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KROGER CO Director's Dealing 2010

Dec 2, 2010

30047_dirs_2010-12-02_527ea1aa-9129-4366-aae0-c73d165dc572.zip

Director's Dealing

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SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: KROGER CO (KR)
CIK: 0000056873
Period of Report: 2010-11-30

Reporting Person: VAN OFLEN MARY ELIZABETH (Vice President & Controller)

Non-Derivative Transactions

Date Security Code Shares Price A/D Holdings After Ownership
2010-11-30 Common Stock M 4000 $17.31 Acquired 27135.9979 Direct
2010-11-30 Common Stock S 8000 $23.50 Disposed 19135.9979 Direct
2010-12-01 Common Stock M 4500 $22.995 Acquired 23635.9979 Direct
2010-12-01 Common Stock S 4500 $24.00 Disposed 19135.9979 Direct

Derivative Transactions

Date Security Exercise Price Code Shares A/D Expiration Underlying Ownership
2010-11-30 Non-Qualified Stock Option $17.31 M 4000 Disposed 2014-05-06 Common Stock (4000) Direct
2010-12-01 Non-Qualified Stock Option $22.995 M 4500 Disposed 2012-05-09 Common Stock (4500) Direct

Footnotes

F1: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on September 22, 2010.

F2: The total amount of securities directly owned by the reporting person includes shares in the Company's employee benefit plans that are deemed to be 'tax-conditioned plans' pursuant to Rule 16b-3, to the extent disclosed on reports received from plan trustees.

F3: These options were granted under a long-term incentive plan of The Kroger Co. and vest in equal annual installments in whole amounts over a five-year period, at the rate of 20% per year commencing one year from the date of the grant.