KELLANOVA — Major Shareholding Notification 2008

Feb 13, 2008

SC 13G/A 1 dsc13ga.htm SCHEDULE 13G AMENDMENT NO. 31 Schedule 13G Amendment No. 31

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

SCHEDULE 13G

Under the Securities Exchange Act of 1934

(Amendment No. 31)*

Kellogg Company

(Name of Issuer)

Common Stock

(Title of Class of Securities)

487836108

(CUSIP Number)

(Date of Event Which Requires Filing of this Statement)

Check the appropriate box to designate the rule pursuant to which this Schedule is filed:

¨ Rule 13d-1(b)

¨ Rule 13d-1(c)

x Rule 13d-1(d)

• The remainder of this cover page shall be filled out for a reporting person’s initial filing on this form with respect to the subject class of securities, and for any subsequent amendment containing information which would alter disclosures provided in a prior cover page.

The information required in the remainder of this cover page shall not be deemed to be “filed” for the purpose of Section 18 of the Securities Exchange Act of 1934 (“Act”) or otherwise subject to the liabilities of that section of the Act but shall be subject to all other provisions of the Act (however, see the Notes).

13G

CUSIP NO. 487836108 Page 2 of 9 pages

| 1 | NAME OF REPORTING PERSON The Bank of New York Mellon
Corporation |
| --- | --- |
| 2 | CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP* (a) ¨ (b) x |
| 3 | SEC USE ONLY |
| 4 | CITIZENSHIP OR PLACE OF ORGANIZATION A New York Corporation |

NUMBER OF SHARES BENEFICIALLY OWNED BY EACH REPORTING PERSON WITH
6 SHARED VOTING POWER 91,999,407
7 SOLE DISPOSITIVE POWER 2,143,717
8 SHARED DISPOSITIVE POWER 92,022,433

9	AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON 94,203,912
10	CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES*	¨
11	PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW 9 23.6%
12	TYPE OF REPORTING PERSON* HC

*SEE INSTRUCTIONS BEFORE FILLING OUT!

13G

CUSIP NO. 487836108 Page 3 of 9 pages

| 1 | NAME OF REPORTING PERSON The Bank of New
York |
| --- | --- |
| 2 | CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP* (a) ¨ (b) x |
| 3 | SEC USE ONLY |
| 4 | CITIZENSHIP OR PLACE OF ORGANIZATION A New York Corporation |

NUMBER OF SHARES BENEFICIALLY OWNED BY EACH REPORTING PERSON WITH
6 SHARED VOTING POWER 91,858,390
7 SOLE DISPOSITIVE POWER 85,385
8 SHARED DISPOSITIVE POWER 91,868,486

9	AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON 91,953,871
10	CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES*	¨
11	PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW 9 23.0%
12	TYPE OF REPORTING PERSON* BK

*SEE INSTRUCTIONS BEFORE FILLING OUT!

13G

CUSIP NO. 487836108 Page 4 of 9 pages

| 1 | NAME OF REPORTING PERSON James M.
Jenness |
| --- | --- |
| 2 | CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP* (a) ¨ (b) x |
| 3 | SEC USE ONLY |
| 4 | CITIZENSHIP OR PLACE OF ORGANIZATION U.S. Citizen |

NUMBER OF SHARES BENEFICIALLY OWNED BY EACH REPORTING PERSON WITH
6 SHARED VOTING POWER 91,858,390
7 SOLE DISPOSITIVE POWER 944,472
8 SHARED DISPOSITIVE POWER 91,858,390

9	AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON 92,812,476
10	CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES*	¨
11	PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW 9 23.2%
12	TYPE OF REPORTING PERSON* IN

*SEE INSTRUCTIONS BEFORE FILLING OUT!

13G

CUSIP NO. 487836108 Page 5 of 9 pages

| 1 | NAME OF REPORTING PERSON Sterling K.
Speirn |
| --- | --- |
| 2 | CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP* (a) ¨ (b) x |
| 3 | SEC USE ONLY |
| 4 | CITIZENSHIP OR PLACE OF ORGANIZATION U.S. Citizen |

NUMBER OF SHARES BENEFICIALLY OWNED BY EACH REPORTING PERSON WITH
6 SHARED VOTING POWER 92,294,190
7 SOLE DISPOSITIVE POWER 781
8 SHARED DISPOSITIVE POWER 92,294,190

9	AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON 92,297,378
10	CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES*	¨
11	PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW 9 23.1%
12	TYPE OF REPORTING PERSON* IN

*SEE INSTRUCTIONS BEFORE FILLING OUT!

13G

CUSIP NO. 487836108 Page 6 of 9 pages

| 1 | NAME OF REPORTING PERSON Shirley D.
Bowser |
| --- | --- |
| 2 | CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP* (a) ¨ (b) x |
| 3 | SEC USE ONLY |
| 4 | CITIZENSHIP OR PLACE OF ORGANIZATION U.S. Citizen |

NUMBER OF SHARES BENEFICIALLY OWNED BY EACH REPORTING PERSON WITH
6 SHARED VOTING POWER 91,858,390
7 SOLE DISPOSITIVE POWER 0
8 SHARED DISPOSITIVE POWER 91,858,390

9	AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON 91,858,390
10	CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES*	¨
11	PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW 9 23.0%
12	TYPE OF REPORTING PERSON* IN

*SEE INSTRUCTIONS BEFORE FILLING OUT!

Schedule 13G

Issuer: Kellogg Company

Page 7 of 9

This Schedule 13G is being filed as Amendment No. 31 to the Schedule 13G dated April 23, 1979 filed on behalf of Harris Trust and Savings Bank, Lyle C. Roll, Russell G. Mawby and William V. Bailey as trustees of the W.K. Kellogg Foundation Trust (the “Trust”) with respect to shares of common stock of Kellogg Company (the “Shares”).

This Amendment No. 31 is being filed by The Bank of New York Mellon Corporation as parent holding company for The Bank of New York, by The Bank of New York as trustee of the Trust, on behalf of the Trust and on behalf of itself, James M. Jenness, Sterling K. Speirn and Shirley D. Bowser, as all of the trustees of the Trust as of December 31, 2007.

The number of Shares beneficially owned by each of The Bank of New York Mellon Corporation and certain of its affiliates (including The Bank of New York), James M. Jenness, Sterling K. Speirn and Shirley D. Bowser, individually, as fiduciary or otherwise, is hereinafter reported. The number of Shares beneficially owned collectively by such persons is 95,596,986, which is 23.9% of the Shares outstanding. Of this amount 91,858,390 Shares, or 23.0% of the Shares outstanding, represent Shares owned in a fiduciary capacity on behalf of the Trust. Shares owned in other fiduciary capacities are noted on Exhibit 99.1.

The number of reported Shares for James M. Jenness includes 897,043 Shares that Mr. Jenness may acquire within 60 days of December 31, 2007 by exercising options granted to him under the Kellogg Company Key Employee Incentive Plans. The number of reported Shares for Sterling K. Speirn includes 781 Shares that Mr. Speirn may acquire within 60 days of December 31, 2007 by exercising options granted to him under the Kellogg Company Non-Employee Director Stock Plan.

Item 1.	(a)	Name of Issuer :
		Kellogg Company
	(b)	Address of Issuer’s Principal Executive Offices :
		One Kellogg Square Battle Creek, Michigan
49016-3599
Item 2.	(a)	Name of Persons Filing:
		The Bank of New York Mellon Corporation The Bank of New York James M. Jenness Sterling K. Speirn Shirley D. Bowser
	(b)	Address of Principal Business Office :
		Person Filing The Bank of New York
Mellon Corp.	Address One Wall Street New York, NY 10286
		The Bank of New York	One Wall Street New York, NY 10286
		James M. Jenness	One Kellogg Square P. O. Box 3599 Battle Creek, Michigan 49016
		Sterling K. Speirn	One Michigan Avenue East Battle Creek,
Michigan 49017
		Shirley D. Bowser	One Michigan Avenue East Battle Creek,
Michigan 49017
	(c)	Citizenship:
		The Bank of New York Mellon Corp. The
Bank of New York James M. Jenness Sterling K. Speirn Shirley D. Bowser	-A New York Corporation -A New York
Corporation -U.S. Citizen -U.S. Citizen -U.S. Citizen
	(d)	Title of Class of Securities:
		All persons filing - common stock
	(e)	CUSIP Number:
		All persons filing - 487836108
Item 3.	(a) - (j)
	This statement is being filed pursuant to Rule 13d-1(d).

Schedule 13G

Issuer: Kellogg Company

Page 8 of 9

Item 4.	Ownership:
	(a)	Amount Beneficially Owned as of December 31, 2007:
		The Bank of New York Mellon Corp. The
Bank of New York James M. Jenness Sterling K. Speirn Shirley D. Bowser		- - - - -	94,203,912 91,953,871 92,812,476 92,297,378 91,858,390
	(b)	Percent of Class:
		The Bank of New York Mellon Corp. The
Bank of New York James M. Jenness Sterling K. Speirn Shirley D. Bowser		- - - - -	23.6% 23.0% 23.2% 23.1% 23.0%
	(c)	Number of shares as to which such person has:
		(i)	Sole power to vote or to direct the vote:
			The Bank of New York Mellon Corp. The Bank of New
York James M. Jenness Sterling K. Speirn Shirley D. Bowser	- - - - -	1,710,583 77,753 954,086 3,188 0
		(ii)	Shared power to vote or to direct the vote:
			The Bank of New York Mellon Corp. The Bank of New
York James M. Jenness Sterling K. Speirn Shirley D. Bowser	- - - - -	91,999,407 91,858,390 91,858,390 92,294,190 91,858,390
		(iii)	Sole power to dispose or to direct the disposition of:
			The Bank of New York Mellon Corp. The Bank of New
York James M. Jenness Sterling K. Speirn Shirley D. Bowser	- - - - -	2,143,717 85,385 944,472 781 0
		(iv)	Shared power to dispose or to direct the disposition of:
			The Bank of New York Mellon Corp. The Bank of New
York James M. Jenness Sterling K. Speirn Shirley D. Bowser	- - - - -	92,022,433 91,868,486 91,858,390 92,294,190 91,858,390
Item 5.	Ownership of Five Percent or Less of a Class:
	William C. Richardson left the office of co-trustee of the Trust on January 31, 2007. On that date, Sterling K. Speirn succeeded Dr. Richardson as a co-trustee of the Trust.
Accordingly, as of January 31, 2007, Dr. Richardson ceased to be the beneficial owner of more than five percent of the common stock of Kellogg Company, and as of January 31, 2007 Mr. Speirn became such a beneficial owner. Beginning with the year
ending December 31, 2007, Mr. Speirn is reporting his shareholdings of Kellogg Company in lieu of Dr. Richardson on amendments to this Schedule 13G.
Item 6.	Ownership of More than Five Percent on Behalf of Another Person:
	See Exhibit 99.1
Item 7.	Identification and Classification of the Subsidiary Which Acquired the Security Being Reported on by the Parent Holding Company or Control
Person:
	The Bank of New York Mellon Corporation, a parent holding company, is filing with respect to its subsidiaries, including The Bank of New York.
Item 8.	Identification and Classification of Members of the Group:
	Not Applicable
Item 9.	Notice of Dissolution of Group:
	Not Applicable
Item 10.	Certifications:
	Not Applicable

Schedule 13G

Issuer: Kellogg Company

Page 9 of 9

SIGNATURES

After reasonable inquiry and to the best of our knowledge and belief, we certify that the information set forth in this statement is true, complete and correct.

Dated: February 13, 2008

The Bank of New York Mellon Corporation
By	/s/ David Belsterling
	David Belsterling
	First Vice President
	Attorney-in-Fact for
	The Bank of New York Mellon Corporation
The Bank of New York, as trustee of the
W.K. Kellogg Foundation Trust
By	/s/ Joyce S. Walsh
	Joyce S. Walsh
	Vice President
James M. Jenness
/s/ Joyce S. Walsh
By his attorney in fact, Joyce S. Walsh
Sterling K. Speirn
/s/ Joyce S. Walsh
By his attorney in fact, Joyce S. Walsh
Shirley D. Bowser
/s/ Joyce S. Walsh
By her attorney in fact, Joyce S. Walsh

SCHEDULE 13G

EXHIBIT INDEX

Exhibit No.	Exhibit
Exhibit 24.1	Power of Attorney of James M. Jenness dated February 10, 2006 (incorporated by reference to Exhibit 24.1 to Amendment No. 29 to this Schedule 13G filed on February 13, 2006 (“Amendment No.
29”).
Exhibit 24.2	Power of Attorney of Sterling K. Speirn dated January 24, 2007.
Exhibit 24.3	Power of Attorney of Shirley D. Bowser dated February 10, 2006 (incorporated by reference to Exhibit 24.3 to Amendment No. 29).
Exhibit 99.1	Ownership of More Than Five Percent on Behalf of Another Person.
Exhibit 99.2	Agreement Pursuant to Rule 13d-1(k)(1)(iii).