Gix Internet Ltd.

Investor Presentation • Jun 16, 2022

Company Presentation

June 2022

Forward Looking Statement

This presentation is intended for the provision of non-comprehensive information for the sake of convenience solely. You are hereby referred to the full prospectus and immediate and periodic reports filed by the company with the Israel Securities Authority and the Tel Aviv Stock Exchange Ltd. for information regarding the Company's activities and the risks entailed thereby, including warnings regarding forward-looking information, as defined in the Securities Law, 5728-1968, that is included therein. In case of any discrepancy between the information contained herein and the information contained in the official reports of the Company to the Israeli Securities Authority and the Tel Aviv Stock Exchange, the information recorded in such reports shall prevail.

This presentation may include forward-looking statements and forward-looking information, including, but not limited to developments, outlooks, projected economy measures, etc.. Such forward-looking statements and information are based on the current assumptions, intentions and plans of the Company. The forward-looking information in the presentation is subject to risks and uncertainties and may not materialize, in whole or in part, or may materialize significantly differently than as predicted, or may be affected by various factors, including factors that are not under the Company's control or such that cannot be estimated in advance. The Company makes no representation or warranty of any kind with respect to such information. For the avoidance of doubt, it is clarified that the Company does not undertake to update and/or modify the information included in this presentation to reflect events and/or circumstances occurring after the date of preparation of the presentation. This presentation does not constitute an offer, invitation or recommendation to purchase, sell, subscribe for or do any transactions in the securities of the Company, in any jurisdiction, and the information provided in this presentation is not a basis for the making of any investment decision, nor a recommendation or opinion, nor a substitute for the discretion and independent analysis of any potential investor.

This presentation includes information from public sources, which was not independently examined by the Company and the Company is not liable as to its accuracy.

Vision

Gix aspires to be a one stop shop for Marketing and Advertising technologies in all marketing activities. Gix's portfolio offers a broad array of innovative MarTech and AdTech (Marketing Technologies) products and services, specializing in the field of search, content, video and social networks while providing value to vast web users, advertisers and publishers.

Gix Highlights

GIX Internet is well positioned in the field of Ad-Tech and Mar-Tech technologies Traded in Tel-Aviv Stock Exchange since 2013 Provide solutions for all advertising segments: search, content, social and video Acquired Cortex Media Group in October 2021 Annual revenues of ~\$45 million * Cash and cash equivalents of ~\$5.5 million * Shareholder's equity of ~\$9 million *

Cash flow from operating activities of ~\$3 million *

A MarTech and AdTech company, specializing in the development and distribution of free software to millions of users, while generating revenue from ads presented to the users of its products.

Establised in 2017, cortex developed capabilities allowing transformation of original created content to a profit center through traffic acquisition and reader monetization. Cortex owns and operates 7 content brands across numerous verticals

\$43 million +400 million +30 billion Revenue in 2021 Visitors in 2021 Ads sold in 2021 \$30 million +12million +100 Revenue in 2021 users Products

Gix Internet Team

One of the senior advertising personnel inIsrael, President of the PublicisIsraelGroup

Amihay Hadad CEO

A well-established CPA, holding senior experience as CFO both in YNET and Internet Gold

Itay Brookmayer Gix Media CEO

Joined Gix Media in 2013. Served in several senior positions, including as VP of Revenue and VP of Business Development

Ofir perl Cortex CEO

Founded Cortex in 2017. Former General Manager of Emerson Israel. Holds a B.Sc. in Electrical Engineering and MBA from Tel Aviv University

New Attractive Structure

Revenues Y2Y- Pro forma

Revenues Y2Y

50,000

43,000

40,000

35,000

In thousands of \$ In thousands of \$

Cash Flow In thousands of \$

2019 2020 2021

0

Global Digital Advertisement Market

According to eMarketer (research firm) from November 2021 the global digital advertising spend in 2021 was \$492 billion, with an expectation to reach \$785 billion in 2025

The growing market creates a huge demand for the advertising real estate that we offer

An increase demand for our real estate creates an increase in prices (higher rpms and cpms) which allows us to bring more readers to our brands

About Gix Media

• Well known in the MarTech and AdTech field, with proven record and ability to cope and flourish in this dynamic market
• Senior partner with one of the search giants since 2013
• Since March 2020, an improved agreement was signed between Gix Media and the search giant for 3 years, including the mobile activity and an improvement in revenues share
• Holds a wide range of self-developed advertising products enabling:
• Quick and easy Go To Market
• High profitability relative to the industry, characterized by several competitors serving solely as intermediaries

Gix Media

Apps

Developing products and apps, for the benefit of web users along with generating income from searches

Creates apps and softwares for end users: distributing free softwares (browser add-ons and desktop apps) to end users while driving revenues from searches and advertisements

Gix Media

Native to Search

Native to Search is an innovative automatic system for the purchase and sale of ad spaces according to search terms

The system performs optimization on several levels to gain the ultimate, optimal combination enabling maximal profit in any given timeframe

The product allows the display of personalized ads, suiting the content exposed to each different user, in order to provide relevant, customized search results

Cortex specializes in creating original content

Cortex owns and operates 7 content brands (Websites)

Massive brands
vogue.com	time.com	nydailynews.com	Cortex MG
192M visitors	240M visitors	168M visitors	400M visitors

Cortex publishes and promotes its content thourgh a number of leading platforms at over 10,000 properities around the world

Cortex Content

Using cutting-edge technology software, AI and analysis Cortex is able to accurately select the potentially most successful content

Cortex's primary focus is to adapt, research, and create content that attracts our readers and launches them into an alternate reality- for example, user interested in dog and will be expose to Cortex' content will receive information compatible to their interest, car lovers for insets will shown relevant content like what cars are expected to be released next year

Cortex's seven websites offer content on a wide range of topics including: travel, history, culture, animals, and more. With content optimized for all platforms, readers can enjoy our content anytime, anywhere

HOW DOES IT WORK?

What makes us different

We specialize in buying media and yet we don't have a single media buyer working for Cortex We have developed a unique and fully automated platform that manages all of our campaignsin real time

AUTOMATIC SCALABLE CONTENT DELIVERY PLAFORM

Cortex's content is written by humans. AII else is done automatically

Cortex uses cloud infrastructure:

Classifies our content

• Learns the behaviour and preferences of millions of daily online visitors
• Automatically matches readers with the content they enjoy most at the optimal time

Cortex's automatic platform includes the following services

• Opening campaigns
• Managing bids towards a predefined goal ROI
• Managing campaign budgets
• Fraud detection analysis and blacklisting
• Campaign lifecycle (closing and reopening previous campaigns)
• Automatic content policy alignment

Our Partners

The company works with the world's most leading programmatic advertisers

More than 30,000 advertisers use Cortex properties to reach over 30 million monthly readers in a brand-safe environment.

Leading brands including BestBuy, Walmart, Geico, Toyota, and Samsung are among our key advertisers. They all place ads on our properties (Websites) through the above programmatic business partners.

Merger of Gix Media and Cortex

More diversity and increase in addressable markets

1 Gix media accomplished the acquisition of Cortex (70%) in October 2021

Merging Gix Media and Cortex will allow the creation of a synergy between the complementary activities, enabling rapid growth in Gix Media's "Native to Search" activity and accelerate Cortex's' entrance into the "search business"

2 3 Display and social to search business involving advertising on one platform (typically via facebook, twitter or native ad networks such as yahoo, Taboola' outbrain, etc) in order to acquire traffic and send it to a monetized page search results from engines like Google' Yahoo or Bing

4 Cortex holds all the necessary traffic acquisition konwhow, all the way to the search monetization part which is where Gix is very competent 5

Gix Internet expects the merger to build a \$80-90M business by 2022

Growth Engines

Expedite the merge between Gix Media and Cortex in order to accelerate the collaboration and the mutual knowledge

Integrating Cortex in the Gix Media "Native to Search" activity Going global with more languages in the content brands of Cortex shall accelerate growth

Continue to locate synergetic and profitable companies and activities for M&A

THANK YOU