North Media — Major Shareholding Notification 2016

May 26, 2016

26 May 2016

Company announcement no 06-16

North Media A/S has received notice that Olav W. Hansen today directly and
indirectly owns a total of 2,006,186 shares in North Media A/S, which is 10.003
% of the share capital and the voting rights.

Olav W. Hansen personally owns 314,783 shares, which is about 1.569 % of the
share capital and voting rights. The remaining 1,691,403 shares, which is about
8.434 % of the share capital and voting rights are owned through the company
Olav W. Hansen A/S which is controlled by Olav W. Hansen.

For further details, please contact Kåre Wigh, Group Executive Director & CFO,
at +45 25 65 21 45.

Yours faithfully

North Media A/S

Kåre Wigh

Group Executive Director & CFO