NATIONAL RESEARCH CORP — Director's Dealing 2020

Jan 7, 2020

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: NATIONAL RESEARCH CORP (NRC)
CIK: 0000070487
Period of Report: 2020-01-03

Reporting Person: Hays Michael D. (Director, CEO)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2020-01-03	Common Stock	M	26481	$6.30	Acquired	39563	Direct
2020-01-03	Common Stock	F	10962	$65.80	Disposed	28601	Direct

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2020-01-03	Employee Stock Option (right to buy)	$6.30	M	26481	Disposed	2020-01-05	Common Stock (26481)	Direct
2020-01-03	Employee Stock Option (right to buy)	$65.80	A	2904	Acquired	2030-01-03	Common Stock (2904)	Direct

Holdings (Non-Derivative)

Security	Shares	Ownership
Common Stock	139095	Indirect

Footnotes

F1: The reporting person disclaims beneficial ownership of these shares.

F2: This option became fully exercisable on January 5, 2015.

F3: This option becomes fully exercisable on January 3, 2025.