Designer Brands Inc. — Director's Dealing 2013

Jul 11, 2013

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: DSW Inc. (DSW)
CIK: 0001319947
Period of Report: 2013-07-10

Reporting Person: PROBST DOUGLAS J (EVP & CFO)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2013-07-10	Class A Common Shares	M	16776.0000	$9.3000	Acquired	29866.0000	Direct
2013-07-10	Class A Common Shares	M	9464.0000	$12.0200	Acquired	39330.0000	Direct
2013-07-10	Class A Common Shares	M	2107.0000	$17.6700	Acquired	41437.0000	Direct
2013-07-10	Class A Common Shares	S	28347.0000	$78.2600	Disposed	13090.0000	Direct

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2013-07-10	Stock Option - Right to Buy	$9.3000	M	16776.0000	Disposed	2019-04-01	Class A Common Shares (16776.0000)	Direct
2013-07-10	Stock Option - Right to Buy	$12.0200	M	9464.0000	Disposed	2018-04-03	Class A Common Shares (9464.0000)	Direct
2013-07-10	Stock Option - Right to Buy	$17.6700	M	2107.0000	Disposed	2015-06-28	Class A Common Shares (2107.0000)	Direct

Footnotes

F1: Price represents a weighted average of the sale price. Shares were sold at prices ranging from $78.08 to $78.33. Upon the request by the SEC staff, the Issuer, or a security holder of the Issuer, the reporting person will provide the full information about the number of shares sold at each separate price.

F2: Option vests 20% per year beginning on the first anniversary of the date of grant.