MAUI LAND & PINEAPPLE CO INC — Director's Dealing 2004

Jul 1, 2004

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: MAUI LAND & PINEAPPLE CO INC (MLP)
CIK: 0000063330
Period of Report: 2004-07-01

Reporting Person: Rickert Fred W (Acting CFO)

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2004-07-01	option to purchase	$33.1	A	10000	Acquired	2014-07-01	common stock (10000)	Direct

Footnotes

F1: 2,000 options become exercisable on 7/1/05, 7/1/06, 7/1/07, 7/1/08, and 7/1/09