Designer Brands Inc. — Director's Dealing 2012

Dec 7, 2012

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: DSW Inc. (DSW)
CIK: 0001319947
Period of Report: 2012-12-05

Reporting Person: Jordan William L (EVP, General Counsel)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2012-12-04	Class A Common Shares	G	500.0000	$0.0000	Disposed	7832.0000	Direct
2012-12-05	Class A Common Shares	M	205.0000	$12.0200	Acquired	8037.0000	Direct
2012-12-05	Class A Common Shares	S	5.0000	$70.4900	Disposed	8032.0000	Direct
2012-12-05	Class A Common Shares	S	200.0000	$70.2700	Disposed	7832.0000	Direct

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2012-12-05	Stock Option - Right to Buy	$12.0200	M	205.0000	Disposed	2018-04-03	Class A Common Shares (205.0000)	Direct

Footnotes

F1: Previously reported stock option has been adjusted to reflect a special stock dividend declared by the Issuer and exempt pursuant to Rule 16a-9.