MOLSON COORS BEVERAGE CO — Director's Dealing 2004

Feb 13, 2004

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: COORS ADOLPH CO (RKY)
CIK: 0000024545
Period of Report: 2004-02-12

Reporting Person: KIELY W LEO III (Director, Chief Executive Officer)

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2004-02-12	Employee Stock Option (right to buy)	$65.32	A	150000	Acquired	2014-02-12	Class B Common Stock (150000)	Direct

Holdings (Non-Derivative)

Security	Shares	Ownership
Class B Common Stock (non-voting) NO CHANGE	4490.02	Indirect
Class B Common Stock (non-voting) NO CHANGE	5123	Indirect
Class B Common Stock (non-voting) NO CHANGE	2774	Direct

Footnotes

F1: The amount of securities in the Reporting Persons 401(k) is derived by combining the value of contributions by Reporting Person to their 401(k) plus Company matches to the Reporting Persons 401(k) and dividing this account balance by the Issuer's stock price as of 12/31/03 - this equals the reported number of shares in the Reporting Persons 401(k) account.

F2: The Option vests in three equal annual installments beginning on February 12, 2005, 2006 and 2007.

F3: Reporting person holds a total of 817,005 options with various exercise and expiration dates.