Old MAV Wind-Down Ltd. — Regulatory Filings 2021

May 18, 2021

MAV BEAUTY BRANDS INC.

(the “Company”)

CERTIFICATE OF OFFICER

TO: British Columbia Securities Commission Alberta Securities Commission Financial and Consumer Affairs Authority of Saskatchewan The Manitoba Securities Commission Ontario Securities Commission Autorité des marchés financiers Nova Scotia Securities Commission Financial and Consumer Services Commission (New Brunswick) The Office of the Superintendent of Securities (Prince Edward Island) Office of the Superintendent of Securities, Service Newfoundland and Labrador Office of the Yukon Superintendent of Securities

The Office of the Superintendent of Securities (Northwest Territories) Office of the Superintendent of Securities, Nunavut

RE: Abridgement of time pursuant to National Instrument 54-101 – Communication with Beneficial Owners of Securities of a Reporting Issuer (“ NI 54-101 ”)

The undersigned, Niv Majar, duly appointed Vice President, Finance and Interim Chief Financial Officer of the Company, hereby certifies for and on behalf of the Company and not in his personal capacity, intending that the same may be relied upon by you without further inquiry, that the Company is relying on section 2.20 of NI 54-101 pertaining to the abridgement of time prescribed by subsections 2.2(1) and 2.5(1) of NI 54-101 and the requirements set forth in section 2.20 have been complied with. Specifically:

• (a) the Company has arranged to have proxy-related materials for the annual general and special meeting of the Company to be held on June 23, 2021, (the “ Meeting ”) to be sent in compliance with the timing requirements in sections 2.9 and 2.12 of NI 54-101;

• (b) the Company has fixed the record date for notice to be at least 40 days before the date of the Meeting and has sent the notification of meeting and record dates under section 2.2 in compliance with the timing requirements in section 2.20(a.1);

• (c) the Company has arranged to carry out all of the requirements in NI 54-101 in addition to those described in paragraph (a) above; and

• (d) the Company is relying upon section 2.20 of NI 54-101.

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DATED as of this 18[th] day of May, 2021.

MAV BEAUTY BRANDS INC.

By: (Signed) Niv Majar Name: Niv Majar Title: Vice President, Finance and Interim Chief Financial Officer