MATTEL INC /DE/ — Director's Dealing 2008

Mar 26, 2008

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: MATTEL INC /DE/ (MAT)
CIK: 0000063276
Period of Report: 2008-03-24

Reporting Person: ECKERT ROBERT (Director, Chairman & CEO)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2008-03-25	Common stock	S	27800	$21.51	Disposed	189549	Direct
2008-03-25	Common stock	S	17900	$21.52	Disposed	171649	Direct
2008-03-25	Common stock	S	13600	$21.53	Disposed	158049	Direct
2008-03-25	Common stock	S	23200	$21.54	Disposed	134849	Direct
2008-03-25	Common stock	S	29400	$21.55	Disposed	105449	Direct
2008-03-25	Common stock	S	15749	$21.56	Disposed	89700	Direct
2008-03-25	Common stock	S	14000	$21.57	Disposed	75700	Direct
2008-03-25	Common stock	S	9800	$21.58	Disposed	65900	Direct
2008-03-25	Common stock	S	11100	$21.59	Disposed	54800	Direct
2008-03-25	Common stock	S	6200	$21.60	Disposed	48600	Direct
2008-03-25	Common stock	S	4600	$21.61	Disposed	44000	Direct
2008-03-25	Common stock	S	11100	$21.62	Disposed	32900	Direct
2008-03-25	Common stock	S	10900	$21.63	Disposed	22000	Direct
2008-03-25	Common stock	S	3700	$21.64	Disposed	18300	Direct
2008-03-25	Common stock	S	3500	$21.65	Disposed	14800	Direct
2008-03-25	Common stock	S	900	$21.66	Disposed	13900	Direct
2008-03-25	Common stock	S	1200	$21.67	Disposed	12700	Direct
2008-03-25	Common stock	S	1300	$21.68	Disposed	11400	Direct
2008-03-25	Common stock	S	600	$21.70	Disposed	10800	Direct
2008-03-25	Common stock	S	700	$21.71	Disposed	10100	Direct
2008-03-25	Common stock	S	1300	$21.72	Disposed	8800	Direct
2008-03-25	Common stock	S	300	$21.73	Disposed	8500	Direct
2008-03-25	Common stock	S	100	$21.74	Disposed	8400	Direct
2008-03-25	Common stock	S	300	$21.75	Disposed	8100	Direct
2008-03-25	Common stock	S	100	$21.76	Disposed	8000	Direct
2008-03-25	Common stock	S	100	$21.77	Disposed	7900	Direct
2008-03-25	Common stock	S	700	$21.79	Disposed	7200	Direct
2008-03-25	Common stock	S	2300	$21.80	Disposed	4900	Direct
2008-03-25	Common stock	S	600	$21.81	Disposed	4300	Direct
2008-03-25	Common stock	S	600	$21.82	Disposed	3700	Direct

Footnotes

F1: The sale occurred pursuant to a trading plan designed to comply with Rule 10b5-1.

F2: Note to electronic filing: This is part three of a four-part electronic filing. Because the electronic Form 4 filing can only accommodate 30 rows in Table I, and there are more than 90 rows to be reported, additional rows of Table I appear in three other separate electronic Form 4 filings.