EQUIFAX INC — Director's Dealing 2019

Nov 1, 2019

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: EQUIFAX INC (EFX)
CIK: 0000033185
Period of Report: 2019-10-30

Reporting Person: Adams J Dann (Pres-Gbl Cons Sols)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2019-10-30	Common Stock	S	28.0000	$136.0700	Disposed	61383.0000	Direct
2019-10-30	Common Stock	S	3469.0000	$134.1873	Disposed	57914.0000	Direct
2019-10-30	Common Stock	S	5895.0000	$135.0292	Disposed	52019.0000	Direct

Holdings (Non-Derivative)

Security	Shares	Ownership
Common Stock	402.0000	Indirect

Footnotes

F1: The sales reported in this Form 4 were effected pursuant to a rule 10b5-1 trading plan adopted by the reporting person on August 19, 2019.

F2: Includes accrued dividend equivalent units for dividends reinvested in corresponding restricted stock units through the Company's last dividend payment date.

F3: The price reported in column 4 is a weighted average price. The shares were sold at prices ranging from $133.60 to $134.595, inclusive. Upon request by the SEC staff, the issuer, or any security holder of the issuer, full information regarding the number of shares purchased or sold at each separate price will be provided.

F4: The price reported in column 4 is a weighted average price. The shares were sold at prices ranging from $134.605 to $135.31, inclusive. Upon request by the SEC staff, the issuer, or any security holder of the issuer, full information regarding the number of shares purchased or sold at each separate price will be provided.