Designer Brands Inc. — Director's Dealing 2013

Dec 2, 2013

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: DSW Inc. (DSW)
CIK: 0001319947
Period of Report: 2013-11-27

Reporting Person: Jordan William L (EVP, GenCounsel & Secy)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2013-11-27	Class A Common Shares	M	7836.0000	$6.0100	Acquired	32298.0000	Direct
2013-11-27	Class A Common Shares	S	7836.0000	$45.0300	Disposed	24462.0000	Direct
2013-11-29	Class A Common Shares	M	20413.0000	$6.0100	Acquired	44875.0000	Direct
2013-11-29	Class A Common Shares	S	20413.0000	$45.0000	Disposed	24462.0000	Direct

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2013-11-27	Stock Option - Right to Buy	$6.0100	M	7836.0000	Disposed	2018-04-03	Class A Common Shares (7836.0000)	Direct
2013-11-29	Stock Option - Right to Buy	$6.0100	M	20413.0000	Disposed	2018-04-03	Class A Common Shares (20413.0000)	Direct

Footnotes

F1: Price represents a weighted average of the sale price. Shares were sold at prices ranging from $45.00 to $45.08. Upon the request by the SEC staff, the Issuer, or a security holder of the Issuer, the reporting person will provide the full information about the number of shares sold at each separate price.

F2: Price represents a weighted average of the sale price. Shares were sold at prices ranging from $45.00 to $45.03. Upon the request by the SEC staff, the Issuer, or a security holder of the Issuer, the reporting person will provide the full information about the number of shares sold at each separate price.

F3: Amount of securities beneficially owned by the insider has been adjusted to reflect a 2-for-1 stock split that occurred on November 2, 2013.

F4: The previously reported option has been adjusted to reflect a 2-for-1 stock split that occurred on November 2, 2013.