EAGLE EYE SOLUTIONS GROUP PLC

Director's Dealing • Jul 31, 2017

National Storage Mechanism | Additional information

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RNS Number : 5043M

Eagle Eye Solutions Group PLC

31 July 2017

Eagle Eye Solutions Group plc

(the "Company")

Notification of Transactions by a Director/PDMR

The Company was today informed that on 28 July 2017, Bill Currie, non-executive director, acquired 58,500 ordinary shares of 1p each in the Company ("Ordinary Shares") at an average price of 270.0 pence per share. Following this transaction Bill Currie's beneficial interest in Ordinary Shares is now 3,013,322 Ordinary Shares, representing approximately 11.9 percent of the Company's issued ordinary share capital. The Company was also informed that on 28 July 2017, Terry Leahy, non-executive director, acquired 58,500 ordinary shares of 1p each in the Company ("Ordinary Shares") at an average price of 270.0 pence per share. Following this transaction Terry Leahy's beneficial interest in Ordinary Shares is now 2,270,970 Ordinary Shares, representing approximately 8.9 percent of the Company's issued ordinary share capital.

1	Details of the person discharging managerial responsibilities / person closely associated
a)	Name	1)   Bill Currie 2)   Terry Leahy
2	Reason for the notification
a)	Position/status	1)   Non-executive director 2)   Non-executive director
b)	Initial notification/Amendment	Initial Notification
3	Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
a)	Name	Eagle Eye Solutions plc
b)	LEI	2138002S1AIBVVMZ7A21
4	Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
a)	Description of the financial instrument, type of instrument Identification code	Ordinary shares of 1p each GB00BKF1YD83
b)	Nature of transaction	Purchase of shares
c)	Price(s) and volume(s)	Price(s)	Volume(s)
		1)   270p 2)   270p	1)   58,500 2)   58,500
	Aggregated information -      Aggregated volume -      Price	1)   58,500 2)   58,500 1)   £2.70 2)   £2.70
e)	Date of the transaction	1)   28 July 2017 2)   28 July 2017
f)	Place of the transaction	London Stock Exchange

For further information, please contact: Eagle Eye
Tim Mason, Chief Executive Officer Lucy Sharman-Munday, Chief Financial Officer	Tel: 0844 824 3686
Investec (Nominated Advisor and Broker)
Corporate Finance: Dominic Emery/ David Anderson	Tel: 020 7597 5970
Corporate Broking: Matt Lewis/Rob Baker Hudson Sandler
Nick Lyon/Hattie O'Reilly	Tel: 020 7796 4133
Information on Eagle Eye www.eagleeye.com

Eagle Eye is a leading SaaS technology company that securely validates and redeems digital promotions in real-time for the grocery, retail and hospitality industries.

The Company's digital marketing platform, Eagle Eye AIR, enables the secure, real-time, multi-channel issuance, management and redemption of digital promotions and rewards, replacing previously used paper-based methods. Our Eagle Eye platform creates a network effect between merchants, distributors and brands enabling stronger connections and value to all parties. Through our four products we enable brands and merchants to reduce cost, improve their customer offer and accelerate their innovation.

The UK promotions market is currently transitioning through substantial change as both retailers and consumers are moving away from paper and plastic to digital. In 2014 there were in excess of 730 million coupons redeemed in the UK1, and 16 billion digital coupons redeemed worldwide2.

The Eagle Eye AIR platform comprises four key products: Eagle Eye Promote - for the management of offers and promotions, Eagle Eye Gift - for gift cards and customer care, Eagle Eye Reward - for loyalty and reward schemes and Eagle Eye Engage - for digital messaging. These four products enable the Company's customers to deliver targeted promotions, gift vouchers and rewards to consumers in real time, in a simple and secure way, across multiple marketing communications channels including email, SMS messaging and loyalty apps. The promotions can be redeemed securely by the consumer through any enabled point of sale channel.

The Company's current customer base comprises leading names in UK grocery, retail and hospitality including Asda, J Sainsbury, Greggs, JD Sports, Ladbrokes, Marks & Spencer, Mitchells & Butlers, Pizza Express, Tesco and Thomas Pink.

This information is provided by RNS

The company news service from the London Stock Exchange

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