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L'Oréal

M&A Activity May 2, 2017

1467_iss_2017-05-02_f442e125-11b0-4edc-847d-fb41cdddd78d.pdf

M&A Activity

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L'Oréal USA's SalonCentric to acquire key assets from Four Star Salon Services to expand Northeast service

New York / Clichy, 2 May 2017 - L'Oréal USA, the largest subsidiary of L'Oréal, the world's leading beauty company, today announced that SalonCentric has agreed to acquire key assets from Four Star Salon Services, a full-service wholesale distributor headquartered in Hauppauge, New York. This acquisition will provide SalonCentric, L'Oréal USA's professional salon distribution operation, with expanded distribution coverage of salon professional products within New York, New Jersey and Connecticut.

The acquisition will align Four Stars' field sales and stores with SalonCentric's field sales and store network. In total, 11 stores and various field positions that service approximately 3,500 salons will be included in the transaction.

"This acquisition will enable us to further expand SalonCentric and the brands we carry into a key market," said Bertrand Fontaine, President of SalonCentric. "We will increase our footprint in the Northeast, while sharing the SalonCentric experience – including quality education, extensive in-salon support and an elevated customer experience in SalonCentric stores – with a new community of beauty professionals."

The closing is subject to customary conditions.

About SalonCentric

SalonCentric, headquartered in St. Petersburg, Fla., was created as a distributor of salon professional products by L'Oréal USA in 2008. SalonCentric currently operates in 48 states, and includes 636 sales consultants 565 SalonCentric stores and 261 StateǀRDA stores. Brands carried by SalonCentric include L'Oréal Professionnel, Matrix, Mizani, Moroccanoil, Olaplex, Pravana, Pulp Riot, Pureology, Redken 5th Avenue, Sam Villa, Sexy Hair, Surface Hair, L'ANZA and many others.

About L'Oréal

L'Oréal has devoted itself to beauty for over 100 years. With its unique international portfolio of 34 diverse and complementary brands, the Group generated sales amounting to 25.8 billion euros in 2016 and employs 89,300 people worldwide. As the world's leading beauty company, L'Oréal is present across all distribution networks: mass market, department stores, pharmacies and drugstores, hair salons, travel retail, branded retail and ecommerce.

Research and innovation, and a dedicated research team of 3,870 people, are at the core of L'Oréal's strategy, working to meet beauty aspirations all over the world. L'Oréal's sustainability commitment for 2020 "Sharing Beauty With All" sets out ambitious sustainable development objectives across the Group's value chain. www.loreal.com

"This news release does not constitute an offer t o sell, or a solicitation of an offer to buy L'Oréal shares. If you wi sh to obt ain more comprehensive information about L'Oréal, please refer to the public documents registered in France with the Aut orité des Marchés Financiers , also available in English on our Internet site www.loreal-finance.com.

This news release may contain some forward -looking statements. Although the Company considers that these statements are bas ed on reas onable hypotheses at the dat e of publication of t his release, they are by their nature subject to risk s and uncertainties which could cause actual results to differ mat erially from those indic ated or projected in these statements."

Contacts L'ORÉAL (switchboard + 33 1 47 56 70 00)

Individual shareholders and market authorities

Tel: + 33 (0)1 47 56 83 02 [email protected] Financial analysts and institutional investors Journalists

Jean Régis CAROF Françoise LAUVIN Polina Huard Tel: +33 (0)1 47 56 86 82 [email protected]

Tel: +33 (0)1 47 56 87 88 [email protected]

For further information, please contact your bank, stockbroker or financial institution (I.S.I.N. code: FR000012 0321), and consult your usual newspapers or magazines or the Internet site for shareholders and investors, www.loreal-finance.com,the L'Oréal Finance app or call the tollfree number from France: 0.800.66.66.66.

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