OMG GROUP LIMITED — Investor Presentation 2021

Sep 22, 2021

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Investor Presentation September 2021

Forbidden Foods

Create healthy and nutritious products that engage, delight and inspire health-conscious consumers

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Premium Australian food producer focused on global super-trends of health, baby and plant-based diets

Focus on using quality Australian ingredients and use local supplier partnerships to make healthy and nutritious food for millennials and young families

Local and sustainable ingredient sourcing and manufacturing philosophy Strong focus on product and brand innovation to ensure we evolve with our millennial and young family demographic Focus on E-commerce, Exports and modern retail methods to ensure premium margins for our premium products Targeting growth into key international markets across Asia, US and UK

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Forbidden Foods Investor Presentation | September 2021

Our Brands

A leading portfolio of brands with broad appeal in fast growing global segments

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Infant & Toddler Health & Nutrition

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FUNCH products help children love, enjoy and discover food, and empower parents to feel satisfied! Range includes Australian Made Baby Puree & Cereals and Family Snacking range of mixes. www.funch.com.au

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Healthy Snacking

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Blue Dinosaur provides a range of health snack bars and bites made from only the best ingredients. www.bluedinosaur.com.au

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Plant-Based Health Foods

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Sensory Mill provides the very best of plant-based foods – from exotic, weird and wonderful ingredients through to mixes and healthy beverages. www.sensorymill.com.au

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Forbidden Foods Investor Presentation | September 2021

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Leverage the Macro trends of health food and plant-based diets

Strong demand for quality Australia products that utilise best in class produce and provide healthy and nutritional options for millennials and young families

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Deliver innovation that excites

We ensure our brands are fresh and exciting and are specifically designed for our target markets

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Build a world-class E-commerce offering

We are targeting a modern sales & distribution platform (ecommerce, non-traditional retail, etc) to ensure our product offering matches how our target markets purchase their products

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Expand our presence in international markets

Australia has a leading reputation in the overseas market for premium quality. Forbidden Foods works with local partners in each target market to position its brands as strong food and lifestyle outlets for millennials and young families to connect with.

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Forbidden Foods Investor Presentation | September 2021

Revenue by quarter

Record Revenue

Consecutive quarter-on-quarter revenue growth, with revenue up 37.2% on pcp to $1.21 million on the back of rapid growth in export markets.

Forbidden Foods continues to focus on strengthening the business by growing the accessibility to our brands both in-store and online, along with expanding our product ranges through existing sales channels.

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$1,400K
$1,200K
$1,000K
$800K
$600K
$400K
$200K
$0K
Q1 FY21 Q2 FY21 Q3 FY21 Q4 FY21
Retail & E-commerce Foodservice
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Forbidden Foods Investor Presentation | September 2021

Growing e-commerce

Retail & e-commerce

Forbidden Foods continues substantial quarter-on-quarter growth in Q4 FY21.

Positive momentum continued with our e-commerce strategy, with high margin revenue from e-commerce representing 11.2% of group revenue in Q4 FY21.

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Retail & e-commerce revenue
$800K
+46% $700K
$600K
+25% $500K
+11% $400K
$300K
$200K
$100K
$0K
Q1 FY21Q1 FY21 Q2 FY21Q2 FY21 Q3 FY21Q3 FY21 Q4 FY21Q4 FY21
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Forbidden Foods Investor Presentation | September 2021

Driving plant-based product innovation

We continue to extend our product range to meet consumer demand

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Plant-based Kid’s Shakes

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• FUNCH® has released a range of plant-based ‘KID-POW’ kids nutrition shakes targeted at fulfilling the nutritional shortfalls in children’s diets

Plant based edible oils

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• FUNCH® launches 100% Australian plant-based edible oil range targeting the emerging Baby Food Seasoning category

• The ranging via Go Vita, Australia’s largest health food group and a leader in health & wellness retail, introduces the FUNCH® brand to a new sales network with 120+ stores boasting a direct channel to reach health conscious consumers

• The range is boosted by DHA Omega-3 to elevate cognitive function, visual development, and protection against allergies for infants & toddlers

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Forbidden Foods Investor Presentation | September 2021

Plant-based Meats

Forbidden Foods is currently in the final stages of developing a unique market first, health orientated plant-based meat range of products, targeted for release in Q2 FY22.

This range has been diligently formulated to cater for a variety of modern diets expected from millennial consumers such as nutrient density, low sugar, low salt, and non-allergen requirements.

The company aims to distribute this straightaway through its existing sales channels and for immediate export.

Accompanying the release of these products is an exciting brand refresh of Sensory Mill to ensure it continually evolves to establish itself as one of the key next generation plant-based and healthy meat alterative brands in the international market.

Health is the #1 reason Australians choose to eat less meat, closely followed by a four-way tie: the environment, animal welfare, cost and increasing variety of plant-based options available. Food Frontier, Hungry for Plant-Based: Australian Consumer Insights, October 2019

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Forbidden Foods Investor Presentation | September 2021

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Blue Dinosaur snapshot

Blue Dinosaur is a highly complementary business, strongly aligned to the strategic drivers of Forbidden Foods

Blue Dinosaur Pty Ltd (‘ BD ’) was founded in 2011 by Michael and Tina Watts-Seale (the ‘ Founders ’), with the intention of building a brand that is the ‘Red Bull’ of the health food industry, changing the status quo by making healthy snack food appealing to millennials.

Together the Founders have successfully established an engaging health focused bar and snacking company which resonates strongly amongst the active and health-conscious millennial demographic.

BD produces plant-based, handmade and hand-baked products using only wholefood ingredients, avoiding using anything artificial or any preservatives, which has resonated strongly with their target customer audience.

BD has established a diversified national distribution footprint into major and independent sales channels with over 8,000+ outlets and exports to eight international markets.

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Forbidden Foods Investor Presentation | September 2021

Product overview

The Blue Dinosaur consumer lives a balanced, active and healthy lifestyle.

Aged 18 - 34 and mostly female, they believe that to be your best you need to eat your best. They are opinion leaders amongst their friends, socially savvy, educated and striving to be the best versions of themselves. As the Blue Dinosaur brand grows and offers more products, BD continues to broaden their customer demographic and audience.

Snack Bars

Hand-baked, plantbased, grain free snacks made from only 5 real food ingredients

Energy Bars

With roast almond butter, dates, pink Himalayan rock salt, Cordyceps mushroom powder, coconut & plant-based chocolate

Protein Bars

With collagen and egg whites. Welcome to the cleanest protein bars in the world!

Bites

Decadent, hand-baked, wholefood treats. Each bite has been designed to take you to your happy place in the healthiest way possible.

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Forbidden Foods Investor Presentation | September 2021

Strategic rationale

A transformative acquisition for Forbidden Foods

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Transformative acquisition

Accelerates international expansion

Significant brand equity + cultural alignment

Cross-sell opportunities

Strong synergy potential

On a pro-forma basis for FY21, Forbidden Foods expects that the Blue Dinosaur business combined with Forbidden Foods existing operations would have delivered $7.94m of revenue[1] . The pro-forma revenue would have no sales cannibalisation across brands given the existing minimal customer and product overlap.

The Transaction will provide the opportunity to accelerate international growth, leveraging Forbidden Foods’ e-commerce capability and existing Asia partnerships to enhance distribution in global markets. Blue Dinosaur has secured trademarks in all targeted regions Forbidden Foods is strategically pursuing.

Blue Dinosaur has built a brand which resonates strongly amongst the active and health-conscious millennial demographic, built on the back of their founder-led team – just like Forbidden Foods.

The Blue Dinosaur distribution network provides Forbidden Foods with the opportunity to expand its footprint across the major supermarkets, additional pharmacy channels and enter the petrol & convenience channel. Forbidden Foods can also leverage from Blue Dinosaur’s export channel into the United States and the United Kingdom.

The Blue Dinosaur product range of plant-based foods is highly complementary to Forbidden Foods’ other brands and product ranges. The Transaction also provides the opportunity to capitalise on existing overlap in the supply chain of both businesses in the procurement of key ingredients and other materials.

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Forbidden Foods Investor Presentation | September 2021

1 Based on the unaudited preliminary final results of FFF and the unaudited results of BD for FY21.

Complementary distribution channels

Established diversified domestic

distribution network.

Blue Dinosaur distributes nationally into major and independent sales channels with over 8,000 outlets, including:

• Major supermarkets

• Independent grocers & health food stores

• Petrol and convenience retailers

• Gyms, cafes and other stores.

There are complementary expansions in the domestic distribution channels of both businesses. There are also substantial opportunities to cross-sell into channels currently only serviced by Blue Dinosaur or Forbidden Foods.

Blue Dinosaur

Both Forbidden Foods

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Forbidden Foods Investor Presentation | September 2021

Combined global footprint

Blue Dinosaur also exports internationally to New Zealand, the United Kingdom and the United States. Blue Dinosaur also has registered trademarks in these markets and others across Europe and Asia, FFF also has trademarks in these jurisdictions, creating opportunities for further expansion through the same distribution channels.

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Forbidden Foods:
• China
• Hong Kong
• Malaysia
• Singapore
• The Philippines
• Vietnam
Blue Dinosaur:
• The United States
• The United Kingdom
Both:
• Australia
• New Zealand
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Forbidden Foods Investor Presentation | September 2021

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Outlook

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Forbidden Foods Investor Presentation | September 2021

Delivering growth to drive returns

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Product range

Build a robust pipeline of new SKU's that fits within the brands’ vision

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Store rollout

Drive product and brand credibility by secured local ranging into 1000+ stores, including pharmacies and baby stores

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Plant Based Offering

Formulate innovative plant-based products including alternative meats

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Upside in Asia, US and UK

Expand our rollout into China, SouthEast Asia, US and UK with key relationships and partners

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Continue e-commerce momentum

Enhance fulfillment capabilities, drive social credibility and increase basket size of our customers

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Drive our margin

Maintain our product margin via growing online sales, unique new product ranges and acquisitions

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Own our customer

Understand our customer so we can offer a rich brand experience and drive loyalty

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Deliver shareholder returns

Reinvest in product development to drive the growth and recognition of our brands in the rapidly growing health, baby food and plant-based sectors

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Forbidden Foods Investor Presentation | September 2021

Disclaimer

This presentation dated 23 September 2021 provides additional comments on the Quarterly Report for the 3 months ended 30 June 2021 of Forbidden Foods Limited (the “Company” or “Forbidden Foods”) and accompanying information released to the market on the same date. As such, it should be read in conjunction with the explanations and views in those documents.

This presentation is provided for general information purposes only. The information contained in this presentation is not intended to be relied upon as advice to investors and does not take into account the investment objectives, financial situation or needs of any particular investor. Investors should assess their own individual financial circumstances and consider talking to a financial adviser or consultant before making any investment decision.

This presentation is not a prospectus, investment statement or disclosure document, or an offer of shares for subscription, or sale, in any jurisdiction.

Certain statements in this presentation constitute forward looking statements. Such forward looking statements involve known and unknown risks, uncertainties, assumptions and other important factors, many of which are beyond the control of the Company and which may cause actual results, performance or achievements to differ materially from those expressed or implied by such statements.

While all reasonable care has been taken in relation to the preparation of this presentation, none of the Company, its subsidiaries, or their respective directors, officers, employees, contractors or agents accepts responsibility for any loss or damage resulting from the use of or reliance on this presentation by any person.

Past performance is not indicative of future performance and no guarantee of future returns is implied or given.

Some of the information in this presentation is based on unaudited financial data which may be subject to change.

All values are expressed in Australian currency unless otherwise stated.

All intellectual property, proprietary and other rights and interests in this presentation are owned by the Company

This presentation has been approved for release by the Board of Forbidden Foods

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Investor Enquiries

Marcus Brown Chief Executive Officer marcus.brown@forbiddenfoods.com.au www.forbiddenfoods.com.au