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CREATIVE NEWTECH LIMITED — Investor Presentation 2021
Jun 19, 2021
62737_rns_2021-06-19_c11226dd-8994-42a6-8f83-8a218954dc21.pdf
Investor Presentation
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Creative Peripherals and Distribution Limited Result Update Presentation Q4 & FY21
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Disclaimer
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This presentation has been prepared by Creative Peripherals and Distribution Limited (the “Company”) solely for information purposes and does not constitute any offer, recommendation or invitation to purchase or subscribe for any securities, and shall not form the basis or be relied on in connection with any contract or binding commitment what so ever. No offering of securities of the Company will be made except by means of a statutory offering document containing detailed information about the Company.
This Presentation has been prepared by the Company based on information and data which the Company considers reliable, but the Company makes no representation or warranty, express or implied, whatsoever, and no reliance shall be placed on, the truth, accuracy, completeness, fairness and reasonableness of the contents of this Presentation. This Presentation may not be all inclusive and may not contain all of the information that you may consider material. Any liability in respect of the contents of, or any omission from, this Presentation is expressly excluded.
Certain matters discussed in this Presentation may contain statements regarding the Company’s market opportunity and business prospects that are individually and collectively forward-looking statements. Such forward-looking statements are not guarantees of future performance and are subject to known and unknown risks, uncertainties and assumptions that are difficult to predict. These risks and uncertainties include, but are not limited to, the performance of the Indian economy and of the economies of various international markets, the performance of the industry in India and world-wide, competition, the company’s ability to successfully implement its strategy, the Company’s future levels of growth and expansion, technological implementation, changes and advancements, changes in revenue, income or cash flows, the Company’s market preferences and its exposure to market risks, as well as other risks. The Company’s actual results, levels of activity, performance or achievements could differ materially and adversely from results expressed in or implied by this Presentation. The Company assumes no obligation to update any forward-looking information contained in this Presentation. Any forward-looking statements and projections made by third parties included in this Presentation are not adopted by the Company and the Company is not responsible for such third party statements and projections.
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Table of Contents
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Company Overview
Business Overview
Chairman’s Message & Key Developments
Financial Highlights
Way Forward
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Company Overview
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Who we are…
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Market Entry Specialist for Niche Brands
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Ckart
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Brand Licensing
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➢ Specialist for global brands to enter and penetrate Indian markets
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➢ Licensed by Honeywell to undertake contract manufacturing for wide range of consumer & enterprise products
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➢ Rights on many product designs/casts, can manufacture and sell Honeywell branded products in many APAC countries, as well as govern product pricing to large extent
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➢ Aim to expand this business line with Honeywell, and get more international brands under licensing model
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➢ Maintain asset-light model while expanding licensed manufacturing business
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➢ Online digital B2B eCommerce platform
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➢ One-stop-shop for all customers
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➢ Well positioned to leverage established network and market reach
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➢ Hosts all customers and enables them to view, share and transact in each other’s products
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➢ Portfolio of over 20 world renowned brands including Honeywell, GoPro, Viewsonic and Samsung
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➢ Offers various useful features like drop shipment, invoicing and facility for customer to have their own site
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➢ Most brands are market leaders in their customer to have their own site
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respective categories and command ➢ Expands Company’s product domain
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niche value in market ➢ Will help expand customer-base
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➢ Continually enhance portfolio with without additional manpower
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high-margin, high growth-potential ➢ With growing digitization in industry,
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products – Ckart paves way for future-ready
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➢ Multi-channel network online, retail business model
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and general trade channels
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~3,200 Products
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5,000+ Customers
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20+ Branches
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20+ Brands
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150+ Employees
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Journey so far…
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Expanded agreement with Honeywell for Passive Cabling
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Listed on NSE - SME stock exchange
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Launched B-Safe – own brand of medical products
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Launched Ckart – digital B2B platform for customers
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2012 - Foray into Imaging business by signing Olympus
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Forayed into gaming products under lifestyle segment
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Expanded distribution mandate with Honeywell to 29 countries outside India
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2013 - Exclusive Photo Distribution from Vitec Group of Italy for Manfrotto
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Agreement with TPV Technology India for Philips Digital Signage in India
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Signed agreement with ZEISS for distribution of binoculars & monoculars
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2013 - Exclusive distribution for 5 new global IT vendors
- Licensing agreement with Honeywell for air purifiers in 10 countries
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Geographically expanded Honeywell licensing agreement to Middle East countries & added new products
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Started as trading
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2015 - Reliance Digital ‘ Best
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concern with 2
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Agreement with Edelkrone for videography accessories
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Fulfillment Partner ’
employees
- Tie-up with Reliance Retail for Disney & Marvel branded products
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2015 - Exclusive distribution for 8 new
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Epson Dot-matrix Printer aggregator
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▪
Printer aggregator global brands including ViewSonic & Forayed into Retail Security ▪ Distribution agreement with MSi for mini-computers
Samsung segment - Signed Exclusive ▪ Signed agreement with Colorful Tech for SSDs
Agreement with InVue Security
Products
1990s 2000-10 2012-15 2016 2017-18 2018-19 2019-20
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Agreement with Future Tech Electronics - LED TV’s for DAEWOO, MEPL & INDICOOL brands in India
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Microsoft sub-distribution in Maharashtra
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Forayed into retail security business
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& Gujarat
- Expanded gaming product vertical in India via agreement with Thermaltake
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Exclusive license for Honeywell
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Changed name to Creative Peripherals & Distribution Pvt. Ltd.
- Signed exclusive agreement with ‘ iBall’ for all their products in Madhya Pradesh and Vidarbha
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Distribution license received for GoPro
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Opened branches in Pune, Bangalore and Ahmedabad
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Migrated to NSE Main Board
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Expanded IT, Gaming & Lifestyle segments with PNY, Cooler Master & BaByliss
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Epson Business Partner
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Foray into Lifestyle business
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Distribution agreement with Panasonic for audio products
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Key Team
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Mr. Ketan Patel
Chairman & Managing Director
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IIM - B Alumnus with Engineering in Computer Technology from Mumbai University
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Over three decades of experience - has built expertise in business strategy, planning, product marketing and people management
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Mrs. Purvi Patel
Whole Time Director
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Holds Diploma in Pharmacy with rich experience in Computer Programming
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Responsible for execution of business strategies and planning
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In-charge of all key business functions
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Responsible for maintaining vendor relations & new product development
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Vijay Advani
Whole Time Director
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Bachelor of Commerce from Mumbai University, with over 32 years of experience
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Expertise lies in business planning, execution and key account management
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Over three decades’ experience in Value Added Distributors Industry, including companies like General Electronics
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Abhijit Kanvinde
Chief Financial Officer
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Chartered Accountant with over 20 years of strong and multi-industry experience
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Worked in companies like Garnier India, Novartis Consumer Health, Shringar Cinemas, etc
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Was CFO of listed company for over 8 years, also successfully completed IPO 2x in his career
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Upendra Singh
National Sales Head
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Bachelor of Commerce from Ranchi
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University, with nearly 30 years experience in Sales & Marketing
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Expertise lies in vendor management, sales generation & market penetration With over 11 years’ experience in IT hardware industry, he drives national channel & corporate sales
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Amol Patil
National Product Head
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MBA in Marketing with Engineering in Electronics and Telecom, with over 20 years’ experience in IT industry
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Expertise lies in identifying latest market opportunities with excellent team management and execution skills. He is responsible for profitable management of products portfolio
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Business Overview
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Driving digital transformation…
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Our Value Addition
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Information
Price
Access to
Network
Partnership
Product
Scale and
Content & What is
Skills
needed?
Community
Customer
Brand
Service
Experience
Strategy
Customer
experience Omni- Channel
Marketing
2000 2022 Contract
manufacturing
Customer
By 2022, Customer Experience would overtake Price & Product
Intimacy
as the key brand differentiator
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Integrated Business Model
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▪ Identification of ideal distribution channel ▪ Identify and acquire required skill sets / man power ▪ Regional planning and strategy to market brand Strategic ▪ Resource allocation and strengthening of ▪ Planning Executing marketing strategy operations ▪ Creating brand awareness ▪ Training and events Pre-Sales ▪ Customer Engagement ▪ Digital Cataloguing ▪ On-field research and in-house Market usage and checking Research ▪ Location-wise market demand analysis ▪ Price waterfall analysis ▪ ▪ Detailed product comparison Point-of-sales (POS) activity Differentiated ▪ Competition Analysis Sales Processes ▪ Relationships with channel partners : E- Commerce, Large Format and Specialized Retailers ▪ Reseller workshop & demos ▪ Online-to-Offline channel
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Integrated Business Model contd…
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- Product to product comparison with similar products from peer brands in industry – for competitive benchmarking
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Market Research
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On-field research & in-house usage & checking – Checking product’s usability, viability and features internally as well as in real-world scenario across markets. Conducting brainstorming sessions and Price Waterfall analysis.
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Location-wise market demand – Gaining insight on consumer trends & demand of various demographics for product
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Market analysis – Research to support ramp-up of brands in multiple countries with cost effective scalable process
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Competition Analysis – Ascertain products and strategy of peer brands, and vetting overall technology landscape
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Strategic Planning
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Identification of ideal distribution channel for specific product/brand, based on the target market Channels - mix of online & offline modes
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Identify and acquire required skill sets / man power – Conducting necessary training to equip personnel with required knowledge and skills to perform demo’s etc. at POS
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Regional planning and strategy including target-setting – formulating strategy specific to region, product and channel
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Strategy to market brand
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Resource allocation and strengthening of operations
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Integrated Business Model contd…
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Executing marketing strategy
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Creating brand awareness
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Training and events
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Pre-
- Customer Engagement
Sales
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Digital Cataloguing
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▪ POP Displays ▪ 100+ Trained, professional sales staff ▪ 1,200+ Trainings conducted at shop level annually
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Point-of-sales (POS) activity
▪ Relationships with channel partners : E- Differentiated Sales Commerce, large format and specialized Processes retailers
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Reseller workshop & demos
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Online-to-offline channel
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▪ 20 branches across India
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Brand Licensing & Contract manufacturing - Honeywell End to end services from factory to consumer
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Honeywell : Fortune 50 multinational conglomerate offers various commercial and consumer products, engineering services and aerospace systems. Active across aerospace, automation & control systems and performance materials & technologies.
Our Involvement: Started association in September 2016 to capitalize opportunities seen in Indian market. Creative has been crucial support and channel for Honeywell to expand their product distribution in India, and eventually across other Asian markets, and recreate “Power of Connect” among consumers
Product Designing and ▪ Contract manufacturing – products manufactured at Honeywell certified factories ▪ Design and casts – owned by Creative Manufacturing
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www.honeywell.com
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- Exclusive rights across multiple product segments
Exclusive Distribution, Premium Pricing
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Soon to launch new product category – Wi-Fi networking - Home segment
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Omni-channel supplying platforms – modern retail, e-commerce and traditional channel stores
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Rights to assign premium pricing for certain products
▪ Distribution agreement in SAARC and Middle East countries (Expect to launch products in Middle International Markets East in Mid-2019)
- Designing and packing of products as per Honeywell global packing guidelines
Value Added Services
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Offers higher/longer warranty and better after sales services
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Demand generation and marketing activities as per Honeywell global guidelines
Scalability
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Plan to manufacture in India under ‘Make in India’ initiative
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Plans to scale up operations in international markets and expand product portfolio
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Market specialists for Niche & Experiential Products
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Information Technology Imaging
Thermaltake
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Lifestyle & Security
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Case Study – Go Pro
Market entry, Brand awareness, Consumer engagement
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GoPro : Global brand offering broad range of imaging devices and accessories for professional as well as amateur users
Our Involvement: Started association in 2016-17 to enter Indian market. Creative has been a key enabler for brand to penetrate market and establish its presence here. GoPro has grown from barely-known foreign brand to a well-recognized premium imaging brand in urban India
Marketing Strategy
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Market research & expertise to formulate customized, ideal marketing strategy
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Launched ‘GoPro Hero’ two days prior to global release, to make it available in time for Diwali sales in 2016
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Arrange and manage POP setups and kiosks for the brand at various malls
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Specialized training to 1,200 on-ground staff (ISD – In-Store-Demonstrators)
Exclusive Distribution
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Exclusive distribution rights across India
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Leverage strong nation-wide network
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From introduction of ‘GoPro Hero’ in 2016-17, current portfolio spans several new variants of cameras, e.g. “GoPro 7”
On-Field Activities
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Brand awareness & promotion
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Content creation & influencers
www.gopro.com
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Over ~36 events and workshop per year – e.g. 7th India HOG Rally by Harley Davidson at Goa, Times Green Wheels bike festival
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Pre-sales activities
Scalability
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Witnessed growing sales in India: Share of revenue grew from $1 mn in FY2016-17 to $14 mn in FY2018-19
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India offers high growth potential among Asian markets, compared to mature markets like Japan and China
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Digital Platform: Ckart
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Ckart is Creative Peripherals’ own online digital B2B eCommerce platform
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Salient Features
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Key Benefits
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Ckart hosts all existing and new customers and is integrated with Company’s ERP system
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Platform enables customers to discover, share and transact their products amongst each other
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Value added services include drop-shipment and invoicing capabilities and seller module
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Customers can also choose to have their own micro-site hosted
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Developed in-house by dynamic and dedicated team
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Swift navigation and flow, and offers userfriendly experience
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Ckart is a one-stop-shop for all customers’ requirements
▪ It will grow customer-base without additional manpower or cost ▪ Platform will increase ease of doing business and enhance customer experience ▪ Expected to expand product domain and enhance working capital cycle
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Geographical Presence
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Kuwait Bahrain
Qatar
India
Saudi Arabia
UAE
Oman
Strong network of 5,000+ partners across India
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Domestic
▪ Pan India presence ▪ 20 branches across India ▪ Over 150-strong highly skilled workforce across India – mix of young and experienced talent
International
▪ Strong distribution tie-up in Middle East ▪ Expanding network across SAARC & Southeast Asia countries
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Smart Sourcing Capabilities
Central Warehouse @ Bhiwandi, Maharashtra
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Dispatch all over India from Central warehouse
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Warehousing and Transportation services
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40,000 Sq. ft. area
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Semi-automatic warehousing
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Advanced systems for inward & outward, packing and stock keeping (Bar Code system for outward)
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Technology enabled supply chain
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Transactions handled: 3,500 tonnes per annum
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Key features
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State-of-art inventory management and warehousing equipment
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Fast and on-time delivery
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Can arrange dispatch from single unit to container
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Tie-ups with reputed logistics service providers
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Trained and experienced staff
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Chairman’s Message & Key Developments
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Management Comment
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“The past fiscal year was troubled with COVID-19 hampering personal lives and business operations across industries in India and globally. After starting on a slow note, businesses recovered gradually as lockdowns in several regions eased up. However, there are still logistics and other impediments in some regions where there are partial lockdowns in India, as the second wave wreaks havoc.
Despite this, the Company sustained well through these headwinds and registered a growth in topline for the year. In FY21, we reported a 13.92% YoY rise in revenue at Rs. 515.47 cr. EBITDA and net profit for the year stood at Rs. 20.06 cr and Rs. 10.78 cr, having grown 11.08% and 19.41%, respectively. Growth was driven by more demand for brands such as Samsung, Cooler Master and GoPro, among others. Our full year performance practically represents nine months of business, since there were almost no operations in the first quarter due to the COVID-related lockdowns. Overall, the Company has shown strong resilience in surpassing last year’s performance, despite the unprecedented market scenario during the year.
Commenting on the Company performance , Mr. Ketan Patel, Chairman & Managing Director of Creative Peripherals & Distribution said:
On a more positive note, Ckart is making good strides in the market, with many existing and new customers joining the platform. The benefits that the platform offers encourages many new partners to do business via Ckart, thereby generating more volume of transactions. We are adding more functionality to the platform, with the ‘seller module’ and facility to host a partner’s selfbranded store on our platform. Based on the ongoing momentum, we expect our partner-base to grow significantly through Ckart. We also expanded our tie-up with Reliance to include lights, bulbs, fans and other home appliances by BPL. The addition of such an established household brand to our portfolio will give us access to a huge new target market, and boost top line.
While the consumer sentiment is still cautious as the second wave of the pandemic continues, the Company is well positioned to cater to the domestic as well as international markets while keeping a lean and efficient business model, thereby ensuring longterm, sustainable growth for all stakeholders.
I would like to thank the entire team for their dedication and for coming together during such uncertain times.”
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Key Developments
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➢ Tied up with Colorful Technology to distribute SSDs
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➢ Signed distribution agreement with MSi to supply mini-PCs and desktop range
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➢ Tied up with Reliance Retail to distribute range of Disney and Marvel branded products in home appliances and
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audio product segments
➢ Honeywell:
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Signed licensing agreement for Honeywell air purifiers across 10 countries worldwide
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Expanded Honeywell distribution agreement to include 29 countries across APAC & Middle East
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Added range audio products to Honeywell product portfolio
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➢ Signed agreement with Edelkrone to distribute range of videography and photography accessories
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➢ Signed agreement with ZEISS to distribute a range of nature observation products like binoculars & monoculars
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➢ Signed agreement with Panasonic to distribute range of audio products such as wired and wireless earphones
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➢ Company had temporarily shut operations as per the Government directive, in light of outbreak of Covid-19 pandemic during March-April 2020. After due approvals from the authorities, partial operations were resumed from 20[th] April 2020
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New Business Initiative: Launch of Ckart
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➢ Launched Ckart – new online digital B2B eCommerce platform for customers
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➢ Ckart launched online on 5[th] August 2020 in a grand event attended by more than 700 participants
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across India
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➢ First order placed online during event, showcasing fast and user-friendly experience
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➢ Royalty points for customers who order via Ckart
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➢ Ckart hosts all existing and new customers – integrated with Company’s ERP system
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➢ Value added services include drop-shipment and invoicing capabilities
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➢ Adding seller module and partner-specific e-store option
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➢ Developed in-house by dynamic and dedicated team
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➢ Will increase ease of doing business and enhance customer experience
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Launched B-Safe – Medical Products Portfolio
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Launched range of personal medical products for consumers under own brand – B-Safe
- ➢ Personal health care product portfolio includes infrared thermometers, thermal scanners, pulse oximeters and masks
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➢ Cater to growing demand during and after the COVID-19 pandemic
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➢ High-precision instruments (thermometers and oximeter) for personal and organizational usage, as well as range of N-95 masks with and without respirators
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Financial Highlights
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Standalone Annual Performance Highlights – FY21
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13.92%
11.08%
EBITDA Rs 20.06 Cr
Total Income Rs 515.47 Cr
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19.41%
17.99%
Net Profit Rs 10.78 Cr
Basic EPS Rs 9.18
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Key Quarterly Financial Highlights – Standalone
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| Rs. Cr | Q4 FY21 | Q4 FY20 | YoY% | Q3 FY21 | Q4 FY21 (Consol.) |
• Strong demand for brands like Samsung, Cooler Master & GoPro led to revenue growth • Higher revenues and lower marketing expenses boosted EBITDA margins • Ckart gaining traction across domestic market with new and existing partners |
|
| Revenue from Operations | 175.47 | 128.17 | 158.24 | 177.19 | |||
| Other Income | 1.68 | 0.18 | 3.76 | 1.68 | |||
| Total Income | 177.15 | 128.35 | 38.02% | 161.99 | 178.87 | ||
| Raw material | 160.76 | 114.26 | 147.25 | 160.82 | |||
| Employee Cost | 2.69 | 2.47 | 2.51 | 2.64 | |||
| OperatingExpenses | 6.47 | 8.48 | 5.73 | 7.85 | |||
| Total Expenditure | 169.91 | 125.21 | 155.48 | 171.31 | |||
| EBITDA | 7.24 | 3.13 | 130.98% | 6.51 | 7.56 | ||
| EBITDA Margin(%) | 4.09% | 2.44% | 165 bps | 4.02% | 4.22% | ||
| Interest | 1.52 | 1.20 | 1.24 | 1.54 | |||
| Depreciation | 0.30 | 0.27 | 0.25 | 0.30 | |||
| Profit Before Tax | 5.41 | 1.66 | 5.02 | 5.72 | |||
| Tax | 1.39 | 0.74 | 1.25 | 1.40 | |||
| PAT | 4.02 | 0.93 | 334.48% | 3.77 | 4.32 | ||
| OtherComprehensiveIncome | 0.07 | 0.01 | (0.04) | 0.07 | |||
| Net Profit | 4.09 | 0.94 | 337.68% | 3.73 | 4.39 | ||
| Net Profit Margin(%) | 2.31% | 0.73% | 158 bps | 2.30% | 2.45% | ||
| Basic EPS in Rs. | 3.42 | 0.81 | 322.22% | 3.21 | 3.84 |
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Annual Financial Highlights – Consolidated
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Revenue (Rs. Cr)
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EBITDA (Rs. Cr)
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526.32
459.06
370.72
250.96
212.01
FY17 FY18 FY19 FY20 FY21
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18.73
16.82
13.32
7.51
5.17
FY17 FY18 FY19 FY20 FY21
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PAT (Rs. Cr)
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9.38
7.78
5.85
2.89
1.34
FY17 FY18 FY19 FY20 FY21
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Annual Financial Highlights – Standalone & Consolidated
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| Consolidated | Consolidated | |||||
|---|---|---|---|---|---|---|
| Rs. Cr | FY21 | FY20 | YoY% | FY21(Consol.) | ||
| Income from Operations | 509.30 | 451.17 | 520.15 | |||
| Other OperatingIncome | 6.17 | 1.31 | 6.17 | |||
| Total Income from Operations | 515.47 | 452.48 | 13.92% | 526.32 | ||
| Raw material | 467.52 | 401.61 | 475.01 | |||
| Employee Cost | 8.60 | 8.99 | 8.60 | |||
| OperatingCost | 19.30 | 23.83 | 23.98 | |||
| Total Expenditure | 495.42 | 434.43 | 507.59 | |||
| EBITDA | 20.06 | 18.06 | 11.08% | 18.73 | ||
| EBITDA Margin% | 3.89% | 3.99% | (10 bps) | 3.56% | ||
| Interest | 4.65 | 4.76 | 4.69 | |||
| Depreciation | 1.02 | 0.86 | 1.02 | |||
| Profit Before Tax | 14.39 | 12.43 | 13.02 | |||
| Tax | 3.64 | 3.39 | 3.64 | |||
| PAT | 10.75 | 9.04 | 18.86% | 9.38 | ||
| Other Comprehensive Income | 0.03 | (0.02) | 0.03 | |||
| Net Profit | 10.78 | 9.03 | 19.41% | 9.41 | ||
| Net Profit Margin(%) | 2.09% | 2.00% | 9 bps | 1.79% | ||
| Basic EPS in Rs. | 9.18 | 7.78 | 17.99% | 8.26 | ||
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Consolidated Balance Sheet Highlights – As on 31[st] March
| Rs. Cr | As on 31stMarch 2021 |
As on 31stMarch 2020 |
| Equity | 61.68 | 41.24 |
| EquityShare capital | 11.60 | 11.60 |
| Other Equity | 47.04 | 29.75 |
| MinorityInterest | 3.04 | (0.11) |
| Share Application Money Pending Allotment |
0.00 | 10.60 |
| Non-current liabilities | 4.22 | 5.49 |
| Longterm borrowings | 3.43 | 4.81 |
| Other Longterm liabilities | 0.00 | 0.00 |
| Other Longtermprovisions | 0.79 | 0.69 |
| Current liabilities | 125.87 | 97.54 |
| Short Term Borrowings | 39.50 | 27.07 |
| Trade Payables | 38.32 | 29.30 |
| Other Financial liabilities | 29.56 | 25.06 |
| Other Current liabilities | 16.98 | 15.35 |
| Short-termprovisions | 0.14 | 0.12 |
| Current Tax liabilities(Net) | 1.36 | 0.63 |
| Total Equities & Liabilities | 191.78 | 154.88 |
| Rs. Cr | As on 31stMarch 2021 |
As on 31st March 2020 |
|---|---|---|
| Non-current assets | 10.16 | 10.07 |
| Property, Plant and Equipment | 9.85 | 8.89 |
| Intangible Assets | 0.22 | 0.00 |
| Non-current Investments | 0.00 | 1.06 |
| Net Deferred Tax Asset | 0.09 | 0.12 |
| Long-term loans & advances | 0.00 | 0.00 |
| Other non-current assets | 0.00 | 0.01 |
| Current assets | 181.61 | 144.80 |
| Inventories | 59.79 | 60.29 |
| Trade receivables | 55.95 | 38.58 |
| Cash & Cash equivalents | 2.25 | 0.52 |
| Bank Balances other than above | 3.99 | 3.36 |
| Other Financial assets | 0.04 | 0.02 |
| Other Current Assets | 59.59 | 42.03 |
| Total Assets | 191.78 | 154.88 |
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Consolidated Revenue Contribution – Business
category
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FY2021
Lifestyle &
Security
34%
I.T.
Peripherals
51%
Imaging
15%
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FY2020
Lifestyle &
Security
15%
I.T.
Peripherals
42%
Imaging
43%
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Consolidated Key Return Ratios
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RoE(%)
18.81%
17.55%
16.00%
11.59%
10.33%
FY17 FY18 FY19 FY20 FY21
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RoCE(%)
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22.15%
18.82%
16.93%
14.40% 14.22%
FY17 FY18 FY19 FY20 FY21
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Focus on improving RoCE and long term value creation
*RoE = Net Profit/Net Worth | RoCE = EBIT/(Shareholders Fund+Long-term Borrowing+Short-term Borrowing-Non Current Investment)
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Way Forward
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Future-ready business growth
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New
markets
01 Expansion in new markets
- Domestic market : Smart Cities and Make in India boosting demand from OEMs & service providers; Smart Homes, Vehicles; Big Data and Analytics, Intelligent technology & hardware to drive future growth
▪ International market : Expanding in Middle East and APAC (SAARC & other Countries)
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Future-ready business model with focus on Digital Trends
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High growth from key business categories
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02
Digital Platform for enhanced customer
experience
03
Key growth drivers
-
Utilize Ckart to expand customer and product-base and improve working capital
-
▪ Internet of Things & Artificial Intelligence : High investment projected in APAC; smart connected machines, augmented reality, cloud connectivity in enterprise markets. Expanding market for robotics, wearables
-
Experiential products focused on the younger demographic – bring niche brands into India
-
▪ Focus on high margin & high-value brands such as GoPro, Honeywell, Cooler Master ▪ Expand omni-channel network covering online, retail and general trade
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Honeywell : High-margin products for connectivity, which are secure and energy-efficient
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▪ GoPro Cameras : Next-gen technology, premium pricing, target high-end users
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Lifestyle Products / Consumer Durables : Expected to rise 22% as smartphone market grows
-
▪ Gaming segment: Gaining momentum in India with adoption of high-end equipment from niche brands like Cooler Master
-
Security Products : Estimated market size over $350 bn; exclusive distribution of premium brands
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Thank You
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CREATIVE CREATIVE:IN
For further information, please contact:
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Company :
Investor Relations Advisors :
Creative Peripherals and Distribution Ltd. Bridge Investor Relations Pvt. Ltd. Mr. Abhijit Kanvinde Mr. Rahul Trivedi Chief Financial Officer Ms. Anviksha Konnure [email protected] [email protected] / [email protected] www.ecreativeindia.com www.bridge-ir.com
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