FORD MOTOR CO — Director's Dealing 2004

Mar 16, 2004

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: FORD MOTOR CO (F)
CIK: 0000037996
Period of Report: 2004-03-12

Reporting Person: REICHARDT CARL E (Director)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2004-03-12	Common Stock, $0.01 par value	A	28280	—	Acquired	562896	Direct

Holdings (Derivative)

Security	Exercise Price	Expiration	Underlying	Shares	Ownership
Ford Stock Units	$		Common Stock, $0.01 par value ()	5787	Direct

Footnotes

F1: These shares were acquired under the Company's 1998 Long-Term Incentive Plan without payment by me.

F2: These Ford Stock Units were acquired under the Company's Deferred Compensation Plan for Non-Employee Directors. In general, these Ford Stock Units will be converted and distributed to me, without payment, in cash, on January 10th of the year following termination of Board service, based upon the then current market value of a share of Common Stock.