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HARLEY-DAVIDSON, INC. Director's Dealing 2010

Feb 12, 2010

31265_dirs_2010-02-12_c34f18f3-096c-420d-91e0-d0356b8cc674.zip

Director's Dealing

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SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: HARLEY DAVIDSON INC (HOG)
CIK: 0000793952
Period of Report: 2010-02-10

Reporting Person: RICHER MARK HANS (Sr VP-Chief Marketing Officer)

Non-Derivative Transactions

Date Security Code Shares Price A/D Holdings After Ownership
2010-02-10 Common Stock (restricted stock) A 5067 Acquired 37468 Direct

Derivative Transactions

Date Security Exercise Price Code Shares A/D Expiration Underlying Ownership
2010-02-10 Stock Option (right to buy) $22.63 A 16213 Acquired 2020-02-10 Common Stock (16213) Direct

Holdings (Non-Derivative)

Security Shares Ownership
Common Stock 228.688 Indirect

Holdings (Derivative)

Security Exercise Price Expiration Underlying Shares Ownership
Stock Option (right to buy) $57.81 2017-08-01 Common Stock (10000) 10000 Direct
Stock Option (right to buy) $39.04 2018-02-13 Common Stock (37842) 37842 Direct
Stock Option (right to buy) $12.3 2019-02-12 Common Stock (43634) 43634 Direct

Footnotes

F1: Restricted stock granted 2007-2009 was granted pursuant to the Harley-Davidson, Inc. 2004 Incentive Stock Plan. The shares of unvested restricted stock granted on 8/1/07 and 2/13/08 are subject to forfeiture until completion of a four year vesting period, except that 50% of the shares may vest after two years based on performance. The shares of restricted stock granted on 2/12/09 are subject to forfeiture until completion of a four-year vesting period. The restricted stock granted 2/10/10 was granted pursuant to the Harley-Davidson, Inc. 2009 Incentive Stock Plan and one-third of the shares of restricted stock vest on each of the first three anniversaries of the date of grant and the shares are subject to forfeiture until vested.

F2: Granted pursuant to the Harley-Davidson, Inc. 2009 Incentive Stock Plan

F3: Options granted pursuant to the Harley-Davidson, Inc. 2009 Incentive Stock Plan shall become exercisable for one-third of the shares covered by the option on each of the first three anniversaries of the date of grant.

F4: Granted pursuant to the Harley-Davidson, Inc. 2004 Incentive Stock Plan.

F5: Options granted pursuant to the Harley-Davidson, Inc. 2004 Incentive Stock Plan shall become exercisable for 25% of the shares covered by the option on each of the first four anniversaries of the date of grant.