CREATIVE NEWTECH LIMITED — Interim / Quarterly Report 2023

Feb 12, 2023

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Result Update
Presentation
Q3 & 9M FY23
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Creative Newtech Limited (Formerly known as Creative Peripherals and Distribution Limited)

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Disclaimer

This presentation has been prepared by Creative Newtech Limited (the “Company”), formerly known as Creative Peripherals & Distribution Ltd., solely for information purposes and does not constitute any offer, recommendation or invitation to purchase or subscribe for any securities, and shall not form the basis or be relied on in connection with any contract or binding commitment what so ever. No of securities of the will be made means of a document detailed offering Company except by statutory offering containing information about the Company.

This Presentation has been prepared by the Company based on information and data which the Company considers reliable, but the Company makes no representation or warranty, express or implied, whatsoever, and no reliance shall be placed on, the truth, accuracy, completeness, fairness and reasonableness of the contents of this Presentation. This Presentation may not be all inclusive and may not contain all of the information that you may consider material. Any liability in respect of the contents of, or any omission from, this Presentation is expressly excluded.

Certain matters discussed in this Presentation contain statements the market and business may regarding Company’s opportunity prospects that are individually and collectively forward-looking statements. Such forward-looking statements are not guarantees of future performance and are subject to known and unknown risks, uncertainties and assumptions that are difficult to predict. These risks and uncertainties include, but are not limited to, the performance of the Indian economy and of the economies of various international markets, the performance of the industry in India and world-wide, competition, the company’s ability to successfully implement its strategy, the Company’s future levels of growth and expansion, technological implementation, changes and advancements, changes in revenue, income or cash flows, the Company’s market preferences and its exposure to market risks, as well as other risks. The Company’s actual results, levels of activity, performance or achievements could differ materially and adversely from results expressed in or implied by this Presentation. The Company assumes no obligation to update any forward-looking information contained in this Presentation. Any forward-looking statements and projections made by third parties included in this Presentation are not adopted by the Company and the Company is not responsible for such third party statements and projections.

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Company at a Glance

Diversified Products Portfolio

1. Licensee of Honeywell Inc.

2. 25+ Brands under said

• segments (FMSG+FMCT+FMEG+EB)

3. 8000+ Trusted partners

Total 20+ branches in India

Over 300 skilled workforce across India

25+ 3200+ 1992 Brands Products Started Journey

*** 642 Cr 8000+ Market Happy Cap Channel Partners**

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*Market Cap as on 10 -02 -2023

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Business Overview

Brand Licensing (like Jubilant food – Dominos Pizza & Page Industries – Jockey Comfort wear) FMSG + FMCT + FMEG + EB CKart	Brand Licensing (like Jubilant food – Dominos Pizza & Page Industries – Jockey Comfort wear) FMSG + FMCT + FMEG + EB CKart	Brand Licensing (like Jubilant food – Dominos Pizza & Page Industries – Jockey Comfort wear) FMSG + FMCT + FMEG + EB CKart	Brand Licensing (like Jubilant food – Dominos Pizza & Page Industries – Jockey Comfort wear) FMSG + FMCT + FMEG + EB CKart
About	• Currently Honeywell License Holder and offers a vast suite of products spanning consumer to enterprise segments -from Enhancement products for laptops, smartphones & TVs, to Audio products to Air Purifiers to enterprise class infrastructure through our Structured cabling systems offerings • More products to be added to the Honeywell portfolio • Looking to expand more categories and geography	• FMSG: Niche Products that appeal to the younger demographics, driven by social media penetration • FMCT: This segment includes established and fast- moving consumer products that cater to personal as well as organizational demands • EB: Products supplied to enterprise in higher volumes • FMEG: Offers Electronics Goods	• Online digital B2B eCommerce platform • Captive marketplace for subscribed business partners. • Boosts customer-base without additional manpower
Brands	Honeywell	Samsung, Cooler Master, Insta360, Fujifilm, Hyperice, PNY, BaByliss, Olympus, Zeiss, Transcend, Samsung CE, iBall, ViewSonic, BPL, Printronix among others

• Exclusive trademark license from Honeywell covers 38 countries spanning South East Asia, South Asia, Middle East

• Asia and Africa

• A Market entry specialist for niche brands

• Offering experiential products and enabling niche global brands to enter and establish newer markets

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End to End Service Provider - Honeywell

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~$33 in sales Bn for 2020

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of sales
53%
outside U.S.
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~1300 sites, ~70 countries

More than, ~129,000 employees Morris Plains, N.J. Headquarters

Fortune 100

NYSE: HON

Building Performance Safety and Technologies Materials & Productivity $5.2 Bn Technologies Solutions $9.4 Bn $6.5 Bn

Aerospace $11.5 Bn

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Honeywell developed the first

Honeywell began the Smart House project to combine heating, cooling, security, lighting, and appliances into one easily controlled system. They continued the trend in 1987 by releasing new security systems, and fire and radon detectors.

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autopilot flight controller(1914),first commercial weather radar system (1954), first business jet turbofan engine (1975), and is still the leader in developing revolutionary technology for aerospace today.

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Honeywell is the leader in gas detection, fire systems, personal protective equipment, building controls, home comfort and security and scanning and mobility.

Honeywell’s technology is used to produce 40% of the world’s liquefied natural gas, 60% of the world’s gasoline, 70% of the world’s polyester, and 90% of the world’s biodegradable detergents.

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Honeywell Exclusive rights to sell across 38 countries

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Honeywell Tough Entry Barrier & Hyper Growth Ahead

Entry Barrier

The biggest entry barrier to breakthrough in Honeywell is the long-drawn compliance process and product approval including certifications.

Approval Process

The process of getting approval for each product is time consuming and expensive.

Launch of Products

We have spent last 4-5 years in getting the approvals for the products and now we are ready to launch several new products in coming months.

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above certifications are approved
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Our Partners

FMSG	Fast Moving Social- Media Gadgets
	Fast Moving
FMCT	Consumer Technology
	Fast Moving
FMEG	Electronics Goods
EB	Enterprise Business

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Target addressable Market

Growing Social Media Trend

FMSG – Key Drivers for Growth

• The trend to capture every moment of social life and post live events has led to a multifold growth in personal-use, Internet connected devices

• Every millennial tends to follow multiple hobbies which has led to growth in pursuing trekking, wildlife photography/tours, sports, cooking, music etc and this has made this segment one of the fastest growing segments across globe.

• The consistent increase in sedentary work and increased health and beauty consciousness has led to an exponential increase in demand for home recovery equipment (HYPERICE) , home grooming products (BABYLISS) and Gaming accessories (Cooler Master)

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834
Growing
Social Media
Market Size
223
160 (USD Bn)
2021 2022 2026
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Global Fitness Equipment Market

Global Gaming Industry

Industry has been growing substantially worldwide in recent years and mainly driven by

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• Stress and sedentary lifestyle among urban population

$10.97 Bn

$15.25 Bn

• The market size Expected to reach

• • Rising awareness was estimated $15.25 Bn by 2026 regarding fitness $10.97 Bn in 2021

The growth in global gaming sector has been fuelled by

• increasing trends of online/digital gaming, urbanisation and faster network infrastructure

• The robust growth in smartphone penetration

$300 Bn

• Gaming industry presently exceeds $300 Bn

400 Mn

• Over 400 Mn new gamers are likely to join by 2023

$2.7 Bn

Currently there are 2.7 Bn people in the gaming sector

CAGR 11.9%

The sector is expected to grow at a CAGR of 11.9% between 2020-26

https://www.thebusinessresearchcompany.com/report/social-media-global-market-report#:~:text=The%20global%20social%20media%20market,(CAGR)%20of%2039.7%25.

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Q3 FY23 Financial Highlights –Standalone & Consolidated

		Standalone			Consolidated
INR Crore	Q3 FY23	Q3 FY22	YoY %	Q3 FY23	Q3 FY22	YoY %
Revenue from Operations	405.89	295.37	37.42%	421.24	299.04	40.87%
Other Operation Income	7.73	3.32	132.81%	7.73	3.32	132.81%
Total Income	413.62	298.68	38.48%	428.97	302.36	41.87%
Cost of Goods Sold	391.33	276.50		400.94	272.61
Employee Cost	3.36	3.07		3.36	3.07
Other Expenses	8.22	10.01		11.98	16.12
Total Expenditure	402.91	289.58		416.28	291.80
EBIDTA	10.71	9.11	17.57%	12.69	10.56	20.16%
EBIDTA Margin %	2.59%	3.05%	-46 bps	2.96%	3.49%	-53 bps
Interest	2.73	1.51		2.75	1.53
Depreciation	0.35	0.46		0.35	0.46
Exceptional Items	0.00	-0.11		0.00	-0.11
Profit Before Tax	7.63	7.25		9.59	8.68
Tax	1.90	1.68		1.90	1.68
PAT	5.73	5.56	3.06%	7.69	7.00	9.85%
PAT Margin	1.39%	1.86%	-48 bps	1.79%	2.32%	-52 bps

• Strong sales growth driven by FMCT, FMEG and EB

• High demand for brands such as Samsung, Honeywell, Cooler Master & View Sonic among others

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9M FY23 Financial Highlights Standalone & Consolidated

		Standalone			Consolidated
INR Crore	9M FY23	9M FY22	YoY %	9M FY23	9M FY22	YoY %
Revenue from Operations	939.87	664.69	41.40%	979.09	671.49	45.81%
Other Operational Income	20.19	7.96	153.67%	20.19	7.96	153.77%
Total Income	960.06	672.65	42.73%	999.28	679.45	47.07%
Cost of Goods Sold	899.47	621.20		920.70	616.79
Employee Cost	10.42	8.62		10.42	8.62
Other Expenses	22.83	21.42		34.54	30.69
Total Expenditure	932.72	651.23		965.66	656.11
EBIDTA	27.34	21.42	27.62%	33.62	23.34	44.03%
EBIDTA Margin %	2.85%	3.18%	-33 bps	3.36%	3.44%	-7 bps
Interest	6.83	4.03		6.89	4.07
Depreciation	1.15	1.11		1.15	1.11
Exceptional Items	0.00	0.07		0.00	0.07
Profit Before Tax	19.36	16.21		25.58	18.09
Tax	4.79	4.02		4.79	4.02
PAT	14.58	12.19	19.61%	20.80	14.07	47.82%
PAT Margin	1.52%	1.81%	-29 bps	2.08%	2.07%	1 bps

• Strong sales growth driven by FMCT, FMEG and EB.

• High demand for brands such as Samsung, Honeywell, Cooler Master & ViewSonic among others

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Consolidated Balance Sheet Highlights as on 30th September 2022

INR Crore As on As on 30th Sept 2022 31st March 2022 Equity 107.61 88.37 EquityShare Capital 12.60 12.00 Other Equity 86.94 68.62 Money Received Against Share Warrant 0.00 1.65 MinorityInterest 8.07 6.10 Non-Current Liabilities 10.86 11.33 LongTerm Borrowings 9.77 10.38 Other LongTerm Liabilities - Other LongTerm Provisions 1.09 0.95 Current Liabilities 164.60 153.44 Short Term Borrowings 62.95 53.97 Trade Payables 71.27 63.87 Other Financial Liabilities 22.66 26.64 Other Current Liabilities 5.55 7.94 Short Term Provisions 0.14 0.14 Current Tax Liabilities (Net) 2.03 0.89 Total Equities & Liabilities 283.08 253.14	As on As on
	INR Crore 30th Sept 2022 31st March 2022
	Non-Current Assets 10.39 10.73
	Property, Plant & Equipment 9.99 10.38
	Intangible Assets 0.17 0.18
	Non-Current Investments - -
	Net Deferred Tax Asset 0.23 0.17
	Long Term Loans & Advances - -
	Other Non Current Assets 0.00 0.00
	Current Assets 272.69 242.41
	Inventories 88.24 97.02
	Trade Receivables 109.95 84.77
	Cash & Cash Equivalents 3.60 2.86
	Bank Balances other than above 5.48 5.38
	Other Financial Assets 0.05 0.05
	Other Current Assets 65.37 52.33
	Total Assets 283.08 253.14

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Segmental Revenue

*Sales in Crore

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FMSG
55.94
53.77 52.27
49.31
45.76
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FMEG
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4.24 4.10
3.86
3.66
1.29
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FMCT
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69.44
61.67
57.12 54.15
45.81
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EB
316.50
195.23 193.32
141.11 131.97
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FMSG : Fast Moving Social-Media Gadgets FMCT: Fast Moving Consumer Technology FMEG: Fast Moving Electronics Goods EB: Enterprise Business

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High Growth, High Margin and Small Working Capital cycle

- the Criteria

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Q3 FY22
18%
65%
15%
1%
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Q3 FY23
12%
13%
0%
75%
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FMSG

FMCT

FMEG

EB

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Segmental Revenue YOY

*Sales in Crore

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FMSG FMEG
4.24
53.77
49.31
1.29
FMCT 54.15 EB
316.50
195.23
45.81
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FMSG : Fast Moving Social-Media Gadgets FMCT: Fast Moving Consumer Technology FMEG: Fast Moving Electronics Goods EB: Enterprise Business

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Annual Consolidated Financial Highlights FY22

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** FY21 Covid Year

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Financial Highlights in Charts

Sales in Crore

Revenue (in Cr)

EBITDA (in Cr)

PAT (in Cr)

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13.27
421.24 12.69
299.04 319.14 9.11 9.28
262.39 7.66
238.71
979.09 33.62
671.49 23.34
45.8% 44.0%
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9.10
7.69
7.00
5.18
4.03
20.80
14.07
47.8%
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Consolidated Key Return Ratios

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RoE %
23.88%
18.81%
17.55%
16.00%
10.33%
FY18 FY19 FY20 FY21 FY22
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RoCE %

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22.15%
20.38%
18.82%
16.93%
14.22%

FY18 FY19 FY20 FY21 FY22
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Focus on improving RoCE and long-term value creation

*RoE = Net Profit/Net Worth | RoCE = EBIT/(Shareholders Fund + Long-term Borrowing + Short-term Borrowing-Non-Current Investment)

** FY21 Covid Year

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Future Ready Business Growth

Brand Licensing in New

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#1 Brand Licensing & Geographical Expansion

• Growing brand licensing line of business with long-standing association with Honeywell with extensive product portfolio

• Expanding geographically in new countries across Middle East & APAC with required approvals & certifications in place

markets

Bringing Cutting-edge Technologies through highmargin brands

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Digitizing business for optimal profitability

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#2 Diversifying product portfolio across new high-potential verticals

• Bringing diverse product ranges across various consumer verticals such as gaming & lifestyle, to stay ahead of trends

• • Focus on fast moving high-margin brands such as Cooler Master, Hyperice etc.

• Utilize & expand omni-channel network to capitalize on maximum reach across India

#3 Ckart to boost profitability & working capital

• Online B2B eCommerce platform to help expand customer-base substantially without additional manpower

• Seller module making the platform a virtually open marketplace for all supply chain partners

• With addition of new channel partners on the platform, working capital cycle to improve

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Investment Rationale

Exclusive licensee for Honeywell

Expecting significant growth from increased volumes in Honeywell Consumer products portfolio, for which it is the exclusive licensee in 29 countries spanning SAARC, the Middle East and APAC

One of India’s leading Brand Licensee and Market Entry Specialist

It is one of the few national players in the space to provide end-to-end solution from contract manufacturing to retail distribution and brand licensing

Industry experience of ~30 years

Strong return ratios

Creative Newtech has an ROCE of 20.38% and it outpaces the average of 10% earned by companies in a similar industry

Good entry point for well-known foreign brands

Provide strategic intel to foreign players to enter into Indian market

Addresses niche growing market across segments

Associated with well-known brands

Partner with Samsung, Cooler Master, BPL, Olympus, Fujifilm Instax, Hyperice, Philips, Rapoo, Insta 360, Transcend, ViewSonic, Printronix, Zeiss, BaByliss, Colorful, Edelkrone, InVue, MSI, EPSON etc.

An Omni-channel network that spans Online, offline and retail trade channels

It offers 25+ brands, 3200+ products, 8000+ happy channel partners and 50,000+ metric tons (across its product range) of monthly import and export

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Annexure

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Management Comment

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Commenting on the Company performance , Mr. Ketan Patel, Chairman & Managing Director of Creative Newtech said:

“As we were about to overcome uncertainties related to COVID-19, the Russia- Ukraine crisis escalated. Despite the macro shocks, we believe that India’s economic fundamentals are strong and keeping aside these turbulences, the impact on the long-term outlook will be marginal.. In Consolidated performance for the quarter ended December 2022, we reported a 41.87% YoY growth in total income at Rs. 428.97 Cr., with EBITDA and net profit growing 20.16% and 9.85 % YoY at Rs. 12.69 Cr. and Rs. 7.69 Cr., respectively. This growth was primarily supported by demand for new and existing products from brands like Samsung, Honeywell, IBALL and View Sonic along with higher overseas sales. We are pleased to announce that we are now licensee for Honeywell across 38 countries. With the addition of the new geographies and the synergies from the Honeywell portfolio will help us scale up the business and will help us grow. We have also expanded the Category in Samsung brand by adding their Samsung Flash Memory products into our existing arrangement with them. As consumer sentiment and market scenario improves, we are well positioned to cater to the markets while keeping a lean and efficient business model, ensuring long-term, sustainable growth for all stakeholders. I would like to thank the entire team for their dedication and hard work which pushes the Company forward.”

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Management Team

Ketan Patel

A technologist with a humble background and an experience 30+ of years. With capital not an option, he had to choose a long gestation period for success. He firmly believes that in the technology business, operating leverage is substantial but always back ended.

Purvi Patel

A woman with exceptional foresight, Purvi Patel manages Logistics, HR, Marketing, Operations and Administrative functions to enable smooth functioning of the business.

Vijay Advani

Mr. Advani is a seasoned Professional with 30+ years of experience since 1998 in Product, Sales & Operations. He looks after the complete sales of the organization and all major B2B relationships with an ease and competence like no other.

Mohit Anand

As the CEO of Secure Connection, he is responsible for all facets of the business including, Sales, Marketing, Finance & Operations. He is currently building and scaling out Honeywell licensing business in over 29 countries. Ex-Microsoft, Ex-Belkin

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Management Team

Abhijit Kanvinde

Chartered Accountant with over 25 years of strong and multiindustry experience. Worked in companies like Garnier India, Novartis Consumer Health, Shringar Cinemas, etc. He was the CFO of a listed company for over 8 years, also successfully completed two IPOs in his career.

Amol Patil

MBA in Marketing with Engineering in Electronics and Telecom, with over 20 years of experience in IT industry. Mr. Patil’s prowess lies in identifying latest market opportunities. With his excellent team management and execution skills, he is responsible for profitable management of products portfolio

Upendra Singh

Bachelor of Commerce from Ranchi University, with nearly 30 years experience in Sales & Marketing. His expertise lies in vendor management, sales

generation & market penetration. He has been in the IT hardware industry for over 11 years and he drives the national channel & corporate sales.

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Our Business - Quadrant Segmentation

We have ranked our products into Quadrants based on returns and working capital turns.

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QUADRANT 1 QUADRANT 2
HIGH MARGINS AND HIGH MARGINS AND
QUICK CYCLE MEDIUM CYCLE
QUADRANT 3 QUADRANT 4
LOW MARGINS AND LOW MARGINS AND
MEDIUM CYCLE LONGER CYCLE
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We are focussing on Quadrant 1 by dedicating our best resources towards the same. At the same time, we are also maintaining our existing business which falls between Quadrant 2 and Quadrant 4 as it gives us visibility and foot in the door to large brands and distributors.

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Primarily Focus - Quadrant 1

For Sustainability we have adopted this strategy that we will not disrupt our current business, at the same time we are focussing primarily on Quadrant 1 business with step-by-step diverting all our incremental resources towards the same The Quadrant1 business are primarily FMSG and Enterprise Businesses likeHoneywell, Cooler Master, ViewSonic, Fujifilm Instax, Invue, MSI, Rapoo, iBall, Insta360 etc. to name a few…

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Key Focus and Strategy Ahead

Our business model is primarily of optimizing working capital. The success of our business depends on achieving higher growth through higher margin products and quick working capital cycle

In the last few quarters we have continuously shifted our resources towards higher profit products (Honeywell, Cooler Master, Hyperice, Samsung etc.) with faster sales cycle and agile team which clearly reflects at the charts in next slide

We gauge every opportunity through below key lenses:

• Return on Investment

• Return on Management time

• Whether it’s a Experiential Brand

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Growing at fast pace albeit at small base

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Journey so far…

• Launched B-Safe – own brand of medical products

• Launched Ckart – digital B2B platform for customers

• Expanded Honeywell mandate to 29 countries

• Tie-up with ZEISS to distribute binoculars & monoculars

• Listed on NSE – SME stock exchange

• Licensing agreement with Honeywell for air purifiers

• 2012 - Foray into Imaging business by signing Olympus

• Forayed into gaming products under lifestyle segment

• Agreement with Edelkrone for videography accessories

• Tie-up with Reliance Retail for home appliance products

• 2013 - Exclusive Photo Distribution from Vitec Group of Italy for Manfrotto

  • Distribution agreement with MSi for mini-computers, and with Colorful Tech for SSDs

• Agreement with TPV Technology India for Philips Digital Signage

• 2013 - Exclusive distribution for 5 new global IT vendors

  • Signed distribution agreement with Hyperice Inc.

• Expanded Honeywell licensing agreement to Middle East & added new products

• Started as trading

• Signed distribution agreement with Insta360 for Action cameras and Hama for Photography products.

• concern with 2

• 2015 - Reliance Digital ‘ Best Fulfillment Partner ’

• employees

   - Renamed to Creative Newtech Ltd
  

  • Entered Retail Security segment through Exclusive Agreement with InVue

• 2015 - Exclusive distribution for 8 new global brands including ViewSonic & Samsung

• Epson Dot-matrix Printer aggregator

• Signed Distribution Agreement with Fujifilm for their Instax range of Cameras and it’s accessories

• Signed Distribution Agreement with Lexar for Flash Memory and relevant accessories

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1990s 2000-10 2012-15 2016
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2017-18 2018-19 2020-21-22
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  - Agreement with Future Tech Electronics - LED TV’s for DAEWOO, MEPL & INDICOOL brands in India

• Forayed into retail security business

• Microsoft sub-distribution in Maharashtra & Gujarat

  • Expanded gaming product vertical via agreement with Thermaltake

• Exclusive license for

• Changed name to Creative Peripherals & Distribution Pvt. Ltd.

  • Exclusive agreement with ‘ iBall’ for all their products in Madhya Pradesh and Vidarbha

• Honeywell

• Won distribution license for GoPro

• Migrated to NSE Main Board

• Opened branches in Pune, Bangalore and Ahmedabad

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• Expanded IT, Gaming & Lifestyle segments with PNY, Cooler Master & BaByliss

• Epson Business Partner

• Distribution agreement with Panasonic for audio products

• Foray into Lifestyle business

• Expanded agreement with Honeywell for Passive Cabling

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Geographical Presence

Domestic International

• Pan India presence.

• Subsidiary in Hong Kong.

• Strong distribution tie-up in Middle East.

• Over 300-strong highly skilled workforce across India – mix of young and experienced talent.

• Expanding network across SAARC countries.

Our Network

A Class Cities

B Class Cities C Class Cities

Mumbai – Lamington Road Mumbai – Kandivali

Ahmedabad Bihar Hyderabad Nagpur Haryana Pune Odisha Dehradun Indore Jammu Jaipur Kerala Ludhiana Goa Lucknow North East Surat Nasik Cochin Raipur Chandigarh Rajkot Varanasi

Bangalore Chennai Delhi Kolkata

D Class Cities

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Strong network of 8,000+ partners across India & reach to 25+ regions

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Driving Social Media Transformation through Digital Offerings

Our Value Edition

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----- Start of picture text -----

Information
Price
Network
Access to
Product
Partnership
Scale
Content & What is
and Skills
needed?
Community Customer
Brand Experience
Service Omni – Channel
Strategy
Marketing
Customer
experience Contract
Customer
Manufacturing
Intimacy
2000 2024
----- End of picture text -----

By 2024, Customer Experience will overtake Price & Product as the key brand differentiator, a shift that is already in progress.

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Who we are

Brand Licensing

Can manufacture and sell Honeywell branded products in many APAC countries

Licensed by Honeywell for contract manufacturing

Rights on many product designs/casts

Maintain Asset light model

Aiming to get more international brands under the licensing and also expand Honeywell business line

while expanding the business

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33

Who we are

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FMSG + FMCT + FMEG + EB

Specialist in endto-end solutions of FMSG for global brands in India

Well positioned in a fast growing country like India with an aspirational young population and established network and market reach

Portfolio of 25+ world renowned brands, most of which are market leaders in their categories

Command niche value in market

Continually Multi channel enhancing portfolio network with high-margin, high growthpotential products

FMSG : Fast Moving Social-Media Gadgets FMCT : Fast Moving Consumer Technology FMEG : Fast Moving Electronics Goods EB : Enterprise Business

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34

Who we are

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www.ckartonline.com

Ckart

Online digital B2B eCommerce platform

Captive marketplace for subscribed business partners

Expands the Company’s product domain

Boosts customer-base without additional manpower

With growing digitization in industry, CKart paves the way for a future-ready growth

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Key Developments

Fund Raise Activity

In July 2021, Creative undertook a preferential allotment of equity shares and warrants to raise Rs.11 Cr to fund future growth plans. Company issued 4,00,000 equity shares and 6,00,000 fully convertible warrants at Rs.110 each. The shares and warrants were allotted to Abhinav Capital Services Ltd and Shree Sumna Trade LLP.

Recent Brand Agreements

• Signed agreement with Hyperice Inc. to distribute massage & muscle recovery products

• Tied up with Insta360 to distribute range of cameras

• Signed distribution agreement with Hama Gulf to distribute their range of photography products

• Tied up with Colorful Technology to distribute SSDs

Honeywell

• Signed licensing agreement for Honeywell Air Purifiers across 10 countries worldwide

• Expanded Honeywell distribution agreement to include 38

countries across APAC, Middle East and Africa

• Added range Home Audio products to Honeywell product portfolio

• Signed distribution agreement with MSI to supply mini-PCs and desktop range

• Signed Distribution Agreement with Fujifilm for their Instax range of Cameras and its accessories

• Signed Distribution Agreement with Lexar for Flash Memory and relevant accessories

• Expanded the Category in Samsung brand by adding their Samsung Flash Memory products into our existing arrangement with them

Geographical Expansion

Other than our presence in existing regions we are now also available at Varanasi, Dehradun, Chandigarh and Jammu to cater demand for fast growing Eastern UP, Uttarakhand, Himachal and Jammu & Kashmir. We have spread our wings to these new Geographies in Q1FY23.

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THANK YOU!

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www.creativenewtech.com