Inuvo, Inc. — Director's Dealing 2009

Dec 31, 2009

SEC Form 3 — Initial Statement of Beneficial Ownership

Issuer: INUVO, INC. (INUV)
CIK: 0000829323
Period of Report: 2009-12-28

Reporting Person: BRIDGEHAMPTON CAPITAL MANAGEMENT LLC (Director, 10% Owner)
Reporting Person: BRIDGEHAMPTON ARBITRAGE LLC (Director, 10% Owner)

Holdings (Non-Derivative)

Security	Shares	Ownership
Common Stock	2450000	Direct
Common Stock	1800000	Direct
Common Stock	7224350	Indirect

Footnotes

F1: Bridgehampton Arbitrage LLC ("Arbitrage Fund") directly owns 2,450,000 shares of common stock.

F2: Bridgehampton Monument Fund LLC ("Monument Fund") directly owns 1,800,000 shares of common stock.

F3: Reflects the securities of the issuer held in a separate account (the "Separately Managed Account") managed by Bridgehampton
Capital Management LLC ("BCM") for Charles Morgan.

F4: BCM is the sole manager of the Arbitrage Fund and the Monument Fund (collectively, the "Funds") and the manager of the
Separately Managed Account. Mr. Lee is the managing member of BCM. Mr. Morgan, a member of BCM, has joint trading authority
with respect to the shares of the issuer held by the Funds and in the Separately Managed Account. Therefore, each of BCM
and Mr. Lee may be deemed to share beneficial ownership (but only partial pecuniary interest) of the shares beneficially
owned by the Funds and the Separately Managed Account. Pursuant to Rule 16a-1(4) promulgated under Section 16 of the
Securities Exchange Act of 1934, as amended, each of BCM and Mr. Lee herein states that the filing of this Form 3 and the
statements made herein shall not be deemed an admission that it or he is the owner of any of the securities covered by this
Form 3 for purposes of Section 16, except to the extent of its or his pecuniary interest therein.

F5: Mr. Morgan, a director of the issuer, separately files his reports under Section 16 of the Securities Exchange Act of 1934,
as amended.