NATIONAL RESEARCH CORP — Director's Dealing 2017

Oct 30, 2017

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: NATIONAL RESEARCH CORP (NRCIA/B)
CIK: 0000070487
Period of Report: 2017-10-26

Reporting Person: K/I/E/Trust Under Agreement 3/9/09 (10% Owner)
Reporting Person: Endacott Kent E. (10% Owner)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2017-10-26	Class A Common Stock	S	3874	$38.0079	Disposed	5649488	Direct
2017-10-27	Class A Common Stock	S	13821	$38.0001	Disposed	5635667	Direct
2017-10-30	Class A Common Stock	S	500	$38.00	Disposed	5635167	Direct

Holdings (Non-Derivative)

Security	Shares	Ownership
Class B Common Stock	125355	Direct

Footnotes

F1: The price in Column 4 is a weighted average price. The prices actually received ranged from $38.00 to $38.05. The reporting person has provided to the issuer, and will provide to any security holder of the issuer, or the SEC staff, upon request, information regarding the number of shares sold at each price within the range for all transactions reported in this Form 4 utilizing an average weighted price.