Direct Line Insurance Group PLC

Director's Dealing • Jan 30, 2014

National Storage Mechanism | Additional information

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RNS Number : 9208Y

Direct Line Insurance Group PLC

30 January 2014

Direct Line Insurance Group plc ('DLG')

Buy As You Earn Plan ('BAYE')

Date: 30 January 2014

DLG was today notified that on 27 January 2014 the following persons discharging managerial responsibilities ('PDMRs') purchased ordinary shares in DLG ('Shares'), and were allocated one ordinary share for every two shares purchased free of charge ('Matching Shares') under the BAYE. This was a non-discretionary transaction.

PDMR	Shares held before the transaction	No. of Shares purchased	Price per share purchased (GBP)	No. of Matching Shares acquired	Shares held following the transaction
	A	B		C	A+B+C
Robert Bailhache	723	49	2.5775	25	797
Darrell Evans	753	39	2.5775	20	812
Jonathan Greenwood	906	48	2.5775	24	978
Steven Maddock	906	48	2.5775	24	978
John Reizenstein	906	48	2.5775	24	978
Thomas Woolgrove	999	48	2.5775	24	1071

The BAYE is an HMRC-approved Share Incentive Plan under which qualifying UK employees are able to purchase ordinary shares of 10p each in the Company out of monthly deductions from salary and are allocated Matching Shares as described above.

This announcement is made in accordance with the requirements of DTR 3.1.4 R.

For any enquiries relating to this announcement, please contact:

Laura Brinkworth

Assistant Company Secretary

Email: laura.brinkworth@directlinegroup.co.uk

Telephone: 020 8313 5993

This information is provided by RNS

The company news service from the London Stock Exchange

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