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NEWELL BRANDS INC. Director's Dealing 2012

Feb 28, 2012

31632_dirs_2012-02-28_74f2a0c6-5d7c-44a5-a8d5-0cf9068ca4bd.zip

Director's Dealing

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SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: NEWELL RUBBERMAID INC (NWL)
CIK: 0000814453
Period of Report: 2012-02-27

Reporting Person: KETCHUM MARK D (Director)

Non-Derivative Transactions

Date Security Code Shares Price A/D Holdings After Ownership
2012-02-27 Common Stock M 24000 $18.35 Acquired 415015 Direct
2012-02-27 Common Stock F 8748 $18.35 Disposed 406267 Direct
2012-02-27 Common Stock A 31200 $18.35 Acquired 437467 Direct
2012-02-27 Common Stock F 11373 $18.35 Disposed 426094 Direct

Derivative Transactions

Date Security Exercise Price Code Shares A/D Expiration Underlying Ownership
2012-02-27 Restricted Stock Units $ M 24000 Disposed Common Stock (24000) Direct

Footnotes

F1: Acquired upon vesting of performance-based restricted stock units previously granted on February 27, 2009.

F2: Each restricted stock unit was the economic equivalent of one share of Newell Rubbermaid common stock.

F3: Not applicable.