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ENTERGY CORP /DE/ Director's Dealing 2011

Aug 3, 2011

30061_dirs_2011-08-03_32d2d255-ecb0-427d-bd18-884ff269b6c3.zip

Director's Dealing

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SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: ENTERGY CORP /DE/ (ETR)
CIK: 0000065984
Period of Report: 2011-08-01

Reporting Person: LEONARD J WAYNE (Director, Chairman and CEO)

Non-Derivative Transactions

Date Security Code Shares Price A/D Holdings After Ownership
2011-08-01 Common Stock M 330600 $41.69 Acquired 651837 Direct
2011-08-01 Common Stock S 258695 $66.55 Disposed 393142 Direct

Derivative Transactions

Date Security Exercise Price Code Shares A/D Expiration Underlying Ownership
2011-08-01 Employee Stock Option (Right to Buy) $41.69 M 330600 Disposed 2012-02-11 Common Stock (330600) Direct

Holdings (Non-Derivative)

Security Shares Ownership
Common Stock 50000 Indirect
Common Stock 1430 Indirect

Footnotes

F1: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on May 26, 2011.

F2: The price reported in column 4 is a weighted average price. The shares were sold in multiple transactions ranging from $66.30 to $67.07. The reporting person undertakes to provide to Entergy, any security holder of Entergy or the staff of the Securities and Exchange Commission ("SEC"), upon request, full information regarding the number of shares sold at each price within the range set forth in this footnote.

F3: Includes 278 shares acquired pursuant to a dividend reinvestment feature of the Entergy Corporation 2011 Equity Ownership Plan.

F4: The reporting person disclaims beneficial ownership of the Entergy common stock held by J&W Leonard, L.L.C., except to the extent of the reporting person's pecuniary interest in such shares.

F5: The options vested in three equal annual installments on February 11, 2003, 2004 and 2005.