awards; 3) 2023/2024
2
Fuel heroes through cost efficiency
Key levers to drive cost out


A common cross-market Sales & Operation Planning process




L o c a l w h e r e i t m a t t e r s - S y s t e m v a l u e w h e r e i t m a k e s a d i f f e r e n c e
1
4
14

L o c a l w h e r e i t m a t t e r s - S y s t e m v a l u e w h e r e i t m a k e s a d i f f e r e n c e
15
| Key advantages of new operating model | |||
|---|---|---|---|
| Accelerate top-line | Drive cost efficiency | Strengthen capabilities | |
| • Cross-market category strategies and growth platforms • Strengthened prioritization of portfolio and projects • Increased ROI on brand investments |
• Harmonization of input factors • Improved capacity utilization in production network • Increased efficiency and return in capex allocation |
• Common frameworks and best practice capabilities • Optimized operational excellence across factories in respective categories |








Resilience and high purchase frequency
Consumer trends driving increased category value
Local consumer preferences and market dynamics

Note: 1) Orkla Food Ingredients markets for each cluster used as underlying addressable market. Represents underlying growth of bakery and sweet ingredients in OFI markets
Leading European supplier of bakery and pastry ingredients


Key provider for ice cream, confectionery, and bakery markets in Europe and US

Nordic pioneer of sustainable and nutritional plant-based food












Winning locally

Grow operating profits ahead of revenues
Delivering on cost reduction projects on conversion, distribution and SG&A
Reducing complexity by optimising footprint and in-sourcing products
Realising procurement savings across business units
Improving operational performance and transparency through common ERP


| Cost | |
|---|---|
| reduction | |
projects Increasing pace of continuous improvements in conversion and distribution costs
Leveraging scale in SG&A costs across business units
Dedicated initiatives to reduce cost base
in underperforming units
5% cost reductions over next 2 years
3% cost reductions over next 2 years
Average 10-15% cost reductions








Investing to drive organic growth, with focus on increasing capacity and enhancing capabilities
Expansion capex increased more than x2 since 2022
M&A
Continuing structural growth journey, with focus to strengthen competitive edge in existing geographies
5 companies acquired since start of 2024











Nils K. Selte President and CEO Arve Regland EVP and CFO
Aku Vikström CEO Orkla Foods
Ingvill T. Berg CEO Orkla Snacks
Johan Clarin CEO Orkla Food Ingredients

Nils K. Selte President and CEO


Drive organic value in existing portfolio
Reduce the complexity of existing portfolio
Perform valueadding structural transactions



▪ EBIT margin: +5%-p within 2026

Contribution margin ratio is calculated by dividing the contribution margin by operating revenues. Operating revenues minus variable operating expenses constitute the contribution margin. Variable operating expenses are reported on the financial statement line "operating expenses" and consist of expenses directly related to sales volume. Variable expenses include costs related to input factors such as raw materials and packaging, and variable production costs such as electricity related to production and variable pay. They also include ingoing and outgoing freight costs directly related to sales volume. Costs related to finished goods purchased for resale are included as part of variable operating expenses. Production costs that are relatively constant over time and do not vary according to production volume are not included in the computation of contribution margin; such costs include warehouse costs, payroll expenses linked to factory administration and management staff, and depreciation of production equipment. Contribution margin is a key internal financial figure that illustrates how profitable each portfolio company's product mix is, and hence also the company's ability to cover fixed expenses.
Contribution margin is an important financial figure with regard to product innovation and product portfolio optimisation. A reconciliation of the Orkla group's contribution margin is presented in the table above.
Organic growth shows like-for-like turnover growth for the group's business portfolio and is defined as the group's reported change in operating revenues adjusted for effects of the purchase and sale of companies, the re-conclusion and loss of distribution agreements of a material nature, and currency effects. Intra-group transfers of companies and changes in distribution agreements between portfolio companies are also taken into account. In calculating organic growth, acquired companies are excluded 12 months after the transaction date. Sold companies are excluded pro forma 12 months prior to the transaction date. Currency effects are neutralised by translating this year's turnover at last year's exchange rates.
Organic growth is included in segment information, and is used to identify and analyse the turnover growth of the consolidated portfolio companies. Organic growth provides an important picture of the portfolio companies' ability to carry out innovation, product development, correct pricing and brand-building.
Segment information for each consolidated portfolio company shows how large a part of organic growth is related to price effects and how large a part is linked to volume/mix effects. Price effects are defined as net changes in prices to customers, i.e. changes in customer prices adjusted for factors such as discounts, campaigns and price reductions. The price effects are calculated based on the assumption of unchanged volume. Volume/mix effects are calculated as a residual, and comprise organic growth minus price effects. Volume/mix effects consist of changes in sales volume and/or changes in the product mix sold.
EBIT (adj.) shows the group's current operating profit before items that require special explanation, and is defined as reported operating profit or loss before "Other income and expenses" (OIE). Items included in OIE are disclosed in Note 3. These include M&A costs, restructuring or integration expenses, any major gains on and write-downs of both tangible and intangible assets, and other items that only to a limited degree are reliable measures of the group's current profitability. EBIT (adj.) margin and growth are derived figures calculated in relation to operating revenues.
EBIT (adj.) is one of the group's most important financial figures, internally and externally. The figure is used to identify and analyse the group's profitability linked to normal operations and operating activities. Adjustment for items in OIE which to a limited degree are reliable measures of the group's current operating profit or loss increases the comparability of profitability over time.

Change in underlying EBIT (adj.) shows like-for-like EBIT (adj.) growth for the group's business portfolio, and is defined as the group's reported change in EBIT (adj.), adjusted for effects of the purchase and sale of companies, the re-conclusion and loss of distribution agreements of a material nature, and currency effects. Account is also taken of intra-group transfers of companies and changes in distribution agreements between portfolio companies. In calculating the change in underlying EBIT (adj.), acquired companies are included pro forma 12 months prior to the transaction date. Sold companies are excluded pro forma 12 months prior to the transaction date. Currency effects are neutralised by translating this year's EBIT (adj.) at last year's currency exchange rates. Where underlying profit performance is mentioned in the report, reference is made to underlying EBIT (adj.) performance. Underlying EBIT (adj.) margin and change therein are derived figures calculated in relation to operating revenues.
Underlying EBIT (adj.) growth is used for internal management purposes, including for identifying and analysing underlying profitability growth in the existing business portfolio, and provides a picture of the portfolio companies' ability to improve profitability in their existing operations. The measure is important because it provides a comparable structure for monitoring the change in profitability over time.
ROCE is calculated by dividing a 12-month rolling EBITA (adj.) by the average capital employed in the consolidated portfolio companies.
EBITA (adj.) consists of EBIT (adj.) plus depreciation and write-downs of intangible assets. 12-month rolling EBITA (adj.) is used in the calculation. Since depreciation and write-downs of intangible assets are not included in EBITA (adj.), they are also excluded from the capital base. Thus the historical cost of intangible assets is used in capital employed (see next paragraph).
Capital employed represents the working capital of the consolidated portfolio companies and consists of:

Average capital employed is always an average of the closing balances in the five last reported quarters.
ROCE shows the return that the Orkla group receives on the capital invested in the various consolidated portfolio companies. This is an important measurement parameter for assessing whether the portfolio companies' return exceeds the group's weighted average cost of capital (WACC), and for comparing the return on the current portfolio with other alternative returns.
Earnings per share (adj.) show earnings per share adjusted for "Other income and expenses" (OIE) after estimated tax. Items included in OIE are specified in Note 3. The effective tax rate applicable to OIE was lower than the group's tax rate in the fourth quarter of 2024, since expensed M&A costs are not tax-deductible. As at 31 December 2024, the effective tax rate was higher than the group's tax rate because OIE were significantly impacted by non-taxable income, particularly the gain made on the sale of Lilleborg in the second quarter of 2024.
Adjustments are also made for any reported gains or losses on sales/purchases of associates and joint ventures, as well as for any reported major profit or loss effects linked to abnormal tax conditions. No such adjustments were made in 2024 or 2023.
When making investment decisions, the group distinguishes between replacement and expansion investments. Expansion investments are the proportion of overall reported investments deemed to be investments in either new geographical markets or new categories, or investments which represent significant increases in capacity. Net replacement investments include new leases and are reduced by the value of sold fixed assets valued at sale value.
The purpose of this distinction is to show how large a part of the investments (replacement) mainly concerns maintenance of existing operations and how large a part of the investments (expansion) are expected to generate increased contributions to profit in future, over and above profit expectations linked to normal operations.
Cash conversion is calculated as cash flow from operating activities as a percentage of EBIT (adj.). Cash flow from operating activities is defined and presented in the Orkla-format cash flow statement.
Cash conversion is an important key figure for Orkla, as it shows how much of EBIT (adj.) has been converted into net interest-bearing liabilities, and thus the financial means available to the group. Net interest-bearing liabilities are the group's most important management parameter for financing and capital allocation.

Net interest-bearing liabilities are the sum of the group's interest-bearing liabilities and interest-bearing receivables. Interest-bearing liabilities include bonded loans, bank loans, other loans, lease liabilities and interest-bearing derivatives. Interest-bearing receivables include cash and cash equivalents, interest-bearing derivatives and other interest-bearing receivables.
Net interest-bearing liabilities are the group's primary management parameter for financing and capital allocation, and are actively employed as part of the group's financial risk management strategy. The Orkla format cash flow statement therefore shows the change in net interest-bearing liabilities at group level.
Structural growth includes adjustments for the divestment of Lilleborg, and the acquisition of the businesses Bubs Godis, Freunde der Erfrischung, Khell-Food, Norstamp, Kartonage, and SnackFood. Adjustments were also made for the divestment of Fruta Podivín, the brand Blomberg's, and the loss of distribution agreements with Tropicana and Alpro in Orkla Foods. Following the transition to a new operating model, the split-up of the former Orkla Care business area has entailed the transfer of the dental health business and adjustments for changes in distribution and production agreements between portfolio companies.
In 2023, adjustments were also made for the acquisitions of Denali Ingredients, Da Grasso, Lofoten Marine Oils, Healthspan and Hadecoup. Adjustments have been made for the loss of a distribution agreement with PepsiCo, the discontinuation of tea distribution in Orkla India, the winding-up of Hamé Foods in Russia, and sale of the convenience business in Orkla Latvija and the Struer brand.


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