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Marel — Investor Presentation 2017
Nov 2, 2017
2191_rns_2017-11-02_c18c35da-2858-4369-9e19-beb968da14fc.pdf
Investor Presentation
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imarel
Advancing food processing
MAREL CAPITAL MARKETS DAY
November 2, 2017
AGENDA
marel
CAPITAL MARKETS DAY – NOVEMBER 2, 2017
09.00 – 09.50
Introduction of Marel, financial highlights and overview of dynamic growth market
Arni Oddur Thordarson, CEO and Linda Jonsdottir, CFO
09.50 – 10.20
Business model, strategy and growth goals
Arni Sigurdsson, Executive Vice President of Strategy and Corporate Development
10.20 – 10.30
Coffee break
10.30 – 11.00
Business insight – Marel Fish
Sigurdur Olason, Executive Vice President of Marel Fish
11.00 – 11.20
Innovation through partnership – guest speaker
Henning Beltestad, CEO of Lerøy Seafood Group
11.20 – 11.40
Marel’s operations – Marel Supply Chain
Folkert Bölger, Executive Vice President of Supply Chain
11.40 – 12.00
Insight – Innovation at Marel
Roger Claessens, Manager of Research & Development in Marel Poultry
12.00 – 12.10
Closing remarks
Arni Oddur Thordarson, CEO
12.00 – 14.00
Lunch & Live demo of poultry processing equipment
14.00 – 15.30
Reception
3
ARNI ODDUR THORDARSON
Chief Executive Officer
Thordarson has extensive international business experience within the industrial sector. Before taking on his current position as Marel's CEO in November 2013, he was the CEO of Eyrir Invest, which he co-founded in 2000.
Thordarson was the Chairman of the Board of Directors at Marel until moving into his current position. Thordarson also has broad experience as a non-executive director in various companies such as Fokker Technologies and Stork Technical Services.
Education
MBA, IMD, Switzerland, Cand. Oecon. in Business Administration, University of Iceland.
12 years with Marel / 12 years industry related.
Lives with his wife and three children in Reykjavik

LINDA JONSDOTTIR
Chief Financial Officer
Jonsdottir is Marel's Chief Financial Officer (CFO). She was Marel's Corporate Director of Treasury and Investor Relations from 2009. Before joining Marel, Linda worked in Treasury and Financing for Eimskip, Burdarás and Straumur Investment Bank. She has also served as a board member for the Enterprise Investment Fund (Framtakssjodur Islands) from 2010-15.
Education
M.Sc. in Finance from Reykjavík University and Cand.Oecon in Business Administration from the University of Iceland.
8 years with Marel / 8 years industry related.
Lives with her husband and three children in Reykjavik

THIS IS MAREL
ARNI ODDUR THORDARSON CEO
marel
Marel is the leading global provider of advanced processing systems and services to the poultry, meat and fish industries.

HOW DID IT ALL START?
Marel started as an idea at the University of Iceland in 1977 and was incorporated in 1983
In partnership with Icelandic fish processors, the aim was to improve yield and efficiency in the seafood industry
From the eighties to date, the yield in the wild whitefish sector has increased from 58% to 83%

A DIVERSE TEAM OF 5,100 PEOPLE IN 32 COUNTRIES
The playground has gradually expanded to provide advanced solutions and services for the poultry, meat and fish industries

8
YIELD
EFFICIENCY
QUALITY
VALUE

FOOD SAFETY
TRACEABILITY
SUSTAINABILITY
HEALTH & WELLNESS
"Consumers have now reached the point where they are willing to pay for quality."
- Egbert Miebach, Deutsche See
“Now, because of the SensorX, I can go to sleep with peace of mind because I know we will deliver products without bone contamination.”
Brian Coan, Chick-fil-A, Inc.
IN PARTNERSHIP WITH OUR CUSTOMERS
WE ARE TRANSFORMING THE WAY FOOD
IS PROCESSED. OUR VISION IS OF A
WORLD WHERE QUALITY FOOD IS
PRODUCED SUSTAINABLY AND
AFFORDABLY.
11
UNITY
EXCELLENCE
INNOVATION
FRAMAI
FROM START UP TO A GLOBAL LEADER
Growth through organic growth and strategic acquisitions
- Today, Marel has revenues of EUR 1 billion and 5,100 employees across 32 countries
- Compounded average annual growth of 23% since listing in 1992
- Organic growth driven by innovation and market penetration
- Acquisition growth to accelerate full line offering and market penetration
- Reaching best in class operational profit

LISTED ON NASDAQ ICELAND STOCK EXCHANGE SINCE 1992
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STRATEGIC ACQUISITIONS
The acquisition of Scanvaegt took place in August 2006

STRATEGIC ACQUISITIONS
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The acquisition of Stork Food Systems took place in May 2008
2008
STORK®

15
STRATEGIC ACQUISITIONS
The acquisition of MPS took place in January 2016

L
LEADING GLOBAL PROVIDER OF SYSTEMS AND SERVICES
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Through strong organic growth and strategic acquisitions, Marel has become the leader in its field

more
POST FARM GATE TO DISPATCH
Marel's playground is gradually expanding

Marel is at the center point of prevailing trends.
19


POPULATION IS GROWING
7,529,703,674
20
10 BILLION
PEOPLE IN
2050
ACTIVE CONSUMERS INCREASING BY
60 MILLION A YEAR
DRIVEN BY A GROWING
POPULATION AND URBANIZATION
Annual turnover in the
poultry, meat and fish Industry is
EUR 1,200 billion at consumer value
MAREL CONNECTS THE DOTS
INNOVA ● ● ● ● ● ● ● DATA ● ● ● ● ● ● ● ● ● INTERNET
INFORMATION
ACTION
OF THINGS
REVENUES HAVE GROWN x7.5 SINCE AGM 2006
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Strong organic and acquired revenue growth
- Good support from shareholders since listing on Nasdaq Iceland in 1992
- Growth strategy announced and agreed upon the 2006 AGM
- Acquisitions of Scanvaegt and Stork Food Systems with equity contribution of EUR 268 million
- MPS and Sulmaq acquisitions financed with support from banking partners, strong operational results and cash flow

- Marel pro forma revenue for 2016
SOLID
OPERATIONAL
PERFORMANCE
LINDA JONSDOTTIR
CFO
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Our revenues have grown around 20% annually on average over the last decade.
Operational profit and earnings per share have grown faster than revenues.
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FIRM STEPS TAKEN TO IMPROVE PROFITABILITY
Strong financial performance and solid track-record based on strong earnings growth, good profitability and strong cash generation
- Strong earnings growth with healthy profit margin of 15% EBIT
- Rationalized product portfolio and optimized manufacturing footprint
- Simplified organizational structure to better align execution with strategic objectives
- Changed composition of the workforce to support strategic vision

Note: Operating income adjusted for amortization of acquisition-related intangible assets (PPA) in 2016-2017. 2014-2015 EBIT adjusted for refocusing cost and acquisition costs.
EARNINGS PER SHARE
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Favorable development in Earnings per Share (EPS) over recent quarters, management expects Earnings per Share to grow faster than revenue

EARNINGS PER SHARE (EPS)
Trailing twelve months, euro cents
Solid cash flow enables extensive investment in innovation as well as profitable organic growth and strategic acquisitions.
INVESTING IN GROWTH
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Target of 12% average annual revenue growth in the next 10 years, capitalizing on R&D investments and strengthening the value chain organically and via strategic investments
| INNOVATION | ORGANIC | STRATEGIC |
|---|---|---|
| R&D | ||
| commitment of | ||
| ~6% | ||
| of revenues | Annual market growth | |
| expected at | ||
| 4-6% |
...driven by innovation and
market penetration, Marel
aims to grow faster than
market | Annual revenue growth
expected at
5-7%
...acquisition growth
to accelerate full line offering
and market penetration |
Growth will not be linear but based on opportunities and economic fluctuations
STRONG CASH FLOW
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Strong cash flow has enabled both deleveraging and the undertaking of strategic acquisitions, free cash flow 9M17 was EUR 115 million
- Free cash flow growing with operational improvement and revenue growth
- Strong order book results in working capital improvements
- Good cash conversion despite focus on investments to grow the business

OPERATING & FREE CASH FLOW
Cmarel
INVESTING IN THE BUSINESS TO SUPPORT FUTURE GROWTH
Strong cash flow enables substantial investments in innovation and the future platform
- Objective to use part of the cash flow to invest in innovation and the business, strengthening the platform to support future growth
- Advancing our manufacturing and innovation facilities
- Investing in our IT platform

CAPEX 2014 - 2017
LEVERAGE PROFILE
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Strong deleveraging throughout the years, acquisitions of MPS og Sulmaq executed without issuing new shares
- Net debt/EBITDA in line with the targeted capital structure of x2-3
- Total equity equals 38% of the balance sheet
- Total debt 9M17 EUR 400m, thereof net debt 9M17 EUR 375m
- Interest costs decreasing with lower debt and improved financing terms and conditions
- Dividend policy of 20-40% of net profit

LEVERAGE RATIO
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LONG STANDING BANKING PARTNERS
Marel's funding structure is built on long term relationships with seven international first class banks
ABN·AMRO
BNP PARIBAS
HSBC
ING
Nordea
UniCredit Bank
Rabobank
| SENIOR FACILITY | MARGIN | MATURITY | AMORTIZATION p.a. | INTEREST HEDGES |
|---|---|---|---|---|
| EUR 243m and USD 75m Term loans | Margin moves in line with net debt leverage | Five year facility with final maturity in May 2022 | EUR 15m (semi-annually) | Floating interest rate risk is hedged with interest rate swaps (hedging policy of 50-70% fixed) |
| EUR 325m revolving facility | USD term loan is a bullet | |||
| EUR 640m | 1.85% | 2022 | EUR 30m | ~ 60% fixed |
Our revenue stream is balanced across segments and geographies.
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BALANCED REVENUE MIX
Long term outlook is good for all three industries. By being the leading global provider to three industries, we counterbalance fluctuations leading to good overall results
POULTRY

55% of revenue
18.7% EBIT margin
- Very strong first 9 months with robust order intake, strong volume and solid operational performance
- Market conditions good and strong competitive position
Marel is reaping the benefits of a steady flow of innovative products with standard blocks and full line offering
All financial numbers relate to the first 9 months 2017. Other segments account for 1% of the revenue
MEAT

32% of revenue
12.0% EBIT* margin
- Good first half of the year, Q3 however is affected by product mix and timing of deliveries of large orders. Softer outlook in the short term
- Marel is strengthening its position in South America with the acquisition of Brazilian company Sulmaq
Focus going forward on increased standardization and modularization
- Operating income adjusted for amortization of acquisition-related intangible assets
FISH

12% of revenue
3.9% EBIT margin
- Marel Fish is on track and is delivering good order intake and improved margins in Q3
- Operational performance below long term targets
Focus on full line offering for wild whitefish, farmed salmon and farmed whitefish
34
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GOOD QUALITY OF EARNINGS
Strong track record of a well diversified revenue structure across business segments and geographies

REVENUE BY INDUSTRY
Other segments account for 1% of revenue

REVENUE BY GEOGRAPHY

REVENUE BY BUSINESS MIX
Greenfield and projects
Modernization and standard equipment
Maintenance - service and repairs
R
RECORD ORDER BOOK
Market conditions are good and the order book is at an all-time high - includes landmark projects for the poultry, meat and fish industries around the globe
- Order book at an all-time high end Q317 at 468m
- Largest order to date secured in Q317, ground-breaking greenfield project with Costco and Lincoln premium poultry in the U.S.

ORDER BOOK DEVELOPMENT
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ORDER INTAKE
Order intake in 2017 continues to be robust, standing at EUR 861m at the end of September 2017, with Greenfield projects weighing more heavily in the order book
- Order book currently close to x0.5 of trailing twelve months revenue
- Greenfields and projects with long lead times constitute the vast majority of the order book
- Standard equipment and spare parts run with shorter cycles than larger projects

REVENUE AND ORDER INTAKE
We have delivered strong shareholder value since IPO in 1992.
Share PERFORMANCE
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Listed on NASDAQ Iceland for over 25 years, Marel has created excellent value for its shareholders and is well positioned to capture future growth
- A total of 2,247 shareholders
- Ten largest shareholders hold 65.0% of total issued shares
- Icelandic pension funds hold 37.8%
- 6.2% held by international shareholders
- Management remuneration program in place, outstanding stock options are 1.44% of issued shares

SHARE PRICE DEVELOPMENT
1.11.2017 compared to OMX ICELAND 8
TOP 5 SHAREHOLDERS
| Shareholders | 1.11.2017 | ||
|---|---|---|---|
| Million shares | % | ||
| Eyrir Invest hf. | Investment company | 190.4 | 25.9% |
| Lifeyrissjóður verzlunarmanna | Pension fund | 69.0 | 9.4% |
| LSR A, B & S divisions and Lif.sj. hjúkrunarfræöinga | Pension funds | 48.0 | 6.5% |
| Gildi lifeyrissjóður | Pension fund | 47.0 | 6,4% |
| Birta lifeyrissjóður | Pension fund | 29.6 | 4.0% |
TRADING DATA
| 1.11.2017 | |
|---|---|
| Price per share, ISK/EUR | 347.00 / 2.81 |
| Market capitalisation, EURm | 2,070 |
| Shares issued, millions | 735.6 mil |
| Free float | 74% |
| Avg.daily volume YTD | 1.4 mil |
| Avg.daily value YTD, EUR | EUR 3.9 mil |

SHAREHOLDER COMPOSITION
(as per 1.11.17)
FINANCIAL TARGETS
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The growth strategy laid out in 2017 states goal of achieving 12% average annual revenue growth in the next ten years
| TARGET | 9M17 | FY16 | FY15 | ||
|---|---|---|---|---|---|
| REVENUE GROWTH | 12% | ||||
| average annual | |||||
| revenue growth in the | |||||
| next 10 years | 1.4% | 20% ☑ | 15% | Marel's management expects 4-6% average annual | |
| market growth in the long term*. Marel aims to grow | |||||
| organically faster than the market, driven by | |||||
| innovation and market penetration. Solid operational | |||||
| performance and strong cash flow to support 5-7% | |||||
| revenue growth on average by acquisition**. | |||||
| INNOVATION | |||||
| INVESTMENT | ~6% of revenues | 5.5% | 6.5% ☑ | 7% | To support new product development and ensure |
| continued competitiveness of existing product | |||||
| offering | |||||
| EPS | |||||
| (euro cent)*** | EPS to grow faster | ||||
| than revenue | 12.0 | 10.6 ☑ | 7.9 | Marel's management expects Earnings per Share | |
| (EPS) to grow faster than revenue | |||||
| LEVERAGE | Net debt/ EBITDA | ||||
| x 2-3 | x2.02 | x2.25 ☑ | X1.05 | The leverage ratio is estimated to be in line with the | |
| targeted capital structure of the company | |||||
| DIVIDEND | |||||
| POLICY | 20-40% of net profit | - | 20% ☑ | 20% | Dividend or share buy-back targeted at 20-40% of |
| net profits. Excess capital used to stimulate growth | |||||
| and value creation, as well as paying dividends |
Growth will not be linear but based on opportunities and economic fluctuations.
Operational results may vary from quarter to quarter due to general economic developments, fluctuations in orders received and timing of deliveries of larger systems.
**Trailing twelve months, EUR cents
AGENDA
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CAPITAL MARKETS DAY – NOVEMBER 2, 2017
09.00 – 09.50
Introduction of Marel, financial highlights and overview of dynamic growth market
Arni Oddur Thordarson, CEO and Linda Jonsdottir, CFO
09.50 – 10.20
Business model, strategy and growth goals
Arni Sigurdsson, Executive Vice President of Strategy and Corporate Development
10.20 – 10.30
Coffee break
10.30 – 11.00
Business insight – Marel Fish
Sigurdur Olason, Executive Vice President of Marel Fish
11.00 – 11.20
Innovation through partnership – guest speaker
Henning Beltestad, CEO of Lerøy Seafood Group
11.20 – 11.40
Marel’s operations – Marel Supply Chain
Folkert Bölger, Executive Vice President of Supply Chain
11.40 – 12.00
Insight – Innovation at Marel
Roger Claessens, Manager of Research & Development in Marel Poultry
12.00 – 12.10
Closing remarks
Arni Oddur Thordarson, CEO
12.00 – 14.00
Lunch & Live demo of poultry processing equipment
14.00 – 15.30
Reception
BUSINESS MODEL, STRATEGY & GROWTH TARGET
ARNI SIGURDSSON
EXECUTIVE VICE PRESIDENT OF STRATEGY AND
CORPORATE DEVELOPMENT
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ARNI SIGURDSSON
Executive Vice President of Strategy and Corporate Development
Arni Sigurdsson is Marel's Executive Vice President of Strategy and Corporate Development. Sigurdsson has extensive experience in the finance and investment management industry. Before joining Marel in January 2014 he worked for AGC Partners as Associate. Prior to that he worked at Landsbankinn where he was instrumental in advising Marel on the acquisition of Stork Food Systems.
Education
MBA from Harvard Business School and a B.Sc. in Industrial Engineering from the University of Iceland
4 years with Marel / 7 years industry related.
Lives with his wife and a child in Reykjavik
44

MARKET OVERVIEW

STRATEGY & BUSINESS MODEL

GROWTH GOALS
market
MARKET FOR ANIMAL PROTEIN
The consumer value* of the global poultry, meat and fish market is estimated to be around EUR 1,200 billion
- End market for animal protein is large, EUR ~1,200bn at consumer value
- Meat is the largest market segment, followed by poultry and fish
- All the markets are growth markets and are expected to grow 1-2% per annum
- Growth is mainly driven by population growth and increased consumption per capita



*Marel management estimate
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FOOD PROCESSING EQUIPMENT MARKET
The global food processing equipment and maintenance market for poultry, meat and fish is estimated to be around EUR 10bn
- Marel's market is relatively small compared to the overall animal protein market
- Sizable market with significant room to grow
- Market is expected to grow annually by 4-6%
- The equipment market is growing faster than consumption due to automation, food safety and more sustainable processing
- The market is relatively fragmented and the second consolidation wave is ongoing

*Marel management estimate. Market size includes equipment, software, service and spare parts
** Other bucket includes baked goods, beverages, dairy, fruit and vegetables, confectionary etc.
iMareI
INDUSTRY STRUCTURE OF EQUIPMENT PROVIDERS
The business approach varies according to the position in the value chain
- Main focus on process flow in primary processing
- Players are mostly industry specific
- Most secondary and further processing players are industry agnostic
- Focusing on multiple industries

48

MARKET OVERVIEW

STRATEGY & BUSINESS MODEL

GROWTH GOALS
FULL-LINE SOLUTIONS
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Marel aims to be a full-line provider to the poultry, meat and fish industries
- Full-line provider from farm gate to dispatch
- Seamless flow and integration between different applications results in higher overall efficiency
- Overarching software solution (Innova) - gives process control, real-time traceability and monitoring of throughput and yield
- Some application gaps still exist and can be closed with innovation, strategic partnerships or acquisitions

INNOVATION
marel
Marel strives to offer best-in-class technology to transform the industry and address customer needs

STRONG CULTURE OF INNOVATION

INNOVATION THROUGH PARTNERSHIP WITH KEY PLAYERS

HISTORICAL INNOVATION INVESTMENT OF 5-7% OF REVENUE

OVER 60 MILLION EUR INVESTED IN INNOVATION IN 2016

OVER 25 INNOVATIVE ADVANCED SOLUTIONS INTRODUCED TO THE MARKET IN 2016
50
SALES AND SERVICE NETWORK
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Marel has a global network to stay close to the customers and offer local sales and service
- Sales and service hubs located in 32 countries around the globe, on 6 continents
- Global sales organization of over 500 FTEs
- Global service organization of over 1,000 FTEs

Marel sales / service hubs
CUSTOMER FOCUS
marel
Marel focuses on customers using advanced and high-end equipment
- Higher growth in advanced and high-end segments as automation in food processing is expected to gradually rise, particularly in emerging markets
- Greater potential to transform the industry and create value in the advanced and high-end segments


Marel's relevant market
CUSTOMER BASE
marel
Marel has a large customer base covering most blue chip processors worldwide
- Diversified customer base with top 10 customers account for less than 20% of total revenue
- Single largest customer accounts for less than 5% of revenue
- Customer loyalty – list of top customers is fairly consistent between years

CUSTOMER RELATIONSHIPS
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Marel builds strong and long lasting relationships with its customers
- Example from a ten-year relationship with a customer in the meat industry
- Customer starts in primary processing and then expands into secondary processing
- After sales revenue from spare parts and service starts around year three

10 year revenue profile from a customer

Initial investment
Additional investment
Service & spare parts
REVENUE STREAM
marel
Marel has a balanced revenue stream and high quality of earnings
- Greenfield projects drive future revenue streams such as modernization and maintenance
- Standard equipment can both be a building block of large projects as well as an entry point for new customers
- Resilient recurring service and spare parts revenues driven by large and growing installed base

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PRESENCE IN MULTIPLE INDUSTRIES
Marel has increased the balance of revenue between the industries
- Presence in multiple industries is countercyclical for Marel
- Mitigates industry specific risks such as price fluctuations and animal disease
- Opportunity to transfer technical know-how, solutions and skills across industries

Other segments account for 1% of revenue
57
KEY DIFFERENTIATING FACTORS
Marel has a unique position that is hard to replicate
| Leading technology provider with innovation through customer partnerships. | Seamless flow and integration between different applications results in higher overall efficiency. | Ensuring uptime and reliability resulting in high recurring revenue of spare parts and services. | Global sales and service network that requires high capital investment to replicate. | Innovative and trustworthy partner. |
| Scale and efficiency enables higher investment in new product development. | Overarching software to monitor and control the process that is hard to replicate. | Service level agreements (SLA) result in strong customer loyalty and repeat business. | Ongoing investment in software for a long period, resulting in great knowledge and capabilities. | High performing reliable equipment. |
| Extensive process know-how and skills in food processing. | One stop shop for the customer both from an equipment and a service standpoint. | Global manufacturing footprint. |
85

MARKET
OVERVIEW
STRATEGY &
BUSINESS MODEL


HISTORIC GROWTH
marel
Marel has delivered a average annual revenue growth of 20% since 2005
- Total revenue grew from EUR 129 million in 2005 to EUR 983 million in 2016
- Average annual organic revenue growth of 6%
- Average annual acquired revenue growth of 14%
- Quality of earnings improving and profitability reaching 'best in class'

- Marel pro forma revenue for 2016
ORGANIC GROWTH >4-6%
Driven by innovation & market penetration
Marel is targeting 12% average annual revenue growth in the next 10 years
STRATEGIC ACQUISITIONS 5-7%
Accelerate fullline offering & market penetration
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ORGANIC GROWTH
Organic growth is driven by a strong market presence and a solid product portfolio
- Underlying market growth mainly driven by population increase, per capita consumption and automation
- Marel's strong sales network enables further market penetration
- Marel is addressing customer needs with the right products at the right time
- Marel supports the customer throughout the product's life cycle ensuring optimal performance and uptime

UNDERLYING MARKET GROWTH

INNOVATION & STRATEGIC ALLIANCE

SALES NETWORK

SERVICE & SPARE PARTS
March
SAMPLE ACQUISITION
Acquisition of MPS paved the way for entry into primary meat processing
- Marel became a full-line provider to the meat industry
- Complementary geographical presence and product portfolio
- Integration proceeding well - meat solutions united under the Marel Meat brand

March
SAMPLE ACQUISITION
Acquisition of Sulmaq strengthened Marel's market presence in Latin America
- Improved foothold in the rapidly growing meat market in South and Central America
- Strong customer relationships that enable further sales of complementary equipment
- Solid workforce with strong engineering know-how
- Future manufacturing hub that can be scaled to support the region

RECAP
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MARKET OVERVIEW

STRATEGY & BUSINESS MODEL

GROWTH GOALS
64
Q&A
ÁRNI ODDUR THORDARSON
CEO
LINDA JONSDOTTIR
CFO
ARNI SIGURDSSON
EXECUTIVE VICE PRESIDENT OF STRATEGY AND
CORPORATE DEVELOPMENT
marel
AGENDA
marel
CAPITAL MARKETS DAY – NOVEMBER 2, 2017
09.00 – 09.50
Introduction of Marel, financial highlights and overview of dynamic growth market
Arni Oddur Thordarson, CEO and Linda Jonsdottir, CFO
09.50 – 10.20
Business model, strategy and growth goals
Arni Sigurdsson, Executive Vice President of Strategy and Corporate Development
10.20 – 10.30
Coffee break
10.30 – 11.00
Business insight – Marel Fish
Sigurdur Olason, Executive Vice President of Marel Fish
11.00 – 11.20
Innovation through partnership – guest speaker
Henning Beltestad, CEO of Lerøy Seafood Group
11.20 – 11.40
Marel’s operations – Marel Supply Chain
Folkert Bölger, Executive Vice President of Supply Chain
11.40 – 12.00
Insight – Innovation at Marel
Roger Claessens, Manager of Research & Development in Marel Poultry
12.00 – 12.10
Closing remarks
Arni Oddur Thordarson, CEO
12.00 – 14.00
Lunch & Live demo of poultry processing equipment
14.00 – 15.30
Reception
BUSINESS INSIGHT
- MAREL FISH
SIGURDUR OLASON
EXECUTIVE VICE PRESIDENT OF MAREL FISH
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Marel

SIGURDUR OLASON
Executive Vice President of Marel Fish
Olason began his career in the Marel product development department in 2001 and worked there until 2006. He took up his current position in May, 2014. Before rejoining Marel, Olason was the Director of Business Development at Samherji, one of Iceland's leading seafood companies.
Education
MBA from the Brisbane Graduate School of Business.
B.Sc. in Computer Science and B.Sc. in Engineering from the University of Iceland.
10 years with Marel / 24 years industry related.
Lives with his wife and four children in Hafnarfjordur.
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MAREL FISH – A KEY INDUSTRY AT MAREL
An innovative, high-tech approach has brought Marel to the forefront of the processing equipment industry


GREAT TEAM

CLEAR VISION

SHARED VALUES
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MAREL FISH
Marel Fish provides advanced high tech equipment and systems for salmon and whitefish processing, both farmed and wild, onboard and ashore
MARKET SIZE
Fish processing equipment and services €1.5bn
FOCUS MARKETS
- Wild whitefish
- Salmon
- Farmed whitefish
Focused approach, gradually expanding the defined playground
ADVANCED & HIGH END EQUIPMENT

MAREL REVENUE SPLIT

*Marel management estimate
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WHAT IS THE ROLE OF MAREL FISH?
Strategic partner
72
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- $\hat{\mathbf{c}}\hat{\mathbf{m}}\mathbf{a}\mathbf{r}\mathbf{e}\mathbf{l}$

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STANDARD EQUIPMENT
Marel has a strong portfolio of standard equipment and solutions


LINE SOLUTIONS
Marel delivers advanced processing solutions to the industry, ranging from standard solutions to Greenfield projects

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MAREL MILESTONES IN THE FISH INDUSTRY
Marel's fish processing systems are designed to increase and maintain the highest quality, throughput and yield possible, leading the way to improved processing efficiency

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INNOVATION THROUGH PARTNERSHIP
Together with our partners, we create, innovate and implement the exact solutions our customers need to maximize processing potential and product yield
RESEARCH & EDUCATION













SEAFOOD COMPANIES & RETAIL













OUR VISION
IN PARTNERSHIP WITH OUR CUSTOMERS WE ARE TRANSFORMING THE WAY FOOD IS PROCESSED. OUR VISION IS OF A WORLD WHERE QUALITY FOOD IS PRODUCED SUSTAINABLY AND AFFORDABLY.
| UNITY | EXCELLENCE | INNOVATION |
|---|---|---|
78
10 BILLION
PEOPLE IN
2050
...or 2.5x the western hemisphere...

50%
INCREASE IN FOOD PRODUCTION IN THE NEXT 30 YEARS
79
80
FEED THE WORLD

EURO2016 FRANCE
REPORT
23
INSTITUT
RESEAU
ENGLAND 1-2 ICELAND
ENGISL


WILD WHITEFISH

FARMED SALMON

FARMED WHITEFISH
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WILD FISH NOW A STABLE RESOURCE
Huge investments in technology resulted in higher volumes of landed catch, the task at hand is to meet rising food demand by improving the utilization and value of landed catch

Source: FAO 2017, excluding aquatic plants and mammals
Our passion is using innovation to drive growth and value to the benefit of our customers and shareholders alike.
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WHY OUR CUSTOMERS CHOOSE MAREL FISH
We offer the best technology possible to improve our customer's operations, using innovation and technology to make food processing more efficient and profitable
FLEXICUT WHITEFISH PROCESSING
- FleXicut is a great example, combining high precision bone detection with water-jet cutting for pinbone removal and further portioning of the fillet
- Maximum yield with automation
- Maximum food safety
- Up to 50 fillets per minute
- FleXicut automatically adjusts cutting patterns to the size of each fillet
- Full traceability
- Highest value cut at all times


NOT JUST EQUIPMENT
- We are capitalizing on our strong position in both new equipment and services
- Standard equipment and modules
- Integrated line approach
- Grow with customers to full line
- Service level agreements (SLA)
- INNOVA software
- IoT and analytics provide improved safety and availability of our equipment
- Customers are informed in real-time about output and yield
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FLEXICUT PROCESSING LINE SOLUTION

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INCREASED PRODUCTIVITY
Increased automation and the use of Marel Fish processing equipment in the Nordics, has led to significant rise in productivity per employee
- Increased automation
- Improved high-value product ratio
- Significantly higher throughput
- Reduces the need for skilled labor and greatly improves overall yield and quality

TOTAL TROUGHPUT KG PER MANHOUR
LATEST INNOVATIONS AT MAREL FISH
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Marel provides the salmon industry - one of our three key market segments - with the latest technology for use in every stage of the processing value chain
SALMON DEHEADER MS2720
Multi stage de-header
Delivers improved results and minimizes trimming at later stages

ROBOBATCHER FLEX – ADVANCED ROBOTICS
Originally developed for the poultry industry, now available to the fish industry
Reduces giveaway by communicating to equipment upstream

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INNOVA BRINGS IT ALL TOGETHER
Innova provides full production control of the machines, processes and procedures in the plant; from incoming raw material, through processing and on to final goods inventory and dispatch

INNOVA
Food Processing Software
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MARKET POTENTIAL FOR MAREL FISH
The farmed whitefish segment and overall rise in automation are two key factors for future market growth – the seafood industry must invest further in advanced food processing equipment and systems

10 as no labor / fully automatic
1 as simple conveyors
0 as no machinery
□ Max current state of automation
■ Current level of automation
*Marel management estimate
The future is bright.
AGENDA
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CAPITAL MARKETS DAY – NOVEMBER 2, 2017
09.00 – 09.50
Introduction of Marel, financial highlights and overview of dynamic growth market
Arni Oddur Thordarson, CEO and Linda Jonsdottir, CFO
09.50 – 10.20
Business model, strategy and growth goals
Arni Sigurdsson, Executive Vice President of Strategy and Corporate Development
10.20 – 10.30
Coffee break
10.30 – 11.00
Business insight – Marel Fish
Sigurdur Olason, Executive Vice President of Marel Fish
11.00 – 11.20
Innovation through partnership – guest speaker
Henning Beltestad, CEO of Lerøy Seafood Group
11.20 – 11.40
Marel’s operations – Marel Supply Chain
Folkert Bölger, Executive Vice President of Supply Chain
11.40 – 12.00
Insight – Innovation at Marel
Roger Claessens, Manager of Research & Development in Marel Poultry
12.00 – 12.10
Closing remarks
Arni Oddur Thordarson, CEO
12.00 – 14.00
Lunch & Live demo of poultry processing equipment
14.00 – 15.30
Reception
INNOVATION THROUGH PARTNERSHIP
HENNING BELTESTAD
MANAGING DIRECTOR OF HALLVARD LERØY AS
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HENNING BELTESTAD
Managing Director
Henning Beltestad is the Managing Director of Hallvard Lerøy AS. Lerøy Seafood Group is the leading exporter of seafood from Norway. Mr. Beltestad has worked for the group since 1993 in a wide range of functions. Since 2008, he has also been a member of the group management team, with responsibility for Sales and Distribution.
Education
B.Com., International Marketing, Norwegian School of Management
Lives with his wife and two children in Bergen
AGENDA
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CAPITAL MARKETS DAY – NOVEMBER 2, 2017
09.00 – 09.50
Introduction of Marel, financial highlights and overview of dynamic growth market
Arni Oddur Thordarson, CEO and Linda Jonsdottir, CFO
09.50 – 10.20
Business model, strategy and growth goals
Arni Sigurdsson, Executive Vice President of Strategy and Corporate Development
10.20 – 10.30
Coffee break
10.30 – 11.00
Business insight – Marel Fish
Sigurdur Olason, Executive Vice President of Marel Fish
11.00 – 11.20
Innovation through partnership – guest speaker
Henning Beltestad, CEO of Lerøy Seafood Group
11.20 – 11.40
Marel’s operations – Marel Supply Chain
Folkert Bølger, Executive Vice President of Supply Chain
11.40 – 12.00
Insight – Innovation at Marel
Roger Claessens, Manager of Research & Development in Marel Poultry
12.00 – 12.10
Closing remarks
Arni Oddur Thordarson, CEO
12.00 – 14.00
Lunch & Live demo of poultry processing equipment
14.00 – 15.30
Reception
GLOBAL SUPPLY CHAIN
FOLKERT BÖLGER
EXECUTIVE VICE PRESIDENT OF GLOBAL SUPPLY CHAIN
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GLOBAL SUPPLY CHAIN AT MAREL
The Global Supply Chain at Marel is responsible for procurement and manufacturing within the company and operates globally across all three business industries

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FOLKERT BÖLGER
Executive Vice President of Global Supply Chain
Folkert has extensive global managerial experience in supply, procurement and operational positions. Before joining Marel, he was the Vice President of Operations and Procurement at Bang & Olufsen (Denmark). Folkert has held various management positions in automotive, consumer lifestyle and healthcare industries at Philips and Siemens-VDO in Asia, Central Europe and Europe.
Education
M.Sc., Mechanical Engineering, Technical University Delft.
CPIM, Certified in Production and Inventory Management (APICS).
Near to 1 year with Marel / 1 year industry related
Lives with his wife and three children close to Eindhoven
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GLOBAL SUPPLY CHAIN AN ENABLER FOR GROWTH
Leveraging scale and skills delivers a huge competitive advantage for all of Marel's activities
| Enable Marel to develop, launch, sell and service solutions, products and services by delivering machines and systems, spare parts | MANUFACTURING | PROCUREMENT | WAREHOUSING & LOGISTICS |
|---|---|---|---|
| ...with the right quality | Process standardization & improvement, mother site and co-location | Supplier reduction, global category management leveraging long-term supplier relationships | The backbone to providing better service to customers |
| ...at the right time | Increasing flexibility and speed | Standardization of parts | Equipment and spares |
| ...and at the right cost | Strategic sourcing |
SUPPLY CHAIN ~2000 team members
| Operational excellence & scaleability | Strategic partnerships – agility in cost base | Speed, lead time & cost |
|---|---|---|
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FROM SALES TO DELIVERY
How we manage the process from an initial customer need to a final delivery of products and services rendering a satisfied customer


The Simpler, Smarter, Faster refocusing program had a significant positive impact on our global manufacturing footprint.
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SIMPLER, SMARTER, FASTER
Before the refocusing program there were 19 manufacturing sites around the world

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OPTIMIZED MANUFACTURING PLATFORM
Today, there are 12 manufacturing sites strategically positioned around the world, thereby reducing complexity and optimizing the manufacturing footprint in order to better support further growth

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GROWTH PLATFORMS FOR THE FUTURE
Based on product characteristics and the geographical sales profile per product, Marel is gearing up for the future with more flexibility rendering operational excellence and scaleability

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A DESIGNATED HOME FOR EACH PRODUCT
All products produced at Marel are assigned to a mother site, as investments in IT systems progress, products will more easily be producable at co-location sites
| Mother site | Development |
|---|---|
| Responsible for product life cycle management and how the product is manufactured | |
| Scale manufacturing | Co-location site |
| Able to produce large volumes at best cost | Able to produce at optimal lead time and cost |
| Co-location site | Proximity to customer |
| Proximity to customer |
NITRA – EXPANDING FACILITIES
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A good example of business platform investment that will support further growth - reshuffling operational capacity to best-cost geographies and provide access to talent at competitive cost
- The manufacturing facility in Nitra opened in 2005
- The MOS ovens and systems
- Standardized equipment, e.g. graders and conveyors
- New extension will add 3,000 m², bringing all 230 employees under one roof of 17,500 m²
- Will enable Nitra to increase its production capacity and to take on further growth
- 20% of the Marel manufacturing footprint



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PRODUCT LIFE CYCLE & STRATEGY
Differentiated supply management depending on the phase of the product life cycle
- Manage release for manufacturing early in the product life cycle
- Standardization & platform focus to leverage scale & simplify maintenance phase
- Co-locate during growth phase to capture best cost during maturity
- Mother sites can focus on new product introductions and innovation

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GROWTH STRATEGIES/INITIATIVES
We are putting enablers in place to facilitate growth and take us to the next level of production performance via location optimization and outsourcing
GROWTH STRATEGIES/INITIATIVES
GROWTH STRATEGIES/INITIATIVES determine what to produce in house
- Growth in ‘Best Cost’ countries’ and expanding supplier partnerships (including sub-contracting) to reduce integral costs
- Build capacities (including talent) in ‘Best Cost’ co-location sites
- Become lighter in asset and fixed costs to be more responsive to changes in volume

Mother sites
Co-location and outsourcing
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SCALEABLE & SUSTAINABLE MODEL
Having rationalized the operating model, the focus now is on standardization and strategic supplier partnerships to enable further growth organically and through acquisitions
TRIANGULAR CORRELATION
- CONSIDERATION
- Parts
- Innovation platforms
- Design
- Manufacturing equipment
-
Processes
-
GLOBAL
-
Global Procurement (manage suppliers on a global scale)
-
STANDARDIZED AND MODULARIZED BLOCKS TO BECOME MORE SERVICEABLE
-
Sustainable & scaleable
INDUSTRIES – PRODUCT MANAGEMENT
- Business & Market
- Product requirements
INNOVATION
- Design the product
- Product development
- Innovation
SUPPLY CHAIN
- Where to produce or source parts
- Make/Buy strategy
HOW
WHERE
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Global supply chain is an enabler for growth.
AGENDA
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CAPITAL MARKETS DAY – NOVEMBER 2, 2017
09.00 – 09.50
Introduction of Marel, financial highlights and overview of dynamic growth market
Arni Oddur Thordarson, CEO and Linda Jonsdottir, CFO
09.50 – 10.20
Business model, strategy and growth goals
Arni Sigurdsson, Executive Vice President of Strategy and Corporate Development
10.20 – 10.30
Coffee break
10.30 – 11.00
Business insight – Marel Fish
Sigurdur Olason, Executive Vice President of Marel Fish
11.00 – 11.20
Innovation through partnership – guest speaker
Henning Beltestad, CEO of Lerøy Seafood Group
11.20 – 11.40
Marel’s operations – Marel Supply Chain
Folkert Bölger, Executive Vice President of Supply Chain
11.40 – 12.00
Insight – Innovation at Marel
Roger Claessens, Manager of Research & Development in Mårel Poultry
12.00 – 12.10
Closing remarks
Arni Oddur Thordarson, CEO
12.00 – 14.00
Lunch & Live demo of poultry processing equipment
14.00 – 15.30
Reception
INNOVATION AT MAREL
ROGER CLAESSENS
MANAGER OF RESEARCH & DEVELOPMENT IN POULTRY
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मार्क्स
INNOVATION AT MAREL
An innovative, high-tech approach has brought Marel to the forefront of the processing equipment industry

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ROGER CLAESSENS
Manager of Research & Development in Poultry
Roger Claessens is Marel's Manager of Research & Development in Poultry. He has been with Marel and its predecessors since 2001. Before taking up his current position in April 2014, he served as Product Specialist and Manager Process Technology.
Education
M.Sc., Agricultural Engineering, Wageningen University & Research.
17 years with Marel / 17 years industry related.
Lives with his wife and two children in Malden close to Boxmeer.
We analyze trends and anticipate processing challenges while staying informed of the market conditions and changes in the industries we serve.
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OUR VISION
IN PARTNERSHIP WITH OUR CUSTOMERS WE
ARE TRANSFORMING THE WAY FOOD
IS PROCESSED. OUR VISION IS OF A
WORLD WHERE QUALITY FOOD IS PRODUCED
SUSTAINABLY AND AFFORDABLY.
| UNITY | EXCELLENCE | INNOVATION |
|---|---|---|
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STRATEGIC OBJECTIVES
Innovation strategically focuses on three key areas: new product development, sustaining the business and creating a common core technical platform for Marel
NEW PRODUCT DEVELOPMENT
- Creating new products for existing markets
- Creating new products for new markets
- Securing growth and increased market share for Marel
SUSTAINING THE BUSINESS
- Creating line extensions and product upgrades
- Maintenance of existing products
- Modularization and standardization as driver to secure the business
TECHNICAL PLATFORMS
- Creating common core technologies for Marel systems and equipment
- Improved standardization to maximize synergies across the group
- INNOVA food processing software brings it all together
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'The Times They Are a-Changin', which makes innovation even more important for the food industry than ever before.
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AUTOMATION
A FOOD SAFETY
SUSTAINABILITY
YIELD BIG
INNOVA DATA
UPTIME PERFORMANCE
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KEY TRENDS
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Having bundled software and equipment together for a long time, Marel is at the center point of information gathering for one of the most important value chains in the world
PRODUCTIVITY AND PROCESS OPTIMIZATION
- Automation in food processing expected to gradually rise, in particular in emerging markets
- Plant efficiency, uptime, automation, yield and throughput
- Impact of e-tailing on supply chain

FOOD SAFETY & SUSTAINABILITY
- Food safety and traceability increasingly important
- Sustainability focus with rising social awareness, lower water usage and utility cost
- Convenience is key – fast and easy

INNOVATION, INNOVA & BIG DATA
- Data analytics and software control becoming increasingly important
- Improve operations by better understanding processes and businesses through big data
- New business models around data

INNOVA brings it all together
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AUTOMATION AND IMPROVEMENTS IN YIELD
Sustainability goes hand in hand with increased efficiency and improved yield – customers do more with less
POULTRY

Poultry processing line speed has increased from ~6.000 birds per hour in the 80's to the current level of almost
15,000 birds per hour
The total yield from a poultry bird has increased from 60% to the current level of 75% since the automatization of poultry processing
MEAT

Pig processing line speed has increased from ~500 pigs per hour in the 80's to the current level of almost
1,200 pigs per hour
The total yield from a pig has increased from 67% to the current level of
78%
FISH

x7.5
increase of total throughput per man hour on fish processing lines in recent 20 years
The yield of the fish fillet has increased from 58% when Marel is founded in 1983 to the current level of
83%
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INNOVA BRINGS IT ALL TOGETHER
Innova enables full production control of the machines, processes and procedures in the plant; from incoming raw material, through processing and on to final goods inventory and dispatch



INNOVA
Food Processing Software
more
COSTCO VALUE CHAIN
A great example of how Marel is transforming the way food is processed in close partnership with its customers
MAREL'S COMPETITIVE ADVANTAGE
- A full line supplier
- Full traceability with the Innova food processing software
- Highest product quality - Atlas, CAS, Electro stimulation, Nuova, Airchill, ACM-NT cut-up, AMF-i
- Quality detection - Iris, Smartweighers, Sensor X
COSTCO MISSION STATEMENT
> “Provide top-quality products at the best prices in the market.
> Provide high quality, safe and wholesome food products by requiring that both suppliers and employees be in compliance with the highest food safety standards in the industry.”

We help the food industry create value while responsibly managing limited resources such as water, energy and the product itself.
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AT THE FOREFRONT OF INNOVATION
Marel invests 4-6% of its revenue in product development and launched several new or improved products last year alone

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ATLAS LIVE BIRD HANDLING SYSTEM
Featuring a high tech loadable pallet with a variable number of trays, the ATLAS not only gives high attention to animal welfare but also increases efficiency considerably
- Improved efficiency (loading, transport, cleaning and uptime)
- Loading capacity can increase up to 38%, which means fewer truck movements and less CO2 emission
- Avoids additional handling and human contact until after stunning
- Optimal cleaning sets new benchmark in the industry
- Robust design for high capacities
- Innova production control platform


THIGH FILLET SYSTEM
The Thigh Fillet System reproduces the work of a skilled manual operator in an industrial way, ensuring a retail quality thigh fillet and a more stable process
- Ability to create the highest added value out of thigh meat
- Guaranteed highest yield in the market
- Retail quality products
- In-line solution, high volume
- Low bone content
- Kneecap harvesting
- Labor saving (no loading, less trimming)
- Integrated with the ACM-NT cut-up system

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AMF-1, A NEW INTELLIGENT PLATFORM
The first intelligent breast cap filleting system that uses automatic adaption to breast cap size, leading to the highest yield, capacity and product quality
- Classifies each individual breast cap more precisely
- Applicable modules adapt settings automatically per carrier measured
- Always running on the right recipe, no unnecessary losses
- Total independency of people for right settings/recipe

We leverage our strong R&D investments to successfully launch our solutions for other products, across processes and geographies.
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INTEGRATED PRODUCT OFFERING
Two great examples of products that were developed for one industry, but have been successfully adapted for all of Marel's key industries
SENSOR X
Originally developed for the fish industry, now a great success in the poultry and meat industries

ROBO BATCHER
Originally developed for the poultry industry, now available to the fish industry

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INNOVATION ACROSS INDUSTRIES
In the secondary and further processing parts of the value chain, the processing steps become more homogenous across industries, e.g. portioning, batching, weighing and marinating
- Same technology is used in all I-Cut portion cutters across industries, with slight variations
- For poultry, meat or fish products
- Poultry needs more capacity, so they use two lane machines and smaller knives
- Meat needs the machine to handle larger products so it has wider belts and larger knives
The I-Cut PortionCutter uses a 3D scanner to calculate product weight and decide where to cut to gain the best possible yield

Innovation is and has always been at the heart of Marel.
Q&A
SIGURDUR OLASON
EXECUTIVE VICE PRESIDENT OF MAREL FISH
FOLKERT BÖLGER
EXECUTIVE VICE PRESIDENT OF GLOBAL SUPPLY CHAIN
ROGER CLAESSENS
MANAGER OF RESEARCH & DEVELOPMENT IN POULTRY
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AGENDA
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CAPITAL MARKETS DAY – NOVEMBER 2, 2017
09.00 – 09.50
Introduction of Marel, financial highlights and overview of dynamic growth market
Arni Oddur Thordarson, CEO and Linda Jonsdottir, CFO
09.50 – 10.20
Business model, strategy and growth goals
Arni Sigurdsson, Executive Vice President of Strategy and Corporate Development
10.20 – 10.30
Coffee break
10.30 – 11.00
Business insight – Marel Fish
Sigurdur Olason, Executive Vice President of Marel Fish
11.00 – 11.20
Innovation through partnership – guest speaker
Henning Beltestad, CEO of Lerøy Seafood Group
11.20 – 11.40
Marel’s operations – Marel Supply Chain
Folkert Bölger, Executive Vice President of Supply Chain
11.40 – 12.00
Insight – Innovation at Marel
Roger Claessens, Manager of Research & Development in Marel Poultry
12.00 – 12.10
Closing remarks
Arni Oddur Thordarson, CEO
12.00 – 14.00
Lunch & Live demo of poultry processing equipment
14.00 – 15.30
Reception
CLOSING REMARKS
ARNI ODDUR THORDARSON
CEO
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AGENDA
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CAPITAL MARKETS DAY – NOVEMBER 2, 2017
09.00 – 09.50
Introduction of Marel, financial highlights and overview of dynamic growth market
Arni Oddur Thordarson, CEO and Linda Jonsdottir, CFO
09.50 – 10.20
Business model, strategy and growth goals
Arni Sigurdsson, Executive Vice President of Strategy and Corporate Development
10.20 – 10.30
Coffee break
10.30 – 11.00
Business insight – Marel Fish
Sigurdur Olason, Executive Vice President of Marel Fish
11.00 – 11.20
Innovation through partnership – guest speaker
Henning Beltestad, CEO of Lerøy Seafood Group
11.20 – 11.40
Marel’s operations – Marel Supply Chain
Folkert Bölger, Executive Vice President of Supply Chain
11.40 – 12.00
Insight – Innovation at Marel
Roger Claessens, Manager of Research & Development in Marel Poultry
12.00 – 12.10
Closing remarks
Arni Oddur Thordarson, CEO
12.00 – 14.00
Lunch & Live demo of poultry processing equipment
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