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KROGER CO Director's Dealing 2010

Feb 10, 2010

30047_dirs_2010-02-10_900220d0-8530-46dc-ae00-c2560277175e.zip

Director's Dealing

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SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: KROGER CO (KR)
CIK: 0000056873
Period of Report: 2010-02-08

Reporting Person: WALL DELLA (Group Vice President)

Non-Derivative Transactions

Date Security Code Shares Price A/D Holdings After Ownership
2010-02-08 Common Stock M 4500 $16.5938 Acquired 56307.0231 Direct
2010-02-08 Common Stock S 4500 $21.04 Disposed 51807.0231 Direct

Derivative Transactions

Date Security Exercise Price Code Shares A/D Expiration Underlying Ownership
2010-02-08 Non-Qualified Performance Stock Option $16.5938 M 4500 Disposed 2010-02-11 Common Stock (4500) Direct

Footnotes

F1: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on June 24, 2009.

F2: Between January 31, 2009 and January 30, 2010, the reporting person acquired 1,377.4068 shares of Kroger common stock in the Company's employee benefit plans that are deemed to be 'tax-conditioned plans' pursuant to Rule 16b-3,to the extent disclosed on reports received by plan trustees.

F3: The total amount of securities directly owned by the reporting person includes shares in the Company's employee benefit plans that are deemed to be 'tax-conditioned plans' pursuant to Rule 16b-3, to the extent disclosed on reports received from plan trustees.

F4: These options will vest during the first four years from the date of the grant only if the Company's stock price has achieved an 81% appreciation from the option price. Thereafter, the options vest only if the Company's stock price has achieved a minimum 16% appreciation per annum from the date of grant or 280% appreciation, whichever is less. The options vest nine years and six months after grant, if not sooner vested.