GoodRx Holdings, Inc. - Proxy Solicitation & Information Statement 2025

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UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

SCHEDULE 14A

Proxy Statement Pursuant to Section 14(a) of the Securities

Exchange Act of 1934 (Amendment No. )

Filed by the Registrant x

Filed by a Party other than the Registrant o

Check the appropriate box:

o	Preliminary Proxy Statement
o	Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2))
x	Definitive Proxy Statement
o	Definitive Additional Materials
o	Soliciting Material Pursuant to §240.14a-12

GOODRX HOLDINGS, INC.

(Name of Registrant as Specified In Its Charter)
(Name of Person(s) Filing Proxy Statement, if other than the Registrant)

Payment of Filing Fee (Check all boxes that apply):

x	No fee required
o	Fee paid previously with preliminary materials
o	Fee computed on table in exhibit required by Item 25(b) per Exchange Act Rules 14a-6(i)(1) and 0-11

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NOTICE & PROXY STATEMENT
Annual Meeting of Stockholders
June 3, 2025 12:00 p.m. (Pacific Time)

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GOODRX HOLDINGS, INC. 2701 OLYMPIC BOULEVARD, WEST BUILDING – SUITE 200, SANTA MONICA, CA 90404

April 23, 2025

To Our Stockholders:

You are cordially invited to attend the 2025 Annual Meeting of Stockholders ("Annual Meeting") of GoodRx Holdings, Inc.

(the “Company”) to be held on Tuesday, June 3, 2025 at 12:00 p.m. , Pacific Time . Our Annual Meeting will be a completely

virtual meeting of stockholders, which will be conducted via live webcast. You will be able to attend the virtual Annual Meeting,

vote your shares electronically and submit your questions during the meeting by visiting www.virtualshareholdermeeting.com/

GDRX2025. Utilizing t he latest technology and a virtual meeting format will allow stockholders to participate from any location

and we expect will lead to increased attendance, improved communications and cost savings for our stockholders and the

Company, and is a more environmentally friendly format.

The Notice of Annual Meeting of Stockholders and Proxy Statement on the following pages describe the matters to be

presented at the Annual Meeting. Details regarding how to attend the meeting and the business to be conducted at the

Annual Meeting are more fully described in the Notice of Annual Meeting of Stockholders and Proxy Statement.

Whether or not you attend the Annual Meeting, it is important that your shares be represented and voted at the Annual

Meeting. Therefore, we urge you to promptly vote and submit your proxy by phone, via the Internet, or, if you received paper

copies of these materials, by signing, dating, and returning the enclosed proxy card in the enclosed envelope, which

requires no postage if mailed in the United States. If you have previously received our Notice of Internet Availability of Proxy

Materials, then instructions regarding how you can vote are contained in that notice. If you have received a proxy card, then

instructions regarding how you can vote are contained on the proxy card. If you decide to attend the Annual Meeting, you will

be able to vote your shares electronically, even if you have previously submitted your proxy.

Thank you for your support.

Sincerely ,

Trevor Bezdek

Co-Chairman of the Board

Scott Wagner

Co-Chairman of the Board

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Notice of Annual Meeting of Stockholders To be Held on Tuesday, June 3, 2025

GOODRX HOLDINGS, INC. 2701 OLYMPIC BOULEVARD, WEST BUILDING – SUITE 200, SANTA MONICA, CA 90404

The Annual Meeting of Stockholders (the “Annual Meeting”) of GoodRx Holdings, Inc., a Delaware corporation (the

“Company”), will be held at 12:00 p.m. , Pacific Time, on Tuesday, June 3, 2025 . The Annual Meeting will be a completely

virtual meeting, which will be conducted via live webcast. You will be able to attend the Annual Meeting electronically and

submit your questions during the meeting by visiting www.virtualshareholdermeeting.com/GDRX2025. The Annual Meeting

is called for the following purposes:

1.	To elect Christopher Adams, Trevor Bezdek and Scott Wagner as Class II Directors to serve until the 2028 Annual Meeting of Stockholders and until their respective successors shall have been duly elected and qualified;
2.	To ratify the appointment of PricewaterhouseCoopers LLP as our independent registered public accounting firm for the fiscal year ending December 31, 2025;
3.	To approve, on an advisory (non-binding) basis, the compensation of our named executive officers; and
4.	To transact such other business as may properly come before the Annual Meeting or any continuation, postponement, or adjournment of the Annual Meeting.

Holders of record of our outstanding shares of capital stock, composed of Class A common stock and Class B common

stock, at the close of business on April 9, 2025 , are entitled to notice of and to vote at the Annual Meeting, or any

continuation, postponement or adjournment of the Annual Meeting. A complete list of these stockholders will be available for

examination by any stockholder during the ten days prior to the Annual Meeting for a purpose germane to the meeting by

sending an email to [email protected], stating the purpose of the request and providing proof of ownership of Company

stock. This list of stockholders will also be available on the bottom panel of your screen during the Annual Meeting after

entering the 16-digit control number included on the Notice of Internet Availability of Proxy Materials or any proxy card that

you received, or on the materials provided by your bank, broker or other nominee. The Annual Meeting may be continued or

adjourned from time to time without notice other than by announcement at the Annual Meeting.

It is important that your shares be represented regardless of the number of shares you may hold. Whether or not

you plan to attend the Annual Meeting we urge you to vote your shares via the toll-free telephone number or over

the Internet, as described in the enclosed materials. If you received a copy of the proxy card by mail, you may sign,

date and mail the proxy card in the enclosed return envelope. Promptly voting your shares will ensure the presence

of a quorum at the Annual Meeting and will save us the expense of further solicitation. Submitting your proxy now

will not prevent you from voting your shares at the Annual Meeting if you desire to do so, as your proxy is

revocable at your option.

By Order of the Board of Directors

Gracye Cheng

Secretary

Santa Monica, California

April 23, 2025

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CONTENTS	Page
PROXY STATEMENT	1
PROPOSALS	1
RECOMMENDATIONS OF THE BOARD	2
INFORMATION ABOUT THIS PROXY STATEMENT	2
QUESTION AND ANSWERS ABOUT THE 2025 ANNUAL MEETING OF STOCKHOLDERS	3
PROPOSALS TO BE VOTED ON	7
PROPOSAL 1: Election of Directors	7
PROPOSAL 2: Ratification of Appointment of Independent Registered Public Accounting Firm	12
REPORT OF THE AUDIT AND RISK COMMITTEE OF THE BOARD OF DIRECTORS	13
INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM FEES AND OTHER MATTERS	14
PROPOSAL 3: Approval, on an Advisory (Non-Binding) Basis, of the Compensation of our Named Executive Officers	15
EXECUTIVE OFFICERS	16
CORPORATE GOVERNANCE	17
GENERAL	17
BOARD COMPOSITION	17
STOCKHOLDERS AGREEMENT	17
DIRECTOR INDEPENDENCE	18
CONTROLLED COMPANY EXEMPTION	19
DIRECTOR CANDIDATES	19
BOARD LEADERSHIP STRUCTURE AND ROLE IN RISK OVERSIGHT	20
INSIDER TRADING COMPLIANCE POLICY	21
ANTI-HEDGING POLICY	21
STOCK OWNERSHIP GUIDELINES	21
CODE OF ETHICS	21
ATTENDANCE BY MEMBERS OF THE BOARD OF DIRECTORS AT MEETINGS	21
COMMITTEES OF THE BOARD	22
AUDIT AND RISK COMMITTEE	22
COMPENSATION COMMITTEE	23
NOMINATING AND CORPORATE GOVERNANCE COMMITTEE	24
INNOVATION COMMITTEE	24
EXECUTIVE COMPENSATION	26
COMPENSATION DISCUSSION AND ANALYSIS	26
COMPENSATION COMMITTEE REPORT	37
SUMMARY COMPENSATION TABLE	38
GRANTS OF PLAN-BASED AWARDS	39
NARRATIVE TO SUMMARY COMPENSATION TABLE AND GRANTS OF PLAN-BASED AWARDS TABLE	40
OUTSTANDING EQUITY AWARDS AT YEAR-END	43
OPTION EXERCISES AND STOCK VESTED	44
POTENTIAL PAYMENTS UPON TERMINATION OR CHANGE-IN-CONTROL	44
CEO PAY RATIO	47
PAY VERSUS PERFORMANCE	48
SECURITIES AUTHORIZED FOR ISSUANCE UNDER EQUITY COMPENSATION PLANS	54
DIRECTOR COMPENSATION	55
SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT	59
CERTAIN RELATIONSHIPS AND RELATED PERSON TRANSACTIONS	62
POLICIES AND PROCEDURES FOR RELATED PERSON TRANSACTIONS	62
TRANSACTIONS RELATED TO DIRECTORS, EQUITY HOLDERS AND EXECUTIVE OFFICERS	62
OTHER MATTERS	65
COMPENSATION COMMITTEE INTERLOCKS AND INSIDER PARTICIPATION	65
STOCKHOLDERS’ PROPOSALS AND DIRECTOR NOMINATIONS	65
OTHER MATTERS AT THE ANNUAL MEETING	66
SOLICITATION OF PROXIES	66
GOODRX’S ANNUAL REPORT ON FORM 10-K	66

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PROXY STATEMENT

GOODRX HOLDINGS, INC. 2701 OLYMPIC BOULEVARD, WEST BUILDING – SUITE 200, SANTA MONICA, CA 90404

This proxy statement is furnished in connection with the solicitation by the Board of Directors of GoodRx Holdings, Inc. of

proxies to be voted at our Annual Meeting of Stockholders to be held on Tuesday, June 3, 2025 (the “Annual Meeting”), at

12:00 p.m. , Pacific Time , and at any continuation, postponement, or adjournment of the Annual Meeting. The Annual

Meeting will be a completely virtual meeting, which will be conducted via live webcast. You will be able to attend the Annual

Meeting and submit your questions during the meeting by visiting www.virtualshareholdermeeting.com/GDRX2025 and

entering your 16-digit control number included in your Notice of Internet Availability of Proxy Materials, on your proxy card or

on the instructions that accompanied your proxy materials.

Holders of record of our outstanding shares of capital stock, composed of Class A common stock and Class B common

stock (collectively, “Common Stock”), at the close of business on April 9, 2025 (the “Record Date”), will be entitled to notice

of and to vote at the Annual Meeting and any continuation, postponement, or adjournment of the Annual Meeting, and will

vote together as a single class on all matters presented at the Annual Meeting. Each share of our Class A common stock

entitles its holder to one vote per share on all matters presented to our stockholders generally, and each share of Class B

common stock entitles its holder to ten votes per share on all matters presented to our stockholders generally. At the close of

business on the Record Date, there were 102,468,711 shares of Class A common stock and 256,869,320 shares of Class B

common stock issued and outstanding and entitled to vote at the Annual Meeting, representing approximately 3.8% and

96.2% of the voting power of our Common Stock, respectively.

This proxy statement, including the enclosed form of proxy, and the Company’s Annual Report to Stockholders for the fiscal

year ended December 31, 2024 (the “ 2024 Annual Report”) will be released on or abou t April 24, 2025 to our stockholders

on the Record Date .

In this proxy statement, “we,” “us,” “our,” the “Company” and “GoodRx” refer to GoodRx Holdings, Inc., and, unless

otherwise stated, all of its subsidiaries.

IMPORTANT NOTICE REGARDING THE AVAILABILITY OF PROXY MATERIALS

FOR THE STOCKHOLDER MEETING TO BE HELD ON TUESDAY, JUNE 3, 2025

This proxy statement and our 2024 Annual Report are available at http://www.proxyvote.com/

PROPOSALS

At the Annual Meeting, our stockholders will be asked:

1.	To elect Christopher Adams, Trevor Bezdek and Scott Wagner as Class II Directors to serve until the 2028 Annual Meeting of Stockholders and until their respective successors shall have been duly elected and qualified;
2.	To ratify the appointment of PricewaterhouseCoopers LLP as our independent registered public accounting firm for the fiscal year ending December 31, 2025;
3.	To approve, on an advisory (non-binding) basis, the compensation of our named executive officers; and
4.	To transact such other business as may properly come before the Annual Meeting or any continuation, postponement, or adjournment of the Annual Meeting.

We know of no other business that will be presented at the Annual Meeting. However, if any other matter properly comes

before the stockholders for a vote at the Annual Meeting and you have properly submitted a proxy, the proxy holders named

on the Company’s proxy card will vote your shares in accordance with their best judgment.

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RECOMMENDATIONS OF THE BOARD

The Board of Directors (the “Board”) recommends that you vote your shares as indicated below. If you return a properly

completed proxy card, or vote your shares by telephone or Internet, your shares of Common Stock will be voted on your

behalf as you direct. If not otherwise specified, the shares of Common Stock represented by the proxies will be voted, and

the Board recommends that you vote:

1.	FOR the election of Christopher Adams, Trevor Bezdek and Scott Wagner as Class II Directors;
2.	FOR the ratification of the appointment of PricewaterhouseCoopers LLP as our independent registered public accounting firm for the fiscal year ending December 31, 2025; and
3.	FOR the approval, on an advisory (non-binding) basis, of the compensation of our named executive officers.

INFORMATION ABOUT THIS PROXY STATEMENT

Why you received this proxy statement . You are viewing or have received these proxy materials because GoodRx’s

Board is soliciting your proxy to vote your shares at the Annual Meeting. This proxy statement includes information that we

are required to provide to you under the rules of the Securities and Exchange Commission (the “SEC”) and that is designed

to assist you in voting your shares.

Notice of Internet Availability of Proxy Materials . As permitted by SEC rules, GoodRx is making this proxy statement and

its 2024 Annual Report available to its stockholders electronically via the Internet. On or about April 24, 2025 , we will mail to

our stockholders a Notice of Internet Availability of Proxy Materials (the “Internet Notice”) containing instructions on how to

access this proxy statement and our 2024 Annual Report and vote online. If you received an Internet Notice by mail, you will

not receive a printed copy of the proxy materials in the mail unless you specifically request them. Instead, the Internet Notice

instructs you on how to access and review all of the important information contained in this proxy statement and 2024

Annual Report. The Internet Notice also instructs you on how you may submit your proxy over the Internet. If you received

an Internet Notice by mail and would like to receive a printed copy of our proxy materials, you should follow the instructions

for requesting such materials contained in the Internet Notice.

Printed Copies of Our Proxy Materials . If you received printed copies of our proxy materials, then instructions regarding

how you can vote are contained on the proxy card included in the materials.

Householding . The SEC’s rules permit us and intermediaries (e.g., brokers) to deliver a single copy of the Internet Notice

and, if applicable, a single set of proxy materials, in each case, addressed to all applicable stockholders, to one address

shared by two or more of our stockholders. This delivery method is referred to as “householding” and can result in significant

cost savings. To take advantage of this opportunity, we have delivered only one copy of the Internet Notice and, if applicable,

one set of proxy materials to multiple stockholders who share an address, unless we received contrary instructions from the

impacted stockholders prior to the mailing date. We agree to deliver promptly, upon written or oral request, a separate set of

proxy materials, as requested, to any stockholder at a shared address to which a single set of those documents was

delivered. If you prefer to receive separate copies of the proxy materials, contact Broadridge Financial Solutions, Inc. at 1

800-353-0103 or in writing at Broadridge, Householding Department, 51 Mercedes Way, Edgewood, New York 11717.

If you are currently a stockholder sharing an address with another stockholder and wish to receive only one set of future

proxy materials for your household, please contact Broadridge Financial Solutions, Inc. at the above phone number or

address.

Intermediaries with account holders who are our stockholders may also be “householding” our proxy materials. Such

stockholders may contact their bank, broker or other nominee to request information about householding.

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QUESTIONS AND ANSWERS ABOUT THE 2025 ANNUAL MEETING OF STOCKHOLDERS

WHO IS ENTITLED TO VOTE AT THE ANNUAL MEETING?

The Record Date for the Annual Meeting is April 9, 2025 . You are entitled to vote at the Annual Meeting only if you were a

stockholder of record at the close of business on that date, or if you hold a valid proxy for the Annual Meeting. You will need

to obtain your own Internet access if you choose to attend the Annual Meeting and/or vote over the Internet. Each share of

our Class A common stock entitles its holders to one vote per share and each share of our Class B common stock entitles its

holders to ten votes per share on all matters presented to our stockholders at the Annual Meeting. Holders of Class A

common stock and holders of Class B common stock vote together as a single class on any matter (including the election of

directors) that is submitted to a vote of our stockholders, unless otherwise required by law or our amended and restated

certificate of incorporation. At the close of business on the Record Date, there were 102,468,711 shares of Class A common

stock and 256,869,320 shares of Class B common stock issued and outstanding and entitled to vote at the Annual Meeting,

representing approximately 3.8% and 96.2% of the voting power of our Common Stock, respectively.

WHAT IS THE DIFFERENCE BETWEEN BEING A “RECORD HOLDER” AND HOLDING SHARES IN “STREET NAME”?

A record holder holds shares in his or her name. Shares held in “street name” means shares that are held in the name of a

bank, broker or nominee on a person’s behalf.

AM I ENTITLED TO VOTE IF MY SHARES ARE HELD IN “STREET NAME”?

Yes. If your shares are held by a bank, brokerage firm or other nominee, you are considered the “beneficial owner” of those

shares held in street name. If your shares are held in street name, our proxy materials are being provided to you by your

bank, brokerage firm or other nominee, along with a voting instruction card if you received printed copies of our proxy

materials. As the beneficial owner, you have the right to direct your bank, brokerage firm or other nominee how to vote your

shares, and such nominee is required to vote your shares in accordance with your instructions. If you haven’t received a 16-

digit control number, you should contact your bank, broker or other nominee to obtain your control number or otherwise vote

through such nominee.

HOW MANY SHARES MUST BE PRESENT TO HOLD THE ANNUAL MEETING?

A quorum must be present at the Annual Meeting for any business to be conducted. The presence at the Annual Meeting,

electronically or by proxy, of the holders of a majority in voting power of Common Stock issued and outstanding and entitled

to vote on the Record Date will constitute a quorum.

WHO CAN ATTEND AND VOTE AT THE 2025 ANNUAL MEETING OF STOCKHOLDERS?

You may attend and vote at the Annual Meeting only if you are a GoodRx stockholder who is entitled to vote at the Annual

Meeting, or if you hold a valid proxy for the Annual Meeting. The Annual Meeting will be held entirely online to allow greater

participation. You will be able to attend the Annual Meeting and submit your questions by visiting the following website:

www.virtualshareholdermeeting.com/GDRX2025. You will also be able to vote your shares electronically at the Annual

Meeting.

To participate in the Annual Meeting, you will need the 16-digit control number included in your Internet Notice, on your proxy

card or on the instructions that accompanied your proxy materials. The meeting webcast will begin promptly at 12:00 p.m. ,

Pacific Time. We encourage you to access the meeting prior to the start time. Online check-in will begin at 11:45 a.m.,

Pacific Time, and you should allow ample time for check-in procedures. If you hold your shares through a bank, broker or

other nominee, instructions should also be provided on the voting instruction card provided by such nominee. If you lose

your 16-digit control number, you may join the Annual Meeting as a “Guest,” but you will not be able to vote, ask questions,

or access the list of stockholders as of the Record Date.

WHY A VIRTUAL MEETING?

Virtual meetings have allowed us to provide expanded access, improved communication, and cost savings for our

stockholders and the Company. Hosting a virtual meeting enables increased stockholder attendance and participation since

stockholders can participate from any location around the world.

WHAT IF DURING THE CHECK-IN TIME OR DURING THE ANNUAL MEETING I HAVE TECHNICAL DIFFICULTIES OR TROUBLE ACCESSING THE VIRTUAL MEETING WEBSITE?

We will have technicians ready to assist you with any technical difficulties you may have accessing the virtual meeting

website. If you encounter any difficulties accessing the virtual meeting website during the check-in or meeting time, please

call the technical support number that will be available on the Annual Meeting website.

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WHAT IF A QUORUM IS NOT PRESENT AT THE ANNUAL MEETING?

If a quorum is not present at the scheduled time of the Annual Meeting, the person presiding over the Annual Meeting may

adjourn the Annual Meeting until a quorum is present or represented.

WHAT DOES IT MEAN IF I RECEIVE MORE THAN ONE INTERNET NOTICE OR MORE THAN ONE SET OF PROXY MATERIALS?

It means that your shares are held in more than one account at the transfer agent and/or with banks, brokers or other

nominees. Please vote all of your shares. To ensure that all of your shares are voted, for each Internet Notice or set of proxy

materials, please submit your proxy by phone, via the Internet, or, if you received printed copies of the proxy materials, by

signing, dating and returning the enclosed proxy card in the enclosed envelope.

HOW DO I VOTE?

We recommend that stockholders vote by proxy even if they plan to participate in the Annual Meeting and vote electronically

during the Annual Meeting. If you are a stockholder of record, there are three ways to vote by proxy:

• by Internet—You can vote over the Internet at www.proxyvote.com by following the instructions on the Internet

Notice or proxy card;

• by Telephone—You can vote by telephone by calling 1-800-690-6903 and following the instructions on the

proxy card; or

• by Mail—You can vote by mail by signing, dating and mailing the proxy card, which you may have received by

mail.

Internet and telephone voting facilities for stockholders of record will be available 24 hours a day and will close at 11:59 p.m.,

Eastern Time, on June 2, 2025. Stockholders may vote at the Annual Meeting by visiting www.virtualshareholdermeeting.com/

GDRX2025 and entering the 16-digit control number included on your Internet Notice, proxy card or the instructions that

accompanied your proxy materials. The Annual Meeting webcast will begin promptly at 12:00 p.m. , Pacific Time, on

Tuesday, June 3, 2025 .

If your shares are held in street name through a bank, broker or other nominee, you will receive instructions on how to vote

from such nominee. You must follow their instructions in order for your shares to be voted. Internet and telephone voting also

may be offered to stockholders owning shares through certain banks, brokers or other nominees. If your shares are not

registered in your own name and you would like to vote your shares at the Annual Meeting, you may visit www.virtualshare

holdermeeting.com/GDRX2025 and enter the 16-digit control number included in the voting instruction card provided to you

by your bank, brokerage firm or other nominee. If you hold your shares in street name and you do not receive a 16-digit

control number, you may need to log in to your bank, brokerage firm or other nominee’s website and select the shareholder

communications mailbox to access the meeting and vote. Instructions should also be provided on the voting instruction card

provided by your bank, brokerage firm or other nominee.

CAN I CHANGE MY VOTE AFTER I SUBMIT MY PROXY?

Yes.

If you are a registered stockholder, you may revoke your proxy and change your vote:

• by submitting a duly executed proxy bearing a later date;

• by granting a subsequent proxy through the Internet or telephone;

• by giving written notice of revocation to the Secretary of GoodRx prior to the Annual Meeting; or

• by voting electronically at the Annual Meeting.

Your most recent proxy card or Internet or telephone proxy is the one that is counted. Your virtual attendance at the Annual

Meeting by itself will not revoke your proxy unless you give written notice of revocation to the Secretary before your proxy is

voted or you vote electronically during the Annual Meeting.

If your shares are held in street name, you may change or revoke your voting instructions by following the specific directions

provided to you by your bank, broker or other nominee, or you may vote electronically during the Annual Meeting.

WHO WILL COUNT THE VOTES?

A representative of Broadridge Financial Solutions, Inc., our inspector of election, will tabulate and certify the votes.

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WHAT IF I DO NOT SPECIFY HOW MY SHARES ARE TO BE VOTED?

If you are a stockholder of record and you properly submit a proxy but do not indicate any voting instructions, the proxy

holders named on the Company’s proxy card will vote in accordance with the recommendations of the Board. The Board’s

recommendations are indicated on page 2 of this proxy statement, as well as with the description of each proposal in this

proxy statement. If you are a beneficial owner of shares held in street name and do not provide the organization that holds

your shares with any voting instructions, then such organization that holds your shares may generally vote your shares in

their discretion on “routine” matters, but cannot vote your shares on “non-routine” matters. Proposal 2 (ratification of the

appointment of PricewaterhouseCoopers LLP as our independent registered public accounting firm) is considered a “routine”

matter. All other proposals to be voted on at the Annual Meeting are considered “non-routine.” Accordingly, if you hold your

shares in street name and you do not submit voting instructions to your broker, your broker may exercise its discretion to

vote on Proposal 2 at the Annual Meeting, but will not be permitted to vote your shares on any of the other proposals at the

Annual Meeting. See below under “ What are broker non-votes and do they count for determining a quorum? ” for additional

information.

WILL ANY OTHER BUSINESS BE CONDUCTED AT THE ANNUAL MEETING?

We know of no other business that will be presented at the Annual Meeting. However, if any other matter properly comes

before the stockholders for a vote at the Annual Meeting and you have properly submitted a proxy, the proxy holders named

on the Company’s proxy card will vote your shares in accordance with their best judgment.

HOW MANY VOTES ARE REQUIRED FOR THE APPROVAL OF THE PROPOSALS TO BE VOTED UPON AND HOW WILL ABSTENTIONS AND BROKER NON-VOTES BE TREATED?

Proposal	Votes required	Effect of Votes Withheld / Abstentions and Broker Non-Votes
Proposal 1 : Election of Directors	The plurality of the votes cast. This means that the three nominees receiving the highest number of affirmative “FOR” votes will be elected as Class II Directors.	Votes withheld and broker non-votes will have no effect.
Proposal 2 : Ratification of Appointment of Independent Registered Public Accounting Firm	The majority of the votes cast.	Abstentions and broker non-votes will have no effect. We do not expect any broker non- votes on this proposal.
Proposal 3 : Approval, on an advisory (non- binding) basis, of the compensation of our named executive officers	The majority of the votes cast.	Abstentions and broker non-votes will have no effect.

WHAT IS AN ABSTENTION AND A VOTE WITHHELD AND WILL THEY BE COUNT FOR DETERMINING A QUORUM?

A “vote withheld,” in the case of the proposal regarding the election of directors, or an “abstention,” in the case of the two

other proposals to be voted on at the Annual Meeting, represents a stockholder’s affirmative choice to decline to vote on a

proposal. Votes withheld and abstentions are counted as present and entitled to vote for purposes of determining a quorum.

WHAT ARE BROKER NON-VOTES AND DO THEY COUNT FOR DETERMINING A QUORUM?

Generally, broker non-votes occur when shares held by a broker in “street name” for a beneficial owner are not voted with

respect to a particular proposal because the broker (1) has not received voting instructions from the beneficial owner and (2)

lacks discretionary voting power to vote those shares. A broker is entitled to vote shares held for a beneficial owner on

routine matters, such as the ratification of the appointment of PricewaterhouseCoopers LLP as our independent registered

public accounting firm, without instructions from the beneficial owner of those shares. On the other hand, absent instructions

from the beneficial owner of such shares, a broker is not entitled to vote shares held for a beneficial owner on non-routine

matters, such as the election of directors and the approval, on an advisory (non-binding) basis, of the compensation of our

named executive officers. Broker non-votes count for purposes of determining whether a quorum is present.

WHERE CAN I FIND THE VOTING RESULTS OF THE 2025 ANNUAL MEETING OF STOCKHOLDERS?

We plan to announce preliminary voting results at the Annual Meeting and we will report the final results in a Current Report

on Form 8-K, which we intend to file with the SEC shortly after the Annual Meeting.

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WILL THERE BE A QUESTION AND ANSWER SESSION DURING THE ANNUAL MEETING?

In connection with the Annual Meeting, we will hold a live Q&A session, during which we intend to answer appropriate

questions submitted by stockholders during the meeting that are pertinent to the Company and the meeting matters, for up

to 15 minutes after the completion of the Annual Meeting. Only stockholders that have accessed the Annual Meeting as a

stockholder (rather than a “Guest”) by following the procedures outlined above in “ Who can attend and vote at the 2025

Annual Meeting of Stockholders? ” will be permitted to submit questions during the Annual Meeting. Each stockholder is

limited to no more than two questions. Questions should be succinct and only cover a single topic. We will not address

questions that are, among other things:

• irrelevant to the business of the Company or to the business of the Annual Meeting;

• related to material non-public information of the Company, including the status or results of our business since

our last periodic report filed with the SEC;

• related to any pending, threatened or ongoing litigation;

• related to personal grievances;

• derogatory references to individuals or that are otherwise in bad taste;

• substantially repetitious of questions already made by another stockholder;

• in excess of the two-question limit;

• in furtherance of the stockholder’s personal or business interests; or

• out of order or not otherwise suitable for the conduct of the Annual Meeting as determined by the Chair of the

Annual Meeting or Corporate Secretary in their reasonable judgment.

Additional information regarding the Q&A session will be available in the “Rules of Conduct” available on the Annual Meeting

webpage for stockholders that have accessed the Annual Meeting as a stockholder (rather than a “Guest”) by following the

procedures outlined above in “ Who can attend and vote at the 2025 Annual Meeting of Stockholders? ”

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PROPOSALS TO BE VOTED ON

PROPOSAL 1: Election of Directors

At the Annual Meeting, three (3) Class II Directors are to be elected to hold office until the Annual Meeting of Stockholders to

be held in 2028 and until such director’s successor is elected and qualified or until such director’s earlier death, resignation

or removal.

In December 2024, we increased our board size from ten (10) to eleven (11) members, with eleven (11) directors presently

serving and zero (0) vacancies. Our Board is currently divided into three classes with staggered, three-year terms. At each

annual meeting of stockholders, the successor to each director whose term then expires will be elected to serve from the

time of election and qualification until the third annual meeting of stockholders following election or such director’s death,

resignation or removal, whichever is earliest to occur. The current class structure is as follows: Class I, whose term will

expire at the 2027 Annual Meeting of Stockholders; Class II, whose term currently expires at the Annual Meeting and whose

subsequent term will expire at the 2028 Annual Meeting of Stockholders; and Class III, whose term will expire at the 2026

Annual Meeting of Stockholders. The current Class I Directors are Wendy Barnes, Douglas Hirsch, Kelly J. Kennedy and

Agnes Rey-Giraud; the current Class II Directors are Christopher Adams, Trevor Bezdek, and Scott Wagner; and the current

Class III Directors are Ronald E. Bruehlman, Ian T. Clark, Dipanjan Deb and Gregory Mondre .

In connection with the initial public offering (“IPO”) of our Class A common stock in September 2020, we entered into a

Stockholders Agreement (the “Stockholders Agreement”) between the Company and certain stockholders of the Company,

including the Silver Lake Stockholders (as defined below), the Francisco Partners Stockholders (as defined below), the

Spectrum Stockholders (as defined below), and the Idea Men Stockholders (as defined below). Pursuant to the Stockholders

Agreement, Trevor Bezdek has been designated by the Idea Men Stockholders as a Class II Director, Christopher Adams

has been designated by Francisco Partners Stockholders as a Class II Director and Scott Wagner has been designated by

the Silver Lake Stockholders as a Class II director. As a result of the Stockholders Agreement and the aggregate voting

power of the parties to the agreement, we expect that the Sponsor Stockholders (as defined below), acting in conjunction,

will control the election of our directors. For more information, see “ Corporate Governance—Stockholders Agreement. ”

If you submit a proxy but do not indicate any voting instructions, the persons named as proxies will vote the shares of

Common Stock represented by the proxy for the election as Class II Directors the persons whose names and biographies

appear below. All of the persons whose names and biographies appear below are currently serving as our directors. In the

event any of the nominees should become unable to serve or for good cause will not serve as a director, it is intended that

votes will be cast for a substitute nominee designated by the Board or the Board may elect to reduce its size, subject to the

terms of the Stockholders Agreement. The Board has no reason to believe that the nominees named below will be unable to

serve if elected. Each of the nominees has consented to being named in this proxy statement and to serve if elected.

RECOMMENDATION OF THE BOARD OF DIRECTORS

☑ The Board of Directors unanimously recommends a vote FOR the election of the below Class II Director nominees.

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NOMINEES FOR CLASS II DIRECTORS (CURRENT TERMS TO EXPIRE AT THE ANNUAL MEETING)

The nominees for election to the Board as Class II Directors are as follows:

Name	Age	Served as a Director Since	Positions with GoodRx
Christopher Adams	45	2015	Director
Trevor Bezdek	47	2011	Co-Chairman & Director
Scott Wagner	54	2025	Co-Chairman & Director

The principal occupations and business experience, for at least the past five years, of each of the Class II Director nominees

are as follows:

CHRISTOPHER ADAMS Age 45

Christopher Adams has served as a member of our Board since October 2015. Mr. Adams is a Partner at Francisco Partners

Management, L.P. (“Francisco Partners”), a global investment firm that specializes in partnering with technology and

technology-enabled businesses, where he has served since August 2008. Prior to this, Mr. Adams was an associate at

American Securities Capital Partners, a private equity firm, and a management consultant at Bain & Company, Inc. Mr.

Adams also serves on the board of directors of several private companies. Mr. Adams holds a B.S. in Computer Engineering

from the Georgia Institute of Technology and an M.B.A. from the Stanford Graduate School of Business. We believe that Mr.

Adams is qualified to serve as a member of our Board because of his extensive experience in analyzing, investing in, and

serving on the board of directors of several healthcare and technology companies from working in the private equity industry.

TREVOR BEZDEK Age 47

Trevor Bezdek is one of our co-founders and has served as a member of our Board since our founding in September 2011.

Mr. Bezdek served as our Chairman of the Board from April 2023 to January 2025 and has served as our Co-Chairman of

the Board since January 2025. Previously, Mr. Bezdek was a Co-Chief Executive Officer and the Secretary of the Company

from January 2015 to April 2023. Prior to that, Mr. Bezdek served as Managing Partner at Tryarc, LLC, an information

technology consulting firm, from 2001 to 2007, and co-founded Biowire, a bioinformatics software provider and community

for biologists and scientists. Mr. Bezdek holds a B.S. in Biological Sciences from Stanford University. We believe Mr. Bezdek

is qualified to serve as a member of our Board because of his extensive experience in the healthcare, prescription

medication and technology industries, in addition to the continuity he brings as one of our co-founders.

SCOTT WAGNER Age 54

Scott Wagner has served as a member of our Board since January 2025. Mr. Wagner previously served as our Interim Chief

Executive Officer from April 2023 to January 2025. Prior to that, he held various executive roles at GoDaddy Inc.

(“GoDaddy”), an internet domain and webhosting company, from 2012 to 2019 including Chief Executive Officer and

President/Chief Financial Officer/Chief Operating Officer. Mr. Wagner joined GoDaddy from global private equity and

investment firm KKR & Co. Inc. where he was a Partner and worked from 2000 to 2012 as one of the leads of KKR’s

Capstone team. Mr. Wagner has served on the board of directors of public companies DoubleVerify Holdings, Inc. since

October 2021 and Bill Holdings, Inc. since September 2021. Mr. Wagner holds a B.A. degree in Economics from Yale

University and an M.B.A. degree from Harvard Business School. We believe Mr. Wagner is qualified to serve as a member

of our Board because of his deep understanding of the GoodRx business and extensive leadership experience, in addition to

the continuity he brings as our former Interim Chief Executive Officer.

CONTINUING MEMBERS OF THE BOARD OF DIRECTORS: CLASS III DIRECTORS (TERMS TO EXPIRE AT THE 2026 ANNUAL MEETING)

The current members of the Board who are Class III Directors are as follows:

Name	Age	Served as a Director Since	Positions with GoodRx
Ronald E. Bruehlman	64	2024	Director
Ian T. Clark	64	2024	Director
Dipanjan Deb	55	2015	Director
Gregory Mondre	50	2018	Director

The principal occupations and business experience, for at least the past five years, of each Class III Director are as follows:

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RONALD E. BRUEHLMAN Age 64

Ronald E. Bruehlman has served as a member of our Board since November 2024. Since August 2020, Mr. Bruehlman has

served as the Chief Financial Officer of IQVIA, a global provider of advanced analytics, technology solutions, and contract

research, and has been with the company since October 2016. Prior to IQVIA, Mr. Bruehlman served as Chief Financial

Officer of IMS Health from July 2011 to September 2016 and had a 23-year career at United Technologies Corporation,

where he held multiple senior finance leadership roles of increasing responsibility. Mr. Bruehlman previously served on the

board of directors of Atotech Ltd., Q-Squared Solutions, and Clipper Windpower. Mr. Bruehlman holds a B.S. in Economics

from the University of Delaware, as well as an MBA in Finance from the University of Chicago, Booth School of Business.

We believe Mr. Bruehlman is qualified to serve as a member of our Board because of his extensive expertise leading

financial strategies for public and private healthcare and technology companies.

IAN T. CLARK Age 64

Ian T. Clark has served as a member of our Board since July 2024. Mr. Clark is an advisor to KKR & Co. Inc., a global

private equity and investment firm. Mr. Clark formerly served as Chief Executive Officer, led the executive committee, and

was a member of the board of directors of Genentech, Inc., a biotechnology company, from January 2010 until his retirement

in December 2016. In total, he served for 14 years at Genentech, Inc. Before that, Mr. Clark served as Senior Vice President

and General Manager of BioOncology. Prior to this, Mr. Clark spent 20 years in positions of increasing responsibility at

Novartis International AG, Sanofi S.A., Ivax Pharmaceuticals, Inc. and G.D. Searle, LLC. Currently, Mr. Clark serves on the

board of directors of several public biopharmaceutical and biotechnology companies: Kyverna Therapeutics, Inc., Olema

Pharmaceuticals, Inc., Takeda Pharmaceutical Company Limited, Guardant Health, Inc. and Corvus Pharmaceuticals, Inc.

Mr. Clark previously served as a member of the board of directors of Kite Pharma, Inc., a biotechnology company, from

January 2017 to October 2017, Forty Seven Inc., an immune-oncology company, from May 2018 to April 2020, Agios

Pharmaceuticals, Inc., a pharmaceutical company, from December 2016 to June 2022 and AVROBIO, Inc., a gene therapy

company, from January 2018 to June 2024. Mr. Clark received his B.S. in Biological Sciences and an Honorary Doctorate of

Science from Southampton University. We believe Mr. Clark is qualified to serve on our Board because of his extensive

experience and expertise in the pharmaceutical and healthcare industries gained as an executive and director of multiple

publicly traded and private companies operating in those industries.

DIPANJAN DEB Age 55

Dipanjan Deb has served as a member of our Board since October 2015. Mr. Deb is a co-founder of Francisco Partners, a

global investment firm that specializes in partnering with technology and technology-enabled businesses, and has served as

the Managing Partner and Chief Executive Officer of Francisco Partners since September 2005. Mr. Deb has also served as

a Partner of Francisco Partners since its founding in August 1999. Prior to founding Francisco Partners, Mr. Deb was a

principal at TPG Capital, a private equity firm, a Director of Semiconductor Banking at Robertson, Stephens & Company and

a management consultant at McKinsey & Company, Inc. Mr. Deb has served on the board of directors of numerous public

companies, including, most recently, LegalZoom.com, Inc. from August 2018 to June 2023, and currently serves on the

board of directors of several private companies. Mr. Deb holds a B.S. in Electrical Engineering and Computer Science from

the University of California, Berkeley and an M.B.A. from the Stanford Graduate School of Business. We believe that Mr.

Deb is qualified to serve as a member of our Board because of his experience in the private equity and venture capital

industries analyzing, investing in and serving on the boards of directors of manufacturing and technology companies.

GREGORY MONDRE Age 50

Gregory Mondre has served as a member of our Board since October 2018. Mr. Mondre is Co-Chief Executive Officer and

Managing Partner at Silver Lake, a global technology investment firm. He joined Silver Lake in 1999 and most recently

served as a Managing Partner and Managing Director of the firm from January 2013 to December 2019. Mr. Mondre

currently serves on the board of directors of Motorola Solutions, Inc., a position he has held since August 2015 and where

he also serves on its governance and nominating and compensation and leadership committees. He previously served as a

director of Expedia Group, Inc. from May 2020 to October 2021 and of GoDaddy from May 2014 to February 2020. Mr.

Mondre holds a B.S. degree in Economics from the Wharton School of the University of Pennsylvania. We believe Mr.

Mondre is qualified to serve on our Board because of his significant experience in private equity investing and expertise in

technology and technology-enabled industries.

CONTINUING MEMBERS OF THE BOARD OF DIRECTORS: CLASS I DIRECTORS (TERMS TO EXPIRE AT THE 2027 ANNUAL MEETING)

The current members of the Board who are Class I Directors are as follows:

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Name	Age	Served as a Director Since	Positions with GoodRx
Wendy Barnes	53	2025	Chief Executive Officer, President & Director
Douglas Hirsch	54	2011	Director
Kelly J. Kennedy	56	2023	Director
Agnes Rey-Giraud	60	2016	Director

The principal occupations and business experience, for at least the past five years, of each Class I Director are as follows:

WENDY BARNES Age 53

Wendy Barnes has served as a member of our Board since January 2025 and currently serves as our President and Chief

Executive Officer. Previously, Ms. Barnes served as Chief Executive Officer of RxBenefits, Inc., a pharmacy benefits

optimizer, from May 2022 to December 2024. From July 2013 to April 2022, Ms. Barnes held various roles at Express

Scripts Holding Company, a pharmacy benefit management organization, including most recently as the President of

Express Scripts Pharmacy from August 2019 to April 2022. Ms. Barnes holds a B.S. degree in Biochemistry from the United

States Air Force Academy and an M.B.A. degree from the University of Alaska at Anchorage. We believe Ms. Barnes is

qualified to serve on our Board due to her significant leadership experience in the healthcare industry.

DOUGLAS HIRSCH Age 54

Douglas Hirsch is one of our co-founders and has served as a member of our Board since our founding in September 2011.

Previously, Mr. Hirsch was a Co-Chief Executive Officer of the Company from September 2011 to April 2023 and served as

our Chief Mission Officer from April 2023 to October 2024. Prior to our founding, Mr. Hirsch served as Chief Executive

Officer at DailyStrength, Inc., a provider of healthcare-focused online support groups, from March 2005 to November 2008,

and previously held senior roles at Facebook, Inc. and Yahoo! Inc. Mr. Hirsch holds a B.A. in Political Science from Tufts

University. We believe Mr. Hirsch is qualified to serve on our Board because of the historical knowledge, operational

expertise, leadership, and continuity that he brings to our Board as our co-founder.

KELLY J. KENNEDY Age 56

Kelly J. Kennedy has served as a member of our Board since December 2023. Since November 2023, Ms. Kennedy has

served as the Chief Financial Officer of Willow Innovations, Inc., a women’s health technology company that develops and

markets breastfeeding and wearable pumping products. She previously served as Executive Vice President, Chief Financial

Officer of The Honest Company, Inc., a personal care company (the “Honest Company”), from January 2021 to September

Prior to joining the Honest Company, Ms. Kennedy served as Chief Financial Officer of The Bartell Drug Company, a

family-owned pharmacy chain, from September 2018 until its sale to Rite Aid in December 2020. Prior to that, Ms. Kennedy

served as the Chief Financial Officer of Sur La Table, Inc. from June 2015 to September 2018, as the Chief Financial Officer

of See’s Candies from January 2014 to June 2015 and as the Chief Financial Officer and Treasurer of Annie’s Inc. from

August 2011 to November 2013. Ms. Kennedy has also served in various senior financial roles at Revolution Foods, Inc.,

Established Brands, Inc., Serena & Lily Inc., Forklift Brands, Inc., Elephant Pharm, Inc., Williams-Sonoma, Inc. and Dreyer’s

Grand Ice Cream Holdings, Inc. Currently, Ms. Kennedy serves on the board of directors of Vital Farms, Inc., since

December 2019, where she is the chair of its audit committee and a member of its compensation committee. Ms. Kennedy

also serves on the board of directors of Sattelogic, Inc., since September 2024, where she is the chair of its audit committee

and a member of its finance committee. Ms. Kennedy also currently serves on the board of directors of several private

companies, including FirstFruits Farms LLC, since December 2019, RAD Power Bikes, Inc., since July 2021, and Skinny

Mixes LLC, since July 2023. Previously, Ms. Kennedy served on the board of directors of the private company, Sur La Table,

Inc., from September 2018 to November 2020. Ms. Kennedy received her M.B.A. from Harvard Business School and her

B.A. in Economics from Middlebury College. We believe that Ms. Kennedy is qualified to serve on our Board because of her

expertise in overseeing risk assessment management and financial reporting and her extensive experience with leading

retail and consumer brands. Ms. Kennedy served as a director of Sur La Table from September 2018 to November 2020,

and also served as Chief Financial Officer at Sur La Table from June 2015 to September 2018. Sur La Table filed a voluntary

petition for bankruptcy on July 8, 2020.

AGNES REY-GIRAUD Age 60

Agnes Rey-Giraud has served as a member of our Board since June 2016. Ms. Rey-Giraud is the Founder and Chairman of

Acera Surgical Inc., a bioscience company, where she served as the Chief Executive Officer from its founding in January

2013 until May 2022. Ms. Rey-Giraud previously served in multiple executive roles of increasing responsibility, including

Executive Vice President and the President of International Operations, at Express Scripts Holding Company, a pharmacy

benefit management organization. Ms. Rey-Giraud has served on the board of directors of UpHealth, Inc. since June 2021,

where she is a member of its audit committee and nominating and corporate governance committee. Ms. Rey-Giraud also

serves on the board of directors for several private companies. Ms. Rey-Giraud holds a B.S. and M.S. in Mechanical

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Engineering from Ecole Nationale d’Ingenieurs de Saint Etienne (ENISE), France, an MMa in Operations Management from

Ecole de Management de Lyon (EM Lyon), France and an M.B.A. from the University of Chicago. We believe Ms. Rey-

Giraud is qualified to serve on our Board because of her experience and expertise in the PBM industry gained as an

executive of a large publicly traded company in that industry and her experience serving on the board of directors of several

companies.

We believe that all of our current Board members and nominees for Class II directors possess the professional and personal

qualifications necessary for Board service and have highlighted particularly noteworthy attributes for each Board member

and nominee in the individual biographies above.

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PROPOSAL 2: Ratification of Appointment of Independent Registered Public Accounting Firm

Our Audit and Risk Committee has appointed PricewaterhouseCoopers LLP as our independent registered public

accounting firm for the fiscal year ending December 31, 2025. Our Board has directed that this appointment be submitted to

our stockholders for ratification. Although ratification of our appointment of PricewaterhouseCoopers LLP is not required, we

value the opinions of our stockholders and believe that stockholder ratification of our appointment is a good corporate

governance practice. As a result, this is a non-binding vote.

PricewaterhouseCoopers LLP has continually served as our independent registered public accounting firm since 2018.

Neither PricewaterhouseCoopers LLP nor any of its members has any direct or indirect financial interest in or any

connection with us in any capacity other than as our auditors, providing audit and non-audit related services. A

representative of PricewaterhouseCoopers LLP is expected to attend the Annual Meeting, have an opportunity to make a

statement if he or she desires to do so, and be available to respond to appropriate questions from stockholders.

In the event that the appointment of PricewaterhouseCoopers LLP is not ratified by the stockholders, the Audit and Risk

Committee will consider this fact when it appoints the independent auditors for the fiscal year ending December 31, 2026.

Even if the appointment of PricewaterhouseCoopers LLP is ratified, the Audit and Risk Committee retains the discretion to

appoint a different independent auditor at any time if it determines that such a change is in the interests of GoodRx.

RECOMMENDATION OF THE BOARD OF DIRECTORS

☑ The Board of Directors unanimously recommends a vote FOR the ratification of the appointment of PricewaterhouseCoopers LLP as our independent registered public accounting firm.

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REPORT OF THE AUDIT AND RISK COMMITTEE OF THE BOARD OF DIRECTORS

The Audit and Risk Committee has reviewed the Company's audited financial statements for the fiscal year ended

December 31, 2024 and has discussed these financial statements with management and the Company’s independent

registered public accounting firm. The Audit and Risk Committee has also received from, and discussed with, the Company’s

independent registered public accounting firm the matters that they are required to provide to the Audit and Risk Committee,

including the matters required to be discussed by the Public Company Accounting Oversight Board (“PCAOB”) and the SEC.

The Company’s independent registered public accounting firm also provided the Audit and Risk Committee with a formal

written statement required by the applicable requirements of the PCAOB describing all relationships between the

independent registered public accounting firm and the Company, including the disclosures required by the applicable

requirements of the PCAOB regarding the independent registered public accounting firm’s communications with the Audit

and Risk Committee concerning independence. In addition, the Audit and Risk Committee discussed with the independent

registered public accounting firm its independence from the Company.

Based on its discussions with management and the independent registered public accounting firm, and its review of the

representations and information provided by management and the independent registered public accounting firm, the Audit

and Risk Committee recommended to the Board that the audited financial statements be included in the Company’s Annual

Report on Form 10-K for the fiscal year ended December 31, 2024.

Ronald E. Bruehlman (Chair)

Agnes Rey-Giraud

Kelly J. Kennedy

This Audit and Risk Committee report does not constitute soliciting material and shall not be deemed filed, incorporated by

reference into or a part of any filing made by the Company under the Securities Act of 1933, as amended (the “Securities

Act”), or the Securities Exchange Act of 1934, as amended (the “Exchange Act”), notwithstanding any general statement

contained in any such filing incorporating this proxy statement by reference, except to the extent we incorporate such report

by specific reference.

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INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM FEES AND OTHER MATTERS

Set forth below are the fees of our independent registered public accounting firm, PricewaterhouseCoopers LLP, billed to us

for the fiscal years ended December 31, 2024 and 2023 (in thousands):

Fee Category	Fiscal 2024	Fiscal 2023
Audit Fees	$ 2,983	$ 2,545
Audit-Related Fees	$ —	$ —
Tax Fees	$ —	$ —
All Other Fees	$ 2	$ 1
Total Fees	$ 2,985	$ 2,546

AUDIT FEES

Audit fees consist of fees for the audit of our consolidated financial statements and the audit of the effectiveness of internal

control over financial reporting, the review of the unaudited interim financial statements included in our quarterly reports on

Form 10-Q and other professional services provided in connection with regulatory filings or engagements.

AUDIT-RELATED FEES

Audit-related fees consist of fees for assurance and related services that are reasonably related to the performance of the

audit and the review of our financial statements and which are not reported under “Audit Fees.” There were no audit-related

fees during the years ended December 31, 2024 or 2023 .

TAX FEES

Tax fees are comprised of fees for a variety of permissible services relating to tax compliance, tax studies, and tax advice.

There were no tax fees during the years ended December 31, 2024 or 2023.

ALL OTHER FEES

All Other Fees relate to license fees for disclosure checklist software.

AUDIT AND RISK COMMITTEE PRE-APPROVAL POLICY AND PROCEDURES

The Audit and Risk Committee has adopted a policy (the “Pre-Approval Policy”) that sets forth the procedures and conditions

pursuant to which audit and non-audit services proposed to be performed by the independent auditor may be pre-approved.

The Pre-Approval Policy generally provides that we will not engage an independent auditor to render any audit, audit-

related, tax or permissible non-audit service unless the service is either (i) explicitly approved by the Audit and Risk

Committee (“specific pre-approval”) or (ii) entered into pursuant to the pre-approval policies and procedures described in the

Pre-Approval Policy (“general pre-approval”). Unless a type of service to be provided by the independent auditor has

received general pre-approval by the Audit and Risk Committee, it requires specific pre-approval by the Audit and Risk

Committee. Any proposed services exceeding 10% of pre-approved fee levels or budgeted amounts also require specific

pre-approval.

For both types of pre-approval, the Audit and Risk Committee considers whether such services are consistent with the

SEC’s rules on auditor independence. The Audit and Risk Committee will also consider whether the independent auditor is

best positioned to provide the most effective and efficient service, for reasons such as its familiarity with the Company’s

business, people, culture, accounting systems, risk profile and other factors, and whether the service might enhance the

Company’s ability to manage or control risk or improve audit quality. All such factors will be considered as a whole, and no

one factor should necessarily be determinative.

In connection with the Pre-Approval Policy, the Audit and Risk Committee will periodically review and pre-approve any

services (and related fee levels or budgeted amounts) that may be provided by the independent auditor without first

obtaining specific preapproval from the Audit and Risk Committee or the Chair of the Audit and Risk Committee. The Audit

and Risk Committee may revise the list of general pre-approved services from time to time, based on subsequent

determinations. All services to the Company provided by PricewaterhouseCoopers LLP in 2024 and 2023 were approved in

accordance with the Pre-Approval Policy.

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PROPOSAL 3: Approval, on an Advisory (Non-Binding) Basis, of the Compensation of our Named Executive Officers

In accordance with the Dodd-Frank Wall Street Reform and Consumer Protection Act of 2010 and Rule 14a-21 under the

Exchange Act and as required pursuant to Section 14A of the Exchange Act, the Company requests that our stockholders

cast a non-binding, advisory vote to approve the compensation of our named executive officers as described in the section

titled “ Executive Compensation ” in this proxy statement, including the “ Compensation Discussion and Analysis ” section, the

compensation tables and the accompanying narrative disclosure contained therein.

As described in detail under the heading “ Executive Compensation—Compensation Discussion and Analysis ,” our executive

compensation programs are designed to attract, motivate, and retain our named executive officers, who are critical to our

success. Please read the aforementioned section beginning on page 26 of this proxy statement for additional details about

our executive compensation programs. We are asking our stockholders to indicate their support for our named executive

officer compensation as described in this proxy statement. This proposal, commonly known as a “say-on-pay” proposal,

provides our stockholders the opportunity to express their views on the compensation of our named executive officers. This

vote is not intended to address any specific item of compensation, but rather the overall compensation of our named

executive officers and our compensation philosophy, policies and practices for named executive officers described in this

proxy statement. Accordingly, we will ask our stockholders to vote “FOR” the following advisory resolution at the Annual

Meeting:

" RESOLVED , that the Company’s stockholders approve, on an advisory (non-binding) basis, the compensation of the

named executive officers, as disclosed in the Company’s Proxy Statement for the 2025 Annual Meeting of Stockholders

pursuant to the compensation disclosure rules of the Securities and Exchange Commission, including the Compensation

Discussion and Analysis, the compensation tables and narrative discussion."

The say-on-pay vote is advisory, and therefore not binding on the Company, the Board or the Compensation Committee.

However, the Board and the Compensation Committee value the opinions of our stockholders and intend to consider our

stockholders’ views regarding our executive compensation programs.

FREQUENCY OF SAY-ON-PAY VOTE

At our 2022 Annual Meeting of Stockholders, held on June 14, 2022, our stockholders recommended an annual say-on-pay

vote, and our Board of Directors subsequently adopted that recommendation. Accordingly, our next advisory say-on-pay

vote (following the non-binding advisory vote at this Annual Meeting) is expected to occur at our 2026 Annual Meeting of

Stockholders.

RECOMMENDATION OF THE BOARD OF DIRECTORS

☑ The Board of Directors unanimously recommends a vote FOR the approval, on an advisory (non-binding) basis, of the compensation of our named executive officers.

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EXECUTIVE OFFICERS

The following table identifies our current executive officers:

Name	Age	Position
Wendy Barnes (1)	53	Chief Executive Officer, President & Director
Christopher McGinnis (2)	54	Chief Financial Officer & Treasurer
Trevor Bezdek (3)	47	Co-Chairman of the Board
Romin Nabiey (4)	38	Chief Accounting Officer

(1) See biography on page 10 of this proxy statement.

(2) Chris McGinnis has served as our Chief Financial Officer & Treasurer since February 2025 and has over 30 years of extensive financial leadership across

the healthcare industry. Prior to GoodRx, Mr. McGinnis served as Chief Executive Officer at CitizensRx, a pharmacy benefits manager, from 2021 to 2024.

Prior to that, he served as Chief Financial Officer and Executive Vice President of Operations at Lumeris / Essence Healthcare, a Medicare Advantage

plan and value-based healthcare operator, from 2017 to 2021. He held various executive roles including Chief Accounting Officer at Express Scripts from

2008 to 2017. Mr. McGinnis currently serves on the board of directors of HenryMeds. Mr. McGinnis holds a B.S. degree in Accountancy from Missouri

State University and a J.D. from St. Louis University.

(3) See biography on page 8 of this proxy statement.

(4) Romin Nabiey has served as our Chief Accounting Officer since April 2022 and served as our Interim Chief Financial Officer from January 2025 to

February 2025 . From May 2017 to April 2022, Mr. Nabiey served in various controllership roles at the Company, including as our Senior Vice President,

Corporate Controller from September 2020 to April 2022, Vice President, Finance & Corporate Controller from January 2019 to September 2020, and

Controller from May 2017 to December 2019. Prior to joining the Company, Mr. Nabiey served in management-level accounting and finance roles at

Doctor Evidence, LLC and NantWorks, LLC, a pharmaceutical technology company and a private equity firm in the life science industry, respectively. Prior

to those roles, Mr. Nabiey worked as an auditor at Ernst & Young. Mr. Nabiey is a licensed CPA and holds a B.A. in Accounting and a B.A. in Finance from

California State University, Fullerton.

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CORPORATE GOVERNANCE

GENERAL

Our Board has adopted Corporate Governance Guidelines, a Code of Business Conduct and Ethics and written charters for

our Nominating and Corporate Governance Committee, Audit and Risk Committee, Compensation Committee and

Innovation Committee to assist the Board in the exercise of its responsibilities and to serve as a framework for the effective

governance of GoodRx. You can access our current committee charters, our Corporate Governance Guidelines and our

Code of Business Conduct and Ethics in the “Governance” section of the “Investors” page of our website located at

www.goodrx.com, or by writing to our offices at 2701 Olympic Boulevard, West Building - Suite 200, Santa Monica, California

90404.

BOARD COMPOSITION

In December 2024, we increased our board size from ten (10) to eleven (11) members. Our current directors are: Wendy

Barnes, Trevor Bezdek, Scott Wagner, Christopher Adams, Ronald E. Bruehlman, Ian T. Clark, Dipanjan Deb, Douglas

Hirsch, Kelly J. Kennedy, Gregory Mondre and Agnes Rey-Giraud. The following changes to our Board's composition

occurred since the beginning of 2024:

• Stephen LeSieur resigned, effective March 14, 2024;

• Adam Karol resigned, effective March 22, 2024;

• Simon Patterson was appointed, effective May 29, 2024;

• Ian T. Clark was appointed, effective July 8, 2024;

• Ronald E. Bruehlman was appointed, effective November 8, 2024;

• Julie Bradley resigned, effective November 8, 2024;

• Wendy Barnes was appointed, effective January 1, 2025;

• Simon Patterson resigned, effective January 21, 2025; and

• Scott Wagner was appointed, effective January 21, 2025

Our Board is currently divided into three classes with staggered, three-year terms. At each annual meeting of stockholders,

the successor to each director whose term then expires will be elected to serve from the time of election and qualification

until the third annual meeting of stockholders following such election and until such successor’s subsequent successor is

duly elected and qualified or until such successor’s death, resignation, disqualification or removal, whichever is earliest to

occur. Any additional directorships resulting from an increase in the number of directors will be distributed among the three

classes so that, as nearly as possible, each class will consist of one-third of the directors. The division of our Board into

three classes with staggered three-year terms may delay or prevent a change of our management or a change in control of

the Company.

STOCKHOLDERS AGREEMENT

In connection with our IPO, we entered into the Stockholders Agreement with SLP Geology Aggregator, L.P. (with certain

affiliate stockholders, the “Silver Lake Stockholders”), Francisco Partners IV, L.P. and Francisco Partners IV-A, L.P.

(collectively with certain affiliate stockholders, the “Francisco Partners Stockholders”), Spectrum Equity VII, L.P., Spectrum

VII Investment Managers’ Fund, L.P. and Spectrum VII Co-Investment Fund, L.P. (collectively with certain affiliate

stockholders, the “Spectrum Stockholders”), and Idea Men, LLC (the “Idea Men Stockholders,” and, together with the Silver

Lake Stockholders, the Francisco Partners Stockholders and the Spectrum Equity Stockholders, the “Sponsor

Stockholders”), pursuant to which we granted each Sponsor Stockholder certain board designation rights subject to such

Sponsor Stockholder’s ownership of specified percentages of our Common Stock outstanding immediately following the

closing of our IPO and related private placement on September 25, 2020 (the “Closing Date”).

The Stockholders Agreement requires us to, among other things, nominate a number of individuals for election as our

directors at any applicable meeting of our stockholders as may be designated by each of the Silver Lake Stockholders (each

such designated individual, a “Silver Lake Designee”), the Francisco Partners Stockholders (each such designated

individual, a “Francisco Partners Designee”), the Spectrum Stockholders (each such designated individual, a “Spectrum

Designee”) and the Idea Men Stockholders (each such designated individual, an “Idea Men Designee,” and, together with

the Silver Lake Designees, Francisco Partners Designees and Spectrum Designee, the “Stockholder Designees”), such that,

upon the election of such individuals and each other individual nominated by or at the direction of our Board or a duly-

authorized committee of the Board, the number of: (A) Silver Lake Designees serving as directors will be equal to (i) three

(3) directors, if Silver Lake Stockholders continue to beneficially own at least 20% of the aggregate number of shares of

Common Stock outstanding immediately following the Closing Date, (ii) two (2) directors, if Silver Lake Stockholders

continue to beneficially own less than 20% but at least 10% of the aggregate number of shares of Common Stock

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outstanding immediately following the Closing Date or (iii) one (1) director, if Silver Lake Stockholders continue to

beneficially own less than 10% but at least 5% of the aggregate number of shares of Common Stock outstanding

immediately following the Closing Date; (B) Francisco Partners Designees serving as directors will be equal to (i) two (2)

directors, if Francisco Partners Stockholders continue to beneficially own at least 10% of the aggregate number of shares of

Common Stock outstanding immediately following the Closing Date, or (ii) one (1) director, if Francisco Partners

Stockholders continue to beneficially own less than 10% but at least 5% of the aggregate number of shares of Common

Stock outstanding immediately following the Closing Date; (C) Spectrum Designees serving as directors will be equal to one

(1) director, if Spectrum Stockholders continue to beneficially own at least 5% of the aggregate number of shares of

Common Stock outstanding immediately following the Closing Date; and (D) Idea Men Designees serving as directors will

be equal to two (2) directors, if Idea Men Stockholders continues to beneficially own at least 5% of the aggregate number of

shares of Common Stock outstanding immediately following the Closing Date.

Under the Stockholders Agreement, the nomination of each Stockholder Designee is subject to such Stockholder Designee's

satisfaction of all applicable qualification and legal requirements regarding service as our director. If our Nominating and

Corporate Governance Committee determines in good faith that a Stockholder Designee does not satisfy all applicable

qualification and legal requirements regarding service as our director, resigns from his or her seat on our Board or is

removed, the applicable designating Sponsor Stockholder shall have the right to designate a different Stockholder Designee

to fill such vacancy, subject to the provisions of the Stockholder Agreement and our amended and restated certificate of

incorporation. Pursuant to the Stockholders Agreement, each of the Silver Lake Stockholders and the Spectrum

Stockholders retain their respective right to designate one additional member of our Board to fill the existing Class II and

Class III vacancies, respectively.

Pursuant to the Stockholders Agreement, each of the Sponsor Stockholders has agreed to vote, or cause to vote, all

outstanding shares of our Common Stock held directly or indirectly by such Sponsor Stockholder and its affiliates so as to

cause (i) the election of the Stockholder Designees and (ii) the election of two (2) directors who are not affiliated with any

Sponsor Stockholder and who satisfy the standards of independence established for independent directors under the rules

of The Nasdaq Stock Market LLC (the “Nasdaq Rules”) and the additional independence standards applicable to audit

committee members established pursuant to Rule 10A-3 under the Exchange Act (the “Independent Director Designees”).

Additionally, we have agreed to take all actions necessary and within our control to give effect to the Sponsor Stockholders’

director designation rights, including soliciting proxies to vote for each Stockholder Designee and Independent Director

Designee and otherwise using our best efforts to cause each Stockholder Designee and Independent Designee to be

included as the only directors in the slate of nominees recommended by us and to be elected as a director.

In addition, pursuant to the Stockholders Agreement, if the Idea Men Stockholders continue to beneficially own at least 5%

of the aggregate number of outstanding shares of Common Stock at any time that the number of Silver Lake Designees,

Francisco Partners Designees or the Spectrum Designee is decreased pursuant to the terms above, then the number of

Idea Men Designees serving as directors will be increased on a one-to-one basis. For so long as any of the Silver Lake

Stockholders and/or the Francisco Partners Stockholders are entitled to designate at least one (1) director at the time that

the number of Silver Lake Designees, Francisco Partners Designees or Spectrum Designee is decreased pursuant to the

terms above, the consent of each such Silver Lake Stockholder and Francisco Partners Stockholder shall be required for

any Idea Men Designee to fill the vacancy caused by such decrease.

If the number of individuals that any Sponsor Stockholder has the right to designate for election to our Board is decreased

because of a decrease in such Sponsor Stockholder’s ownership of Common Stock, then the corresponding number of

Stockholder Designees of such Sponsor Stockholder will immediately offer to tender his or her resignation for consideration

by our Board and, if such resignation is requested by the Board, such director shall resign within thirty (30) days from the

date that the applicable Sponsor Stockholder’s director designation right decreased; provided that the resignation of the last

remaining Stockholder Designee designated by any Sponsor Stockholder may, at his or her option, remain on the Board

through the end of his or her then current term. A Stockholder Designee may resign at any time regardless of the period of

time left in his or her then current term.

As a result of the Stockholders Agreement, we expect that the Sponsor Stockholders, acting in conjunction, will control the

election of our directors.

DIRECTOR INDEPENDENCE

Our Board has affirmatively determined that Christopher Adams, Ronald E. Bruehlman, Ian T. Clark, Dipanjan Deb, Kelly J.

Kennedy, Gregory Mondre and Agnes Rey-Giraud are each an “independent director,” as defined under the Nasdaq Rules.

Our Board has also affirmatively determined that Ronald E. Bruehlman, Kelly J. Kennedy and Agnes Rey-Giraud, who

comprise our Audit and Risk Committee; a nd Christopher Adams who is a member of our Compensation Committee each

satisfy the respective additional independence standards for those committees established by applicable Nasdaq Rules and

SEC rules . I n addition, our Board affirmatively determined that each of Stephen LeSieur, Adam Karol, Julie Bradley, and

Simon Patterson qualified as an "independent director" under Nasdaq Rules for the period in 2024 during which he or she

served on our Board, and satisfied the relevant additional independence standards regarding the committees on which he or

she served in 2024, as applicable. These determinations were made by the Board with the recommendation of its

Nominating and Corporate Governance Committee. In evaluating and determining the independence of the directors, the

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Board considered, among other things, that the Company may have certain relationships with its directors. Specifically , the

Board considered that certain of our directors are affiliated with significant stockholders of the Company.

CONTROLLED COMPANY EXEMPTION

Under the Stockholders Agreement, the Sponsor Stockholders have acknowledged and agreed to act as a “group” within the

meaning of the Nasdaq Rules and, as of the date of this proxy statement, the Sponsor Stockholders, in the aggregate,

control more than 50% of the voting power for the election of directors. As a result, we are considered a “controlled

company” for the purposes of the Nasdaq Rules. As such, we are exempt from certain Nasdaq corporate governance

requirements, including the requirement that a majority of our Board consists of “independent directors,” as defined under

the Nasdaq Rules. In addition, we are not required to, among other things, have a nominating and corporate governance

committee or compensation committee that is composed entirely of independent directors or otherwise ensure that director

nominees are selected, or recommended for the Board’s selection, by a majority of the independent directors of the Board.

Accordingly, our stockholders may not have the same protections afforded to stockholders of companies that are subject to

all of the corporate governance requirements of the Nasdaq Rules.

Currently, seven out of eleven of the directors on our Board qualify as independent under the Nasdaq Rules. However, our

Compensation Committee and our Nominating and Corporate Governance Committee are not entirely independent in

reliance on the controlled company exemption and we rely on certain exemptions to the Nasdaq corporate governance

requirements for our Nominating and Corporate Governance Committee. For so long as we remain a “controlled company,”

we may avail ourselves of other exemptions available to “controlled companies” in the future.

If at any time we cease to be a “controlled company” under the Nasdaq Rules, our Board intends to take any action that may

be necessary to comply with the Nasdaq Rules, subject to a permitted “phase-in” period.

DIRECTOR CANDIDATES

The Nominating and Corporate Governance Committee is responsible for identifying and reviewing the qualifications of

potential director candidates and recommending to the Board those candidates to be nominated for election to the Board,

subject to any procedures regarding the nomination of directors to the Board that may be included in the Stockholders

Agreement.

To facilitate the search process for director candidates, the Nominating and Corporate Governance Committee may solicit

our current directors and executives for the names of potentially qualified candidates or may ask directors and executives to

pursue their own business contacts for the names of potentially qualified candidates. The Nominating and Corporate

Governance Committee may also consult with outside advisors or retain search firms to assist in the search for qualified

candidates, or consider director candidates recommended by our stockholders. In 2024, the Company utilized the services

of Korn Ferry , third-party director and executive search firm, to identify and evaluate potential director candidates based on

the criteria and principles described below. Once potential candidates are identified, the Nominating and Corporate

Governance Committee reviews the backgrounds of those candidates, evaluates candidates’ independence from us and

potential conflicts of interest, and determines if candidates meet the qualifications set forth in our Corporate Governance

Guidelines and as otherwise desired by the Nominating and Corporate Governance Committee of candidates for election as

director.

Under the Stockholders Agreement, the Directors designated for election to the applicable classes of the Board (i) by the

Silver Lake Stockholders are Gregory Mondre, Agnes Rey-Giraud and Scott Wagner, (ii) by the Francisco Partners

Stockholders are Christopher Adams and Dipanjan Deb and (iii) by the Idea Men Stockholders are Trevor Bezdek and

Douglas Hirsch. Pursuant to the Stockholders Agreement, the Spectrum Stockholders retain their right to designate one

additional member of our Board.

In accordance with our Corporate Governance Guidelines, in evaluating the suitability of individual candidates, the

Nominating and Corporate Governance Committee and the Board may take into account many factors, including: personal

and professional integrity, ethics and values; experience in corporate management, such as serving as an officer or former

officer of a publicly held company; strong finance experience; relevant social policy concerns; experience relevant to the

Company’s industry; experience as a board member or executive officer of another publicly held company; relevant

academic expertise or other proficiency in an area of the Company’s operations; diversity of expertise and experience in

substantive matters pertaining to the Company’s business relative to other board members; practical and mature business

judgment, including, but not limited to, the ability to make independent analytical inquiries; and any other relevant

qualifications, attributes or skills. The Board evaluates each individual in the context of the Board as a whole, with the

objective of assembling a group that can best perpetuate the success of the business and represent stockholder interests

through the exercise of sound judgment using its diversity of experience in these various areas. In determining whether to

recommend a director for re-election, the Nominating and Corporate Governance Committee may also consider the

director’s past attendance at meetings and participation in, and contributions to, the activities of the Board.

Stockholders may recommend individuals to the Nominating and Corporate Governance Committee for consideration as

potential director candidates by submitting the names of the recommended individuals, together with appropriate

biographical information and background materials, to the Nominating and Corporate Governance Committee, c/o General

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Counsel, GoodRx Holdings, Inc., 2701 Olympic Boulevard, West Building – Suite 200, Santa Monica, California 90404.

Assuming that appropriate biographical and background material has been provided on a timely basis, the Nominating and

Corporate Governance Committee will evaluate stockholder-recommended candidates by following substantially the same

process, and applying substantially the same criteria, as it follows for candidates submitted by others.

COMMUNICATIONS FROM STOCKHOLDERS

Stockholders of the Company may communicate directly with the independent members of the Board, any Chair of a Board

committee, and the Co-Chairmen of the Board about corporate governance, corporate strategy, Board-related matters or

other substantive matters that our General Counsel and/or Co-Chairmen of the Board consider to be important for the

director(s) to know, by addressing any communications to the intended recipient by name or position in care of: GoodRx

Holdings, Inc., Attn: General Counsel, 2701 Olympic Boulevard, West Building – Suite 200, Santa Monica, California 90404,

subject to compliance with the requirements and parameters noted below. Such communications may be made

confidentially or anonymously.

All communications, including stockholder recommendations of director candidates, must be accompanied by the following

regarding the person submitting the communication: a statement of the type and amount of the securities of the Company

that the person holds, and the address, telephone number and e-mail address, if any, of the person.

The following types of communications are considered inappropriate for delivery to directors:

• Communications regarding individual grievances or other interests that are personal to the party submitting the

communication;

• Communications regarding ordinary business operations; and

• Communications that contain offensive, obscene or abusive content.

Communications deemed to comply with the above requirements and to be appropriate for delivery will be delivered to the

applicable director(s) on a periodic basis, generally in advance of each regularly scheduled meeting of the Board. Concerns

relating to accounting, internal accounting controls, auditing matters or questionable financial practices will be handled in

accordance with the procedures established by the Audit and Risk Committee with respect to such matters.

BOARD LEADERSHIP STRUCTURE AND ROLE IN RISK OVERSIGHT

Our Board appointed Trevor Bezdek and Scott Wagner to serve as Co-Chairmen of the Board, effective January 21, 2025.

We believe it is in the best interest of the Company and our stockholders for Mr. Bezdek and Mr. Wagner to serve as Co-

Chairmen of the Board due to their deep knowledge of our business and his significant industry relationships, which position

both of them well to lead the Board in its oversight of the Company through its current period of executive leadership

transition and focus on strategic initiatives.

Our Board exercises its judgment in establishing, combining or separating the roles of Chairman (or Co-Chairmen) of the

Board and Chief Executive Officer as it deems appropriate in light of prevailing circumstances. The Board will continue to

exercise its judgment on an ongoing basis to determine the optimal Board leadership structure that the Board believes will

provide effective leadership, oversight and direction, while optimizing the functioning of both the Board and management

and facilitating effective communication between the two. Additionally, pursuant to its charter, our Nominating and Corporate

Governance Committee periodically reviews the Board’s leadership structure and annually reviews the Board’s committee

structure, and will recommend to the Board for its approval any appropriate changes to the Board’s leadership structure and

the membership of each committee of the Board. The Board has concluded that the current structure provides a well-

functioning and effective balance between strong Company leadership and appropriate safeguards and oversight by

independent directors, including independent Chairs of each Board committee.

In the future, the Independent Directors may elect a lead director. The lead director’s responsibilities would include, but are

not limited to: presiding over all meetings of the Board at which the Co-Chairmen are not present, including any executive

sessions of the Independent Directors; approving Board meeting schedules and agendas; and acting as the liaison between

the Independent Directors and the Chief Executive Officer and Co-Chairmen of the Board. If the Chairman (or Co-Chairmen)

of the Board is an Independent Director, the Chairman (or Co-Chairmen) of the Board would serve as lead director. The

Board may modify its leadership structure in the future as it deems appropriate.

Risk assessment and oversight are an integral part of our governance and management processes. Our management is

responsible for our day-to-day risk management activities and our Board and its committees have an active role in

overseeing management of the Company’s risks. Our Board regularly reviews information regarding the Company’s credit,

liquidity and operations, as well as the risks associated with each. Our Audit and Risk Committee is responsible for

reviewing and discussing our general risk assessment and risk management policies and strategy as well as overseeing the

management of certain of our major risk exposures and the implementation of risk mitigation strategies by management. In

particular, the Audit and Risk Committee is responsible for overseeing our financial and enterprise risks, legal and regulatory

compliance risk areas and our cybersecurity and data privacy risks as well as the steps management has taken to monitor,

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control and report such risk exposures. Our Compensation Committee is responsible for overseeing risks related to our

compensation programs and our Nominating and Corporate Governance Committee is responsible for managing risks

associated with the independence of the Board and potential conflicts of interest. Our Innovation Committee is responsible

for overseeing potential technology and innovation risks and monitoring developments and trends in technology and

innovation, including those of the Company’s actual and potential competitors . Our Board is also apprised of particular risk

management matters in connection with its general oversight role and approval of corporate matters and significant

transactions. The Board does not believe that its role in the oversight of our risks affects the Board’s leadership structure.

COMPENSATION RISK ASSESSMENT

Our Compensation Committee has reviewed our compensation policies and practices, in consultation with Pay Governance,

LLC, a compensation consulting firm engaged by the Compensation Committee (“Pay Governance”), to assess whether they

encourage employees to take inappropriate risks. After reviewing the analysis prepared by Pay Governance, the

Compensation Committee determined that any possible risks arising from our executive and/or employee compensation

policies and practices are not reasonably likely to have a material adverse effect on the Company.

INSIDER TRADING COMPLIANCE POLICY

Our Board has adopted an Insider Trading Compliance Policy governing the purchase, sale and/or other dispositions of our

securities by our directors, officers and employees. We believe that our Insider Trading Compliance Policy is reasonably

designed to promote compliance with insider trading laws, rules and regulations, and any listing standards applicable to us.

It is also our policy to comply with applicable insider trading laws and regulations with respect to transactions in our own

securities. A copy of the Insider Trading Compliance Policy is filed as Exhibit 19.1 to our Annual Report on Form 10-K for the

year ended December 31, 2024.

ANTI-HEDGING POLICY

Under our Insider Trading Compliance Policy, unless pre-approved by our Board in each instance, our directors, officers and

employees and any entities they control from are prohibited from purchasing financial instruments such as prepaid variable

forward contracts, equity swaps, collars, and exchange funds, or otherwise engaging in transactions that hedge or offset, or

are designed to hedge or offset, any decrease in the market value of the Company’s equity securities, or that may cause an

officer, director, or employee to no longer have the same objectives as the Company’s other stockholders.

STOCK OWNERSHIP GUIDELINES

In order to align our executive officers’ and directors' interests with those of our stockholders, we have adopted stock

ownership guidelines, which require that, during their respective tenures, our executive officers who are designated as

“officers,” as defined in Rule 16a-1(f) of the Exchange Act, and our directors maintain certain ownership of Qualifying

Shares. For more information, see “ Executive Compensation—Stock Ownership Guidelines. ”

CODE OF ETHICS

We have adopted a Code of Business Conduct and Ethics that applies to all of our directors, officers and employees. A copy

of the Code of Business Conduct and Ethics is available on our website at www.goodrx.com in the “Governance” section of

the “Investors” page. We intend to disclose on our website any amendments to the Code of Business Conduct and Ethics, or

any waivers of its requirements, that are required to be disclosed by SEC and/or Nasdaq rules.

ATTENDANCE BY MEMBERS OF THE BOARD OF DIRECTORS AT MEETINGS

There were five meetings of the Board during the fiscal year ended December 31, 2024. During the fiscal year ended

December 31, 2024, except for Mr. Deb, each of our incumbent directors attended at least 75% of the aggregate of (i) all

meetings of the Board during the period in which he or she served as a director and (ii) all meetings of the committees on

which such director served during the period in which he or she served as a member of such committee. Mr. Deb was

unable to attend three meetings of the Board due to prior commitments that cannot be rescheduled.

Under our Corporate Governance Guidelines, which are available on our website at www.goodrx.com, a director is expected

to spend the time and effort necessary to properly discharge his or her responsibilities. Accordingly, a director is expected to

regularly prepare for and attend meetings of the Board and all committees on which the director sits (including separate

meetings of the independent directors), with the understanding that, on occasion, a director may be unable to attend a

meeting. A director who is unable to attend a meeting of the Board or a committee of the Board is expected to notify our

Chief Executive Officer, the Chairman of the Board or the Chair of the appropriate committee, as applicable, in advance of

such meeting, and, whenever possible, participate in such meeting via teleconference in the case of an in person meeting.

We do not maintain a formal policy regarding director attendance at annual meetings of stockholders; however, it is

expected that, absent compelling circumstances, directors will attend. All but two of our dir ectors who were then serving on

the Board attended our 2024 Annual Meeting of Stockholders.

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COMMITTEES OF THE BOARD

In July 2024, our Nominating and Corporate Governance Committee reviewed the Board’s committee structure and

composition and recommended to the Board for its approval of certain changes to the Board’s committee structure. Based

on the recommendation of our Nominating and Corporate Governance Committee, the Board (i) combined and reconstituted

the former Audit Committee and Compliance Committee into an Audit and Risk Committee of the Board and (ii) established

the Innovation Committee of the Board. Currently, our Board has four standing committees—Audit and Risk, Compensation,

Innovation and Nominating and Corporate Governance—each of which operates under a written charter that has been

approved by our Board.

The current members of each of the Board's standing committees are set forth in the following chart.

Name	Audit and Risk	Compensation	Nominating and Corporate Governance
Christopher Adams		X	Chair
Trevor Bezdek			X
Ronald E. Bruehlman (1)	Chair
Ian T. Clark (2)		Chair	X
Kelly J. Kennedy	X
Agnes Rey-Giraud (3)	X	X
Scott Wagner (4)		Chair

(1) Mr . Bruehlman was appointed to the Board and its Audit and Risk Committee, effective November 8, 2024.

(2) Mr. Clark was appointed to the Board and its Innovation Committee, effective July 8, 2024.

(3) Ms. Rey-Giraud was appointed to the Compensation Committee, effective March 19, 2025.

(4) Mr. Wagner was appointed to the Board and its Compensation Committee, effective January 21, 2025.

AUDIT AND RISK COMMITTEE

Our Audit and Risk Committee’s responsibilities include, but are not limited to:

• appointing, compensating, retaining, evaluating, terminating and overseeing our independent registered public

accounting firm;

• discussing with our independent registered public accounting firm their independence;

• reviewing with our independent registered public accounting firm the scope and results of their audit;

• approving all audit and permissible non-audit services to be performed by our independent registered public

accounting firm;

• obtaining and reviewing a report by our independent registered public accounting firm at least annually that

describes its internal quality-control procedures, any material issues with such procedures, and any steps

taken to deal with such issues;

• overseeing the financial reporting process and discussing with management and our independent registered

public accounting firm the interim and annual financial statements that we file with the SEC;

• reviewing our policies and procedures on risk assessment and risk management and overseeing certain of our

major risk exposures, including our financial and enterprise risks;

• reviewing related person transactions;

• overseeing our financial and accounting controls and compliance with legal and regulatory requirements;

• overseeing our internal audit function; and

• establishing procedures for the confidential anonymous submission of concerns regarding questionable

accounting or auditing matters.

• creating, overseeing and evaluating our compliance program, including monitoring the effectiveness of the

compliance program, and recommending any improvements and changes to the compliance program;

• ensuring proper communication of significant regulatory compliance issues to our Board;

• reviewing significant regulatory compliance risk areas and the steps taken by management to monitor, control

and report such compliance risk exposures;

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• reviewing reports of specific material non-compliance issues and approving corrective actions proposed by

management;

• reviewing and assessing the development of internal systems and controls to carry out our compliance

program and related policies and procedures as part of our daily operations;

• reviewing and assessing strategies to promote compliance with our compliance program and the detection of

any possible violations, such as through hotlines and other reporting mechanisms; and

• providing general oversight of our cybersecurity risk management program and privacy program.

The Audit and Risk Committee charter is available on the “Governance” section of our website at investors.goodrx.com. The

current members of the Audit and Risk Committee are Ronald E. Bruehlman, Kelly J. Kennedy and Agnes Rey-Giraud, with

Mr. Bruehlman serving as Chair. Our Board has determined that all members of the Audit and Risk Committee are

independent directors under Nasdaq Rules and the additional independence standards applicable to audit committee

members established pursuant to Rule 10A-3 under the Exchange Act. Our Board has also determined that all members of

the Audit and Risk Committee meet the “financial literacy” requirement for Audit and Risk Committee members under

Nasdaq Rules and Ronald E. Bruehlman and Kelly J. Kennedy are each an “audit committee financial expert” within the

meaning of the SEC rules.

The Audit and Risk Committee met four times during the fiscal year ended December 31, 2024.

COMPENSATION COMMITTEE

The Compensation Committee is responsible for, among other matters:

• reviewing and approving any goals and objectives relevant to the compensation of the Chief Executive Officer

and other executive officers (including individuals serving in an interim capacity), evaluating the Chief

Executive Officer’s and other executive officers’ performance in light of such goals and objectives and making

recommendations to the Board regarding the compensation of our Chief Executive Officer and other executive

officers;

• reviewing and making recommendations to our Board regarding the compensation of our directors;

• reviewing, approving and administering, as applicable, or making recommendations to our Board regarding our

incentive compensation and equity-based plans and arrangements;

• reviewing and approving executive compensation agreements, policies and plans, including any employment,

retention, severance, change-in-control, deferred compensation, "claw-back” and stock ownership agreements,

policies and plans;

• reviewing and assessing potential risks arising from our employee compensation policies and practices and

whether any such risks are reasonably likely to have a material adverse effect on the Company;

• reviewing and providing guidance to management and the Board with respect to the Company's broader

human capital strategies programs and risks; and

• appointing, compensating and overseeing any compensation consultants or other adviser it retains.

Pursuant to the Compensation Committee’s charter, which is available on the “Governance” section of our website at

investors.goodrx.com , the Compensation Committee has the authority to retain or obtain the advice of compensation

consultants, legal counsel and other advisors to assist in carrying out its responsibilities. The Compensation Committee

generally considers the Chief Executive Officer’s input, if any, when making recommendations regarding the compensation

of non-employee directors and executive officers (other than the Chief Executive Officer). Since May 2022, the Company

has engaged Pay Governance to assist in making decisions regarding the amount and types of compensation to provide our

executive officers and non-employee directors. Pay Governance reports directly to the Compensation Committee. The

Compensation Committee has considered the adviser independence factors required under SEC rules and Nasdaq Rules as

they relate to Pay Governance and has determined that Pay Governance’s work does not raise a conflict of interest. Pay

Governance did not provide any other services to the Company in 2024 beyond those pursuant to its engagement by the

Compensation Committee .

The Compensation Committee may delegate its authority under its charter to a subcommittee as it deems appropriate from

time to time. The Compensation Committee has the authority to conduct or authorize investigations into any matters within

the scope of its responsibilities as it deems appropriate, including the authority to request any officer, employee or adviser of

the Company to meet with the Compensation Committee or any advisers engaged by the Compensation Committee. In

addition to the foregoing and other authority expressly delegated to the Compensation Committee in its charter, the

Compensation Committee may also exercise any other powers and carry out any other responsibilities consistent with its

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charter, the purposes of the Compensation Committee, the Company’s Amended and Restated Bylaws and applicable rules

of Nasdaq.

The current members of our Compensation Committee are Christopher Adams, Agnes Rey-Giraud and Scott Wagner , with

Mr. Wagner serving as Chair. Mr. Adams and Ms. Rey-Giraud meet the requirements for independence under the Nasdaq

Rules, including the additional independence standards applicable to compensation committee membership under Nasdaq

Rules. Mr. Wagner does not qualify as independent under the Nasdaq Rules. As we are a “controlled company” under the

Nasdaq Rules, our Compensation Committee is exempt from the requirement that it be composed entirely of independent

directors under the Nasdaq Rules.

The Compensation Committee met four times during the fiscal year ended December 31, 2024.

NOMINATING AND CORPORATE GOVERNANCE COMMITTEE

The Nominating and Corporate Governance Committee is responsible for, among other matters:

• identifying individuals qualified to become members of our Board, consistent with criteria approved by our

Board;

• recommending to our Board the nominees for election to our Board at annual meetings of stockholders, except

where the Company is legally required by contract, bylaw or otherwise to provide third parties with the right to

designate directors, including pursuant to the Stockholders Agreement (for so long as such agreement is in

effect);

• overseeing an evaluation of the Board, its leadership structure and its committee structure and membership;

and

• developing, reviewing, reassessing and recommending to our Board our corporate governance guidelines and

principles and any proposed changes thereto, in each case for Board approval.

The Nominating and Corporate Governance Committee charter is available on the “Governance” section of our website at

investors.goodrx.com . The current members of our Nominating and Corporate Governance Committee are Christopher

Adams, Trevor Bezdek and Ian T. Clark, with Mr. Adams serving as Chair. Mr. Adams and Mr. Clark meet the requirements

for independence under the Nasdaq Rules. Mr. Bezdek, as one of our former Co-Chief Executive Officers and an employee

of the Company, does not qualify as independent under the Nasdaq Rules. As we are a “controlled company” under the

Nasdaq Rules, our Nominating and Corporate Governance Committee is exempt from the requirement that it be composed

entirely of independent directors under the Nasdaq Rules. The Nominating and Corporate Governance Committee has the

authority to consult with outside advisors or retain search firms to assist in the search for qualified candidates, or consider

director candidates recommended by our stockholders.

The Nominating and Corporate Governance Committee me t four times during the fiscal year ended December 31, 2024.

INNOVATION COMMITTEE

Our Innovation Committee assists our Board by overseeing the Company's technology and innovation strategy to leverage

emerging technological developments and create new products and services to help drive growth. Our Innovation

Committee is responsible for, among other things:

• reviewing and discussing the Company's overall corporate strategy and approach to leverage technological

and commercial innovation to accomplish the financial and market goals established by the Company,

including business performance, market share growth and competitive leadership;

• evaluating the Company’s competitiveness from a technology and innovation standpoint;

• providing oversight of the Company’s research and development activities, innovation capture, product and

service development processes, capital allocation and investments in technology and innovation, and related

processes, tools, and practices;

• reviewing potential technology and innovation risks and monitoring developments and trends in technology and

innovation, including those of the Company’s actual and potential competitors, which could have a material

impact on the Company, its customers and consumers, other relevant industry participants, and the industries

in which the Company operates;

• supporting, as requested, the Audit and Risk Committee of the Board in its oversight of the Company’s

cybersecurity risk management and privacy programs as they relate to the Company’s technology and

innovation efforts;

The current member of our Innovation Committee is Ian T. Clark, with Mr. Clark serving as Chair.

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The Innovation Committee did not meet during the fiscal year ended December 31, 2024.

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EXECUTIVE COMPENSATION

COMPENSATION DISCUSSION & ANALYSIS

In this Compensation Discussion and Analysis (“CD&A”), we provide an overview and analysis of the compensation awarded

to or earned by our named executive officers identified in the Summary Compensation Table below during fiscal year 2024 ,

including the elements of our compensation program for named executive officers, material compensation decisions made

under that program for fiscal year 2024 and the material factors considered in making those decisions. Our named executive

officers for the year ended December 31, 2024 are :

Name	Positions
Scott Wagner (1)	Interim Chief Executive Officer
Karsten Voermann (2)	Chief Financial Officer
Trevor Bezdek (3)	Chairman of the Board
Romin Nabiey	Chief Accounting Officer
Raj Beri (4)	Former Chief Operating Officer

(1) Mr. Wagner transitioned his role from Interim Chief Executive Officer to Co-Chairman of the Board in January 2025.

(2) Mr. Voermann's employment with the Company ended on January 17, 2025.

(3) Mr. Bezdek transitioned his role from Chairman to Co-Chairman of the Board on January 21, 2025.

(4) Mr. Beri's employment with the Company ended on February 15, 2024.

Performance Highlights and Pay for Performance

Our executive compensation programs are designed to deliver pay in accordance with corporate and individual

performance, to reward superior performance and to provide consequences for underperformance. We believe that the

compensation of our named executive officers for fiscal year 2024 was aligned with the Company’s performance during

2024 . Highlights of that performance include:

• Revenue grew 6% year-over-year, net income in 2024 was $16.4 million compared to net loss in 2023 of $8.9

million, and Adjusted EBITDA increased 20% compared to 2023. Net income margin in 2024 was 2.1% compared

to net loss margin in 2023 of 1.2% and Adjusted EBITDA Margin was up 420 basis points year-over-year, marking

another year of meaningful expansion. (1)

• Exited the year with 7M+ prescription-related consumers and 1M+ unique healthcare provider (" HCP" ) visits. (2)

• Deepened relationships with retail pharmacy partners with retail-direct contracts in place with 8 out of 10 of our

largest retail pharmacy partners as part of our hybrid contracting model; helped strengthen retail pharmacy

relationships and collaboration on solutions focused on mutual success and profitability. (3)

• Drove expansion of our Integrated Savings Program (ISP) with programs live with Express Scripts, Caremark,

MedImpact, and Navitus at the end of 2024; ISP allows eligible members to automatically access GoodRx discount

prices as part of their pharmacy benefit. While the programs in 2024 primarily worked on covered generic

medications, we have made meaningful progress to expand ISP to non-covered brands.

• Reached ~ $85 billion of cumulative consumer savings and in 2024, over 30 million consumers used GoodRx to

achieve approximately $17 billion in prescription savings. (4)

• Continued to scale our pharma manufacturer solutions offering; accelerated growth in the number of

pharmaceutical manufacturer brands we partner with from 150 in 2023 to over 200 in 2024 and expanded our

brand point of sale discount programs with them nearly three times to 78 signed brands at the end of 2024.

(1) We define Adjusted EBITDA for a particular period as net income or loss before interest, taxes, depreciation and amortization, and as further adjusted, as

applicable, for acquisition related expenses, stock-based compensation expense, payroll tax expense related to stock-based compensation, loss on

extinguishment of debt, financing related expenses, loss on operating lease assets, restructuring related expenses, legal settlement expenses, gain on

sale of business and other income or expense, net. We define Adjusted Revenue for a particular period as revenue excluding client contract termination

costs associated with restructuring related activities. Revenue equaled Adjusted Revenue for 2024 at $792.3 million. Revenue in 2023 was $750.3 million

and Adjusted Revenue in 2023 was $760.3 million. Adjusted EBITDA Margin represents Adjusted EBITDA as a percentage of Adjusted Revenue. For a

reconciliation of Adjusted Revenue, Adjusted EBITDA and Adjusted EBITDA Margin to the most directly comparable GAAP financial measures, information

about why we consider Adjusted Revenue, Adjusted EBITDA and Adjusted EBITDA Margin useful and a discussion of the material risks and limitations of

these measures, please see “Key Financial and Operating Metrics—Non-GAAP Financial Measures" section included in Part II, Item 7, page 58 of the

Annual Report on Form 10-K for the fiscal year ended December 31, 2024 which was filed with the SEC on February 27, 2025 and is available at

investors.goodrx.com and included in the 2024 Annual Report.

(2) Represents the sum of the Monthly Active Consumers for the fiscal quarter ended December 31, 2024 and the members of subscription plans as of

December 31, 2024. Refer to “Key Financial and Operating Metrics" section included in Part II, Item 7 of the Annual Report on Form 10-K included within

the 2024 Annual Report for definitions of, and additional information on, Monthly Active Consumers and subscription plans. Unique HCP visits to GoodRx

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for the year ended December 31, 2024 based on internal data. A unique HCP who visits GoodRx more than once during a given year is only counted as

one unique HCP in that year.

(3) As of December 31, 2024. Includes pharmacies having either a fully direct contract or hybrid contract model with the Company.

(4) As of December 31, 2024. Savings are measured as the difference between the pharmacy list price and the price the consumer pays utilizing a GoodRx

code at the same pharmacy. Because consumers of our website and mobile application may switch pharmacies if they find a better discount, our

consumer savings calculation includes an estimate of savings achieved based on switching pharmacies. The cumulative total may not reconcile to the

sum of cumulative savings per annum due to rounding.

For a comprehensive discussion of the Company’s performance during 2024 , including our financial results, please review

our Annual Report on Form 10-K for the fiscal year ended December 31, 2024 , which was filed with the SEC on February

27, 2025 and is available at investors.goodrx.com and included in the 2024 Annual Report.

2024 Compensation Highlights

Consistent with our compensation philosophy, key compensation decisions for 2024 included the following:

• Base Salaries and Target Annual Cash Incentive Opportunities. The 2024 base salaries and target

bonuses for our named executive officers did not change from 2023, except for Mr. Nabiey. Effective February

15, 2024, Mr. Nabiey’s base salary was increased by approximately 4% to $328,000.

• Annual Cash Incentives. For 2024, our Compensation Committee selected performance goals for our

performance-based annual bonus program that were intended to promote our business plan and short-term

goals, including with respect to Adjusted EBITDA Margin and Adjusted Revenue. In light of our achievement of

each of the performance goals, the Compensation Committee determined to pay out annual bonuses to our

participating named executive officers at 60.46% of target for Messrs. Wagner, Voermann, Bezdek and Nabiey.

• Equity-Based Long-Term Incentives. In March 2024, pursuant to Mr. Voermann's employment agreement,

he was granted nonqualified stock options ("stock options") and a restricted stock unit ("RSU") award covering

shares of Class A common stock. In March 2024 , as part of our annual process, we granted RSUs and stock

options to Mr. Nabiey. In March 2024, pursuant to Mr. Wagner's amended employment agreement entered on

March 13, 2024, he was granted RSUs and stock options. Due to the significant equity awards granted to Mr.

Bezdek in connection with our IPO, the Compensation Committee determined not to grant any equity awards

to him in 2024.

Compensation Governance and Best Practices

We are committed to having strong governance standards with respect to our executive compensation programs,

procedures and practices. Our key compensation practices include the following:

What We Do — ü	Retain an independent compensation consultant who advises the Compensation Committee and provides no other services to the Company.	What We Do Not Do — X	Do not grant uncapped cash incentives or guaranteed equity compensation.
ü	Maintain a peer group for aligning pay opportunities with prevailing market competitive practices	X	Do not provide guaranteed minimum bonuses for our executive officers.
ü	Emphasize the use of equity compensation for executive officers, to promote retention and reward long-term value creation.	X	No excise tax gross-ups in connection with change in control.
ü	Require minimum stock ownership levels for all executive officers and directors to align their interests with the interests of our stockholders.	X	Do not provide significant perquisites.
ü	Maintain a clawback policy covering all executive officers.	X	Do not allow hedging or pledging of stock.
		X	Do not have defined benefit pension plans or supplemental executive retirement plans.

Stockholder Advisory Votes on Named Executive Officer Compensation

At our 2024 Annual Meeting of Stockholders, our stockholders voted in a non-binding, advisory vote to approve the

compensation of our named executive officers. Our Compensation Committee reviewed the result of this vote, and, in light of

the approval by a substantial majority of our voting stockholders of the compensation programs described in our 2024 proxy

statement (representing over 99.9% of the votes cast ), did not implement any significant changes to our executive

compensation program as a result of the vote.

Compensation Philosophy and Objectives

The key objective in our executive compensation program is to attract, motivate, and reward leaders with the skills and

experience necessary to successfully execute on our strategic plan to maximize stockholder value. Our executive

compensation program is designed to:

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• Attract and retain talented and experienced executives in a competitive and dynamic market;

• Motivate our executive officers to help our company achieve the best possible financial and operational results;

• Provide reward opportunities consistent with our performance on both a short-term and long-term basis; and

• Align the long-term interests of our executive officers with those of our stockholders.

We strive to set our overall total compensation at a competitive level. Executives is determined with consideration for market

benchmarks and factors such as experience, performance, scope of position and the competitive demand for proven

executive talent, as described further below under “ Determination of Executive Compensation .”

Determination of Executive Compensation

Our Compensation Committee administers the executive compensation program for our executive officers. Our

Compensation Committee is responsible for, among other things, reviewing and providing recommendations to our Board

regarding the compensation of our executive officers, including setting base salary, annual bonus, and equity awards

granted to our executive officers, and ensuring such compensation is aligned with our executive compensation philosophy.

Our Compensation Committee is also responsible for reviewing and providing recommendations to our Board regarding the

compensation of our non-employee directors.

In carrying out its responsibilities, the Compensation Committee evaluates our compensation policies and practices with a

focus on the degree to which these policies reflect our executive compensation philosophy, develops strategies and makes

decisions that it believes further such philosophy and align with developments in executive compensation practices, and

reviews the performance of our executive officers.

Role of Compensation Consultant

The Compensation Committee engages an external compensation consultant to assist the committee by providing

information, analysis and other advice relating to our executive and director compensation programs and the decisions

resulting from the Compensation Committee’s annual executive compensation review. The compensation consultant reports

directly to our Compensation Committee and its Chair, and serves at the discretion of the Compensation Committee, which

reviews the engagement annually.

For 2024 , our Compensation Committee continued to retain Pay Governance to serve as its external compensation

consultant to advise on executive and director compensation matters, including competitive market pay practices, and data

analysis and selection of our compensation peer group.

During 2024 , Pay Governance attended Compensation Committee meetings and advised on executive compensation

matters including:

• Developing an updated executive compensation peer group;

• Conducting a competitive market assessment of the compensation opportunities for our executive officers and

independent directors;

• Reviewing and summarizing equity compensation practices among our peers;

• Assisting with the development of our equity compensation strategy;

• Conducting competitive market assessment of executive severance and change-in-control provisions;

• Summarizing peer practices for short-term incentive plan design;

• Reviewing the Compensation Committee’s charter; and

• Reviewing other compensation trends and regulatory developments.

Competitive Position

For the purpose of assessing our executive compensation program against the competitive market, the Compensation

Committee reviews and considers the compensation levels and practices of a select group of peer companies. This

compensation peer group generally consists of companies that are similar to us in terms of industry, revenue and market

capitalization. In selecting the companies to include in our compensation peer group for 2024 , the Compensation Committee

considered the following targeted selection criteria:

Selection Criteria

• Industry: Healthcare Technology, Software, and/or Broader Healthcare Services or Technology

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• Size: Companies with revenues generally ranging from 0.33x to 3.00x that of the Company and market

capitalization generally ranging from 0.25x to 4.00x that of the Company

• Business model (i.e., consumer marketplace or other “platform” companies and software-as-a-service)

• Key competitor (for business or talent) to GoodRx

• Companies that will help position GoodRx closer to the median on revenue and market capitalization

Peer Group

The companies in our compensation peer group for 2024 was unchanged from 2023 and consisted of the following

companies:

23andMe Holding Co.	HealthEquity, Inc.
Accolade, Inc.	Hims & Hers Health, Inc.
Affirm Holdings, Inc.	Marqeta, Inc.
Alignment Healthcare, Inc.	MultiPlan Corp.
AppFolio, Inc.	Nextgen Healthcare, Inc.
Asana, Inc.	Sharecare, Inc.
CarGurus, Inc.	Squarespace, Inc.
Doximity, Inc.	Teladoc Health, Inc.
EngageSmart, Inc.	Vertex, Inc.
EverCommerce, Inc.	ZipRecruiter, Inc.

Elements of the Company’s Executive Compensation Program

We design each of the principal components of our executive compensation program to fulfill one or more of the principles

and objectives of our compensation philosophy described above. For the fiscal year ended December 31, 2024 , the

compensation of our named executive officers generally consisted of:

• Base salary;

• Annual performance-based cash bonus opportunities; and

• Long-term equity incentive compensation.

In addition, our named executive officers are eligible to participate in our health and welfare programs and our 401(k) plan

on the same basis as our other employees. Additionally, certain of the employment arrangements entered into with our

named executive officers contain severance and/or change-in-control protections, which aid in attracting and retaining

executive talent and help executives to remain focused and dedicated during potential transition periods due to a change in

control. Each of these elements of compensation for 2024 is described further below.

Base Salaries

Our named executive officers receive a base salary to compensate them for the services they provide to our Company. The

base salary payable to each named executive officer is intended to provide a fixed component of compensation reflecting

the executive’s skill set, experience, role and responsibilities, and it is aimed primarily at attracting and retaining the best

possible executive talent.

For 2024, we did not increase the base salary for our named executive officers, with the exception of the base salary paid to

Mr. Nabiey, which was increased by approximately 4%. This salary increase was recommended by our Compensation

Committee and approved by our Board in response to market competitive factors based on market compensation analyses

that we undertook and following additional consideration of the factors set forth above under “ Determination of Executive

Compensation. ”

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The following table sets forth the base salaries of our named executive officers during fiscal years 2023 and 2024 :

Name	Fiscal 2023 Base Salary	Fiscal 2024 Base Salary	Approximate % of Increase from 2023
Scott Wagner	$ 750,000	$ 750,000	0%
Karsten Voermann	$ 450,000	$ 450,000	0%
Trevor Bezdek	$ 500,000	$ 500,000	0%
Romin Nabiey	$ 315,000	$ 328,000	4%
Raj Beri	$ 500,000	$ 500,000	0%

Cash Bonus Compensation

2024 Annual Cash Incentive Program

Compensation under our annual performance-based cash bonus program ("executive bonus plan"), if any, is earned and

granted under the terms of our 2020 Incentive Award Plan (the “2020 Plan”). We award annual performance-based cash

bonus compensation from time to time to drive the achievement of key short-term business results and to recognize

individuals based on their contributions to those results. The executive bonus plan provides executives, including our named

executive officers, the opportunity to earn cash incentive bonuses based upon attainment of certain corporate, financial, or

operational measures or objectives that we deem appropriate for the fiscal year.

The corporate performance goals under the executive bonus plan are established by our Compensation Committee with the

final attainment certified and bonus payment awarded by our Board, in each case with recommendation from the

Compensation Committee. During 2024, each of our named executive officers participated in our executive bonus plan.

However, Mr. Nabiey's cash incentive bonus opportunity for 2024 was based upon attainment of both individual performance

goals (determined annually by his manager) and executive bonus plan performance goals, weighted 25% and 75%

respectively.

For 2024, Mr. Nabiey's target bonus percentage was increased from 35% to 40% of his base salary.

The following table sets forth the 2024 target bonuses of our named executive officers as of the end of fiscal year 2024:

Named Executive Officer	Target Percentage of Base Salary	Target Bonus ($)
Scott Wagner (1)	100%	$ 602,000
Karsten Voermann	100%	$ 450,000
Trevor Bezdek	100%	$ 500,000
Romin Nabiey (2)	40%	$ 128,624

(1) Mr. Wagner's target bonus was prorated based on the portion of the year after which we entered into the amendment to his employment agreement on

March 13, 2024.

(2) Mr. Nabiey's target bonus was prorated based on his new salary rate effective as of February 15, 2024.

Mr. Beri was not employed at the time 2024 bonus payments were made on March 14, 2025 and therefore was not entitled

to, and did not receive, a bonus payment for 2024. His target bonus was equal to 100% of his annual base salary.

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Messrs. Wagner, Voermann and Bezdek

In January 2024, our Compensation Committee approved the 2024 executive bonus plan incorporating financial

performance metrics that are more closely aligned with peer practices and how our stockholders assess the Company’s

performance. The program was based on pre-established Adjusted Revenue goals subject to a payment gate based on our

Adjusted EBITDA Margin. If we did not meet a minimum Adjusted EBITDA Margin of 27.5%, there would be no funding

under the executive bonus plan. Our Compensation Committee selected these metrics because it believes they incentivize

our named executive officers to focus on growth as well as cost management and operational leverage, which is consistent

with our long-term strategic priorities and reinforces the importance of these key metrics as a priority throughout the

organization. We believe these goals are critical to our business strategy and the creation of stockholder value.

If we achieved or exceeded the required Adjusted EBITDA Margin and achieved the threshold level of Adjusted Revenue,

the payout percentage would be 50%. If we achieved or exceeded the required Adjusted EBITDA Margin and achieved the

target level of Adjusted Revenue, the payout percentage would be 100%. If we achieved or exceeded the required Adjusted

EBITDA Margin and achieved or exceeded the maximum level of Adjusted Revenue, the payout percentage would be 150%.

Payouts for performance between threshold and target and between target and maximum are subject to linear interpolation

assuming the minimum Adjusted EBITDA Margin goal was attained. The following tables show the threshold, target and

maximum goals for each performance measure, and our financial results with respect to each performance measure :

Performance Goal	Target %	2024 Actual Achievement
Adjusted EBITDA Margin (1)	27.50%	32.80%

Performance Goal	Threshold $ (dollars in thousands)	Target $ (dollars in thousands)	Maximum $ (dollars in thousands)	2024 Actual Achievement (dollars in thousands)	Payout % of Target Bonus
Adjusted Revenue (2)	$785,000	$820,000 - $830,000	$875,000	$792,324	60.46%

(1) We generally define Adjusted EBITDA for a particular period as net income or loss before interest, taxes, depreciation and amortization, and as further

adjusted, as applicable, for acquisition related expenses, stock-based compensation expense, payroll tax expense related to stock-based compensation,

loss on extinguishment of debt, financing related expenses, loss on operating lease assets, restructuring related expenses, legal settlement expenses,

gain on sale of business and other income or expense, net . These excluded items are either non-cash charges or such that we believe do not represent

our underlying core operating performance and that their exclusion provides investors with a better understanding of the factors and trends affecting our

business. Adjusted EBITDA Margin represents Adjusted EBITDA as a percentage of Adjusted Revenue.

(2) We define Adjusted Revenue for a particular period as revenue excluding client contract termination costs associated with restructuring related activities.

We exclude these costs from revenue because we believe they are not indicative of past or future underlying performance of the business. Adjusted

Revenue was equal to Revenue for the fiscal year 2024.

Based on our actual performance and recommendation of our Compensation Committee, our Board approved the following

2024 payouts for Messrs. Wagner, Bezdek, and Voermann:

Named Executive Officer	Threshold	Target	Maximum	2024 Payout Based on Actual Achievements — %	$
Scott Wagner	$301,000	$602,000	$903,000	60.46%	$363,969
Karsten Voermann	$225,000	$450,000	$675,000	60.46%	$272,070
Trevor Bezdek	$250,000	$500,000	$750,000	60.46%	$302,300

Mr. Nabiey

As mentioned above, Mr. Nabiey was eligible to earn a cash incentive bonus under the 2024 executive bonus plan and pre-

established individual performance goals set by his direct manager, Mr. Voermann, weighted 75% and 25% respectively. Mr.

Na biey’s pre-established individual performance goals were qualitative in nature and related to (i) issuing accurate, reliable,

and timely periodic reports, receiving unqualified opinions on related audits and reviews, and maintaining tax compliance

across the organization, (ii) developing the Company's financial infrastructure to support various business units with

analytics and actionable insights enhancing the Company's control environment, (iii) maintaining an effective control

environment as evidenced by an unqualified opinion on internal controls, (iv) efficiently and effectively coordinating with the

Audit and Risk Committee, and (v) supporting activities across investor relations, treasury/capital markets, and financial

planning and analysis matters, with each of the aforementioned five goals representing 20% of his target individual

performance bonus opportunity. Achievement of Mr. Nabiey’s individual performance bonus could range from 0% to 150% of

his target bonus, with the actual bonus amount paid to Mr. Nabiey based on Mr. Nabiey’s achievement of his individual

performance goals, as determined by Mr. Voermann. During calendar year 2024, Mr. Nabiey achieved 125% of the individual

performance target bonus for his contributions and achievements in, among other things, the enhancement of the

Company’s control environment, financial reporting processes and financial infrastructure.

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Based on our actual performance and recommendation of our Compensation Committee, our Board approved the following

2024 payouts for Mr. Nabiey:

	Threshold	Target	Maximum	2024 Payout Based on Actual Achievements — %	$
2024 executive bonus plan	$48,234	$96,468	$144,702	60.46%	$58,325
2024 individual performance goals	$—	$32,156	$48,234	125%	$40,195
	$48,234	$128,624	$192,936		$98,520

The actual cash incentive bonuses earned by Messrs. Wagner, Voermann, Bezdek and Nabiey with respect to 2024 are set

forth below in the Summary Compensation Table in the column entitled “Non-Equity Incentive Plan Compensation.” Mr. Beri,

who was not employed at the time 2024 bonuses were paid, did not receive a 2024 bonus.

Mr. Wagner Initial Term Bonus

For his initial one-year term as our Interim Chief Executive Officer ended on April 25, 2024, Mr. Wagner was eligible to

receive a cash incentive bonus targeted at 100% of his annual base salary, payable based on our Board's assessment of his

individual performance through the end of such initial one-year term of his employment. In May 2024, our Board approved

100% payout based on Mr. Wagner's successful achievements of (a) Company’s implementation of the multi-phase plan to

restructure the Company’s pharmaceutical manufacturer solutions business and (b) Company’s continued effective

operation through the transition of certain executive positions and changes in the Company’s management team.

Equity Compensation

We view equity-based compensation as a critical component of our executive compensation program. Equity-based

compensation creates an ownership culture among our employees that provides an incentive to contribute to the continued

growth and development of our business and aligns the interests of our executives with our stockholders. Our Compensation

Committee believes it is essential to provide equity-based compensation to our executive officers in order to link the

interests and risks of our executive officers with those of our stockholders, reinforcing our commitment to ensuring a strong

linkage between company performance and pay.

We historically have used stock option awards as the primary incentive for long-term compensation to our named executive

officers because they are able to profit from stock options only if our stock price increases relative to the stock option’s

exercise price, which generally is set at or above the fair market value of our Class A common stock as of the applicable

grant date. Generally, the stock options we grant vest in equal monthly installments over four years, typically monthly

following a one-year cliff, and in certain cases may vest monthly or quarterly during the four-year period, subject to the

employee’s continued service with us on the vesting date. In connection with and following our IPO, we have also granted

RSU awards to our named executive officers, which generally vest in equal quarterly installments over four years, either

quarterly during the four-year period or quarterly following a one-year cliff, subject to the employee’s continued service with

us on the vesting date.

We maintain the 2020 Plan as the vehicle pursuant to which we may grant equity incentive compensation to our named

executive officers. Prior to our IPO, we maintained the Fifth Amended and Restated 2015 Equity Incentive Plan (the “2015

Plan”), under which some of our named executive officers have been granted equity incentive compensation.

2024 Equity Grants

The Compensation Committee considered market data provided by Pay Governance in determining its grant of equity

awards to certain of our named executive officers in 2024. The Compensation Committee determines the amounts and form

of equity awards granted to each of our named executive officers after considering individual performance, roles and

responsibilities of such named executive officer, competitive factors, vested and unvested value of the equity awards held by

such named executive officer, and timing of prior equity awards granted.

During 2024, the Board approved equity grants in the form of stock option awards and RSU awards to Messrs. Wagner,

Voermann and Nabiey. The target values for the stock options and RSUs awarded in 2024 to our named executive officers

are as follows:

Named Executive Officer	2024 Equity
	Stock Options (1)	Restricted Stock Units (2)
Scott Wagner	$ 4,000,000	$ 4,000,000
Karsten Voermann	$ 2,500,000	$ 2,500,000
Romin Nabiey	$ 250,000	$ 250,000

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(1) The number of shares underlying each stock option was calculated based on the Black-Scholes fair value on the date our Board approved the grants.

(2) The number of RSUs underlying each award was calculated based on the 20-day average of our closing stock price preceding the date our Board

approve the grants. As such, the dollar-denominated value set forth in this table may be different from the grant-date fair value of the RSU award

disclosed in our Summary Compensation Table later in this proxy statement.

For Mr. Wagner, the stock option and RSU awards vest in equal monthly installments over eight months beginning on May 8,

2024 , subject to continued employment. For Mr. Voermann, the stock option and RSU awards vest 25% on January 8, 2025

and the remaining 75% vest in substantially equal quarterly installment over twelve quarters beginning on April 8, 2025. Mr.

Voermann's employment terminated on January 17, 2025, accordingly, the then-unvested portion of Mr. Voermann's stock

option and RSU awards described in the above table were forfeited. For Mr. Nabiey, the stock option and RSU awards vest

in substantially equal quarterly installments over sixteen quarters beginning in June 2024, subject to continued employment.

Due to the significant equity awards granted to Mr. Bezdek in connection with our IPO, the Compensation Committee

determined not to grant any equity awards to him in 2024. Mr. Beri was not eligible to receive equity awards in 2024 because

he departed from the Company in February 2024.

Other Elements of Compensation

Retirement Plans

We currently maintain a 401(k) retirement savings plan for our employees, including our named executive officers, who

satisfy certain eligibility requirements. Our named executive officers are eligible to participate in the 401(k) plan on the same

terms as other full-time employees. The Internal Revenue Code allows eligible employees to defer a portion of their

compensation, within prescribed limits, on a pre-tax basis through contributions to the 401(k) plan. Currently, we match

contributions made by participants in the 401(k) plan up to a specified percentage of the employee contributions, and these

matching contributions are fully vested as of the date on which the contribution is made. We believe that providing a vehicle

for tax-deferred retirement savings through our 401(k) plan, and making fully vested matching contributions, adds to the

overall desirability of our executive compensation package and further incentivizes our employees, including our named

executive officers, in accordance with our compensation philosophy. Each named executive officer participating in the 401(k)

plan received Company-paid matching contributions in 2024 .

Employee Benefits and Perquisites

Health/Welfare Plans. All of our full-time employees, including our named executive officers, are eligible to participate in our

health and welfare plans, including:

• medical, dental and vision benefits;

• medical and dependent care flexible spending accounts;

• short-term and long-term disability insurance; and

• life insurance.

Specifically, from time to time, certain of our named executive officers may receive reimbursement of relocation, professional

organization dues, commuting expenses, participation in wellness programs, cell phone allowance, gifts and/or commuting

expenses. We believe the perquisites described above are necessary and appropriate to provide a competitive

compensation package to our named executive officers.

No Tax Gross-Ups

Except as in limited circumstances with regard to the special bonuses not exceeding $1,000 granted to our named executive

officers, we have not made gross-up payments to cover our named executive officers’ personal income taxes that may

pertain to any of the compensation paid or provided by our company.

Employment and Severance Arrangements

In 2024, we were party to employment agreements or offer letters with our named executive officers. Additional information

regarding the employment agreements and offer letters is set forth in “Narrative to Summary Compensation Table and

Grants of Plan-Based Awards Table.” We believe that the severance provisions contained in these employment agreements

and offer letters help to ensure the day-to-day stability necessary to enable our named executive officers to properly focus

their attention on their duties and responsibilities with us and provide security regarding some of the most uncertain events

relating to continued employment, thereby limiting concern and uncertainty and promoting productivity. A detailed description

of the applicable severance provisions contained in our named executive officer’s employment agreements as well as

information on the estimated payments and benefits that our named executive officers would have been eligible to receive

as of December 31, 2024, are set forth in “ Potential Payments Upon Termination or Change in Control. ”

In connection with the elimination of Mr. Beri’s role in 2024, Mr. Beri was entitled to receive the separation payments and

benefits under his separation agreement. A description of the separation payments and benefits for Mr. Beri is described

below in “ Potential Payments Upon Termination or Change in Control. ”

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Additional Compensation Components

In the future, we may provide different and/or additional compensation components, benefits and/or perquisites to our

named executive officers to ensure that we provide a balanced and comprehensive compensation structure. We believe that

it is important to maintain flexibility to adapt our compensation structure to properly attract, motivate and retain the top

executive talent for which we compete, as well as to reflect current market and global conditions. All future practices

regarding compensation components, benefits and/or perquisites will be subject to periodic review by our Compensation

Committee.

2025 Compensation Decisions

Wendy Barnes Employment Agreement

In December 2024, the Company’s subsidiary, GoodRx, Inc. entered into an employment agreement with Ms. Barnes, our

current Chief Executive Officer & President, effective as of January 1, 2025 (the "Barnes Employment Agreement"). The

Barnes Employment Agreement provides for at-will employment and for (i) an annual base salary of $825,000; and (ii)

eligibility to participate in the health and welfare benefit plans and programs maintained by GoodRx for the benefit of its

employees and certain other perquisites. In addition, Ms. Barnes is eligible to earn an annual cash incentive bonus targeted

at 100% of her base salary, which bonus is payable based on the achievement of individual and/or Company performance

goals established by the Board or a committee thereof; any such bonus payment will be contingent upon Ms. Barnes’

continued employment through the last day of the applicable calendar year.

In addition, Ms. Barnes received a one-time cash payment of $550,000 (the “Barnes Signing Bonus”). In the event that Ms.

Barnes’ employment is terminated prior to January 1, 2026 (other than due to her death or “disability,” by us without “cause”

or by Ms. Barnes for “good reason” (each, as defined in the Barnes Employment Agreement)), Ms. Barnes will be required to

repay the unearned portion of the Barnes Signing Bonus on a pro-rata basis to reflect time employed through the first

anniversary of the Effective Date.

Pursuant to the Barnes Employment Agreement, in March 2025, Ms. Barnes was granted (i) a restricted stock unit award

having an aggregate value of $9,000,000 (the “Initial RSU Award”), (ii) a stock option having an aggregate value of

$9,000,000 (the “Initial Option”) and (iii) an additional restricted stock unit award having an aggregate value of $2,000,000

(the “Additional RSU Award”).The number of shares of the Company’s Class A common stock subject to the Initial RSU

Award and Additional RSU Award was based on the closing share price over the last 20 trading days preceding the

applicable grant date. The number of shares of the Company’s Class A common stock subject to the Initial Option was

determined based on the per share Black-Scholes valuation as of the applicable grant date. The Initial RSU Award and Initial

Option vests with respect to 25% of the shares subject to the awards on January 15, 2026, and as to 1/16 of the shares

subject to the award on each quarterly anniversary thereafter, subject to Ms. Barnes’ continued employment through the

applicable vesting date. The Additional RSU Award vests with respect to 50% of the shares subject to the Additional RSU

Award on January 15, 2026, and as to 1/8th of the shares subject to the Additional RSU Award on each quarterly

anniversary thereafter, subject to Ms. Barnes’ continued employment through the applicable vesting date. The Initial Option

will be exercisable in whole or in part at any time prior to its termination or expiration, whether or not then-vested. The

Barnes Employment Agreement also entitles Ms. Barnes to certain severance payments and benefits upon a qualifying

termination of employment, subject to her execution and non-revocation of a general release of claims.

Christopher McGinnis Employment Agreement

In February 2025, the Company’s subsidiary, GoodRx, Inc. entered into an employment agreement with Mr. McGinnis, our

current Chief Financial Officer & Treasurer, effective as of February 4, 2025 (the "McGinnis Employment Agreement"). The

McGinnis Employment Agreement provides for at-will employment and for (i) an annual base salary of $500,000; and (ii)

eligibility to participate in the health and welfare benefit plans and programs maintained by GoodRx for the benefit of its

employees and certain other perquisites. In addition, Mr. McGinnis is eligible to earn an annual cash incentive bonus

targeted at 100% of his base salary, which bonus is payable based on the achievement of individual and/or Company

performance goals established by the Board or a committee thereof; any such bonus payment will be contingent upon Mr.

McGinnis’ continued employment through the applicable payment date.

In addition, Mr. McGinnis received a one-time cash payment of $250,000 (the “McGinnis Signing Bonus”). In the event that

Mr. McGinnis’ employment is terminated prior to February 4, 2026 (other than due to his death or “disability,” by us without

“cause” or by Mr. McGinnis for “good reason” (each, as defined in the McGinnis Employment Agreement), Mr. McGinnis will

be required to repay the unearned portion of the McGinnis Signing Bonus on a pro-rata basis to reflect time employed

through February 4, 2026.

Pursuant to the McGinnis Employment Agreement, in March 2025, Mr. McGinnis was granted (i) an RSU award having an

aggregate value of $3,500,000 and (ii) a stock option award having an aggregate value of $3,500,000. The number of

shares of the Company’s Class A common stock subject to the RSU award was determined based on the closing share price

over the last 20 trading days preceding the applicable grant date. The number of shares of the Company’s Class A common

stock subject to the stock option award was determined based on the per share Black-Scholes valuation as of the applicable

grant date. The awards vest (and become exercisable, as applicable) with respect to 25% of the shares subject to the

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respective awards on February 15, 2026, and as to 1/16 of the shares subject to the award on each quarterly anniversary

thereafter, subject to Mr. McGinnis’ continued employment through the applicable vesting date.

Pursuant to the McGinnis Employment Agreement, Mr. McGinnis is a Tier 1 Participant in the Company’s Executive

Severance Plan effective as of February 4, 2025.

Increase to Base Salary

In March 2025, the Board approved base salary increase from $328,000 to $350,000 for Mr. Nabiey, effective February 16,

Such compensation changes were made in response to market competitive factors based on market compensation

analyses reviewed by the Compensation Committee.

2025 Cash Incentive Program

In March 2025, the Compensation Committee approved an annual performance-based cash bonus program for certain of

our executive officers, including Ms. Barnes, Messrs. Bezdek, McGinnis, and Nabiey. The program provides such individuals

with a cash bonus opportunity based on the Company’s achievement of Adjusted EBITDA Margin target and pre-established

revenue goals for 2025 . Similar to our 2024 executive bonus plan, if we achieve the target levels of performance for both

measures during 2025, the payout percentage will be 100%. We must achieve the target performance for Adjusted EBITDA

Margin in order for the payout percentage to exceed zero. If we exceed target levels, the Company performance percentage

may reach a maximum of 150%.

Other Matters

P ractices and Policies Related to the Grant of Certain Equity Awards

As a general practice, our Compensation Committee does not grant stock options or similar awards in anticipation of the

release of material nonpublic information that is likely to result in changes to the price of our common stock and the

Company does not time the public release of such information based on stock option grant dates. In the event material

nonpublic information becomes known to the Compensation Committee before granting an equity-based compensation

award, the Compensation Committee will consider such information and use its business judgment to determine whether to

delay the grant of equity to avoid any appearance of impropriety. Additionally, it is our general practice not to grant stock or

similar awards (i) outside of “trading windows” established in accordance with our Insider Trading Compliance Policy; or (ii)

at any time during the four business days prior to or the one business day following the filing of our periodic reports or the

filing or furnishing of a Form 8-K that discloses material nonpublic information. The foregoing restrictions do not apply to

Restricted Stock Units or other types of equity awards that do not include an exercise price related to the market price of our

common stock on the grant date.

In addition, our board of directors, executive officers and employees are not permitted to choose the grant date applicable to

their individual equity awards. Annual grants (excluding one-time awards that may be made in unique circumstances, such

as upon joining the Company or as a retention incentive) for executive officers and employees are generally approved by the

Board or Compensation Committee during the first quarter of each fiscal year and which has historically occurred during an

open trading window.

In accordance with these practices, during the fiscal year ended December 31, 2024, none of our Named Executive Officers

were awarded stock options with an effective grant date during any period beginning four business days before the filing or

furnishing of a Form 10-Q, Form 10-K, or Form 8-K that disclosed material nonpublic information and ending one business

day after the filing or furnishing of such reports. During Fiscal 2024, we have not timed the disclosure of material nonpublic

information for the purpose of affecting the value of executive compensation.

Clawback Policy

Effective as of October 2, 2023, our Compensation Committee adopted a clawback policy that provides that we will recover

any incentive-based compensation (whether cash or equity) received during the period of time specified in the policy by any

current or former executive officer (as defined in Rule 10D-1(d) of the Exchange Act) which was predicated upon achieving

certain financial results that were subsequently the subject of an accounting restatement. Under the policy, we will, subject

to limited exceptions, recover from such executive officer(s) the amount by which the executive officer’s incentive

compensation for the relevant period exceeded the amount that would have been received by such executive officer based

on the restated financial results. The policy applies regardless of whether the applicable executive officer engaged in

misconduct or otherwise caused or contributed to the requirement for the restatement.

Stock Ownership Guidelines

In order to align our directors’ and executive officers’ interests with those of our stockholders, we have adopted stock

ownership guidelines, which require that, during their respective tenures, our non-employee directors (other than a non-

employee director who elects to not receive compensation in connection with his or her service) and executive officers who

are designated as “officers,” as defined in Rule 16a-1(f) of the Exchange Act, maintain ownership of Qualifying Shares (as

defined below) with an aggregate market value as set forth below:

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Title	Minimum Required Ownership
Non-employee Directors	5 X annual base cash retainer
Chief Executive Officer and Founders	6 X annual base salary
Chief Operating Officer and Chief Financial Officer	3 X annual base salary
Other applicable executive officers	1 X annual base salary

Each individual covered by the stock ownership guidelines must comply with the applicable minimum ownership requirement

by the later of (i) January 11, 2028, the fifth anniversary of the effective date of the stock ownership guidelines, and (ii) the

fifth anniversary of the date that such individual is appointed or elected as a non-employee director or executive officer (such

period, the “Transition Period”).

The annual base salary or annual base cash retainer used to calculate the minimum ownership requirement is based on the

salary or retainer in place on the last day of the fiscal year in which the individual’s Transition Period ends. The minimum

ownership requirement may be satisfied by ownership of (i) shares of Common Stock, (ii) vested (and earned), but unsettled

or deferred restricted stock units and performance-based stock units and (iii) any other shares of Common Stock owned by

the covered individual’s immediate family members residing in the same household, held in trust for the benefit of the

covered individual or his or her immediate family or otherwise beneficially owned by such covered individual (collectively,

“Qualifying Shares”). In determining whether a covered individual has achieved his or her minimum ownership requirement,

the market value of each share of Qualifying Shares is calculated based on the closing price of our Class A common stock

as of the last trading day of our then-current fiscal year in which the Transition Period ends. A covered individual will be

deemed to have remained in compliance with the stock ownership guidelines if the number of Qualifying Shares held by

such covered individual as of the last day of each future fiscal year following such individual’s first year of required

compliance is not less than the minimum number of Qualifying Shares that such individual was required to hold as of the last

day of the fiscal year in which such individual’s Transition Period ends.

The Board, or any committee designated by the Board, may, at its discretion, assess the circumstances of any covered

individual and may decide to waive one or more requirements set forth in the stock ownership guidelines due to hardship or

other personal circumstances that may require such deviation or waiver.

Section 409A of the Internal Revenue Code

Section 409A of the Internal Revenue Code requires that “nonqualified deferred compensation” be deferred and paid under

plans or arrangements that satisfy the requirements of the statute with respect to the timing of deferral elections, timing of

payments and certain other matters. Failure to satisfy these requirements can expose employees and other service

providers to accelerated income tax liabilities, penalty taxes and interest on their vested compensation under such plans.

Accordingly, as a general matter, it is our intention to design and administer our compensation and benefits plans and

arrangements for all of our employees and other service providers, including our named executive officers, so that they are

either exempt from, or satisfy the requirements of, Section 409A of the Internal Revenue Code.

Section 280G of the Internal Revenue Code

Sections 280G and 4999 of the Internal Revenue Code provide that certain executive officers and other service providers

who are highly compensated or hold significant equity interests may be subject to an excise tax if they receive payments or

benefits in connection with a change in control of the Company that exceeds certain prescribed limits, and that we, or a

successor, may forfeit a tax deduction on the amounts subject to this additional tax. While the Compensation Committee

may take the potential forfeiture of such tax deduction into account when making compensation decisions, it will award

compensation that it determines to be consistent with the goals of our executive compensation program even if such

compensation is not deductible by us. We do not provide any tax gross-ups to cover excise taxes under Section 4999 in

connection with a change in control.

Section 162(m) of the Internal Revenue Code

Section 162(m) of the Internal Revenue Code disallows a tax deduction to public companies for compensation in excess of

$1 million paid to “covered employees”, which generally includes all named executive officers. While the Compensation

Committee may take the deductibility of compensation into account when making compensation decisions, the

Compensation Committee will award compensation that it determines to be consistent with the goals of our executive

compensation program even if such compensation is not deductible by us.

Accounting for Stock-Based Compensation

The Company accounts for stock-based compensation in accordance with the requirements of Accounting Standards

Codification (“ASC”) Topic 718, Compensation - Stock Compensation . The Company also takes into consideration ASC

Topic 718 and other generally accepted accounting principles in determining changes to policies and practices for its stock-

based compensation programs.

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COMPENSATION COMMITTEE REPORT

This Compensation Committee report does not constitute soliciting material and shall not be deemed filed, incorporated by

reference into or a part of any filing made by the Company under the Securities Act or the Exchange Act, notwithstanding

any general statement contained in any such filing incorporating this proxy statement by reference, except to the extent we

incorporate such report by specific reference.

The Compensation Committee reviewed and discussed the Compensation Discussion and Analysis with the management of

the Company. Based on this review and these discussions, we have recommended to the Board of Directors that the

Compensation Discussion and Analysis be included in this proxy statement.

The preceding report has been furnished by the following members of the Compensation Committee :

C hristopher Adams

Agnes Rey-Giraud

Scott Wagner

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SUMMARY COMPENSATION TABLE

The following table sets forth information concerning the compensation of our named executive officers for fiscal years 2024 ,

2023 and 2022 , as well as their positions for 2024 :

Name and Principal Position	Year	Salary ($)	Bonus ($) (1)	Stock Awards ($) (2)	Option Awards ($) (2)	Non-Equity Incentive Plan Compensation ($) (3)	All Other Compensation ($) (4)	Total ($)
Scott Wagner	2024	750,000	750,212	3,902,298	3,999,996	363,969	997	9,767,472
Interim Chief Executive Officer	2023	511,538	219	—	9,632,100	—	669	10,144,526
Karsten Voermann	2024	450,000	443	2,578,753	2,499,997	272,070	35,338	5,836,601
Chief Financial Officer	2023	450,000	163,105	—	—	242,208	46,929	902,242
	2022	439,000	205,395	4,541,371	—	—	49,294	5,235,060
Trevor Bezdek	2024	500,000	398	—	—	302,300	51,220	853,918
Chairman of the Board	2023	500,000	250	—	—	269,120	42,158	811,528
	2022	500,000	571	—	—	—	36,434	537,005
Romin Nabiey	2024	326,627	286	257,870	249,997	98,520	9,303	942,603
Chief Accounting Officer	2023	311,250	55	1,120,395	1,000,000	140,000	12,187	2,583,887
	2022	300,000	—	856,863	1,000,000	105,000	11,100	2,272,963
Raj Beri	2024	62,500	—	—	899,417	—	1,916,555	2,878,472
Former Chief Operating Officer	2023	500,000	500,218	2,800,989	2,500,000	—	14,242	6,315,449
	2022	305,128	808,446	8,651,064	7,200,000	—	515	16,965,153

(1) Amounts for 2024 include (i) gifts of $212, $443, $398, and $286 for Messrs. Wagner, Voermann, Bezdek and Nabiey, respectively, and (ii) a bonus to Mr.

Wagner for his services during the initial one-year term of his employment (which ended in April 2024).

(2) Amounts reflect the aggregate grant date fair value of RSUs and stock options granted to our named executive officers, computed in accordance with the

provisions of ASC Topic 718, Compensation - Stock Compensation. These amounts do not reflect the actual economic value that will be realized by the

employee upon the vesting, settlement or exercise of the stock option and/or stock award. The assumptions that we used to calculate these amounts are

discussed in Note 15 to our audited consolidated financial statements for the fiscal year ended December 31, 2024 included in our Annual Report on Form

10-K filed with the SEC on February 27, 2025. For Mr. Beri, the amount reflects the incremental fair value of $899,417 resulting from a grant modification

related to the acceleration of vesting of certain unvested stock options and extension of the post-termination exercise period for his vested options in

connection with his departure from the Company.

(3) Amounts for 2024 represent payments earned by our named executive officers based upon the achievement of 2024 executive bonus plan and, for Mr.

Nabiey, individual performance objectives for the applicable year. Please see the description of the 2024 annual cash incentive program under “ 2024

Annual Cash Incentive Program ” in the CD&A above.

(4) Amounts for 2024 include (i) Company-paid matching contributions to our 401(k) plan of $5,833, $8,200, and $2,894 for Messrs. Bezdek, Nabiey and Beri,

respectively, (ii) cell phone allowance of $780 for each of Messrs. Wagner, Voermann, Bezdek, Nabiey and $98 for Mr. Beri, (iii) tax gross-ups related to

gifts of $217, $378, $408, and $165 for Messrs. Wagner, Voermann, Bezdek and Nabiey respectively, (iv) Company reimbursement of professional

organization dues and related travel expenses of $44,199 for Mr. Bezdek, (v) Company reimbursement of commuting expense of $34,180 for Mr.

Voermann, (vi) Company reimbursement of wellness program of $158 for Mr. Nabiey, (vii) $1,913,563 as severance payments to Mr. Beri in connection

with his Separation Agreement dated February 22, 2024.

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Grants of Plan-Based Awards - Fiscal Year 2024

The following table sets forth information regarding grants of plan-based awards made to each named executive officer

during the fiscal year ended December 31, 2024 .

Name	Grant Date	Approval Date	Estimated Possible Payouts Under Non- Equity Incentive Plan Awards (1)			All Other Stock Awards: Number of Shares of Stock or Units (#)	All Other Option Awards: Number of Securities Underlying Options (#)	Exercise or Base Price of Option Awards ($/Sh)	Grant Date Fair Value of Stock and Options Awards (2) ($)
			Threshold ($)	Target ($)	Maximum ($)
Scott Wagner	N/A		301,000	602,000	903,000	—	—	—	—
	3/16/2024	3/13/2024	—	—	—	564,732	—	—	3,902,298
	3/16/2024	3/13/2024	—	—	—	—	908,739	6.91	3,999,996
Karsten Voermann	N/A		225,000	450,000	675,000	—	—	—	—
	3/12/2024		—	—	—	357,168	—	—	2,578,753
	3/12/2024		—	—	—	—	515,793	7.22	2,499,997
Trevor Bezdek	N/A		250,000	500,000	750,000	—	—	—	—
Romin Nabiey	N/A		48,234	128,624	192,936	—	—	—	—
	3/12/2024		—	—	—	35,716	—	—	257,870
	3/12/2024		—	—	—	—	51,462	7.22	249,997
Raj Beri	N/A		250,000	500,000	750,000	—	—	—	—
	2/22/2024		—	—	—	—	782,443	5.94	797,500	(3)
	2/22/2024		—	—	—	—	129,797	5.53	101,917	(3)

(1) Amounts reflect the threshold, target and maximum payouts under our 2024 executive bonus plan and for Mr. Nabiey, includes an individual bonus plan

for 2024. Additional information regarding our 2024 executive bonus plan and Mr. Nabiey’s individual bonus plan is set forth in " 2024 Annual Cash

Incentive Program. "

(2) Amounts reflect the aggregate grant date fair value of RSUs and stock options granted to our named executive officers, computed in accordance with the

provisions of ASC Topic 718, Compensation - Stock Compensation. These amounts do not reflect the actual economic value that will be realized by the

employee upon the vesting, settlement or exercise of the stock option and/or stock award. The assumptions that we used to calculate these amounts are

discussed in Note 15 to our audited consolidated financial statements for the fiscal year ended December 31, 2024 included in our Annual Report on Form

10-K filed with the SEC on February 27, 2025.

(3) Amount reflects the incremental fair value resulting from a grant modification related to the acceleration of vesting of certain stock options and extension of

the post-termination exercise period for Mr. Beri’s vested stock options in connection with his departure from the Company.

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NARRATIVE TO SUMMARY COMPENSATION TABLE AND GRANTS OF PLAN-BASED AWARDS

Scott Wagner

2023 Employment Agreement

On April 25, 2023, GoodRx, Inc. entered into an employment agreement with Mr. Wagner. The term of the employment

agreement is for a period of one year and provides for at-will employment, an annual base salary of $750,000, and eligibility

to participate in the health and welfare benefit plans and programs maintained by GoodRx, Inc. for the benefit of its

employees and certain other perquisites. In addition, Mr. Wagner is eligible to earn a cash incentive bonus targeted at 100%

of his base salary, which bonus is payable based on the Board’s assessment of Mr. Wagner’s performance at the end of the

employment term.

Pursuant to the employment agreement, in May 2023, Mr. Wagner was granted a nonqualified stock option covering

3,000,000 shares of the Company's Class A common stock under the 2020 Plan. The option vested and became exercisable

in twelve substantially equal installments on each monthly anniversary of April 25, 2023, subject to Mr. Wagner’s continued

employment through the applicable vesting date.

Mr. Wagner is also subject to the terms and conditions of a proprietary information and invention assignment agreement

containing confidentiality, intellectual property assignment, non-competition, non-solicitation and other protective covenants.

For a discussion of the payments and other benefits to which Mr. Wagner is entitled in the event of certain qualifying

terminations, see “ Potential Payments Upon Termination or Change-in-Control ” below.

2024 First Amendment to Employment Agreement

On March 13, 2024, GoodRx, Inc. entered into a first amendment to the employment agreement with Mr. Wagner. The

amendment amended the employment agreement to, among other things: (i) revise the term of his 2023 employment

agreement from a term ending on April 25, 2024 to an indefinite term until terminated in accordance with the terms of the

amended employment agreement (the period from March 13, 2024 until such termination, the “new term”) and (ii) provide

that Mr. Wagner would be eligible each year during the new term to receive a cash incentive bonus targeted at 100% of his

annual base salary, which was payable if Mr. Wagner and/or GoodRx met applicable performance goals, as determined by

the Company’s Board at its discretion (subject to Mr. Wagner’s continued employment through the payment date).

Pursuant to the amendment, in March 2024, Mr. Wagner was granted a nonqualified stock option and a RSU award covering

shares of the Company's Class A common stock, each having a target dollar-denominated value of $4 million. Each equity

award vested and became exercisable, as applicable, in eight substantially equal installments on May 8, 2024 and each

monthly anniversary thereafter, subject to Mr. Wagner’s continued employment through the applicable vesting date.

For a discussion of the payments and other benefits to which Mr. Wagner is entitled in the event of certain qualifying

terminations, see “ Potential Payments Upon Termination or Change-in-Control ” below.

Karsten Voermann

2020 Offer Letter

On February 12, 2020, GoodRx, Inc. entered into an employment offer letter with Mr. Voermann, which provided for at-will

employment, an annual base salary, and eligibility to participate in the health and welfare benefit plans and programs

maintained by GoodRx, Inc. for the benefit of its employees. In addition, Mr. Voermann was eligible to earn an annual

performance bonus targeted at 30% of his base salary (which percentage was increased to 100% of his base salary as of

September 21, 2022), subject to his continued employment through the bonus payment date.

Pursuant to the offer letter, Mr. Voermann was granted a nonqualified stock option covering 600,000 shares of our Class A

common stock under the 2015 Plan in March 2020. The stock option vested and became exercisable in equal monthly

installments over the four years following Mr. Voermann’s start date, subject to his continuous service with the Company

through the applicable vesting dates.

Mr. Voermann was also required to execute the Company’s proprietary information and invention assignment agreement as

a condition to his employment under the offer letter.

For a discussion of the payments and other benefits to which Mr. Voermann would have been entitled in the event of certain

qualifying terminations, see “ Potential Payments Upon Termination or Change-in-Control ” below.

2024 Employment Agreement

On March 4, 2024, GoodRx, Inc. entered into an employment agreement with Mr. Voermann, which superseded his 2020

offer letter. Mr. Voermann’s employment under the employment agreement was at-will and would have continued for an

indefinite term until terminated. The employment agreement provided for an annual base salary of $450,000 and eligibility to

participate in the health and welfare benefit plans and programs maintained by GoodRx, Inc. for the benefit of its employees

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and certain other perquisites. In addition, Mr. Voermann was eligible to earn an annual cash incentive bonus targeted at

100% of his base salary, which bonus was payable upon the achievement of certain performance targets as determined by

the Board at its discretion and subject to Mr. Voermann's continued employment through the payment date.

Pursuant to the employment agreement, in March 2024, Mr. Voermann was granted a nonqualified stock option and an RSU

award covering shares of the Company's Class A common stock, each having a target value of $2.5 million. Each equity

award vested and become exercisable, as applicable, as to 25% of such equity award on January 8, 2025, and as to one-

sixteenth (1/16th) of such equity award on each quarterly anniversary thereafter, in each case, subject to Mr. Voermann’s

continued employment through the applicable vesting date.

For a discussion of the payments and other benefits to which Mr. Voermann would have been entitled in the event of certain

qualifying terminations as well as those that Mr. Voermann received in connection with his termination of employment on

January 17, 2025, see “ Potential Payments Upon Termination or Change-in-Control ” below.

Trevor Bezdek

2023 Employment Agreement

In connection with the transition of Mr. Bezdek from the Company’s Co-Chief Executive Officer to the Company’s Chairman

of the Board, GoodRx, Inc. entered into second amended and restated employment agreement with Mr. Bezdek that

became effective on April 25, 2023. The term of the agreement was for a period of 18 months and provided for at-will

employment, an annual base salary of $500,000, and eligibility to participate in the health and welfare benefit plans and

programs maintained by GoodRx, Inc. for the benefit of its employees and certain other perquisites. In addition, Mr. Bezdek

was eligible to earn an annual cash incentive bonus targeted at 100% of his base salary for 2024 payable upon the

achievement of certain performance targets.

Pursuant to the agreement, Mr. Bezdek agreed not to sell any securities of the Company without Board approval, subject to

certain exceptions including, but not limited to, pursuant to any new, modified or amended contract, instruction or written

plan intended to satisfy the affirmative defense conditions of Rule 10b5-1(c)(1) under the Exchange Act (a “Rule 10b5-1

Plan”) that has been approved by the Board after April 25, 2023 or an existing Rule 10b5-1 Plan.

2024 First Amendment to 2023 Employment Agreement

On October 25, 2024, GoodRx, Inc. entered into a first amendment to the employment agreement with Mr. Bezdek. The

amendment amends the 2023 employment agreement to, among other things: (i) revise the term of his 2023 employment

agreement through October 25, 2025, (ii) with respect to calendar year 2025, provide that Mr. Bezdek will be eligible to

receive a cash incentive bonus targeted at 100% of his base salary, subject to continued employment through October 25,

2025; provided that the 2025 cash incentive bonus will be pro-rated through October 25, 2025 and (iii) provide that Mr.

Bezdek will not be eligible to receive any severance payments or benefits in connection with his termination of employment

for any reason.

For a discussion of the payments and other benefits to which Mr. Bezdek is entitled in the event of certain qualifying

terminations, see “ Potential Payments Upon Termination or Change-in-Control ” below.

Romin Nabiey 2017 Offer Letter

On March 22, 2017, GoodRx, Inc. entered into an employment offer letter with Mr. Nabiey, which provides for at-will

employment, an annual base salary, and eligibility to participate in the health and welfare benefit plans and programs

maintained by GoodRx, Inc. for the benefit of its employees.

Mr. Nabiey was also required to execute the Company’s proprietary information and invention assignment agreement as a

condition to his employment under the offer letter.

For a discussion of the payments and other benefits to which Mr. Nabiey is entitled in the event of certain qualifying

terminations, see “ Potential Payments Upon Termination or Change-in-Control ” below.

Raj Beri 2022 Offer Letter and 2023 Letter Agreement

On May 6, 2022, GoodRx, Inc. entered into an employment offer letter with Mr. Beri, which provided for at-will employment,

an annual base salary and eligibility to participate in the health and welfare benefit plans and programs maintained by

GoodRx, Inc. for the benefit of its employees. In addition, Mr. Beri was eligible to earn an annual performance bonus

targeted at 100% of his base salary, prorated for his first year of employment and subject to his continued employment

through the bonus payment date.

Pursuant to the offer letter, in June 2022, Mr. Beri was granted a nonqualified stock option with a value of $7.2 million, based

on the grant date Black-Scholes fair value, and a RSU award covering shares of the Company's Class A common stock with

a value of $10.8 million. The stock option and RSUs vested in equal quarterly installments over a four-year period, subject to

continued employment.

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Additionally, pursuant to that certain letter agreement by and between Mr. Beri and GoodRx, Inc. dated May 30, 2023, Mr.

Beri was eligible to receive a retention bonus in the amount of $500,000. The letter agreement provided that (i) if Mr. Beri

resigned other than for “good reason” or if his employment was terminated for “cause” (each as defined in the letter

agreement) prior to May 24, 2024, Mr. Beri would forfeit the retention bonus in its entirety, and (ii) if Mr. Beri’s employment

was terminated other than for cause prior to May 24, 2024, then Mr. Beri would be deemed to have earned a pro-rata portion

of such retention bonus based on the amount of time he was employed during the retention period.

For a discussion of the payments and other benefits that Mr. Beri received in connection with his termination of employment

on February 15, 2024, see “ Potential Payments Upon Termination or Change-in-Control ” below.

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OUTSTANDING EQUITY AWARDS AT YEAR-END

The following table summarizes the number of shares of Class A common stock underlying outstanding equity incentive plan

awards for each named executive officer as of December 31, 2024 . Mr. Bezdek did not hold any outstanding equity awards

as of December 31, 2024.

Unless otherwise specified, each equity award listed in the following table was granted under the 2020 Plan and covers

Class A common stock and vests subject to continued employment through the applicable vesting date.

Name	Option Awards — Grant Date		Number of Securities Underlying Unexercised Options (#) Exercisable	Number of Securities Underlying Unexercised Options (#) Unexercisable	Option Exercise Price ($)	Option Expiration Date	Stock Awards — Number of Shares or Units of Stock That Have Not Vested (#)	Market Value of Shares or Units of Stock That Have Not Vested ($)
Scott Wagner	05/12/2023	(1)	3,000,000	—	5.10	05/12/2033	—	—
	03/16/2024	(1)	908,739	—	6.91	03/16/2034	—	—
Karsten Voermann	03/27/2020	(2)	342,500	—	6.84	03/26/2030	—	—
	03/12/2024	(3)	—	515,793	7.22	03/12/2034	—	—
	09/22/2022	(4)	—	—	—	—	378,448	1,759,783
	03/12/2024	(5)	—	—	—	—	357,168	1,660,831
Romin Nabiey	05/31/2017	(2)	8,500	—	2.18	05/30/2027	—	—
	09/06/2018	(2)	14,844	—	5.18	09/05/2028	—	—
	01/31/2020	(2)	75,615	—	5.94	01/30/2030	—	—
	09/22/2022	(6)	153,579	119,451	5.25	09/22/2032	—	—
	05/30/2023	(7)	103,837	173,063	5.53	05/30/2033	—	—
	03/12/2024	(8)	9,649	41,813	7.22	03/12/2034	—	—
	03/15/2021	(9)	—	—	—	—	2,606	12,118
	09/22/2022	(10)	—	—	—	—	71,406	332,038
	05/30/2023	(11)	—	—	—	—	126,627	588,816
	03/12/2024	(12)	—	—	—	—	29,020	134,943
Raj Beri	06/16/2022	(13)	257,433	—	5.94	02/15/2025	—	—

(1) This option was granted under the 2020 Plan and was fully vested as of the end of the last fiscal year.

(2) This option was granted under the 2015 Plan and was fully vested as of the end of the last fiscal year.

(3) This option vests and became exercisable with respect to 25% of the total number of shares underlying the option on January 8, 2025 and the remaining

75% of the total number of shares underlying the option would have vested and become exercisable on each quarterly anniversary thereafter. If Mr.

Voermann’s employment had been terminated without “cause” or for “good reason” within 12 months following a "change in control" (as defined in the

2020 Plan), then the award would have vested and become exercisable as of the termination date on an accelerated basis with respect to the number of

shares that would have vested (and become exercisable) had Mr. Voermann remained in continuous employment beyond the termination date for twelve

additional months.

(4) This RSU award vested with respect to 1/16 of the award in quarterly installments on December 8, 2022 and continued to vest on each quarterly

anniversary thereafter. If Mr. Voermann’s employment had been terminated without “cause” or for “good reason” within 12 months following a "change in

control", then the award would have vested as of the termination date on an accelerated basis with respect to the number of shares that would have

vested had Mr. Voermann remained in continuous employment beyond the termination date for twelve additional months.

(5) This RSU award vested with respect to 25% of the award on January 8, 2025 and the remaining 75% of the award would have vested on each quarterly

anniversary thereafter. If Mr. Voermann’s employment is terminated without “cause” or for “good reason” within 12 months following a "change in control",

then the award would have vested as of the termination date on an accelerated basis with respect to the number of shares that would have vested had Mr.

Voermann remained in continuous employment beyond the termination date for twelve additional months.

(6) The option vests and becomes exercisable with respect to 1/16 of the total number of shares underlying the option in quarterly installments on December

8, 2022 and on each quarterly anniversary thereafter.

(7) The option vests and becomes exercisable with respect to 1/16 of the total number of shares underlying the option in quarterly installments on August 8,

2023 and on each quarterly anniversary thereafter.

(8) The option vests and became exercisable with respect to 1/16 of the total number of shares underlying the option in quarterly installments on June 8, 2024

and on each quarterly anniversary thereafter.

(9) This RSU award vests with respect to 1/16 of the award in quarterly installments on April 1, 2021 and on each quarterly anniversary thereafter.

(10) This RSU award vests with respect to 1/16 of the award in quarterly installments on December 8, 2024 and on each quarterly anniversary thereafter.

(11) This RSU award vests with respect to 1/16 of the award in quarterly installments on August 8, 2023 and on each quarterly anniversary thereafter.

(12) This RSU award vests with respect to 1/16 of the award in quarterly installments on June 8, 2024 and on each quarterly anniversary thereafter.

(13) Represents the portion of Mr. Beri’s option that remained exercisable as of December 31, 2024.

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OPTION EXERCISES AND STOCK VESTED – FISCAL YEAR 2024

The following table shows the number of shares acquired upon exercise of option awards and the vesting of stock awards

and the value realized upon such exercise and vesting, in each case, by our named executive officers for the fiscal year

ending December 31, 2024 .

Name	Option Awards — Number of Shares Acquired on Exercise (#)	Value Realized on Exercise ($) (1)	Stock Award — Number of Shares Acquired on Vesting (#) (2)	Value Realized on Vesting ($) (3)
Scott Wagner	—	—	564,732	4,040,657
Karsten Voermann	—	—	216,256	1,552,177
Trevor Bezdek	—	—	769,784	6,045,370
Romin Nabiey	—	—	108,574	760,278
Raj Beri	654,797	1,674,602	31,657	196,907

(1) Value realized on exercise is computed by multiplying the number of shares subject to the stock option that were exercised by the difference between the

exercise price and the fair market value of the Company’s common stock on the applicable exercise date.

(2) Represents the gross number of shares acquired upon vesting and settlement of RSUs, without taking into account any shares withheld to satisfy

applicable tax withholding obligations.

(3) Value realized on vesting is computed by multiplying the number of shares subject to the RSU award that vested by the fair market value of the

Company’s common stock one day prior to the applicable vesting date.

POTENTIAL PAYMENTS UPON TERMINATION OR CHANGE-IN-CONTROL

Mr. Wagner

Under the March 2024 amendment to Mr. Wagner's employment agreement, if Mr. Wagner’s employment is terminated

without “cause” or due to his death, “disability” or upon his resignation for “good reason” (each, as defined in the amended

employment agreement), Mr. Wagner would have been eligible to receive (i) 12 months of continued payment of his base

salary, (ii) a pro-rated incentive bonus for the year of termination and (ii) 12 months of company-reimbursed COBRA

continuation coverage premiums, subject to his timely execution and non-revocation of a general release of claims and

continued compliance with restrictive covenants. The amendment also clarified that neither the appointment of a Chief

Executive Officer of GoodRx or Mr. Wagner’s change in position or termination of his employment in connection with the

appointment of such Chief Executive Officer would constitute an event giving rise to “good reason” or would constitute a

termination of Mr. Wagner’s employment without “cause”. Mr. Wagner's amended employment agreement also included a

“best pay” provision under Section 280G of the Internal Revenue Code, pursuant to which any “parachute payments” that

become payable to Mr. Wagner will either be paid in full or reduced so that such payments are not subject to the excise tax

under Section 4999 of the Internal Revenue Code, whichever results in the better after-tax treatment to Mr. Wagner.

Mr. Wagner ceased serving as our Interim Chief Executive Officer effective January 1, 2025, and he did not receive any

compensation or benefits in connection with the termination of his employment.

Mr. Voermann

2024 Employment Agreement

Pursuant to Mr. Voermann's 2024 employment agreement, if Mr. Voermann’s employment had terminated without “cause” or

due to his resignation for “good reason” (each, as defined in the employment agreement), then, in addition to any accrued

obligations and subject to his timely execution and non-revocation of a general release of claims and continued compliance

with certain restrictive covenants, Mr. Voermann would have been be eligible to receive (i) 12 months of continued payment

of his base salary; (ii) an incentive bonus in an amount determined in the Board’s sole discretion (pro-rated for the portion of

the year during which Mr. Voermann was employed based on a 365-day calendar year); (iii) any accrued but unpaid

incentive bonus for a performance period ending on or preceding the termination date; (iv) 12 months of company-

reimbursed COBRA continuation coverage premiums; and (v) if such termination occurs within 12 months following a

“change in control” (as defined in the 2020 Plan), then each of the equity awards granted to Mr. Voermann in March 2024

pursuant to the employment agreement and the restricted stock unit award granted to Mr. Voermann on September 22, 2022

would have vested and, to the extent applicable, become exercisable as of the termination date on an accelerated basis with

respect to the number of shares that would have vested (and become exercisable, if applicable) had Mr. Voermann

remained in continuous employment beyond the termination date for twelve additional months (taking into account the pro

rata portion of the final quarter of such twelve month period, and provided that the Board could have determined at any time

on or prior to the termination date that all or any greater portion of such awards shall become fully vested and, to the extent

applicable, exercisable as of the termination date).

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The employment agreement also included a “best pay” provision under Section 280G of the Internal Revenue Code,

pursuant to which any “parachute payments” that become payable to Mr. Voermann will either be paid in full or reduced so

that such payments are not subject to the excise tax under Section 4999 of the Internal Revenue Code, whichever results in

the better after-tax treatment to Mr. Voermann.

2025 Separation of Service

In connection with Mr. Voermann’s departure from the Company, on January 17, 2025, we entered into a separation

agreement and release with Mr. Voermann. The separation agreement became effective on his termination date. Pursuant to

the agreement, (i) any outstanding and vested stock options held by Mr. Voermann as of his termination date will remain

outstanding and exercisable through (and including) January 17, 2026 and (ii) Mr. Voermann will remain entitled to receive

any earned 2024 annual cash incentive bonus.

In exchange for the consideration provided in the separation agreement, Mr. Voermann agreed to a general release of

claims in favor of the Company. The separation agreement also contains a non-disparagement clause and certain other

customary provisions.

Mr. Voermann continues to be subject to a proprietary information and invention assignment agreement containing

confidentiality, intellectual property assignment and other covenants.

Mr. Bezdek

Under the October 2024 amendment to Mr. Bezdek’s employment agreement, he agreed that he would not be eligible to

receive any severance payments or benefits in connection with his termination of employment for any reason.

Mr. Nabiey

In March 2017, we entered into an employment offer letter with Mr. Nabiey. Mr. Nabiey’s employment offer letter does not

include any provision that would entitle him to receive any payments or other benefits upon termination, a change in control

of the Company or a change in Mr. Nabiey’s responsibilities.

Mr. Beri

In connection with Mr. Beri’s departure from the Company, on February 23, 2024, we entered into a separation agreement

and release with Mr. Beri. The separation agreement became effective on March 2, 2024. Pursuant to the separation

agreement, Mr. Beri received the following payments and benefits:

• cash severance payments of (i) $500,000, representing 12 months of Mr. Beri’s base salary, (ii) $500,000,

representing Mr. Beri’s full target annual cash performance bonus amount for 2024, and (iii) $134,000, representing

the unearned portion of Mr. Beri’s retention bonus;

• a discretionary cash bonus payment of $375,000;

• immediate vesting of Mr. Beri’s unvested stock options to purchase up to 111,776 shares of the Company’s Class A

common stock at an exercise price of $5.94 per share;

• an extension through February 15, 2025 for Mr. Beri to exercise his vested and exercisable stock options to

purchase (i) 782,433 shares of the Company’s Class A common stock at an exercise price of $5.94 per share and

(ii) 129,797 shares of the Company’s Class A common stock at an exercise price of $5.53 per share; and

• company-reimbursed COBRA continuation coverage premiums for a period of 12 months following his separation

date.

In exchange for the consideration provided in the separation agreement, Mr. Beri has agreed to a general release of claims

in favor of the Company. The separation agreement also contains a non-disparagement clause and certain other customary

provisions.

In addition, pursuant to Mr. Beri’s 2023 retention bonus letter, Mr. Beri received a pro-rated portion of the retention bonus

equal to $366,000 in connection with his termination of employment.

Mr. Beri continues to be subject to a proprietary information and invention assignment agreement containing confidentiality,

intellectual property assignment and other covenants.

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Terms of Equity Awards Granted under the 2020 Plan

Pursuant to the terms of the 2020 Plan, in the event of a change in control (as defined in the 2020 Plan), to the extent that

the surviving entity declines to continue, convert, assume or replace outstanding awards, then all such awards will become

fully vested and exercisable in connection with the transaction.

Estimated Potential Payments

The following table summarizes the payments that would be made to our named executive officers, upon the occurrence of

certain qualifying terminations of employment or a change in control, in any case, occurring on December 31, 2024 and

based on their respective compensation arrangements in effect as of December 31, 2024, except for Mr. Beri, for whom we

describe the payments and benefits he actually received in connection with the termination of his employment on February

15, 2024 (as described above under “ Potential Payments Upon Termination or Change-in-Control ”). Amounts shown do not

include (i) accrued but unpaid base salary through the date of termination or (ii) other benefits earned or accrued by the

named executive officers during his employment that are available to all salaried employees. Amounts shown assume that

any successor company in a change in control assumed or substituted awards for any outstanding awards under the 2020

Plan.

Name	Benefit	Death or Disability ($)	Termination Without Cause or for Good Reason (no Change in Control) ($)	Change in Control (no Termination) ($)	Termination Without Cause or for Good Reason in Connection with a Change in Control ($)
Scott Wagner	Cash	750,000	750,000	—	750,000
	Equity Acceleration	—	—	—	—
	COBRA Premium Reimbursement (1)	38,563	38,563	—	38,563
	Total (3)	788,563	788,563	—	788,563
Karsten Voermann (4)	Cash	—	450,000	—	450,000
	Equity Acceleration (2)	—	—	—	1,420,797
	COBRA Premium Reimbursement (1)	—	26,907	—	26,907
	Total (3)	—	476,907	—	1,897,704
Trevor Bezdek	Cash	—	—	—	—
	Equity Acceleration	—	—	—	—
	COBRA Premium Reimbursement	—	—	—	—
	Total	—	—	—	—
Romin Nabiey	Cash	—	—	—	—
	Equity Acceleration	—	—	—	—
	COBRA Premium Reimbursement	—	—	—	—
	Total	—	—	—	—
Raj Beri	Cash	—	1,913,563	—	—
	Equity Acceleration	—	899,417	—	—
	COBRA Premium Reimbursement (1)	—	38,563	—	—
	Total (3)	—	2,851,543	—	—

(1) Represents the estimated value of COBRA premium reimbursement based upon the monthly cost of such benefits to the Company as of December 31, 2024.

(2) Represents the value of unvested time-based RSUs held by Mr. Voermann on December 31, 2024 that would be subject to accelerated vesting, based on the closing

stock price of our common stock on December 31, 2024 ($4.65).

(3) Amounts shown are the maximum potential payment the named executive officer would have received as of December 31, 2024, and do not take into account any

potential reduction pursuant to Section 280G of the Internal Revenue Code best pay provision set forth in the named executive officer’s employment arrangement.

Any such reduction, if any, would be calculated upon the named executive officer’s actual termination of employment.

(4) Mr. Voermann's employment terminated on January 17, 2025. The payments and benefits received by Mr. Voermann in connection with such termination are

described above in “ Mr. Voermann--2025 Separation of Service. ”

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CHIEF EXECUTIVE OFFICER PAY RATIO

As required under Item 402(u) of Regulation S-K of the Securities Exchange Act of 1934, we are required to disclose the

ratio of our 2024 Interim Chief Executive Officer's annual total compensation to the median annual total compensation of our

other employees.

Accordingly, we determined that the 2024 annual total compensation of the employee identified as our median paid

employee, other than our 2024 Interim Chief Executive Officer, Mr. Wagner, was $278,074. The following table shows the

2024 total annual compensation for Mr. Wagner, as reported in the Summary Compensation Table, except for his base

salary and mobile phone allowance, which were included at an annualized rate in accordance with Item 402(u) of Regulation

S-K, and the ratio of the annual total compensation for our Interim Chief Executive Officer to the median of the annual total

compensation of our other employees.

Interim Chief Executive Officer	Total Compensation for Interim Chief Executive Officer as reported in the Summary Compensation Table	Total Compensation for Median Paid Employee	Ratio
Scott Wagner	$9,767,472	$278,074	35.13:1

Methodology:

• Measurement Date: We identified the median compensated employee using our entire employee population as

of December 31, 2024 .

• Identification of Median Employee: We identified the median compensated employee using the aggregate of the

following amounts, which we believe is a reasonable estimate for annual total compensation of our employees

as it includes all significant elements of compensation of our employees:

◦ annual base pay as of December 31, 2024 for salaried employees;

◦ regular, overtime, double time, and premium pay for hourly employees received in 2024 ;

◦ incentives and bonuses earned in 2024 ; and

◦ the grant date fair value of equity awards granted in 2024 .

• Calculated 2024 Interim Chief Executive Officer Pay Ratio: Once the median employee was identified, we

calculated annual total compensation for such employee using the same methodology we use to report our

2024 Interim Chief Executive Officer’s total annual compensation.

• Employee Population: We captured all full-time employees, consisting of 738 individuals as of December 31,

2024 . We do not have any part-time, seasonal or temporary employees as of December 31, 2024 . In addition,

we annualized the base pay of all permanent eligible employees who were employed by us for less than the

entire calendar year.

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PAY VERSUS PERFORMANCE

As required by Section 953(a) of the Dodd-Frank Wall Street Reform and Consumer Protection Act of 2010, and Item 402(v) of Regulation S-K, we are providing the

following information about the relationship between executive compensation actually paid and the Company’s financial performance.

Pay Versus Performance Table

The following table discloses information on compensation actually paid ("CAP") to our principal executive officers ("PEOs") and the average CAP for non-PEO named

executive officers ("Non-PEO NEOs") during the specified years alongside total shareholder return ("TSR") and net income metrics.

Year	Summary Compensation Table Total for PEO (1)			Compensation Actually Paid to PEO (2)			Average Summary Compensation Table Total for Non-PEO NEOs (3) ($)	Average Compensation Actually Paid to Non-PEO NEOs (4) ($)	Value of Initial Fixed $100 Investment Based On:		Net Income (loss) (millions) (6) ($)	Adjusted EBITDA (millions) (7) ($)
	PEO (Wagner) ($)	PEO (Hirsch) ($)	PEO (Bezdek) ($)	PEO (Wagner) ($)	PEO (Hirsch) ($)	PEO (Bezdek) ($)			Total Shareholder Return ($)	Peer Group Total Shareholder Return (5) ($)
(a)	(b)	(b)	(b)	(c)	(c)	(c)	(d)	(e)	(f)	(g)	(h)	(i)
2024	9,767,472	—	—	9,633,982	—	—	2,627,899	( 2,015,053 )	9.21	98.39	16.40	260.20
2023	10,144,526	784,856	811,528	11,663,467	3,676,677	3,703,349	3,678,754	5,439,929	13.27	84.06	( 8.90 )	217.40
2022	—	507,290	537,005	—	( 74,354,147 )	( 74,324,432 )	6,670,593	1,873,136	9.23	58.66	( 32.80 )	213.50
2021	—	879,104	891,681	—	( 21,185,458 )	( 21,172,881 )	688,283	( 4,603,188 )	64.71	104.58	( 25.30 )	229.60
2020	—	267,650,186	267,652,442	—	568,448,872	568,451,128	27,153,760	48,509,159	79.88	105.12	( 293.60 )	203.40

(1) The dollar amounts reported in column (b) are the amounts of total compensation reported for Messrs. Wagner (our Interim Chief Executive Officer for 2023 and 2024), Hirsch and Bezdek (our Co-Chief Executive

Officers for each of 2020, 2021, 2022 and 2023) for each applicable fiscal year in the “Total” column of the Summary Compensation Table. Refer to “Executive Compensation–Summary Compensation Table.”

(2) The dollar amounts reported in column (c) represent the amount of CAP to Messrs.Wagner, Hirsch and Bezdek, as computed in accordance with Item 402(v) of Regulation S-K. The dollar amounts do not reflect

the actual amount of compensation earned by or paid to Messrs. Wagner, Hirsch and Bezdek during the applicable year. In accordance with the requirements of Item 402(v) of Regulation S-K, the following

adjustments were made to Messrs. Wagner, Hirsch and Bezdek for each year to determine the CAP:

Interim Chief Executive Officer – Mr. Wagner

Year	Reported Summary Compensation Table Total for PEO ($)	Reported Value of Equity Awards (a) ($)	Equity Award Adjustments (b) ($)	Pension Benefit Adjustments	Compensation Actually Paid to PEO ($)
2024	9,767,472	( 7,902,294 )	7,768,804	N/A	9,633,982
2023	10,144,526	( 9,632,100 )	11,151,041	N/A	11,663,467

Co-Chief Executive Officer – Mr. Hirsch

Year	Reported Summary Compensation Table Total for PEO ($)	Reported Value of Equity Awards (a) ($)	Equity Award Adjustments (b) ($)	Pension Benefit Adjustments	Compensation Actually Paid to PEO ($)
2023	784,856	—	2,891,821	N/A	3,676,677
2022	507,290	—	( 74,861,437 )	N/A	( 74,354,147 )

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2021	879,104	—	( 22,064,562 )	N/A	( 21,185,458 )
2020	267,650,186	( 266,662,480 )	567,461,166	N/A	568,448,872

Co-Chief Executive Officer – Mr. Bezdek

Year	Reported Summary Compensation Table Total for PEO ($)	Reported Value of Equity Awards (a) ($)	Equity Award Adjustments (b) ($)	Pension Benefit Adjustments	Compensation Actually Paid to PEO ($)
2023	811,528	—	2,891,821	N/A	3,703,349
2022	537,005	—	( 74,861,437 )	N/A	( 74,324,432 )
2021	891,681	—	( 22,064,562 )	N/A	( 21,172,881 )
2020	267,652,442	( 266,662,480 )	567,461,166	N/A	568,451,128

(a) The grant date fair value of equity awards represents the total of the amounts reported in the “Stock Awards” and "Option Awards" column in the Summary Compensation Table for the applicable year.

(b) The amounts deducted or added in calculating the equity award adjustments for each of Messrs. Wagner, Hirsch and Bezdek are as follows:

Interim Chief Executive Officer – Mr. Wagner

Year	Year End ASC 718 Fair Value of Unvested Equity Awards Granted in the Year ($)	Change in Fair Value of Outstanding and Unvested Equity Awards Granted in Prior Years, determined based on change in ASC 718 Fair Value from Prior FY End to Applicable FY End ($)	ASC 718 Fair Value as of Vesting Date of Equity Awards Granted and Vested in the Year ($)	Change in Fair Value of Equity Awards Granted in Prior Years that Vested in the Year, determined based on change in ASC 718 Fair Value from Prior FY End to Vesting Date ($)	Total Equity Award Adjustments ($)
2024	—	—	7,717,403	51,401	7,768,804
2023	4,101,333	—	7,049,708	—	11,151,041

Co-Chief Executive Officer – Messrs. Hirsch and Bezdek

Year	Year End ASC 718 Fair Value of Unvested Equity Awards Granted in the Year ($)	Change in Fair Value of Outstanding and Unvested Equity Awards Granted in Prior Years, determined based on change in ASC 718 Fair Value from Prior FY End to Applicable FY End ($)	ASC 718 Fair Value as of Vesting Date of Equity Awards Granted and Vested in the Year ($)	Change in Fair Value of Equity Awards Granted in Prior Years that Vested in the Year, determined based on change in ASC 718 Fair Value from Prior FY End to Vesting Date ($)	Total Equity Award Adjustments ($)
2023	—	1,570,359	—	1,321,462	2,891,821
2022	—	( 50,328,459 )	—	( 24,532,978 )	( 74,861,437 )
2021	—	( 21,620,649 )	—	( 443,913 )	( 22,064,562 )
2020	155,265,312	—	412,195,854	—	567,461,166

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(3) The dollar amounts reported in column (d) represent the average of the amounts reported for the Company’s Non-PEO NEOs as a group (excluding Mr. Wagner, who has served as our Interim Chief Executive

Officer since April 2023, and Messrs. Hirsch and Bezdek, each of whom served as our Co-Chief Executive Officers from 2011 until April 2023) in the “Total” column of the Summary Compensation Table in each

applicable year. The names of each of the Non-PEO NEOs (excluding Messrs. Wagner, Hirsch and Bezdek) included for purposes of calculating the average amounts in each applicable year are as follows:

(i) for 2024, Karsten Voermann, Trevor Bezdek, Romin Nabiey, and Raj Beri;

(ii) for 2023, Karsten Voermann, Romin Nabiey, Raj Beri and Bansi Nagji;

(iii) for 2022, Karsten Voermann, Raj Beri, Babak Azad and Romin Nabiey;

(iv) for 2021, Karsten Voermann, Babak Azad, Bansi Nagji, and Andrew Slutsky; and

(v) for 2020, Bansi Nagji and Andrew Slutsky.

(4) The dollar amounts reported in column (e) represent the average amount of CAP to the Non-PEO NEOs as a group, as computed in accordance with Item 402(v) of Regulation S-K. The dollar amounts do not

reflect the actual average amount of compensation earned by or paid to the Non-PEO NEOs as a group during the applicable year. In accordance with the requirements of Item 402(v) of Regulation S-K, the

following adjustments were made to the average total compensation for the Non-PEO NEOs as a group for each year to determine the CAP, using the same methodology described above in Note (2):

Year	Average Reported Summary Compensation Table Total for Non-PEO NEOs ($)	Average Reported Value of Equity Awards ($)	Average Equity Award Adjustments (a) ($)	Average Pension Benefit Adjustments	Average Compensation Actually Paid to Non- PEO NEOs ($)
2024	2,627,899	( 1,621,509 )	( 3,021,443 )	N/A	( 2,015,053 )
2023	3,678,754	( 2,933,681 )	4,694,856	N/A	5,439,929
2022	6,670,593	( 5,990,756 )	1,193,299	N/A	1,873,136
2021	688,283	—	( 5,291,471 )	N/A	( 4,603,188 )
2020	27,153,760	( 26,599,498 )	47,954,897	N/A	48,509,159

(a) The amounts deducted or added in calculating the total average equity award adjustments are as follows:

Year	Average Year End ASC 718 Fair Value of Unvested Equity Awards Granted in the Year ($)	Average Change in Fair Value of Outstanding and Unvested Equity Awards Granted in Prior Years, determined based on change in ASC 718 Fair Value from Prior FY End to Applicable FY End ($)	Average ASC 718 Fair Value as of Vesting Date of Equity Awards Granted and Vested in the Year ($)	Average Change in Fair Value of Equity Awards Granted in Prior Years that Vested in the Year, determined based on change in ASC 718 Fair Value from Prior FY End to Vesting Date ($)	Total Average Equity Award Adjustments ($)
2024	821,843	( 3,067,562 )	21,894	( 797,618 )	( 3,021,443 )
2023	2,365,049	1,119,712	556,982	653,113	4,694,856
2022	4,323,653	( 2,231,887 )	544,761	( 1,443,228 )	1,193,299
2021	—	( 5,148,912 )	—	( 142,559 )	( 5,291,471 )
2020	43,866,686	1,134,576	2,300,723	652,913	47,954,897

(5) The dollar amounts reported in column (g) represent the cumulative peer group TSR, weighted according to the respective companies’ stock market capitalization at the beginning of each period for which a return

is indicated. The peer group used for this purpose is the following published industry index: Dow Jones Internet Services Index.

(6) The dollar amounts reported in column (h) represent the amount of net income (loss) reflected in the Company’s audited financial statements for the applicable year .

(7) The dollar amounts reported in column (i) represent the amount of Adjusted EBITDA in the Company's audited financial statement for the applicable year .

Financial Performance Measures and Tabular List

For 2024 , the CAP to our named executive officers consisted primarily of base salary, short-term incentive cash bonuses based on company and/or individual

performance, one-time discretionary cash bonuses and time-vesting equity-based compensation, as applicable. The metrics that the Company uses for both our long-

term and short-term incentive awards are selected based on an objective of incentivizing our NEOs to increase the value of our enterprise for our shareholders. The two

performance measures listed below represent an unranked list of the “most important” performance measures that the Company used to align CAP to the NEOs for 2024

and company performance. While these financial measures are the most important measures the company used to align CAP to the NEOs for 2024 and company

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performance, additional financial and other measures were also used to align pay and performance, as further described in the “ Executive Compensation–Compensation

Discussion and Analysis ” above.

• Adjusted EBITDA • Adjusted Revenue

Disclosure of the Relationship Between Compensation Actually Paid and Financial Performance Measures

Cumulative TSR of the Company and Cumulative TSR of the Peer Group

The graph below illustrates the relationship between compensation actually paid to the Company’s PEOs, other Non-PEO NEOs, the cumulative TSR and the weighted

peer group TSR of the Dow Jones Internet Services Index ("DJISVC") for the fiscal years ended December 31, 2020, 2021, 2022, 2023, and 2024. TSR amounts reported

in the graph assume an initial fixed investment of $100 at the close of the market on September 23, 2020 through December 31, 2024 , and that all dividends paid by

companies included in the index have been reinvested. The DJISVC TSR is calculated in a similar manner as the Company’s TSR.

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Compensation Actually Paid and Net Income (Loss)

The graph bel ow illustrates the relationship between compensation actually paid to the Company’s PEOs, other Non-PEO NEOs and the Company’s net income (loss) for

the fiscal years ended December 31, 2020, 2021, 2022, 2023 and 2024.

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C ompensation Actually Paid and Adjusted EBITDA

The graph bel ow illustrates the relationship between compensation actually paid to the Company’s PEOs, other Non-PEO NEOs and the Company’s Adjusted EBITDA for

the fiscal years ended December 31, 2020, 2021, 2022, 2023 and 2024.

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SECURITIES AUTHORIZED FOR ISSUANCE UNDER EQUITY COMPENSATION PLANS

As of December 31, 2024 , the following securities were authorized for issuance under our equity compensation plans:

Plan category: — Equity compensation plans approved by security holders (1)	Number of Securities to be Issued Upon Exercise of Outstanding Options, Warrants, and Rights		Weighted-Average Exercise Price of Outstanding Options, Warrants, and Rights	102,478,365
Class A Restricted Stock Units	22,369,425	(3)	—
Options to Purchase Class A Common Stock	21,115,150	(4)	$ 7.32	(5)
Equity compensation plans not approved by security holders	—		—	—
Total	43,484,575		$ 7.32	102,478,365

(1) Consists of the 2015 Plan, the 2020 Plan, and the 2020 Employee Stock Purchase Plan (the “ESPP”).

(2) Consists of 78,373,864 shares available for issuance under the 2020 Plan and 24,104,501 shares available for issuance under the ESPP. With respect to

the ESPP, this number does not include 230,048 shares that were subject to purchase during the period ended on December 31, 2024. The number of

shares authorized under our 2020 Plan will increase on the first day of each calendar year beginning on January 1, 2021 and ending on and including

January 1, 2030, equal to the lesser of (A) 5% of the shares of Class A Common Stock and Class B Common Stock outstanding as of the last day of the

immediately preceding fiscal year and (B) such lesser number of shares as determined by our Board, which may be issued as shares of Class A Common

Stock or Class B Common Stock. The number of shares authorized under our ESPP will increase on the first day of each calendar year beginning on

January 1, 2021 and ending on and including January 1, 2030, equal to the lesser of (A) 1% of the shares of Class A Common Stock and Class B

Common Stock outstanding as of the last day of the immediately preceding fiscal year and (B) such lesser number of shares as determined by Board.

(3) Consists of 22,369,425 outstanding Class A RSUs under the 2020 Plan.

(4) Consists of 3,329,592 outstanding options to purchase stock under the 2015 Plan and 17,785,558 outstanding options to purchase stock under the 2020

Plan. Following the effectiveness of the 2020 Plan, no further grants were permitted to be made under the 2015 Plan, though existing awards remain

outstanding.

(5) As of December 31, 2024, the weighted-average exercise price of outstanding options was $7.32.

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DIRECTOR COMPENSATION

2024 Director Compensation Program

On July 8, 2024, the Board approved an updated non-employee director compensation program (the “A&R Director

Compensation Program”), which provides for annual retainer fees and long-term equity awards for certain of our non-

employee directors, which currently include , Ronald E. Bruehlman, Ian T. Clark, Douglas Hirsch, Kelly J. Kennedy, Agnes

Rey-Giraud, and Scott Wagner (each, an “Eligible Director”).

The following table sets forth the compensation program for our non-employee directors during 2024:

	Director Compensation Program (in effect prior to July 8, 2024)	A&R Director Compensation Program (in effect as of July 8, 2024)
Cash Compensation
Annual Retainer (1)	$ 30,000	$ 30,000
Annual Committee Chair Retainer
Audit & Risk (2)	$ 20,000	$ 20,000
Compensation	$ 15,000	$ 15,000
Compliance (2)	$ 9,000	$ —
Nominating and Corporate Governance	$ 9,000	$ 10,000
Innovation (3)	$ —	$ 15,000
Annual Committee Member (Non-Chair) Retainer
Audit & Risk (2)	$ 8,000	$ 10,000
Compensation	$ 7,000	$ 10,000
Compliance (2)	$ 4,000	$ —
Nominating and Corporate Governance	$ 4,000	$ 10,000
Innovation (3)	$ —	$ 10,000
Equity Compensation
Initial Grant (4)	$ 420,000	$ 420,000
Annual Grant (5)	$ 210,000	$ 230,000

(1) Annual cash retainers will be paid in quarterly installments in arrears and will be pro-rated for any partial calendar quarter of service.

(2) In July 2024, based on the recommendation of our Nominating and Corporate Governance Committee, the Board approved to combine and reconstitute

the Audit Committee and Compliance Committee into an Audit and Risk Committee of the Board.

(3) In July 2024, based on the recommendation of our Nominating and Corporate Governance Committee, the Board approved to establish Innovation

Committee of the Board.

(4) Each Eligible Director who is initially elected or appointed to serve on the board of directors will be granted a RSU award on the date on which such

Eligible Director is appointed or elected to serve on the Board. The Initial Grant will vest as to one-third of the shares underlying the grant on each of the

first three anniversaries of the grant date, subject to such Eligible Director’s continued service through the applicable vesting date.

(5) An Eligible Director who serves on the Board as of the date of the annual meeting of the Company’s stockholders each calendar year will be granted a

RSU award on such annual meeting date. The Annual Grant will vest in full on the earlier to occur of (i) the one-year anniversary of the applicable grant

date and (ii) the date of the next annual meeting following the grant date, subject to such Eligible Director’s continued service through the applicable

vesting date.

In addition, each Initial Grant and Annual Grant will vest in full upon a change in control, other than a non-transactional

change in control, of the Company (each as defined in the 2020 Plan). Compensation under our A&R Director

Compensation Program is subject to the annual limits on non-employee director compensation set forth in the 2020 Plan.

One-Time RSU Award

In July 2024, based on the recommendation of the Compensation Committee, the Board approved a one-time RSUs Award

to each of Mses. Bradley, Kennedy, Rey-Giraud with a value of $20,000 for their contributions and ongoing service to the

Company. The number of RSUs underlying each award was determined by dividing the value by the average closing price

for the Company’s Class A common stock over the 30 calendar days preceding the grant date. The one-time RSU award

vests in full on the earlier of (i) June 6, 2025 and (ii) the date of the 2025 Annual Meeting of Stockholders, subject to their

continued service through the applicable vesting date.

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Deferred Compensation Plan for Directors

We maintain a deferred compensation plan for non-employee directors (the “Deferred Compensation Plan”), effective as of

January 1, 2024, pursuant to which the non-employee directors of the Company are permitted to defer the payment of all or

a portion of their annual cash retainers (including any cash retainers for service on a committee) earned and/or RSU awards

granted under the Director Compensation Program, in accordance with the terms of the Deferred Compensation Plan.

With respect to 2024, Mr. Bruehlman elected to defer (i) 100% of his prorated annual cash fees and (ii) 100% of his RSU

awards earned or granted under the Director Compensation Program. Mr. Hirsch elected to defer 100% of his prorated

annual cash fees under the Director Compensation Program. Ms. Rey-Giraud elected to defer 100% of her RSU award

earned or granted under the Director Compensation Program.

Board Service Letter Agreements

Ian T. Clark

In July 2024, we entered into a board service letter agreement with Mr. Clark in connection with the commencement of his

service as a member of our Board, pursuant to which Mr. Clark was granted an initial RSU award with a value of $420,000

and a pro-rated Annual Award (as defined below) of RSUs with a value of $209,836, in each case, on the date of his election

to the Board. The number of RSUs underlying each award was determined by dividing the value by the average closing

price for the Company’s Class A common stock over the 30 calendar days preceding the grant date. The initial award vests

as to one-third of the shares underlying the grant on each of the first three anniversaries of the grant date, subject to Mr.

Clark’s continued service through the applicable vesting date. The pro-rated Annual Award vests in full on the earlier of (i)

June 6, 2025 and (ii) the date of the 2025 Annual Meeting of Stockholders, subject to Mr. Clark’s continued service through

the applicable vesting date.

Ronald E. Bruehlman

In October 2024, we entered into a board service letter agreement with Mr. Bruehlman in connection with the

commencement of his service as a member of our Board, pursuant to which Mr. Bruehlman was granted an initial RSU

award with a value of $420,000 and a pro-rated Annual Award (as defined below) of RSUs with a value of $132,329, in each

case, on the date of his election to the Board. The number of RSUs underlying each award was determined by dividing the

value by the average closing price for the Company’s Class A common stock over the 30 calendar days preceding the grant

date. The initial award vests as to one-third of the shares underlying the grant on each of the first three anniversaries of the

grant date, subject to Mr. Clark’s continued service through the applicable vesting date. The pro-rated Annual Award vests in

full on the earlier of (i) June 6, 2025 and (ii) the date of the 2025 Annual Meeting of Stockholders, subject to Mr. Clark’s

continued service through the applicable vesting date.

Mr. Hirsch's Transition

On October 22, 2024, the Company and Mr. Hirsch, the Company’s Chief Mission Officer, mutually agreed to end Mr.

Hirsch’s employment with the Company and its subsidiaries upon the expiration of his employment term on October 25,

Mr. Hirsch continued to serve as a member of the Board as a non-employee director.

Following his termination of employment, as a non-employee director, Mr. Hirsch is eligible to receive the standard

compensation received by non-employee directors under the A&R Director Compensation Program. In addition, Mr. Hirsch is

permitted to defer (i) all or a portion of his annual cash retainers earned under the A&R Director Compensation Program and

(ii) the settlement of any of his RSU awards granted under the A&R Director Compensation Program beyond the applicable

vesting period in accordance with the terms and conditions set forth in the Deferred Compensation Plan.

Additionally, in connection with Mr. Hirsch’s transition to a non-employee director, the Board, based on the recommendation

of its Compensation Committee, granted Mr. Hirsch (a) a one-time award of RSUs with a value of $420,000, which vests as

to one-third of the shares underlying the grant on each of the first three anniversaries of the grant date, subject to Mr.

Hirsch’s continued service through the applicable vesting date and (b) an award of RSUs with a value of $140,521, which

vests in full on the earlier of (i) June 6, 2025 and (ii) the date of the 2025 Annual Meeting of Stockholders, subject to

continued service through the applicable vesting date. The number of RSUs underlying each award was determined by

dividing the value by the average closing price for the Company’s Class A common stock over the 30 calendar days

preceding the grant date.

Director Compensation Table

The following table sets forth information for 2024 regarding the compensation awarded to, earned by or paid to our non-

employee directors who served on our Board during 2024 . Mr. Bezdek, who served as our Chairman during 2024, and

continued to serve as an employee of the Company, did not receive additional compensation for his service as a director,

and therefore is not included in the director compensation table below. All compensation paid to Mr. Bezdek is reported

above in the “ Executive Compensation - Summary Compensation Table .”

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Name	Fees Earned or Paid in Cash ($) (1)		Stock Awards ($) (2), (3)	Option Awards ($)	Total ($)
Christopher Adams	—		—	—	—
Julie Bradley (4)	55,220		269,774	—	324,994
Ronald E. Bruehlman (5)	7,280		418,476	—	425,756
Ian T. Clark	12,692		634,743	—	647,435
Dipanjan Deb	—		—	—	—
Douglas Hirsch (5)	5,440	(6)	510,214	—	515,654
Adam Karol	—		—	—	—
Kelly J. Kennedy	30,006		269,774	—	299,780
Stephen LeSieur	—		—	—	—
Gregory Mondre	—		—	—	—
Simon Patterson	—		—	—	—
Agnes Rey-Giraud (5)	45,385		269,774	—	315,159

(1) Messrs. Bruehlman and Hirsch deferred 100% of their prorated annual cash Board retainers and committee fees under our Deferred

Compensation Plan. The number of DSUs underlying each award was determined by dividing the value by the average closing price for the

Company’s Class A common stock over the 30 calendar days preceding the grant date. DSUs are payable in shares of Company's Class A

common stock on the earlier of (i) elected distribution date, (ii) Separation from Service; (iii) a Change in Control; (iv) death; or (v) Disability

(each, as defined under the Deferred Compensation Plan). The annual cash Board retainers for Mr. Clark were paid to Thornsberry

Consulting, LLC.

(2) Amounts reflect the aggregate grant date fair value of RSUs granted in 2024 , computed in accordance with the provisions of ASC Topic 718,

Compensation - Stock Compensation. These amounts do not reflect the actual economic value that will be realized by the director upon the

vesting and settlement of the RSUs. The assumptions that we used to calculate these amounts are discussed in Note 15 to our audited

consolidated financial statements for the fiscal year ended December 31, 2024 included in our Annual Report on Form 10-K filed with the SEC

on February 27, 2025.

(3) Mr. Bruehlman deferred 100% of his initial RSU award and prorated annual RSU award under our Deferred Compensation Plan. In addition,

Ms. Rey-Giraud deferred 100% of her annual RSU award under our Deferred Compensation Plan. The number of DSUs underlying each

award was determined by dividing the value by the average closing price for the Company’s Class A common stock over the 30 calendar days

preceding the grant date. DSUs are payable in shares of Company's Class A common stock on the earlier of (i) elected distribution date, (ii)

Separation from Service; (iii) a Change in Control; (iv) death; or (v) Disability (each, as defined under the Deferred Compensation Plan).

(4) Ms. Bradley terminated service on our Board on November 8, 2024, and her compensation amounts reflect her partial year of service.

(5) As of December 31, 2024, the following deferred stock units are outstanding under the Deferred Compensation Plan:

Name	Total Deferred Stock Units Outstanding at 12/31/2024
Ronald E. Bruehlman	86,706
Douglas Hirsch	797
Agnes Rey-Giraud	28,398

(6) Amounts pro-rated for the portion of the year during which Mr. Hirsch served as a non-employee director of the Board.

The table below shows the aggregate numbers of shares of our Class A common stock subject to outstanding option awards

(exercisable and unexercisable) and/or unvested RSUs held as of December 31, 2024 by each non-employee director who

served on our Board during 2024.

Name	Options Outstanding at Year End (#)	RSUs Outstanding at Year End (#)
Christopher Adams	—	—
Julie Bradley	—	—
Ronald E. Bruehlman	—	—
Ian T. Clark	—	77,597
Dipanjan Deb	—	—
Douglas Hirsch	—	82,160
Adam Karol	—	—
Kelly J. Kennedy	—	77,160

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Stephen LeSieur	—	—
Gregory Mondre	—	—
Simon Patterson	—	—
Agnes Rey-Giraud	222,185	2,464

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SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT

The following table sets forth information with respect to the beneficial ownership of our Class A common stock and Class B

common stock for:

• each person known by us to beneficially own more than 5% of our Class A common stock or our Class B

common stock;

• each of our directors and director nominees;

• each of our named executive officers; and

• all of our executive officers and directors as a group.

The number of shares beneficially owned by each stockholder as described in this proxy statement is determined under

rules issued by the SEC. Under these rules, beneficial ownership includes any shares as to which the individual or entity has

sole or shared voting power or investment power. Applicable percentage ownership is based on 102,468,711 shares of

Class A common stock and 256,869,320 shares of Class B common stock outstanding as of April 9, 2025 .

Each outstanding share of Class B common stock is convertible at any time at the option of the holder into one share of

Class A common stock. In addition, each share of Class B common stock will convert automatically into one share of Class A

common stock upon any transfer, whether or not for value, except for certain permitted transfers described in our amended

and restated certificate of incorporation, including transfers to family members, trusts solely for the benefit of the stockholder

or their family members, and partnerships, corporations, and other entities exclusively owned by the stockholder or their

family members, as well as affiliates, subject to certain exceptions. Once converted or transferred and converted into Class

A common stock, the Class B common stock may not be reissued. All the outstanding shares of our Class B common stock

will convert automatically into shares of our Class A common stock upon the date that is the earlier of (i) seven years from

the filing and effectiveness of our amended and restated certificate of incorporation in connection with our IPO, or

September 25, 2027, and (ii) the first date the aggregate number of outstanding shares of Class B common stock ceases to

represent at least 10% of the aggregate number of outstanding shares of our Common Stock. Following such conversion,

each share of Class A common stock will have one vote per share and the rights of the holders of all outstanding common

stock will be identical. Once converted into Class A common stock, the Class B common stock may not be reissued.

Unless otherwise indicated, the address of all listed stockholders is 2701 Olympic Boulevard, West Building - Suite 200,

Santa Monica, California 90404. Each of the stockholders listed has sole voting and investment power with respect to the

shares beneficially owned by the stockholder unless noted otherwise, subject to community property laws where applicable.

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Name of beneficial owner — 5% Stockholders (excl. Named Executive Officers and Directors)	Shares of Class A Common Stock — Number	Percentage	Shares of Class B Common Stock — Number	Percentage	Class A Common Stock Beneficially Owned (3) — Percentage	Combined Voting Power (4) — Percentage
Entities affiliated with Silver Lake (5)	3,532,276	3.4%	125,995,332	49.1%	56.7%	47.3%
Entities affiliated with Francisco Partners (6)	—	—	60,078,184	23.4%	37.0%	22.5%
Idea Men, LLC (7)	—	—	43,164,171	16.8%	29.6%	16.2%
Entities affiliated with Spectrum (8)	—	—	22,905,133	8.9%	18.3%	8.6%
The Vanguard Group (9)	7,912,286	7.7%	—	—	7.7%	*
Rubric Capital Management LP (10)	5,804,628	5.7%	—	—	5.7%	*
Ameriprise Financial, Inc. (11)	5,081,967	5.0%	—	—	5.0%	*
Named Executive Officers and Directors
Christopher Adams	—	—	—	—	—	—
Raj Beri (12)	352,043	*	—	—	*	*
Trevor Bezdek (13)	5,391,994	5.3%	—	—	5.3%	*
Ronald E. Bruehlman (14)	26,069	*	—	—	*	*
Ian T. Clark (15)	25,852	*	—	—	*	*
Dipanjan Deb	—	—	—	—	—	—
Douglas Hirsch (16)	5,416,051	5.3%	—	—	5.3%	*
Kelly J. Kennedy (17)	54,012	*	—	—	*	*
Gregory Mondre	—	—	—	—	—	—
Romin Nabiey (18)	585,128	*	—	—	*	*
Agnes Rey-Giraud (19)	325,802	*	226,500	*	*	*
Karsten Voermann (20)	835,010	*	—	—	*	*
Scott Wagner (21)	4,211,237	4.0%	—	—	4.0%	*
All current executive officers and directors as a group (13 individuals) (22)	16,036,145	15.5%	226,500	*	15.7%	*

Less than one percent.

(1) The number and percentage of Class A shares beneficially owned by an individual or entity includes shares of Class A common stock subject to restricted

stock units, options or other rights held by such person that are currently exercisable or will become exercisable within 60 days of April 9, 2025, are

considered outstanding Class A common stock, although these shares are not considered outstanding for purposes of computing the percentage

ownership of any other person.

(2) The number and percentage of Class B shares beneficially owned by an individual or entity includes shares of Class B common stock subject to restricted

stock units, options or other rights held by such person that are currently exercisable or will become exercisable within 60 days of April 9, 2025, are

considered outstanding Class B common stock, although these shares are not considered outstanding for purposes of computing the percentage

ownership of any other person.

(3) Reflects beneficial ownership of Class A common stock as defined in Rule 13d-3(d)(1) of the Exchange Act, which is calculated based on 102,468,711

shares of our Class A common stock outstanding as of April 9, 2025, as increased by (i) shares of Class B common stock, which are convertible into

shares of Class A common stock on a one-to-one basis, held by the applicable individual or entity and (ii) shares of Class A common stock and Class B

common stock subject to restricted stock units, options or other rights held by the applicable individual or entity that are currently exercisable or will

become exercisable within 60 days of April 9, 2025. Such shares underlying Class B common stock or subject to such restricted stock units, options or

other rights are not considered outstanding for purposes of computing the percentage ownership of any other person.

(4) Percentage of “Combined Voting Power” represents voting power with respect to all outstanding shares of our Class A common stock and Class B

common stock, as a single class, as of April 9, 2025. The holders of our Class B common stock are entitled to 10 votes per share, and holders of our

Class A common stock are entitled to one vote per share.

(5) Based on a Schedule 13D filed with the SEC on June 1, 2021. Each of SLP Geology GP, L.L.C., as the general partner of SLP Geology Aggregator, L.P.;

Silver Lake Technology Associates V, L.P., as the managing member of SLP Geology GP, L.L.C.; SLTA V (GP), L.L.C., as the general partner of Silver

Lake Technology Associates V, L.P.; and Silver Lake Group, L.L.C., as the managing member of SLTA V (GP), L.L.C. may be deemed to have shared

voting and dispositive power over 3,532,276 shares of Class A common stock and 125,995,332 shares of Class B common stock held by SLP Geology

Aggregator, L.P. that are convertible into Class A common stock. The address for each of the entities referenced above is c/o Silver Lake, 2775 Sand Hill

Road, Suite 100, Menlo Park, CA 94025.

(6) Based on a Schedule 13D/A filed with the SEC on March 18, 2025. Francisco Partners IV, L.P. has shared voting and dispositive power of 40,019,294

shares of Class A common stock issuable upon the conversion of an equal number of shares of Class B common stock. Francisco Partners IV-A, L.P. has

shared voting and dispositive power of 20,058,890 shares of Class A common stock issuable upon the conversion of an equal number of shares of Class

B common stock. Francisco Partners GP IV, L.P. is the general partner of each of Francisco Partners IV, L.P. and Francisco Partners IV-A, L.P. Francisco

Partners GP IV Management Limited is the general partner of Francisco Partners GP IV, L.P. Francisco Partners Management, L.P. serves as the

investment manager for each of Francisco Partners IV, L.P. and Francisco Partners IV-A, L.P. As a result, each of Francisco Partners Management, L.P.,

Francisco Partners GP IV Management Limited and Francisco Partners GP IV, L.P. may be deemed to have shared voting and dispositive power over the

shares of Class B common stock held by the entities they control. Voting and disposition decisions at Francisco Partners Management, L.P. with respect to

the securities reported herein are made by an investment committee. Each member of the investment committee disclaims beneficial ownership of such

securities. In addition, the above entities and individuals expressly disclaim beneficial ownership over any shares of Class A common stock that they may

be deemed to beneficially own solely by reason of the Stockholders Agreement. The address for each of these entities is One Letterman Drive, Building C,

Suite 410, San Francisco, CA 94129.

(7) Based on a Schedule 13D/A filed with the SEC on March 21, 2025 and information available to the Company. Idea Men, LLC has sole voting and

dispositive power over 43,164,171 shares of Class A common stock issuable upon the conversion of an equal number of shares of Class B common

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stock. Scott Marlette, Douglas Hirsch and Trevor Bezdek are the managing members of the Reporting Person. Each of the foregoing individuals disclaims

beneficial ownership of the securities held by the Reporting Person. Each of these individuals disclaims beneficial ownership of any shares of the Class A

common stock and Class B common stock held by Idea Men, LLC, except to the extent of their pecuniary interest. The address for Idea Men, LLC is 2644

30th St, Ste. 101, Santa Monica, CA 90405.

(8) Based on a Schedule 13D/A filed with the SEC on March 18, 2025. Spectrum Equity VII, L.P has share voting and dispositive power over 22,905,133

shares of Class A common stock issuable upon the conversion of an equal number of shares of Class B common stock. Spectrum VII Investment

Managers’ Fund, L.P. has shared voting and dispositive power over 39,101 shares of Class A common stock issuable upon the conversion of an equal

number of shares of Class B common stock. Spectrum VII Co-Investment Fund, L.P. is the beneficial owner of 22,040 shares of Class A common stock

issuable upon the conversion of an equal number of shares of Class B common stock. Spectrum Equity Associates VII, L.P. is the general partner of

Spectrum Equity VII, L.P., and as a result may be deemed to share beneficial ownership of the shares of Class A common stock beneficially owned by

Spectrum Equity VII, L.P. SEA VII Management, LLC is the general partner of each of Spectrum VII Investment Managers’ Fund, L.P., Spectrum VII Co-

Investment Fund, L.P. and Spectrum Equity Associates VII, L.P., and as a result may be deemed to share beneficial ownership of the shares of Class A

common stock beneficially owned by the foregoing entities. Brion B. Applegate, Christopher T. Mitchell, Victor E. Parker, Jr., Benjamin C. Spero, Ronan

Cunningham, Stephen M. LeSieur, Brian Regan and Michael W. Farrell may be deemed to share voting and dispositive power over the securities reported.

The address for each of these entities is 140 New Montgomery Street, 20th Floor, San Francisco, CA 94105.

(9) Based on a Schedule 13G/A filed with the SEC on November 12, 2024. The Vanguard Group has shared voting power over 13,981 shares of Class A

common stock, sole dispositive power over 7,821,594 shares of Class A common stock and shared dispositive power over 90,692 shares of Class A

common stock. The address for The Vanguard Group is 100 Vanguard Blvd., Malvern, PA 19355.

(10) Based on a Schedule 13G filed with the SEC on February 13, 2025. Each of Rubric Capital Management LP and David Rosen have shared voting power

and shared dispositive power over 5,804,628 shares of Class A common stock. David Rosen is the Managing Member of Rubric Capital Management GP

LLC, the general partner of Rubric Capital Management LP. The address of each of Rubric Capital Management LP and David Rosen is 155 East 44th St,

Suite 1630, New York, NY 10017.

(11) Based on a Schedule 13G/A filed with the SEC on November 14, 2024. Ameriprise Financial, Inc. has shared voting power over 4,799,364 shares of Class

A common stock and shared dispositive power over 5,081,967 shares of Class A common stock. Ameriprise Financial, Inc. is the parent company of

Columbia Management Investment Advisers, LLC, which has shared voting power over 4,799,364 shares of Class A common stock and shared dispositive

power over 5,077,968 shares of Class A Common Stock. The address for Ameriprise Financial, Inc. is 145 Ameriprise Financial Center, Minneapolis, MN

55474, and the address for Columbia Management Investment Advisers, LLC is 290 Congress Street, Boston, MA 02210.

(12) Represents (i) 352,043 shares of Class A common stock.

(13) Represents (i) 126,552 shares of class A Common Stock, (ii) 2,632,721 shares of Class A Common Stock held by the TB 2024-2 GRAT, of which Mr.

Bezdek is the sole trustee and sole annuitant and (iii) 2,632,721 shares of Class A Common Stock held by the JB 2024-2 GRAT, of which Mr. Bezdek's

spouse is the sole trustee and sole annuitant.

(14) Represents (i) 26,069 shares of DSUs vesting within 60 days of April 9, 2025 under the Deferred Compensation Plan.

(15) Represents (i) 25,852 shares of Class A common stock which may be issuable upon vesting of time-based RSUs within 60 days of April 9, 2025.

(16) Represents (i) 126,522 shares of Class A Common Stock, (ii) 2,632,721 shares of Class A Common Stock held by the DH 2024-2 GRAT, of which Mr.

Hirsch is the sole trustee and sole annuitant, (iii) 2,632,721 shares of Class A Common Stock held by the CH 2024-2 GRAT of which Mr. Hirsch's spouse

is the sole trustee and sole annuitant, (iv) 20,597 shares of Class A common stock which may be issuable upon vesting of time-based RSUs within 60

days of April 9, 2025 and (v) 3,460 shares of DSUs vesting within 60 days of April 9, 2025 under the Deferred Compensation Plan.

(17) Represents (i) 23,150 shares of Class A Common Stock and (ii) 30,862 shares of Class A common stock which may be issuable upon vesting of time-

based RSUs within 60 days of April 9, 2025

(18) Represents (i) 106,874 shares of Class A common stock, (ii) 448,354 shares of Class A common stock underlying options to purchase common stock that

are currently exercisable or would be exercisable within 60 days of April 9, 2025 and (iii) 29,900 shares of Class A common stock which may be issuable

upon vesting of time-based RSUs within 60 days of April 9, 2025.

(19) Represents (i) 72,755 shares of Class A common stock, (ii) 226,500 shares of Class B common stock held by the ARG Family Legacy Trust #1, for which

Ms. Rey-Giraud serves as trustee, (iii) 222,185 shares of Class A common stock underlying options to purchase common stock that are currently

exercisable or would be exercisable within 60 days of April 9, 2025, (iv) 2,464 shares of Class A common stock which may be issuable upon vesting of

time-based RSUs within 60 days of April 9, 2025 and (v) 28,398 shares of DSUs vesting within 60 days of April 9, 2025 under the Deferred Compensation

Plan.

(20) Represents (i) 363,561 shares of Class A common stock and (ii) 471,449 shares of Class A common stock underlying options to purchase common stock

that are currently exercisable or would be exercisable within 60 days of April 9, 2025.

(21) Represents (i) 279,313 shares of Class A common stock, (ii) 3,908,739 shares of Class A common stock underlying options to purchase common stock

that are currently exercisable or would be exercisable within 60 days of April 9, 2025 and (iii) 23,185 shares of DSUs vesting within 60 days of April 9,

2025 under the Deferred Compensation Plan.

(22) Represents, (a) for Class A common stock, (i) 11,266,080 shares of Class A common stock; (ii) 4,579,278 shares of Class A common stock underlying

options to purchase common stock that are currently exercisable or would be exercisable within 60 days of April 9, 2025; (iii) 109,675 shares of Class A

common stock which may be issuable upon vesting of time-based RSUs within 60 days of April 9, 2025; (iv) 81,112 shares of DSUs vesting within 60 days

of April 9, 2025 and (b) 226,500 shares of Class B common stock.

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CERTAIN RELATIONSHIPS AND RELATED PERSON TRANSACTIONS

POLICIES AND PROCEDURES FOR RELATED PERSON TRANSACTIONS

Our Board has adopted a written Related Person Transaction Policy and Procedures, setting forth the policies and

procedures for the review and approval or ratification of related person transactions. This policy covers, with certain

exceptions set forth in Item 404 of Regulation S-K, any transaction, arrangement or relationship, or any series of similar

transactions, arrangements or relationships, in which we (including any of our subsidiaries) are, were or will be a participant,

where the amount involved exceeds $120,000 in any fiscal year and a related person has, had or will have a direct or

indirect material interest.

Under the policy, any potential related person transaction that is proposed to be entered into by the Company must be

reported to our General Counsel by both the related person and the person at the Company responsible for such potential

related person transaction. Our legal team is primarily responsible for the procedures implemented to obtain information with

respect to potential related person transactions, and determining whether such transactions constitute related person

transactions subject to the policy. If our legal team determines that a transaction or relationship constitutes a related person

transaction subject to the policy, then our General Counsel is required to present to the Audit and Risk Committee each such

proposed related person transaction. In reviewing and approving any such transactions, our Audit and Risk Committee is

tasked to consider all relevant facts and circumstances, including, but not limited to, whether the transaction is on terms

comparable to those that could be obtained in an arm’s length transaction, the extent of the related person’s interest in the

transaction and considerations under the Company’s Code of Business Conduct and Ethics. If advance Audit and Risk

Committee approval of a related person transaction is not feasible, then the transaction may be preliminarily entered into by

management upon prior approval by the Chair of the Audit and Risk Committee, subject to ratification of the transaction by

the Audit and Risk Committee at the Audit and Risk Committee’s next regularly scheduled meeting. If a transaction was not

initially recognized as a related person transaction, then upon such recognition, the transaction will be presented to the Audit

and Risk Committee for ratification at the Audit and Risk Committee’s next regularly scheduled meeting. Management is

responsible for updating the Audit and Risk Committee as to any material changes to any approved or ratified related person

transaction and for providing a status report at least annually of all current related person transactions at a regularly

scheduled meeting of the Audit and Risk Committee. No director may participate in approval of a related person transaction

for which he or she is a related person.

The following includes a summary of transactions, arrangements and relationships since January 1, 2024, and any currently

proposed transactions, arrangements and relationships, to which we were or are to be a participant, in which (i) the amount

involved exceeded or will exceed $120,000 and (ii) any of our directors, executive officers and stockholders owning more

than 5% of our outstanding Class A common stock or our Class B common stock, or any affiliate or member of the

immediate family of the foregoing persons, had or will have a direct or indirect material interest. We believe that the terms of

such agreements are as favorable as those we could have obtained from parties not related to us.

TRANSACTIONS RELATED TO DIRECTORS, EQUITY HOLDERS AND EXECUTIVE OFFICERS

Registration Rights

In October 2018, we entered into an Amended and Restated Investor Rights Agreement with our Sponsor Stockholders,

pursuant to which, among other things, we granted such stockholders certain registration rights in respect to the “registrable

securities” held by them. Each of our Sponsor Stockholders, together with their respective affiliates, beneficially owns more

than 5% of a class of our outstanding capital stock.

Under the Amended and Restated Investor Rights Agreement, “registrable securities” include, among others, (a) the shares

of our Common Stock previously issued upon the conversion of shares of our redeemable convertible preferred stock, (b)

the shares of our Common Stock held or acquired by the applicable stockholders and (c) any shares of Common Stock

issued as a dividend or other distribution to or in exchange for or in replacement of the shares referenced in clauses (a) and

(b). The registration of shares of our Common Stock pursuant to the exercise of these registration rights would enable the

holders thereof to sell such shares without restriction under the Securities Act when the applicable registration statement is

declared effective. Under the Amended and Restated Investor Rights Agreement, we will pay expenses relating to such

registrations, including up to $50,000 of the reasonable fees and disbursements of one counsel for the participating

stockholders, and the stockholders will pay, among other things, all underwriting discounts and commissions relating to the

sale of their shares. The Amended and Restated Investor Rights Agreement also includes customary indemnification and

procedural terms.

These registration rights terminate upon the earlier of (1) the closing of a deemed liquidation event, which includes (A)

certain mergers, reorganizations or consolidations, (B) the sale or other disposition of all or substantially all of our assets,

and (C) any other transaction to which at least 50% of our voting securities or assets are transferred, or (2) as to any given

holder of such registration rights, the date when all of the registrable securities of such holder, together with any registrable

securities held by affiliates of such holder, can be sold without restriction under Rule 144 promulgated by the SEC under the

Securities Act.

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The Amended and Restated Investor Rights Agreement was entered into prior to the initial adoption of our Related Person

Transaction Policy and Procedures described above.

Stockholders Agreements

In October 2018, we entered into an Amended and Restated Stockholders Agreement (the “2018 Stockholders Agreement”)

with the Sponsor Stockholders, Douglas Hirsch and Trevor Bezdek, our former Co-Chief Executive Officers and former Chief

Mission Officer and current director and Co-Chairman of the Board, respectively, and certain other parties party thereto. As a

result of our IPO, most of the provisions set forth in the 2018 Stockholders Agreement that apply to us were terminated,

including rights regarding the nomination, appointment and designation of members of our Board and Board committees,

transfer restrictions, tag-along rights, drag-along rights, rights of first refusal and negative covenants. We continue to be

required to maintain directors and officers indemnity insurance coverage reasonably satisfactory to the Board, indemnify and

exculpate directors to the fullest extent permitted under applicable law and, at the request of any of the Sponsor

Stockholders, enter into a voting agreement pursuant to which the parties will agree to vote in favor of any directors

nominated by such parties, in each case, pursuant to the 2018 Stockholders Agreement.

In connection with our IPO, we entered into the Stockholders Agreement with our Sponsor Stockholders, pursuant to which,

among other things, we granted such stockholders certain director designation rights and agreed to take all actions

necessary and within our control to give effect to such director designation right provisions. The terms of the Stockholders

Agreement regarding director designation rights and voting for the election of directors are described above in the

“ Corporate Governance ” section under the header “ Stockholders Agreement .” As of September 25, 2023, provisions in the

Stockholders Agreement limiting the parties' ability to sell or transfer any shares of common stock during the three-year

period following our IPO lapsed.

Each of the 2018 Stockholders Agreement and the Stockholders Agreement was entered into prior to the initial adoption of

our Related Person Transaction Policy and Procedures described above.

Repurchase Transactions

2024 Stock Purchase Agreement

On March 6, 2024 (the “2024 SPA Effective Date”), we entered into two Stock Purchase Agreements, one with the Spectrum

Stockholders, and one with the Francisco Partners Stockholders. Pursuant to such agreements, we agreed to repurchase

6,239,942 shares of our Class A common stock (after giving effect to the automatic conversion of our Class B common stock

to Class A common stock upon such repurchase) from the Spectrum Stockholders and 14,622,366 shares of our Class A

common stock (after giving effect to the automatic conversion of our Class B common stock to Class A common stock upon

such repurchase) from the Francisco Partners Stockholders at a price of $7.19 per share, in each case, representing a

discount from the Class A common stock's closing share price of $7.57 as of the 2024 SPA Effective Date (the “Spectrum

and Francisco Partners Repurchase”). The Spectrum and Francisco Partners Repurchase was approved by our Board and

its Audit and Risk Committee as part of our existing authority to repurchase up to an aggregate of $450.0 million of our Class

A common stock. Closing of the Spectrum and Francisco Partners Repurchase occurred on March 11, 2024 for an

aggregate consideration of approximately $151.4 million, inclusive of direct costs and estimated excise taxes associated

with the transaction.

2025 Stock Purchase Agreement

On March 16, 2025 (the “2025 SPA Effective Date”), we entered into three Stock Purchase Agreements, one with the

Spectrum Stockholders, one with the Francisco Partners Stockholders, and one with the Idea Men Stockholders. Pursuant

to such agreements, we agreed to repurchase 3,000,000 shares of our Class A common stock (after giving effect to the

automatic conversion of our Class B common stock to Class A common stock upon such repurchase) from the Spectrum

Stockholders, 10,000,000 shares of our Class A common stock (after giving effect to the automatic conversion of our Class

B common stock to Class A common stock upon such repurchase) from the Francisco Partners Stockholders, and 7,000,000

shares of the Company’s Class A common stock (after giving effect to the automatic conversion of the Company’s Class B

common stock to Class A common stock upon such repurchase) from Idea Men Stockholders, at a price of $4.20 per share,

in each case representing a discount from the Company’s closing share price of $4.42 as of the last trading day prior to the

2025 SPA Effective Date (the “March 2025 Repurchase”). The March 2025 Repurchase was approved by our Board and its

Audit and Risk Committee as part of our existing authority to repurchase up to an aggregate of $450.0 million of our Class A

common stock. Closing of the March 2025 Repurchase occurred on March 21, 2025 for an aggregate consideration of

approximately $84.9 million , inclusive of direct costs and estimated excise taxes associated with the transaction.

Services Agreement

In October 2018, we entered into a services agreement with Silver Lake Management Company V, L.L.C. (“SLMC”). Under

the agreement, SLMC has provided from time to time, and may continue to provide, us and/or our affiliates, by and through

itself and its affiliates, each as an independent contractor, certain monitoring, advisory and consulting services, among

others.

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Pursuant to the agreement, we also granted SLMC a non-exclusive license to use our trademarks and logos in connection

with describing SLMC’s relationship with us. The amounts paid to SLMC and its affiliates under the agreement have not

exceeded $120,000 since January 1, 2024.

This agreement was entered into prior to the initial adoption of our Related Person Transaction Policy and Procedures

described above.

Indemnification Agreements

We have entered into indemnification agreements with each of our directors and executive officers. The indemnification

agreements and our Amended and Restated Bylaws require us to indemnify our directors and executive officers to the fullest

extent permitted by the General Corporation Law of the State of Delaware.

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OTHER MATTERS

COMPENSATION COMMITTEE INTERLOCKS AND INSIDER PARTICIPATION

During the fiscal year ended December 31, 2024 , the members of our Compensation Committee included Christopher

Adams and Gregory Mondre . None of the members of our Compensation Committee is or has been an officer or employee

of the Company. During the fiscal year ended December 31, 2024 , no relationship required to be disclosed by the rules of

the SEC existed aside from those identified herein.

STOCKHOLDERS’ PROPOSALS AND DIRECTOR NOMINATIONS

Stockholders who intend to have a proposal considered for inclusion in our proxy materials for presentation at our 2026

Annual Meeting pursuant to Rule 14a-8 under the Exchange Act (“Rule 14a-8”) must submit the proposal to our offices at

2701 Olympic Boulevard, West Building—Suite 200, Santa Monica, California 90404 in writing not later than December 25,

2025 . However, if the date of the 2026 Annual Meeting changes by more than 30 days from the first anniversary of the date

of the Annual Meeting, then such proposals must be received a reasonable time before we begin to print and send our proxy

materials for the 2026 Annual Meeting. Any such proposals must comply with the requirements of Rule 14a-8 regarding the

inclusion of stockholder proposals in company-sponsored proxy materials.

Stockholders intending to present a proposal at the 2026 Annual Meeting, but not to include the proposal in our proxy

statement, or to nominate a person for election as a director, must comply with the requirements set forth in our Amended

and Restated Bylaws. Our Amended and Restated Bylaws require, among other things, that our Secretary receive written

notice from the stockholder of record of their intent to present such proposal or nomination not earlier than the 120th day

and not later than the 90th day prior to the first anniversary of the preceding year’s annual meeting. Therefore, we must

receive notice of such a proposal or nomination for the 2026 Annual Meeting no earlier than February 3, 2026 and no later

than March 5, 2026 . The notice must contain the information required by the Amended and Restated Bylaws, a copy of

which is available upon request to our Secretary. In the event that the date of the 2026 Annual Meeting is more than 30 days

before or more than 60 days after June 3, 2026, then our Secretary must receive such written notice not earlier than the

120th day prior to the 2026 Annual Meeting and not later than the 90th day prior to the 2026 Annual Meeting or, if later, the

10th day following the day on which public disclosure of the date of the 2026 Annual Meeting is first made by us. SEC rules

permit management to vote proxies in its discretion in certain cases if the stockholder does not comply with this deadline

and, in certain other cases notwithstanding the stockholder’s compliance with this deadline. In addition to satisfying the

foregoing requirements under the Amended and Restated Bylaws, to comply with the universal proxy rules, stockholders

who intend to solicit proxies in support of director nominees other than the Company’s nominees must provide notice that

sets forth the information required by Rule 14a-19 under the Exchange Act.

We reserve the right to reject, rule out of order, or take other appropriate action with respect to any proposal that does not

comply with these or other applicable requirements.

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OTHER MATTERS AT THE ANNUAL MEETING

Our Board is not aware of any matter to be presented for action at the Annual Meeting other than the matters referred to

above and does not intend to bring any other matters before the Annual Meeting. However, if other matters should come

before the Annual Meeting, it is intended that holders of the proxies will vote thereon in their discretion.

SOLICITATION OF PROXIES

The accompanying proxy is solicited by and on behalf of our Board, whose Notice of Annual Meeting of Stockholders is

attached to this proxy statement, and the entire cost of our solicitation will be borne by us. In addition to the use of mail,

proxies may be solicited by personal interview, telephone, e-mail and facsimile by our directors, officers and other

employees who will not be specially compensated for these services. We will also request that brokers, nominees,

custodians and other fiduciaries forward soliciting materials to the beneficial owners of shares held by the brokers,

nominees, custodians and other fiduciaries. We will reimburse these persons for their reasonable expenses in connection

with these activities.

We intend to file a proxy statement and white proxy card with the SEC in connection with the solicitation of proxies for our

2025 Annual Meeting of our Stockholders. Stockholders may obtain our proxy statement (and any amendments and

supplements thereto) and other documents as and when filed by us with the SEC without charge from the SEC’s website at

www.sec.gov.

GOODRX’S ANNUAL REPORT ON FORM 10-K

A copy of GoodRx’s Annual Report on Form 10-K for the fiscal year ended December 31, 2024 , including financial

statements and schedules but not including exhibits, as filed with the SEC, will be sent to any stockholder of

record as of the close of business on April 9, 2025 without charge upon written request addressed to GoodRx

Holdings, Inc., Attention: Secretary, 2701 Olympic Boulevard Santa Monica, West Building - Suite 200, California

A reasonable fee will be charged for copies of exhibits. You also may access our Annual Report on Form 10-

K for the fiscal year ended December 31, 2024 at investors.goodrx.com .

WHETHER OR NOT YOU PLAN TO ATTEND THE ANNUAL MEETING, WE URGE YOU TO VOTE YOUR SHARES VIA

THE TOLL-FREE TELEPHONE NUMBER OR OVER THE INTERNET, AS DESCRIBED IN THIS PROXY STATEMENT. IF

YOU RECEIVED A COPY OF THE PROXY CARD BY MAIL, YOU MAY SIGN, DATE AND MAIL THE PROXY CARD IN

THE ENCLOSED RETURN ENVELOPE. PROMPTLY VOTING YOUR SHARES WILL ENSURE THE PRESENCE OF A

QUORUM AT THE ANNUAL MEETING AND WILL SAVE US THE EXPENSE OF FURTHER SOLICITATION.

By Order of the Board of Directors

Trevor Bezdek

Co- Chairman of the Board

Scott Wagner

Co-Chairman of the Board

Santa Monica, California

April 23, 2025

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