Nice Ltd. — Regulatory Filings 2008

Jun 4, 2008

> NICE Systems Limited 8 Hapnina Street POB 690 Ra'anana 43107 Israel > T 972 9 775 3777 F 972 9 743 4282 E info@nice.com > Insight from Interactions™ NICE®

CallSource, US Marketing Intelligence Services Provider Selects NICE's Interaction Analytics to Increase Clients' Sales and Marketing Effectiveness

NICE Interaction Analytics to help CallSource's clients improve customer retention and loyalty and telesales techniques

Ra'anana, Israel, June 04, 2008 - NICE Systems (NASDAQ: NICE), a leading global provider of advanced solutions that enable organizations to extract Insight from Interactions to drive performance, today announced that CallSource, a US based leading provider of call tracking, performance evaluation, and training services, selected NICE's Interaction Analytics solution, which is part of NICE SmartCenter, to help them enhance their clients sales and marketing effectiveness, capture additional sales opportunities, improve customer service, and increase customer retention rates.

CallSource serves the automotive, multi-family housing, publishing and advertising markets, plus thousands of businesses across diverse industries, and manages more than eight million phone leads each month for hundreds of thousands of advertisers. Interaction Analytics from NICE will enable CallSource to perform a mass-analysis of its clients' customer call content, as well as automatic call categorization, trending, and root cause analysis.

The NICE solution will categorize recorded customer interactions according to different criteria, a specific advertising campaign, or analysis type – such as 'customer satisfaction levels' or occupancy and tenant retention, for the multi-family housing industry. Next, trends will be mapped graphically to reveal whether there was an increase or decrease in call type or in satisfaction levels. Finally, root-cause analysis reports will be generated to provide CallSource's business analysts with an understanding of what went wrong, or right, and why.

This approach will enable CallSource to automatically identify their clients' key business issues, prioritize them, and ultimately provide comprehensive, reliable recommendations to the required corrective action.

Jerry Feldman, Call Source's CEO, commented, "We selected NICE's Interaction Analytics solution over the competition because it was the best solution to meet our business requirements. It is the most comprehensive and flexible solution that we evaluated, uniquely enabling us to make changes in the system, on-the-fly, based on the different and changing needs of our varied customer base."

"We are happy to have been selected by CallSource to help them proactively identify trends, anticipate opportunities, and adjust processes to meet business objectives," said Barak Eilam, NICE's President of Interaction Analytics. "With NICE's Interaction Analytics business solution CallSource will be able to offer value-added services to their clients, by making data-based analyses of customer dynamics for improved business results."

About CallSource

Based in Westlake Village, Calif., privately-held CallSource has provided online call tracking, recording and performance management solutions for a wide range of industries including multifamily, automotive, media, advertising and financial services since 1994. Tracking nearly 500,000 advertisements and eight million phone calls every month, CallSource offers innovative products, performance analysis services and expert skill and compliance training to help improve an organization's marketing and call-handling effectiveness.

About NICE Systems

NICE Systems (NASDAQ: NICE) is the leading provider of Insight from Interactions solutions and value-added services, powered by the convergence of advanced analytics of unstructured multimedia content and transactional data – from telephony, web, email, radio, video, and other data sources. NICE's solutions address the needs of the enterprise and security markets, enabling organizations to operate in an insightful and proactive manner, and take immediate action to improve business and operational performance and ensure safety and security. NICE has over 24,000 customers in

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more than 135 countries, including over 85 of the Fortune 100 companies. More information is available at http://www.nice.com.

Corporate Media

Galit Belkind

NICE Systems galit.belkind@nice.com +1 877 245 7448

Investors

Daphna Golden

NICE Systems ir@nice.com +1 877 245 7449

Trademark Note: 360° View, Alpha, ACTIMIZE, Actimize logo, Customer Feedback, Dispatcher Assessment, Encorder, eNiceLink, Executive Connect, Executive Insight, FAST, FAST alpha Blue, FAST alpha Silver, FAST Video Security, Freedom, Freedom Connect, IEX, Interaction Capture Unit, Insight from Interactions, Investigator, Last Message Replay, Mirra, My Universe, NICE, NICE logo, NICE Analyzer, NiceCall, NiceCall Focus, NiceCLS, NICE Inform, NICE Learning, NiceLog, NICE Perform, NiceScreen, NICE SmartCenter, NICE Storage Center, NiceTrack, NiceUniverse, NiceUniverse Compact, NiceVision, NiceVision Alto, NiceVision Analytics, NiceVision ControlCenter, NiceVision Digital, NiceVision Harmony, NiceVision Mobile, NiceVision Net, NiceVision NVsAT, NiceVision Pro, Performix, Playback Organizer, Renaissance, Scenario Replay, ScreenSense, Tienna, TotalNet, TotalView, Universe, Wordnet are trademarks and/or registered trademarks of NICE Systems Ltd. All other trademarks are the property of their respective owners.

This press release contains forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. Such statements are based on the current expectations of the management of NICE Systems Ltd. (the Company) only, and are subject to a number of risk factors and uncertainties, including but not limited to changes in technology and market requirements, decline in demand for the Company's products, inability to timely develop and introduce new technologies, products and applications, difficulties or delays in absorbing and integrating acquired operations, products, technologies and personnel, loss of market share, pressure on pricing resulting from competition, and inability to maintain certain marketing and distribution arrangements, which could cause the actual results or performance of the Company to differ materially from those described therein. We undertake no obligation to update these forward-looking statements. For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company's reports filed from time to time with the Securities and Exchange Commission.