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Nordic Semiconductor — Investor Presentation 2018
Jan 22, 2018
3680_rns_2018-01-22_9c00dd2e-13f8-45c5-80b5-65f3c376b512.pdf
Investor Presentation
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Analyst and investor brief
January 22, 2018, Oslo, Norway
Objective with our cellular IoT investment
Growth
Establishing a second growth vehicle
- In addition to our fast growing shortrange IoT business
- Accelerate growth in revenue and profitability
Scale
Synergies with our short-range loT business
- Market and customer base
- Product development Π.
- Operations and supply chain Π.
We are proud and excited!
Our nRF91 solution
Packs a lot of value Highly differentiated Forward looking
Started only 3-years ago Complex solution Part of the first wave
Time-to-market
Customers and partners share our excitement
Peder's brown bag with nRF91 demo at CFS
Demos and briefs at CES 2018 Customers and partners
Overwhelming positive feedback Size, power and level of integrations
Strong customer demand Lining up customer for our lead customer sampling program
Lead customer sampling program
Started December 2017 Expanding in H1 2018
High standards on Customer experience
Existing customer Long term relationship Tens of customers Balanced mix
Developing in parallel Close and direct support
Simplified customer engagement model
Traditional model
Nordic model
Nordic $\rightarrow$ Customer
- Module supplier does value add integration and solutions
-
Module supplier often handle sales, marketing and support
-
Nordic is one-stop shop for cellular IoT
- Building on Nordic's proven broad $\blacksquare$ market engagement model
The nRF91 SiP is a high value solution
Same category as traditional cellular modules Easy-of-Integration, ease-of-use and certifications
Additional value add integration Application processor and Assisted GPS
Larger portion of 3'rd party content vs. IC Gross margin dynamics will be a mix of IC and module
Unique value proposal with nRF91 SiP
Size and power consumption
Industries smallest and lowest power solution
A "no compromise" attitude to performance
Value add integration and features
Solution completeness and ease-of-use
- Application processor and Assisted GPS
-
Global operation and advanced system level security
-
Software and development tools; including cloud
- Nordic support and developer community
Building a leading market position
Existing, solid and established suppliers Loyal customer base in existing market verticals
New verticals driving market growth
Little or no previous exposure to cellular Significant overlap with Nordic's existing customer base Ideal fit with Nordic's proven broad market engagement model
Growing our position with the market Aspiration to become one of the leading suppliers in cellular IoT
Business aspiration for cellular IoT
Short-term
$(*2018)$
- Secure design wins $\overline{\phantom{a}}$
- Production ready and certified solution CONTRACTOR
- Help and drive customer production ramp $\overline{\phantom{a}}$
-
Mid-term Surpass break even on a running basis; cellular IoT gross $\overline{\phantom{a}}$ profits > cellular Opex on a running 12-months basis $(*2020)$
-
Long-term $(*2022 \rightarrow)$
- Significant contribution to Nordic total revenue and $\blacksquare$ profitability
Cellular IoT investment program
Short-term $(2018 - )$
- Production ready solutions
- Incremental additions and improvements $\mathcal{L}_{\mathcal{A}}$
- Phased regional roll-out
- Sales, marketing and support coverage
Medium to long-term $(\rightarrow 2020 \rightarrow 2022)$
- Expand and strengthen our Π. nRF91 offering
- Next generation product offering
We done it before and we will do it again
$2012 \rightarrow$
nRF5
Bluetooth made easy Bluetooth for everything else $2018 \rightarrow$
nRF91
Cellular made easy Cellular for everything else Thank you!
Analyst and investor brief
January 22, 2018, Oslo, Norway