HUGO BOSS AG — M&A Activity 2004

Dec 16, 2004

News Details

Ad-hoc | 16 December 2004 08:43

HUGO BOSS Adhoc Release December 16, 2004

Ad-hoc-announcement transmitted by DGAP. The issuer is solely responsible for the content of this announcement. ——————————————————————————– HUGO BOSS grants watch license to Movado Group, Inc. The fashion group HUGO BOSS has sealed a long-term licensing agreement with MGI Luxury Group S.A., a Swiss subsidiary of Movado Group, Inc. The agreement covers BOSS and HUGO brand women’s and men’s watches and will go into effect on March 21, 2005. Metzingen, December 16, 2004 The Managing Board HUGO BOSS AG Dieselstraße 12 72555 Metzingen end of ad-hoc-announcement (c)DGAP 16.12.2004 Issuer’s information/explanatory remarks concerning this ad-hoc-announcement: The MGI brands Movado, Concord and Ebel are already positioned in the luxury watch segment. In recent years, MGI has introduced Coach and Tommy Hilfiger into the watch market. As of the effective date, MGI will be responsible for the worldwide distribution of the existing BOSS watch collections. The launch of a new collection of BOSS Man und Woman watches has been planned for spring 2006. MGI will design, manufacture and market the collection. “Our strategy is to cooperate with licensing partners that lead their markets and work successfully with powerful brands,” said Dr. Bruno Sälzer, CEO and Chairman of HUGO BOSS AG, of the decision. “In Movado Group, we feel sure we have found a partner capable of further extending our position in the superior fashion watch segment.” HUGO BOSS and Movado Group are looking forward to a successful partnership. Further information on HUGO BOSS AG can be found on our website at http://www.hugoboss.com. Should you have any questions, please contact: Philipp Wolff Director Communication Phone:+49 (0) 7123 94-2375 Fax:+49 (0) 7123 94-2051 e-mail:Philipp_Wolff@hugoboss.com Website: http://www.hugoboss.com December 16, 2004 This Document contains forward-looking statements that reflect management’s current views with respect to future events. The words “anticipate,” “assume,” “believe,” “estimate,” “expect,” “intend,” “may,” “plan,” “project” and “should” and similar expressions identify forward-looking statements. Such statements are subject to risks and uncertainties. If any of these or other risks and uncertainties occur, or if the assumptions underlying any of these statements prove incorrect, then actual results may be materially different from those expressed or implied by such statements. We do ot intend or assume any obligation to update any forward-looking statement, which speaks only as of the date on which it is made. ——————————————————————————– WKN: 524553; ISIN: DE0005245534; Index: MDAX Listed: Amtlicher Markt in Frankfurt (Prime Standard) und Stuttgart; Freiverkehr in Berlin-Bremen, Düsseldorf, Hamburg, Hannover und München 160843 Dez 04