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Good Life Plus Plc

Regulatory Filings Jul 26, 2021

10319_rns_2021-07-26_6c062827-c94a-4b41-a41e-68e4a7095801.html

Regulatory Filings

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National Storage Mechanism | Additional information

RNS Number : 3691G

Semper Fortis Esports PLC

26 July 2021

26 July 2021

Semper Fortis Esports PLC

("Semper Fortis Esports" or the "Company")

Semper Fortis rebrands Top Blokes team as SMPR

Semper Fortis Esports PLC (AQSE: SEMP), the esports company focused on establishing esports teams, forming brand and technology partnerships, and providing business to business advisory services, has rebranded its Top Blokes esports team as "SMPR", a new identity and attitude for the Semper Fortis Esports team, bringing the brand closer to its mother company.

SMPR is an acronym for SEMPER,  which in Latin translates as 'Always', a symbol of commitment and focus for the brand. The new team identity "SMPR esports" defines our objective of 'always esports'. The design aims to appeal to the youth with its high energy and diverse appearance.

SMPR will now be the official brand for the current and future Semper Fortis esports teams. The Company is looking forward to developing this new brand and identity with official merchandise and content.

The new brand logo and identity for SMPR can be found here: www.SMPR.gg

Kevin Soltani, CEO of Semper Fortis Esports, commented:

"With SMPR now closely identifiable to audiences as a Semper Fortis brand, we will be able to identify a number of opportunities to bring in sponsors not only across our existing team but across the organisation."

Jassem Osseiran, COO of Semper Fortis Esports, added:

"We believe this new identity and brand reflects the culture of gaming and will appeal to our growing target community and we invite you to follow the journey of the growth of SMPR Esports." 

For more information, please contact:

Semper Fortis Esports plc via Square1 Consulting
Kevin Soltani, Chief Executive Officer

Jassem Osseiran, Chief Operating Officer

Max Deeley, Finance Director
https://semperfortisesports.com
Hybridan LLP - AQSE Corporate Adviser and Broker https://hybridan.com/
Claire Noyce, Managing Partner, Corporate Finance

Niall Pearson, Head of Corporate Broking & Sales
+44 203 764 2341

+44 203 764 2343
Square1 Consulting +44 207 929 5599
David Bick +44 7831 381201

About Semper Fortis Esports plc

Semper Fortis Esports PLC is a multi-operational Esports organisation converging high growth team infrastructures, gaming technology solutions and corporate business advisory services. Semper Fortis leverages its position in competitive electronic sports to produce disruptive game-based solutions and interactive experiences fusing physical and digital.

Semper Fortis translates in Latin to "Always Strong", channelling its expertise in sports, media and entertainment to strengthen, innovate and add value to the Esports ecosystem in the United Kingdom.

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