Earnings Release • Mar 8, 2025
Earnings Release
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News Details
Ad-hoc | 7 March 2025 06:45
mobilezone expands market position in the MVNO business area in Switzerland and Germany – special effects weigh on the operating result
PRESS RELEASE
Ad hoc announcement pursuant to Art. 53 LR
Rotkreuz, 7 March 2025
Markus Bernhard, Executive Delegate of the Board of Directors, says: “After a stable first half of the year, we clearly felt the generally lower sales volume in Switzerland in the second half of the year, as well as the continued difficult market environment in Germany, which urged us to expand our personnel restructuring efforts. Additionally, the past year was impacted by numerous special effects amounting to CHF 24 million. The MVNO division continued to thrive and we achieved significant growth throughout the year, meeting our growth targets. This positive development makes us proud and confirms our strategic direction. The business performance since the beginning of the year, as well as the continued strong potential of our MVNO brands give us confidence for the new year”.
Financial Guidance
The EBIT, adjusted for special effects of CHF 24.4 million, amounts to CHF 52.7 million and is within the adjusted guidance for the 2024 financial year of CHF 52 to 57 million published on 13 December 2024.
Telecommunications contracts sold (postpaid, Internet and TV)
MVNO business performance
Key figures at a glance
Market area Switzerland
In Switzerland, important strategic milestones were achieved. Our MVNO TalkTalk and Digital Republic, as well as jusit (refurbished smartphones) recorded strong growth and strengthened their market position. The stationary retail business fell short of own expectations.
Market area Germany
In Germany, despite a challenging market environment, 2.5 per cent more mobile contracts were sold compared to the previous year. However, profitability per contract declined. Similar to Switzerland, further success was achieved in Germany in the MVNO business. The own brand HIGH continued its strong growth momentum from the previous year. The re-launch of the simyo brand in November 2024, a once well-known MVNO across Germany, got off to a promising start.
Growth in Second Life and refurbishing smartphones
The "Second Life" segment, which includes smartphone repairs and refurbishments, continued to expand its presence. The number of refurbished devices sold under the jusit brand increased by 84 per cent to 16,300. This corresponds to 9.1 per cent (previous year: 4.3 per cent) of the total number of smartphones sold by mobilezone in Switzerland. The expansion in the Second Life segment shows that our range of high-quality and certified refurbished devices is in line with the trend of a sustainable device cycle and, consequently, increasing customer demand. We therefore see further growth potential in this business area.
Good growth momentum in the MVNO division
With a customer base of 373,800, the MVNO division proceeded on its strong growth path in the past financial year. Thanks to a juicy growth rate of 27 per cent last year, the number of customers has quadrupled over the last five years. In addition to our TalkTalk and Digital Republic brands in Switzerland, a complementary brand, simyo, has been launched in Germany alongside HIGH. Due to the continued dynamic growth, the margin potential and the recurring revenue character of the MVNO business, we see further value creation potential, particularly to further improve the quality of earnings.
Change in the Board of Directors
After seven years as a member of the Board of Directors, Gabriela Theus will not be standing for re-election at the next General Meeting. The Board of Directors would like to thank Gabriela Theus for her valuable commitment. The Board of Directors will propose Andreas Wyss for election to the Board of Directors at the General Meeting on 2 April 2025. It is planned that Andreas Wyss will take over as Chairman of the Audit & Risk Committee. Andreas Wyss has extensive experience as an auditor and on audit committees.
General Meeting and dividend
The 2025 General Meeting will take place on 2 April in the Gemeindesaal Dorfmatt in Rotkreuz. The Board of Directors will propose to the General Meeting a dividend of CHF 0.90 per registered share, unchanged from the previous year. If this proposal is accepted, the dividend will be paid out on 11 April 2025. The share will be traded ex-dividend from 9 April 2025.
Share buyback programme 2022 to 2025
The share buyback programme 2022 to 2025 will also be suspended in 2025.
Further development of sustainability reporting
mobilezone pursues a comprehensive sustainability strategy based on four focus pillars that cover the entire ESG spectrum (environment, social and governance):
Our customers are the center of our daily business activities – online and offline – and should be served with the best products and services in the most resource-efficient way possible. With our Second Life products, we contribute to the circular economy and to extending the usage cycle in the mobile phone market. In the reporting period, mobilezone’s carbon footprint was calculated for the second time and shows a 12 per cent reduction for the reporting year. As part of the Science Based Targets initiative (SBTi), mobilezone has also committed to reducing its carbon footprint in line with the Paris climate targets.
The sustainability reporting is based on the GRI standards and comprehensively fulfils the requirements for non-financial reporting stipulated by the Swiss Code of Obligations. The report on non-financial matters in accordance with Art. 964b of the Swiss Code of Obligations will be presented to the General Meeting on 2 April 2025 as part of a consultative vote.
Outlook 2025
It is our conviction that we are well-positioned for the future thanks to our strong market positions and a strategy focused on the core business. For the 2025 financial year, we expect an EBIT of CHF 53 to 60 million. At segment level, we expect an EBIT margin of 11.0 to 12.0 per cent for Switzerland and 3.0 to 3.5 per cent for Germany. Guidance for the segmental EBIT margin targets is provided for the first time.
Investments excluding customer acquisition costs in 2025 are expected to be at around CHF 10 million (reporting year: CHF 7.6 million). As in previous years, we expect solid cash generation and consequently a stable net debt ratio (net debt/EBITDA) of <2. The attractive dividend policy will be continued.
For the MVNO division, which comprises our TalkTalk, Digital Republic, HIGH and simyo brand, we expect our customer base to continue to grow strongly by almost 20 per cent to over 440,000 customers.
Based on the reduced cost base, continued strict cost management, and our strong market positions in our core markets, we confidently anticipate positive development in the 2025 financial year and beyond.
The Annual Report 2024 with the detailed financial statements in accordance with Swiss GAAP FER is now available at www.mobilezoneholding.ch/en/investors-1/reports-and-presentations.html .
A video conference for investors, analysts and media representatives will take place today, 7 March 2025, at 9.15 am. The online conference will be held in German and participation is possible via the following link: https://www.mobilezoneholding.ch/de/investoren/videokonferenz.html
Ad-hoc Press release according to Art. 53 KR (PDF)
Contact for analysts, investors and media representatives
Pascal Boll
Director Group MVNO & Investor Relations
mobilezone holding ag
About mobilezone
Founded in 1999, mobilezone holding ltd is the leading independent Swiss and German telecoms specialist with a turnover of CHF 1.0 billion and a consolidated operating profit of CHF 52.7 million in the reporting year 2024. The registered shares of mobilezone holding ltd (MOZN) are traded on the SIX Swiss Exchange Ltd.
The mobilezone Group employs almost 1,000 people at its sites in Rotkreuz, Urnäsch, Cologne, Bochum and Münster. It offers a complete range of mobile phones and tariff plans for mobile and landline telephony, digital TV and internet from all providers. Independent advice and services for private and business customers, repair services and supplying specialist retailers complete the range. The services and products are offered online via various web portals and in over 125 shops in Switzerland.
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